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Assignment Brief
Unit Number and Title L/508/0485, 1 Business and the Business Environment
Academic Year
Unit Tutor
Issue Date
Submission Date
Submitted On:
Submission Format
The submission is in the form of a written report that includes a PESTLE analysis and a SWOT or TOWS
analysis.
The report should be written in a concise, formal business style using double spacing and font size 12.
You are required to make use of headings, paragraphs and subsections as appropriate, and all work
must be supported with research and referenced using the Harvard referencing system. Please also
provide a bibliography using the Harvard referencing system. The recommended word limit is 4,000–
4,500 words, although you will not be penalised for exceeding the total word limit.
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Unit Learning Outcomes:
LO1 Explain the different types of organisations, including their size and scope.
LO2 Demonstrate the interrelationship of the various functions within an organisation and how they
link to organisational structure
LO3 Use contemporary examples to demonstrate both the positive and negative influence/impact the
macro environment has on business operations.
LO4 Determine the internal strengths and weaknesses of specific businesses and explain their
interrelationship with external macro factors.
Task 2
Explain the key differences between large, medium sized and small organizations in the light of the following
factors:
1- Objectives and goals
2- Marker share
3- Profit
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4- Growth
You are required to explain these differences practically by using your target organization as well.
Analyse how the structure, size and scope of different organisations link to the business objectives and product
and services offered by the organisation
Task 3
What is stakeholder? List down three key stake holders of your organisation and explain what responsibilities the
company has to them.
Explain the influence these stakeholders have on the company.
Demonstrate the interrelationship of the various functions within an organisation and how they link to
organisational structure.
Provide a critical analysis of the complexities of different types of business structures and the interrelationships of
the different organisational functions.
Learning outcome : 02
Demonstrate interrelationship of various functions within an organization and how they link to organizational
structure
Task 4
The following mentioned functions are key to any organization in today’s business world.
1- Human resources
2- Marketing
3- Finance
4- Operations
You are required to Demonstrate your understanding about these functions.
What does an organization’s mission and objective mean? You are required to define both of them with practical
examples.
Task 5
In the previous task we have seen four key organization functions .along with the mission and objective of an
organization.
You are required to demonstrate that how these functions relate to the overall mission and objectives of an
organization.
Task 6
Demonstrate and explain the organizational structure of the following types of organizations:
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1- Transnational
2- International
3- Global organizations
Use contemporary examples to demonstrate both the positive and negative influence/impact the macro
environment has on business operations.
Use contemporary examples to demonstrate both the positive and negative influence/impact the macro
environment has on business operation
Task 7
Task 8
You are required to select a company for this task and demonstrate that how the Political, economical, social and
technological factors impact the operations of the business both positively and negatively.
Learning outcome : 04
Determine internal strengths and weaknesses of specific businesses and explain their interrelationship with
external macro factors
Task 9
Determine the internal strengths and weaknesses of specific businesses and explain their interrelationship with
external macro factors.
Task 10
What is SWOT analysis? You are required to determine that how it helps an organization in its decision making.
Apply appropriately SWOT/TOWS analysis and justify how they influence decision-making
Task 11
Determine the internal strengths and weaknesses of a selected organization. You are required to demonstrate
what relation these strengths and weaknesses have with key external macro factors like competitive environment
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and government intervention.
Critically evaluate the impacts that both macro and micro factors have upon business objectives and decision-
making.
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Learning Outcomes and Assessment Criteria
LO1 Explain the different P1 Explain different types and M1 Analyse how the
types, size and scope of purposes of organisations; structure, size and scope of
organisations. public, private and voluntary different organisations link to
sectors and legal structures. the business objectives and
product and services offered
P2 Explain the size and scope by the organisation.
of a range of different types
LO 1 & 2
of organisations.
D1 Provide a critical analysis
of the complexities of
different types of business
LO2 Demonstrate the P3 Explain the relationship M2 Analyse the advantages structures and the
interrelationship of the between different and disadvantages of interrelationships of the
various functions within an organisational functions and interrelationships between different organisational
organisation and how they how they link to organisational functions and functions.
link to organisational organisational objectives and the impact that can have
structure. structure. upon organisational
structure.
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LO3 P4 Identify the positive and M3 Apply appropriately the
Use contemporary negative impacts the macro PESTLE model to support a
examples to demonstrate environment has upon detailed analysis of the macro
both the positive and business operations, environment within an
negative influence/impact supported by specific organisation.
the macro environment examples.
has on business operations
LO 3 & 4
D2 Critically evaluate the
impacts that both macro and
LO4 Determine the P5 Conduct internal and M4 Apply appropriately micro factors have upon
internal strengths and external analysis of specific SWOT/TOWS analysis and business objectives and
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