Learning activity 3

Evidence: Advertising

Create an ad for a product and answer the questionnaire. Then, make a television
commercial in a video bearing in mind your answers and the importance of media
literacy through critical thinking. You have to send the video using www.youtube.com,
do not send mp4 or other.

CHRISTMAS DOLLS
Product
 You can decorate your home
Message with these beautiful dolls. You
will be happy seeing your house
decorated!

 Come closer and you will see how

Advertiser
beautiful these Christmas dolls look

 Christmas dolls have been the companies of the

Identification
end of the year decoration since unimaginable
technique
times, making christmas really fell.

 All our customers prefer us in comparison with

Generalization
other brands.
technique
 This shows that this product is preferred by all
families at this easter time.

 Seeing how these dolls make us happy and it is

Emotional appeal
very exciting for the decoration of our home in
technique
these Christmas times.

Celebrity endorsement  Famous people of Colombia, on this date they

technique upload photos of these festivities, such as
comedians, soccer players and presenters.

 You don't think it's time to decorate, do you?

Ideology

When you finish your work, send the file to your instructor through the platform as
follows:

1. Click the title of this evidence.

2. Click Examinar mi equipo and look for the file in your computer. Make sure the
file is attached.
3. Leave a comment for the instructor (optional).
4. Click Enviar.

Note: This evidence is an individual activity. Remember to check the learning guide in
order to know if you have done all the assigned activities, know how to develop them
and deliver them correctly.
 Criterios de evaluación
 Analiza los elementos de la alfabetización mediática desde una perspectiva
crítica, utilizando el vocabulario y la gramática requerida.

 Redacta textos basándose en la alfabetización mediática desde una

perspectiva crítica, manejando el vocabulario y la gramática requerida.