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Nokia India Introduces ‘Love Nokia’

Loyalty Program – Promo Details


by Narender on April 15, 2013 in Nokia

Nokia India has started a new Loyalty program


dubbedLove Nokia which is for Nokia lovers only. The program provides free extra
benefits to loyal Nokia Customers who wish to upgrade to a new Nokia phone. So, if
you already own a Nokia mobile phone and wish to upgrade to a new Nokia, be it
an Asha or a Lumia, you’ll be greeted by Nokia with plenty of discounts and
promos.
As Nokia defines  it, “We’d show our appreciation by treating you to some exclusive
offers when you upgrade to your next Nokia phone.”
Love Nokia is a device upgrade/exchange offer only for existing Nokia device users
being run by Nokia where consumers will be eligible for a host of loyalty benefits in
case they decide to upgrade from an existing Nokia device to a new Nokia device
during the pilot duration. The benefits range from cash back, discount on
accessories, flexible payment options like Cash on Delivery, Interest free EMI
scheme, Free Music subscription & Free Data offers from operators etc.

How Love Nokia Loyalty Program Works?


To be eligible in this Loyalty Program, you should already be owning a Nokia Phone.
After contacting inside Nokia, it was found that this phone should be a Symbian and
can’t be a Nokia Asha or S30 phone, but the IMEI from such phones is working as
of now (I tried with IMEI of Nokia 1200   ) and users are being taken into this
Loyalty Program.

If you’re an existing Nokia user, you just need to open the Love Nokia campaign
page (Link Here) and select if you wanna upgrade to a Nokia Lumia smartphone or
a Nokia Asha phone. After you choose the phone, you’ll be provided with option to
select any combination of Accessories which you wanna include with the phone.
Once done, just enter the IMEI and Model details of your existing Nokia phone and
you’re good to go.
If you choose Nokia Lumia, they have offers running for every Nokia Lumia WP8
Phone which includes a good discount on the phone (over the price at Nokia Shop)
& up to 25% off on original Nokia accessories and free subscription to Nokia Music
Services.

Nokia Lumia Loyalty Offers

If you choose Nokia Asha, you can get benefits up to Rs. 1800, which includes a
discount on the phone’s MRP and upto 25% off on various accessories available for
the selected phone. There’s also a free 3 month subscription to the Nokia Music
service on purchase of most of Asha phones.
Nokia Asha Loyalty Discounts

What do you think about this new Nokia Loyalty scheme? Is it tempting enough to
attract existing Nokia users to upgrade to a new Nokia Asha or Lumia phone,
especially when Nokia products are built to last long?

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