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IJM
32,5/6 Organizational learning
Perception of external environment and
innovation performance
512 Yu-Lin Wang
Department of Business Administration, National Cheng Kung University,
Taiwan, and
Andrea D. Ellinger
Department of Human Resource Development and Technology,
The University of Texas at Tyler, Tyler, Texas, USA
Abstract
Purpose – The purpose of this study was to examine the antecedent, perception of the external
environment, and its relationship to organizational learning, as well as explore the relationships
between organizational learning and innovation performance at two levels, including individual and
organizational-level innovation performance.
Design/methodology/approach – Questionnaire data were collected from 268 senior R&D project
team members who reported their perception about the external environment and organizational
learning along with 83 R&D managers who evaluated their employees’ innovative behaviors.
Findings – The results indicated that the antecedent of organizational learning, perception of
external environment, was significant to organizational learning, and organizational learning was
significant to both individual and organization-level innovation performance and contributed more to
the individual-level than organizational innovation performance.
Originality/value – The value of the study lies in its contributions to the scholarly literature on
organizational learning and innovation because examining the antecedent perception of the external
environment and the relationships between organizational learning and innovation performance as
well as the relationship between individual and organizational-level innovation performance have not
received considerable empirical attention.
Keywords Organizational learning, Workplace training, Innovation, Organizational performance,
Individual development, Information dissemination, Competitive advantage,
Human resource management
Paper type Research paper
Introduction
Globalization of economy, the diverse workforce environment, and use of information
technology have made organizations become more aware of competitive environment
and pursue competitive advantage that lies in learning and knowledge. Learning has
been acknowledged as a key process that contributes to successful innovation, which
determines and supports an organization’s success (Kang et al., 2007; Voronov, 2008).
Organizational learning is defined as the process of acquiring, distributing,
integrating, and creating information and knowledge among organizational
International Journal of Manpower members (Dixon, 1992; Huber, 1991). The processes of organizational learning
Vol. 32 No. 5/6, 2011
pp. 512-536 involve key components that support knowledge productivity processes, which include
q Emerald Group Publishing Limited searching for information, assimilating, developing and creating new knowledge on
0143-7720
DOI 10.1108/01437721111158189 products, processes, and services. The essence of organizational learning in generating
organizational knowledge not only sustains competitive advantage but also leads to Organizational
new markets and niches creation (Hult et al., 2003). In other words, an organization’s learning
knowledge is an asset that can be managed to contribute to the firm’s innovation
performance (Pham and Swierczek, 2006). In addition, the literature has also connected
organizational learning to the principle means of achieving strategic renewal in an
organization (Crossan and Berdrow, 2003). Therefore, organizational learning has been
equated with innovative efficiency in the innovation literature (Crossan and Berdrow, 513
2003; McKee, 1992; López et al., 2005).
Strategic human resource management (HRM) practice is concerned with
optimizing learning, development, and performance improvement at the individual,
group, team, and organization levels that enables an organization to keep pace with the
changing environment. Saru (2007) has acknowledged that organizational-level
learning and development can be facilitated under a clear linkage between corporate
strategy and HRM practices. It is because organizations require competent people to
learn and interpret new information and technology changes from the external
environment in order to create new knowledge faster than other competitors
(Birdthistle and Fleming, 2005; Casey, 2005). In other words, organizational learning
must be coherent with an organization’s design, strategy, structure, and strategic HRM
practices and context. In the past, the HRM function has tended to be preoccupied with
individual performance and training-dominated activities. In more recent years,
strategic HRM practices have focused on learning and knowledge creation to enhance
individuals’ competencies and collaboration within organizations (López et al., 2006).
López et al.’s (2006) empirical study has demonstrated that HRM practice has a positive
influence on the organizational learning processes. Also Cano and Cano’s (2006)
empirical study has demonstrated that it is HRM practices that impact an
organization’s learning and innovation performance. As a result, HRM professionals
often serve as facilitators in cultivating an organization’s structure and culture to
encourage learning at every level within an organization.
Problem statement
Although the concept of organizational learning has been examined since the 1950s
and the base of literature has expanded conceptually, theoretically, and somewhat
empirically during the past decades (Dodgson, 1993; Easterby-Smith, 1997; Lipshitz
et al., 2002), few studies have investigated the relationship between organizational
learning, its antecedent, and specific performance outcome variables empirically. Most
researchers have focused on the theoretical side of explaining organizational learning
(Saru, 2007). Easterby-Smith and Araujo (1999) have pointed out that learning is a
complex process with many potential levels to investigate empirically. The
relationship between organizational learning and innovation performance has been
mentioned and assumed conceptually in organizational learning and innovation
literature, but little empirical evidence has supported this perspective and the nature of
this phenomenon has not been fully explicated empirically (Bontis et al., 2002; López
et al., 2005). Moreover, there has also been limited research focused on how
organizational learning processes affect performance (Bapuji and Crossan, 2004;
Easterby-Smith and Araujo, 1999).
