Professional Documents
Culture Documents
B. Specific Objectives
The module intends to:
1. Describe the strengths and weaknesses of the Filipino Character
2. Enumerate the values, needs and aspirations of a Filipino farmer
3. Explain the qualities of a global farmer.
C. Overview
This module will introduce the students about the strengths and weaknesses of the
Filipino character, the status (socio-cultural and economic) of the Filipino farmer including his
values in farming, his needs and aspirations as compared with the farmer of the developed world.
Their ability to cope and address issues and the challenges of farming will be presented and
finally, the essential qualities of the present day farmer will be elucidated.
III. Pre-test
1. How will you characterize the Filipino farmer in terms of landholding, farming
systems being implemented and the technology being used?
2. In your locality, describe the most progressive farmer you know very well in
terms of status in life (particularly economic), land ownership, education and
social relations.
3. Do you have an idea of what is the status of a farmer in developed world (like the
US, Europe or Japan) particularly in terms of resources (land, labor and capital),
education and technology applied in his farming activity?
IV. Learning Contents
1.0 The Culture of the Filipino Farmer and His Values in Farming
Culture is the man made part of the environment which includes all the elements that
humans have acquired from their group by conscious learning or by conditioning.
Accordingly, people are conditioned by social and other institutions, beliefs, and
patterns of conduct. Through culture, natural resources are shaped to meet man’s
needs and inborn traits are molded to produce the reflexes that manifesr themselves in
overt behavior (Awa, 1985).
There are considerable differences between Western values and cultural assumptions
and those in the developing countries like the Philippines.
Presented in Table 12a is an example of the contrast using the North American traits
and the Filipino culture.
Table 12a. Contrast between Western values and the Filipino culture
NORTH AMERICAN FILIPINO
Autonomy encouraged for the Dependence encouraged, point of
individual, who should solve own reference is authority, older members of
problems, develop own opinion the family’
Clear distinction made between public Public poverty divertible to private
and private property materialism is a hands with little guilt; spiritual religious
major value things are more important than material
Competition is primary method of Communal feeling excludes the
motivation incentive to excel over others
Relations with others are informal and Relations with others are more formal,
direct social interactions more structured
EXPRESSIVE INTRINSIC
Feeling pride of ownership Enjoyment of work task
Gaining self-respect for doing a Preference for a heathy, outdoor
worthwhile job farming life
Exercising special abilities and aptitudes Purposeful activity and value in hard
work
Chance to be creative and original Independence- freedom from
supervision and able to organize own-
time control
Meeting a challenge, achieving on
objective and personal growth
Having governed by the Spaniards for 300 years, the control of agricultural lands in the country
was two-tiered. At one hand, we have landlords (known as hacienderos) and at the other hand are
peasants (magsasaka) and the agricultural workers (sacadas).
In the previous module, the small farms and small scale farming characteristics was presented
and more or less gave us a picture of a Filipino farmer, practicing it. Similarly, industrial
agriculture practiced by few individuals characterizes them as well.
3.0 Characteristics of today’s farmer
The following characteristics/ qualities of today’s farmer were enumerated by Prevost
(1997) in his book Fundamentals of Modern Agriculture:
The farmer as an Agronomist
Today, a farmer must be an agronomist. He should have scientific and technical
knowledge to enable him to anticipate the problems that will arise in his farm. In
agriculture, we do not really follow some ready-made formulae and the working tool is
the living environment and nature is too capricious to be stable.
The farmer as an Administrator
Agriculture is business, thus the farm is an agricultural enterprise. The methods to
administer a farm are the same as those applied in other sectors and a farmer must
have the same capabilities as the industrial entrepreneur. Today, the agriculture sector
is a major consumer of intermediate products such as farm machineries, fuel, farm
chemicals (pesticides and fertilizers), soil amendments, etc. and most often, the margin
of profit is very narrow for many products.
The farmer as a Manager
A farmer must be capable of managing his personal and agricultural machineries, thus
it requires the abilities of a chief executive in an enterprise. As a manager, he should
optimize everything involved in production to obtain the best benefits.
The farmer as a PR man
Relations with others not only to fellow farmers is important. The farmer, therefore,
must have good relationship not only with other persons but with all professional
associations such as Farmers Cooperative, Federation of Farmers, etc. By doing this,
the farmer is kept ahead with current developments as well as with other current
policies and legislations that affect or influence the agriculture sector.
The farmer as a Trader
In the Philippines, major productions have marketing problems. In other words, many
products are subject to the law of the market which is the “law of supply and demand.” A
farmer must know how to sell his products for better income. In selling his products he
must be able to highlights the advantages of his products being sold as compared to other
products of same category.
The farmer as a Progressive Individual
A farmer must be dynamic, innovative and foremost progressive. All these qualities are
needed for success in profession. It should be emphasized that there are not gifts which
are grown, but, it s with good training that a farmer can be made fit to run his farm.
V. Synthesis
The strengths and weaknesses of the Filipino character had been discussed putting
emphasis on the positive and negative effects on the person, the family and the
society. Each student contributed in the discussion by sharing their experiences and
observations as they go along with others. The values in farming were to put to
scrutiny by the students whether such still exist in the modern society. Lastly, the
global characteristics of a modern farmer were carefully examined and discussed to
serve as a model for the incoming graduates of agriculture, as they themselves will
become a modern farmer.
VI. Post Test
1. How will you compare the Filipino farmer from the farmers of Western World? What are
the characteristics possessed by our farmers that they don’t have? Similarly, what are the
characteristics of the Western farmers that Filipino farmers don’t have?
2. In general, our farmers practice small scale farming. What do you think are the benefits
derived them?
3. Among the characteristics of the global farmer, what is the best to be adapted by our
Filipino farmers?
VII. Evaluation
The post test is a reflection of the level of your understanding about the topics
discussed. Have you met the target mark of 80%? If yes, very good, but for those who
did not make it, don’t worry, your professor will help you. Get hold of the
enhancement activities and start. Take it easy.
VIII. References
P. Prevost. 1997. Fundamentals of Modern Agriculture. Science
Publishers, USA
Beets, W.C. 1990. Raising and Sustaining Productivity of Smallholder
Farming Systems in the Tropics. AgBe Publishing, Holland