Professional Documents
Culture Documents
UNIVERSITY OF CALICUT
BACHELOR OF COMMERCE
Submitted by
ADITYA RAJIV
(CCASBCM079)
DEPARTMENT OF COMMERCE
MARCH 2021
CHRIST COLLEGE (AUTONOMOUS), IRINJALAKUDA
CALICUT UNIVERSITY
DEPARTMENT OF COMMERCE
CERTIFICATE
The information and data given in the report is authentic to the best of my
knowledge. The report has not been previously submitted for the award of any
Degree, Diploma, Associateship or other similar title of any other university or
institute.
Date: CCASBCM079
ACKNOWLEDGEMENT
Above all, I express my eternal gratitude to the Lord Almighty under whose
divine guidance; I have been able to complete this work successfully.
I am thankful to Mr. Lipin Raj, Class teacher for his cordial support, valuable
information and guidance, which helped me in completing this task through
various stages.
I would like to express my gratitude to all the faculties of the Department for
their interest and cooperation in this regard.
LIST OF TABLES
LIST OF FIGURES
FINDINGS, SUGGESTIONS
CHAPTER 5 29 – 30
& CONCLUSION
BIBLOGRAPHY
APPENDIX
LIST OF TABLES
TABLE
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FIGURE
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INTRODUCTION
1.1 Introduction
Financial performance analysis is the process of identifying the financial
strength and weakness of firm by properly establishing relationship
between the items of balance sheet and profit and loss account. It is
performed by professionals who prepare reports using ratios and other
techniques, that makes use of information taken from financial statements
and other reports. These reports are usually presented to top management
as one of their bases in making business decisions. It also helps in short
term and long term forecasting and growth can be identified with the help
of financial performance analysis.
1
1.4 Objectives of study
1. To examine the solvency position of the company.
2. To know the liquidity position of the company.
3. To know the profitability position of the company.
4. To know the turnover of the company.
2
1.8 Chapterisation
Chapter 1: Introduction
Chapter 2: Review of Literature
Chapter 3: Theoretical Framework
Chapter 4: Data Analysis and Interpretation
Chapter 5: Findings, Suggestions, Conclusion
3
CHAPTER 2
REVIEW OF LITERATURE
Review of literature
Meaning
Financial Analysis is the process of evaluating businesses, projects, budgets
and other finance related transactions to determine their performance and
suitability. Typically, financial analysis is used to analyze whether an entity is
stable, solvent, liquid or profitable enough to warrant a monetary investment. It
also helps in identifying the financial strength and weaknesses of the firm by
properly establishing relationship between items of financial statements. A
financial statement is an organized collection of data according to logical and
conceptual framework. Financial statement analysis are intended to be
understandable by readers who have “a reasonable knowledge of business and
economic activities and accounting and who are willing to study the
information diligently”.
Definition
According to Kennedy and Muller, “the analysis and interpretation of financial
statements reveal each and every aspect regarding the well- being financial
soundness, operational efficiency and credit worthiness of the concerned”.
1. Vertical analysis
2. Horizontal analysis
VERTICAL ANALYSIS:
HORIZONTAL ANALYSIS:
5
need to exercise caution by generating and reporting on a continuous
basis rather than a one time basis. Such extrapolation of data and
financial analysis undertaken frequently is crucial to the company‟s
health and decision-making abilities.
Tony Weis (2007) published his book “The global food economy: The battle
for future of farming “. In this book author has mentioned two words Food &
Farming intentionally because of his family background. His grandfather
owned 81 hectare farm in Canada but after retirement sold his farm & moved
on to a successful business. The main aim of this book is to examine in a
concise and accessible way the major contemporary dynamics, problems and
inequities of the global food economy. As per this book, capital of the country
incredibly and increasingly concentrated mainly on food economy and in many
places significant measure of unconsciousness about food. This book can play
vital role in helping to nourish them.