In addition, the innovation literature has overly focused on organizational-level
innovation performance (Simsek, 2002; Zahra, 1996). Most prior organizational
IJM learning and innovation research has predominantly adopted the firm as the unit of
32,5/6 innovation performance analysis and has overly focused on organizational-level
innovation performance (Åmo and Kolvereid, 2005). In fact, organization learning and
innovation is based on individual-level efforts that contribute to organizational-level
learning and performance (Dixon, 1992; Huber, 1991). Further, the organizational
learning literature has conceptually and theoretically acknowledged that
514 individual-level learning should be embedded and transferred into
organizational-level learning, but the fundamental question of the connection
between individual learning and organizational learning still lacks empirical
investigation in this field (Antonacopoulou, 2006; Ron et al., 2006; Saru, 2007).
As a result, the overall purpose of this study was to examine the antecedents of and
the relationships between organizational learning and innovation performance at two
levels, including individual-level and organizational-level innovation performance.
Also, the relationship between individual-level innovation performance and
organizational-level innovation performance was explored.
Conceptual framework
Based on the reviews of organizational learning and innovation performance
literatures, the researchers have proposed Figure 1 to represent the conceptual
framework from which the above research hypotheses have been developed. Grounded
upon and informed by Huber (1991), Dixon (1992), and Gnyawali and Stewart’s (2003)
organizational conceptual frameworks, the researchers have developed the framework
to included organizational learning, its antecedent, perception of external environment,
and individual and organizational-level innovation performance as the outcome
variables. The organizational learning process contains four sub-processes:
information acquisition, information distribution, information interpretation, and
organization memory.
Research sample
The research sites for this study included organizations in an industry that pursues
and puts an emphasis on innovation performance. In addition, Yang et al.’s (2007)
empirical study has demonstrated that in Taiwan, only high technology firms
emphasize supporting and applying the organizational learning practice through their
organizations to improve their organization performance and effectiveness.
Consequently, high technology firms located within one science park in Taiwan
became the target sample selection sites for this study.
Figure 1.
Conceptual framework
IJM Each organization’s R&D manager and three to five senior R&D project team members,
32,5/6 randomly selected by the R&D manager, in each high technology firm listed in the
Directory of 2006 Association of Industries in the specific Science Park Directory of
Taiwan were invited to participate in this study. The criterion for each organization’s
R&D manager to identify three to five senior R&D project team members in each high
technology firm was to randomly select individuals who have been working for more
518 than three years in the R&D project teams of each firm. These potential participants may
be product developers, designers, engineers, or marketing personnel. Individuals in
these positions tend to pay more attention to knowledge and information towards
innovation performance. The main study resulted in 83 (30.29 percent response rate)
high technology firms with 83 R&D managers evaluating their respective senior R&D
project team members’ innovative behaviors and 268 (64.58 percent response rate) valid
returned questionnaires from senior R&D project team members. The descriptive
information on the participant’s organizational demographics and the participant’s
individual demographics are presented in Table I and Table II, respectively.
Non-participants bias
To address the non-participants bias issue, the T test comparisons of the participant
firms and non-participants firms on number of employees ðt ¼ 1:23; p ¼ 0:21Þ and
annual revenue ðt ¼ 1:18; p ¼ 0:24Þ did not reveal significant differences between the
two groups. The researcher concluded that participant firms did not differ significantly
from the non-participants firms.
Frequency (n) %
Number of employees
51 – 100 9 10.8
101 – 200 15 18.1
201 – 250 18 21.7
251 – 300 28 33.7
301 – 400 2 2.4
401 – 500 6 7.2
More than 501 5 6.0
Annual revenue
Less than 1 billion NTD 13 15.7
1 – 4 billion NTD 17 20.5
4 – 7 billion NTD 14 16.9
7 – 10 billion NTD 19 22.9
More than 10 billion NTD 20 24.1
Main product of the organization
Computer and peripherals 15 18.1
Integrated circuits 11 13.3
Opto-electronics 14 16.9
Precision machinery 15 18.1
Telecommunications 13 15.7
Table I. Others 15 18.1
Characteristics of
organizations Note: N ¼ 83
Organizational
Frequency (n) Percentage (%)
learning
Gender
Female 25 9.3
Male 243 90.7
Length of employment
3 – 5 years 77 28.7 519
6 – 8 years 146 54.5
9 – 11 years 37 13.8
12 215 years 8 3.9
Work experience in industry
3 – 5 years 65 24.7
6 – 8 years 136 50.7
12 – 15 years 54 20.1
16 – 20 years 13 4.9
Level of education
Associate degree 4 1.5
Bachelor’s degree 85 31.7
Master’s degree 172 64.2
PhD 7 2.6
Hours dedicated to work related learning
0 hours per month 10 3.7
1 – 10 hours per month 162 60.4
11 – 20 hours per month 74 27.6
21 – 35 hours per month 15 5.6
More than 36 hours per month 7 2.6 Table II.
