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As of 2021, there has been a buzz around electric vehicles (EVs) and how they could be the future

of mobility.
Electric vehicles are vehicles that are powered by electricity and not fossil fuels such as petrol or diesel. These
cars propel themselves through motors that are powered by a battery.

Typically, electric vehicles do not produce as much noise as internal combustion engine vehicles. Electric
vehicles are cleaner than conventional internal-combustion-engine (ICE) vehicles, as they do not emit harmful
gases. And if the electricity that powers them originates from a clean source, it adds to the ‘green’ appeal of
the electric vehicles i.e. they are as clean as the electricity that powers them.

While the concept of electric vehicles is not very new, it is in recent years that there has been an increase in
their popularity. As with many countries in the world, India also plans to shift to sustainable mobility, and
electric vehicles are a step in that direction. Although the majority of the vehicles in India are still powered by
fossil fuels, the introduction of electric vehicles is slowly poised to affect the automobile market.

As of 2021, Mahindra Electric and Tata Motors are notable names for electric vehicles in the Indian market in
the non-two-wheeler segment. Some electric vehicles offered by these companies are Tata Nexon EV and
Mahindra e20, among others.

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This section contains some resources you can make use of to answer the graded questions.

Tata Motors Electric - Strategy and product stories

1. Tata Motors aims to be a leader in the electric vehicles segment. Source: Article
2. The success of Tata Nexon EV, an electric SUV (Sports Utility Vehicle) from Tata Motors. Sources:
Article 1, Article 2
3. Tata Group companies came together for enabling an initiative. Source: Article
4. Tata's EV Vision Statement. Source: Tata's vision statement on EVs
5. N Chandrasekaran, Chairman of the Tata Group, speaks on Tata EV. Source: Video 1
6. Website of Tata Motors Electric Vehicles. Source:Website

Mahindra Electric - Strategy and product stories

1. Mahesh Babu, Managing Director and CEO of Mahindra Electric speaks on Mahindra EV's journey.
Source: Video
2. Mahindra EV website: Website
3. Pawan Kumar Goenka, CEO Mahindra & Mahindra, speaks at ETEVC2018. Source: Video 2 (From
25:14 -28:00)

Miscellaneous

1. This article provides a brief industry analysis of the Electric Vehicles Industry in India. Source: Article
2. A news article which talks about India turning to electric vehicles to beat pollution. Source: Article

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