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BUSINESS LOGO

“Tagline”

Entrepreneurship in Tourism and Hospitality Industry

Submitted to: Ela Mae B. Quinivista, MBA

Submitted by: (name of group leader and members)

Business Plan

Prepared (Month and Year)


Abstract

(Business abstract)
TABLE OF CONTENTS

Title Page

Abstract.......................................................................................................................................... 1

Table of Contents..........................................................................................................................2

Chapter 1 – Introduction and Executive Summary


1.1 History/Background ....................................……............….......…….….3
1.2 Mission-Vision ......................................................………...........…....4
1.3 Business Logo ......................................................………..…........…....5
1.4 Products and Services ................................………............…...........….6

Chapter 2 – Management Plan and Timeline


2.1 Legal Consideration/Business Registration ............................................….10
2.2 Management Team
2.2.1 Organizational Chart .............................................………..……….….11
2.2.2 Job Description ……………………………………………………………11
2.2.3 Sources (Employees) ………………………………………………….…12
2.3 Work Plan .............................................................................…………...…13
2.4 Gantt Chart ..............................................................................…………...13

Chapter 3 – Marketing Plan and Strategy


3.1 Target Market ...................................……...........................................……..14
3.2 Market Research/Analysis
3.2.1 SWOT Analysis .................................................................…………..15
3.2.2 Competitor Analysis ........….................…………….....................……16
3.3 Marketing Techniques and Strategies
3.3.1 Promotion ..........................................................................…………..17
3.3.2 Pricing ...............................................................................…………...18
3.3.2.1 Food Cost/ Product Cost ………………………………………….19
3.3.4 Place/Location Map ...........................................................…………..20
Chapter 4 – Operational Plan
4.1 Production Process ............................................................………..….....…21
4.2 Raw Materials ................................................................………..............….21
4.3 Plant/ Office Layout ……………………………………………………………..22
4.4 Distribution Strategy ...................................................................………..…23
4.4 Sustainability/ Waste Disposal ......................................….….................….24
4.6 Business Strategy ……………………………………………………………….25

Chapter 5 – Financial Analysis


5.1 Financing Requirements ...................................................……................…26
5.2 Sources of Financing the Business ...............................................…………27
5.3 Financial Statements
5.3.1 Projected Income Statement ...........................................…………….28
5.3.2 Projected Balance Sheet ..................................................……………29
5.4 Break Even Analysis .......................................................................………..30
5.5 Payback period ..............................................................................………...31

Chapter 6 – Risk Analysis


6.1 External Risks ..........................................................……….........................32
6.2 Internal Risks ..................................................................................………..33
6.3 Contingency Plan ...........................................................................………...34

Annexes ........................................................................................…........................…..35
I. Business Documents
i. Business Permit
ii. Sanitary Permit
iii. BIR Permit
iv. Curriculum Vitae

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