Characteristics of
Note: N ¼ 268 participants
Instrumentation
The researcher developed two sets of survey instruments from measures drawn from
the existing literature: one instrument was designed for senior R&D project team
members and the other was designed for R&D managers in each participating firm
respectively. The instrument for the senior R&D project team members included two
sections: section 1 contained questions using Garcı́a-Morales et al.’s (2006) perception
of external environment measure, López et al.’s (2006) organizational learning measure,
and Simsek’s (2002) organizational-level innovation measure. Responses were
five-point Likert-type scales. Section 2 contained demographic items. The instrument
for R&D managers included six items derived from Scott and Bruce’s (1994)
individual-level innovation performance measure. The R&D managers were asked to
rate every senior R&D project team member’s innovative behavior on a five-point
Likert-type scale.
Organizational learning
The items measuring organizational learning were adopted from López et al.’s (2006)
measure of organizational learning, which was based on Huber (1991) and Dixon’s
520 (1992) organizational learning conceptual frameworks. A total of 25 items with four
dimensions, information acquisition (seven items), information distribution (five
items), information interpretation (five items), and organizational memory (eight
items), were summed to derive the measure of organizational learning. The Cronbach’s
alphas on López et al.’s (2006) information acquisition, information distribution,
information interpretation, and organizational memory measure were 0.796, 0.772,
0.822, and 0.844, respectively. Respondents were asked to use a five-point rating scale
to rate extent of agreement at items describing the learning practices and activities in
their organizations.
Results
Psychometric properties of the instrument
An exploratory factor analysis with varimax rotation method was conducted on all
items of the survey. The results of the factor analyses indicated that the groupings of
factors were exactly the same as the instrument factor analyses reported in the past
research, and no items were deleted in this stage. Next, the researchers conducted
confirmatory factor analysis to evaluate the factor structure, and Cronbach’s alpha was
used to rate the reliability of the instrument. The overall fit of the 7-construct
confirmatory factor model to the data suggested a good fit of the measurement scales
(x 2 ¼ 996.896, df ¼ 710, p , 0.01; Comparative Fit Index (CFI) ¼ 0.956, the
Tucker-Lewis Index (TLI) ¼ 0.952; the Incremental Fit Index (IFI) ¼ 0.957, the root
mean square error of approximation ðRMSEAÞ ¼ 0:039Þ: In addition, each of the
standardized factor loadings was significant ( p , 0.001) and quite high (Table III). As
indicated in Table III, the Cronbach alpha internal consistency reliability estimates
were all above Nunally and Bernstein’s (1994) recommended level of 0.70.
Further, to confirm the dimensionality of the organizational learning, second order
confirmatory factor was conducted, following López et al. (2006). The second order
model was estimated to test whether information acquisition, information distribution,
information interpretation, and organizational memory are affected by the higher-order
construct, organizational learning. In other words, the second-order confirmatory
factor analysis of the organizational learning was based upon the hierarchical structure
that the dimensions obtained from the first-order analysis (information acquisition,
information distribution, information interpretation, organizational memory) are
viewed as factors that presumed to be caused by organizational learning. In Table IV,
standardized loadings of second order factors were all high and significant at p ,
0.001, and the CFI exceeded the recommended norm of 0.90. Therefore, the results as a
whole confirm the dimensionality of the organizational learning measure.
Individual-level innovation
performance 0.709 0.918 0.918
1. Searches out new technologies,
524 processes, techniques, and/or
product ideas 0.786
2. Generate creative ideas 0.805
3. Promotes and champions ideas
to others 0.790
4. Investigates and secures funds
needed to implement new ideas 0.790
5. Develops adequate plans and
schedules for the
implementation of new ideas 0.828
6. Is innovative in work
performance 0.843
Organizational-level innovation
performance 0.713 0.899 0.899
1. Has spent heavily (well above
the industry average) on product
development 0.750
2. Has introduced a large number
of new products to the market 0.812
3. Has pioneered the development
of breakthrough innovations in
its industry 0.840
4. Has spent on new product
development initiatives 0.805
5. Has acquired significantly more
patents than its major
competitors 0.799
Note: All estimates were significant at p , 0.0, N ¼ 268; CFI ¼ 0.956; TLI ¼ 0.952; IFI ¼ 0.957;
Table III. RMSEA ¼ 0.039; and x2 ¼ 996.896 with 710 degrees of freedom ( p , 0.01)
Organizational learning and its antecedent. To examine the contribution of senior R&D
project team members’ perception of the external environment to organizational
learning, organizational learning was entered into the regression model. In Table VI,
R&D project team member’s perception of the external environment (beta ¼ 0.40)
variable was significant to the organizational learning. Hence, H1-1 was supported.