6
H. DAS (2005) entitled his book “Food processing operations analysis” carried
out unit operation in food processing by identifying dependent & independent
variables affecting the operations and developing mathematical relationship
among the variables. This book includes comprehensive numerical problems,
mathematical modeling, and solutions of numerical problems, exercise
problems and MATLAB problems of food processing operations. This book
helps the readers to find out responses at various levels.
7
Vinay M. Sharma(2003)entitled in his book “50 best home business start with
Rs. 50,000” describes importance of small scale sector increasing day by day.
As per his study out of thousand hundred peoples are start their own business
people at home without enough funds. He stated that, Successful entrepreneur
not only create employment himself but for hundred. That is correct statement
because he has created employment directly or indirectly. The book is give us
opportunity to choose perfect business from 50 projects which can be started
with just Rs. 50000.00.
8
Ratios:
Solvency ratio:
Solvency ratios are a key component of the financial analysis which helps in
determining whether a company has sufficient cash flow to manage the debt
obligations that are due. Solvency ratios are also known as leverage ratios. It is
believed that if a company has a low solvency ratio, it is more at the risk of not
being able to fulfill its debt obligation and is likely to default in debt
repayment.
Profitability ratio:
Profitability ratios are a type of accounting ratio that helps in determining the
financial performance of business at the end of an accounting period.
Profitability ratios show how well a company is able to make profits from its
operations.
Liquidity ratio:
Liquidity ratios determine how quickly a company can convert the assets and
use them for meeting the dues that arise. The higher the ratio, the easier is the
ability to clear the debts and avoid defaulting on payments. This is a very
important criterion that creditors check before offering short term loans to the
business. Liquidity ratios help to measure the ability of the company to pay off
its short-term liabilities.
Turnover ratio:
9
CHAPTER 3
THEORETICAL FRAMEWORK
3.1 Industry profile
Food processing Industry
Market size
The indian food and grocery market is the world‟s sixth largest, with retail
contributing 70 per cent of the sales. The indian food processing industry
accounts for 32 per cent of the country‟s total food market, one of the largest
industries in india and is ranked fifth in terms of production, consumption,
export and expected growth. It contributes around 8.80 and 8.39 per cent of
Gross Valued Added in manufacturing and agriculture respectively, 13 per
cent of india‟s exports and six per cent of total industrial investment. India‟s
organic food market is expected to increase by three times by 2020. The online
food ordering business in india is in its nascent stage, but witnessing
exponential growth. With online food delivery players like FoodPanda,
Zomato, TinyOwl and Swiggy building scale through partnerships, the
organised food business has a huge potential and a promising future.
10
Investments
Some of the major investments in this sector in the recent past are:
Government Initiatives
Some of the major initiatives taken by the Government of India to improve the
food processing sector in india are as follows:
11
In Union Budget 2017-18, the government of india has set up a diary
processing infra fund worth Rs 8000 crore.
The government of india has relaxed foreign direct investment norms for
the sector, allowing up to 100 per cent FDI in the food product e-
commerce through automatic route.
The Food Safety and Standards Authority of India(FSSAI) plans to
invest around Rs 482 crore to strengthen the food testing infrastructure
in india, by upgrading 59 existing food testing laboratories and setting
up 62 new mobile testing labs across the country.
The Indian Council for Fertilizer and Nutrient Research(ICFNR) will
adopt international best practices for research in the fertilizer sector,
which will enable farmers to get good quality fertilizers at affordable
rates and thereby achieve food security for the common man.
The Ministry of food processing industries announced a scheme for
Human Resource Development(HRD) in the food processing sector. The
scheme has following four components:
Achievements
13
FSSAI‟s simplified product approval:
History
Between 1998 and 2001, the company‟s sales grew at a compound annual rate
of 16% against the market, and operating profits reached 18%. More recently,
the company has been growing at 27% a year, compared to the industry‟s
growth rate of 20%. At present, 90% of Britannia‟s annual revenue of Rs 22
billion comes from biscuits.
Britannia is one of India‟s 100 most trusted brands listed in the Brand Trust
Report. Britannia has an estimated market share of 38%.
