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INTRODUCTION OF HOME FIRST FINANCE COMPANY INDIA

PVT. LTD.(HFFC)

Home First Finance Company India Pvt. Ltd. Is a dedicated Housing Finance Company, established in 2010.

It is registered with NHB (National Housing Bank) are the second largest players in the housing market after commercial bank.

. HFFC was co-founded by former Mphasis Chairman, Mr. Jaithirth (Jerry) Rao and former Citibank Consumer Banking Head,
Mr. P. S. Jayakumar.

It is a Housing Finance Company (HFC) set up to provide housing loans to buyers of low-cost housing.

It is serve the housing loan needs of mid and low-income borrowers, who are currently unable to avail loans from Banks and
HFCs due to lack of required documents and employment in the unorganized sector.

• The company started operations in 2010 and a year later it raised funds from Bessemer Ventures. Later, it attracted funding
from Tata Capital Growth fund as well.
OBJECTIVES:
> To find out which makes customer more comfortable
during their process of loan.

> To study the customer interaction and customer satisfaction

at Home First

> To study customer satisfaction will enhance the company

profitability and reputation
•FACTORS & CORE VALUES
•Ownership
•Employees Feel A sense Of Ownership For The Company Own The Task That You
Take UP.
•Empathy
•Empathy For customer As Well As Fellow Employees Leads To A Passion For
Service
•Innovation
•Embrace And Drive Change Create New Products And Processes To Benefit
Customer
•Simplicity
•Search For The Simplest Solution Do More With Less
•Ownership
•Employees Feel A sense Of Ownership For The Company Own The Task That You
Take UP.
REVIEW OF LITERATURE
• Haavio, Kauppi (2000) stated that countries where a large proportion of the population lives in
owner-occupied housing are experiencing higher unemployment rates. Than countries where the
majority of people live in private rental housing, which might suggest that rental housing
enhances labor mobility. In this paper, they develop a simple inter temporal two region model
that allow us to compare owner occupied housing markets to rental markets and to analyze how
these alternative arrangements allocate people in space and time. Announced that it will offer
loans for Rs. 2-10 lakh at 12.5 percent the lowest rate offered by any housing finance provider, big
brother SBI has taken the rate war in the home loans category to new heights. This is because,
apart from the low rate, the interest on these loans is calculated on principal, which is reduced
every month unlike other housing finance companies which calculate interest on annually
reducing basis.
• Krishnamachari conducts a research on "problem of the national housing policy" in year 1980.
The research stated that shelter is a basic human need and as an intrinsic part of human
settlement, is closely linked with the process of overall socioeconomic development. Though a
house is essentially a place of dwelling, it also fulfills many important social needs of the
household. Besides providing shelter, it creates employment, generates voluntary salving and
creates a conducive condition needed for achieving crucial goals"