DIGITAL MARKETING

ASSIGNMENT-2
DR. SAIRA KHATOON
LAST DATE OF SUBMISSION:15 /03/2022

Set 1. 20691E0004 TO 20691E0072

1. Elucidate Digital marking – Discuss about the Importance and scope of digital marketing.
2. Discuss about Search engine optimization?
3. What is social media and how companies use social media?
4. Write about Facebook Ad manager, Campaign objective.
5. What is brand management? Explain about the tools to monitor online brand reputation.

Set 2. 20691E0075 TO 20691E00E7

1. Write about search engines and its types.

2. Elucidate search engines, what are the best practices of google?
3. Elucidate the impacts and benefits of the social media.
4. Explain about Facebook Analytics YouTube branding.
5. Write briefly about Email Marketing and Mobile Marketing.

Set 3. 20691E000E8 TO 20691E00M3

1. Explain websites and how it works.

2. What are guidelines on quality and design by google?
3. Explain
• Creation of profile in social media
• Optimization of social media profile
4. Discuss about the creation of YouTube channel.
5. Discuss about content management and types of digital content management.