Businesses
Biscuits:
In 2006, Tiger, the mass market brand, realised $150.75 million in sales
including exports to the U.S and Australia. This amounts to 20% of Britannia
revenues for that year.
15
will play a role in further enhancing tiger‟s core values through his association
in presenting the brand, its products and promotional activities.
Dairy products:
On 27th October 2001, Britannia announced a joint venture with Fonterra Co-
operative Group of New Zealand, an integrated dairy company which handles
all aspects of the value chain from procurement of milk to making value-added
products such as cheese and buttermilk. Britannia intends to source most of the
products from New Zealand, which they would market in india. The joint
venture will allow technology transfer to Britannia. Britannia and New Zealand
dairy each hold 49% of the JV and the remaining 2 per cent will be held by
strategic investor. Britannia has also tentatively announced that its dairy
business would be transferred to the joint venture. However, the authorities
approval to the joint venture obliged the company to start manufacturing
facilities of its own. It would not be allowed to trade, except at the wholesale
level, thus pitching it in competition with Danone, which had recently
established its own dairy business.
Awards
Britannia was accorded with the Marketer of the Year- FMCG- Foods award by
the Indian Advertizers Association at the 4th edition of the IAA Leadership
Awards on March 12, 2016. The IAA Leadership Awards recognizes the best
efforts in marketing, media and advertising and honours companies for their
incredible contribution in designing path-breaking and high impact marketing
16
initiatives to strengthen their respective brand‟s promise and standing amongst
consumers, in different products and service categories.
Britannia has been conferred as one of the Top 3 Buzziest Brands in the Food
Category by AFAQS! in its 11th edition. AFAQs! is the number 1 website in
Asia-Pacific for advertising. Media and marketing professionals and the awards
recognize India‟s brands that have managed to create that elusive thing called
„Buzz‟ in the market place. Britannia was also recognized for having the
Maximum Customer Engagement by Exchange4media at the PITCH CMO
Summit on March 4, 2016. The award recognizes Best Practises in marketing
to the Indian consumer in a competitive and dynamic environment.
Britannia Industries Limited was bestowed with the awards for its constant
endeavour to make delightful products and to deliver them to their consumers
across the country in the most efficient and quality-conscious manner possible.
17
CHAPTER 4
2.5
1.5
0.5
0
2015-16 2016-17 2017-18 2018-19 2019-20
18
4.1.2 Quick Ratio
Generally quick ratio 1:1 is considered satisfactory. From table 4.2 it shows
that in 2015-16 the quick ratio is below 1:1 which is said to be unsound. This
means that the firm will not be able to pay off its current liabilities when they
become due. But from 2016-17 to 2019-20, the quick ratios are more than 1:1,
which means the financial position of the firm is said to be good. It indicates
that quick assets are sufficient to pay off the short term obligations.
1.6
1.4
1.2
0.8
0.6
0.4
0.2
0
2015-16 2016-17 2017-18 2018-19 2019-20
19
4.2 Solvency Ratio
Generally debt equity ratio of 1:1 is considered as standard. From table 4.3 it
shows that the company is almost debt free which is good for the company.
Ratios are fluctuating year by year.
0.18
0.16
0.14
0.12
0.1
0.08
0.06
0.04
0.02
0
2015-16 2016-17 2017-18 2018-19 2019-20
20
4.2.2 Proprietary Ratio
0.8
0.7
0.6
0.5
0.4
0.3
0.2
0.1
0
2015-16 2016-17 2017-18 2018-19 2019-20
21
4.2.3 Leverage Ratio
Generally leverage ratio of 1:1 is considered as ideal. From table 4.5 it is clear
that solvency ratio of the company is more than 1. This means higher degree of
solvency. This indicates that company is solvent because the assets are
sufficiently more than the liabilities of the company. Leverage ratio from 2015-
16 to 2019-20 is fluctuating.