Organizational learning and innovation performance. To examine the contribution
of organizational learning to individual-level innovation performance, organizational
learning was entered into the regression model after the four control variables, annual
revenue, number of employees, out of office time spent on work-related learning, and
work experience in high technology industry. There was a 24 percent increment in the
total variance explained when organizational learning variable was added to the
regression model (Model 2 of Table VII). The total variance explained, including the 8
percent by the four control variables, was 32 percent ðF 5=262 ¼ 24:62; p , 0.001).
Organizational
Item Standardized loading
learning
First order model
Information acquisition (IA)
IA1 0.601
IA2 0.660
IA3 0.660 525
IA4 0.658
IA5 0.713
IA6 0.719
IA7 0.713
Information distribution (ID)
ID1 0.681
ID2 0.676
ID3 0.788
ID4 0.767
ID5 0.773
Information interpretation (IT)
IT1 0.782
IT2 0.659
IT3 0.706
IT4 0.722
IT5 0.691
Organizational memory (OM)
OM1 0.816
OM2 0.843
OM3 0.790
OM4 0.825
OM5 0.656
OM6 0.701
OM7 0.705
OM8 0.801
Second order model
Information acquisition (IA) ˆ Organizational learning 0.723
Information distribution (ID) ˆ Organizational learning 0.874
Information interpretation (IT) ˆ Organizational learning 0.918
Organizational memory (OM) ˆ Organizational learning 0.795 Table IV.
First order and second
Note: First order model: All estimates significant at p , 0.01; N ¼ 268; CFI ¼ 0.954; TLI ¼ 0.948; order confirmatory factor
IFI ¼ 0.955; RMSEA ¼ 0.05; and x2 ¼ 438.292 with 263 degrees of freedom ( p , 0.01) analysis of the
Second order model: All estimates significant at p , 0.01; N ¼ 268; CFI ¼ 0.954; TLI ¼ 0.948; organizational learning
IFI ¼ 0.954; RMSEA ¼ 0.05; and x2 ¼ 441.559 with 265 degrees of freedom ( p , 0.01) measurement
Annual revenue ðbeta ¼ 0:15Þ; employee work experiences in industry (beta ¼ 0.14),
and organizational learning ðbeta ¼ 0:50Þ variables were significant to the
individual-level innovation performance. Therefore, H1-2a: organizational learning
activities will be positively associated with individual-level innovation performance,
was supported.
Next, to examine the contribution of organizational learning to organizational-level
innovation performance, organizational learning was entered into the regression model
after four control variables, annual revenue, number of employees, out of office time
IJM
526
32,5/6
variables
Table V.
deviations, and
Means, standard
Variables 1 2 3 4 5 6
1. Information acquisition –
2. Information distribution 0.54 * –
3. Information interpretation 0.54 * 0.67 * –
Table VIII. 4. Organizational memory 0.48 * 0.63 * 0.67 * –
Organizational learning 5. Individual-level innovation performance 0.46 * 0.47 * 0.38 * 0.45 * –
subprocesses and 6. Organizational-level innovation performance 0.41 * 0.43 * 0.31 * 0.41 * 0.46 * –
innovation performance
correlation Note: * p , 0.01; N ¼ 268
Discussion
Antecedent of organizational learning
530 The results indicated that the senior R&D project team member’s perception of
external environment was positively correlated with organizational learning. The
findings empirically supported early organizational learning conceptual studies, which
argued that an organization as an interpretation system of its environment and
individuals’ mental model in scanning and interpreting the external environment and
information have been very important for organizations to learn to prepare for external
environmental jolts (Daft and Huber, 1987, Daft and Weick, 1984; Gnyawali and
Stewart, 2003; Meyers, 1982). Recently, Garcı́a-Morales et al.’s (2006) empirical study
has demonstrated that managers’ perceptions of the environment are positively related
to organizational learning. Unlike their study, the researcher used senior R&D project
team members as participants in this study. In the high technology industry, senior
R&D project team members were deemed to be the new information and knowledge
gatekeepers of their organizations, and are first-line employees engaging in learning
and innovation activities rather than the managers.
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