3.5
2.5
1.5
0.5
0
2015-16 2016-17 2017-18 2018-19 2019-20
22
4.3 Profitability ratio
The ideal net profit ratio is 5 to 10%. Net profit ratio shows efficiency and
profitability of business. Higher the ratio better profitability. In table 4.6 it is
increasing year by year.
14
12
10
0
2015-16 2016-17 2017-18 2018-19 2019-20
23
4.3.2 Gross Profit Ratio
Ideal gross profit ratio is 20% to 25%. This ratio measures the margin of profit
available for sales. From table 4.7 ratios are above the standard so high gross
profit ratio shows efficiency of production.
42.5
42
41.5
41
40.5
40
39.5
39
38.5
38
37.5
37
2015-16 2016-17 2017-18 2018-19 2019-20
24
4.3.3 Return on shareholder’s fund
Generally the ideal form of return on shareholder‟s fund is 15%. From table 4.8
it is clear that company‟s return on shareholder‟s fund is fluctuating year by
year. All the years are higher than the standard ratio, which means there is
better utilization of owners fund and higher productivity of the company.
50
45
40
35
30
25
20
15
10
0
2015-16 2016-17 2017-18 2018-19 2019-20
25
4.4 Activity Ratio
The ideal ratio is 2.5 or more. In table 4.9 total asset turnover ratio tend to
decrease year by year but there is increase in the net sales. This shows that the
company is not using its asset efficiently or production problems.
2.5
1.5
0.5
0
2015-16 2016-17 2017-18 2018-19 2019-20
26
4.4.2 Stock Turnover Ratio
10.5
10
9.5
8.5
7.5
2015-16 2016-17 2017-18 2018-19 2019-20
27
4.4.3 Working Capital Turnover Ratio
Generally higher the ratio the better is the utilisation of working capital. In
table 4.11 it indicates that the ratios are fluctuating . It shows low ratio which
indicates that the working capital is not effectively utilised in generating sales.
120
100
80
60
40
20
0
2015-16 2016-17 2017-18 2018-19 2019-20
28
CHAPTER 5
The current ratio of the company fails to attain the standard ratio and are
fluctuating year by year.
The quick ratio in 2015-16 is said to be unsound and the ratios from
2016-17 to 2019-20 is said to be good.
Debt equity ratio shows that the company is almost debt free which is
good for the company.
Net profit ratio shows increasing trend in the ratios which means
increasing profitability.
Gross profit ratio is above the standard so high gross profit ratio shows
efficiency of production.
Total asset turnover ratio tends to decrease year by year which shows
that the industry is not using its assets efficiently.
Stock turnover ratio is higher than the standard ratio every year which
means the company‟s inventory policy is better.
Working capital turnover ratio shows that the ratios are fluctuating and
the working capital is not effectively utilized in generating sales.
29
5.2 Suggestions
Company must try to use working capital effectively for generating sales
and increasing activity ratio.
The company must start using its assets efficiently as there has been
decrease in the total asset turnover ratio year by year.
The company can use effective cost control methods for future growth.
5.3 Conclusion
The project is entitled on “FINANCIAL ANALYSIS OF BRITANNIA
INDUSTRIES LIMITED”. Utmost care has been taken at all levels of the
project work, right from the beginning of analysing accounting information
provided by profit and loss account and balance sheet.
The study highlights that the financial performance of Britannia Industries Ltd
is satisfactory. This study helped you to know the financial strength and
weakness of the company. Under liquidity ratio, current ratio shows a negative
sign and quick ratio shows a positive sign. The solvency ratio and the
profitability ratio overall shows a positive signs. Under activity ratio, total asset
turnover ratio and working capital turnover ratio shows a negative sign,
whereas stock turnover ratio shows a positive sign. The financial statements of
the company was analysed and interpreted with the help of balance sheet and
profit& loss account of last 5 years 2015-20. The company has a scope of
improvement in the future.
30
BIBLIOGRAPHY
References
Tony Weis (2007), “ The Global Food Economy: The Battle for the
Future of Farming”, London: Zed Books, 2017, pp 217.
Websites
http//en.wikipedia.org
APPENDIX
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