Name: KOLIMI SHAIK AYEESHA
      Registration: 20BBA0075 
Showroom Name: Prem motors  
Address: JMD Pacific Square, Ground Floor, 32nd Milestone, Sector 15 Part 2, Gurugram,
Haryana 122001 
Name of the person contacted and collected information: Akash Sharma, Sales Manager or
Relation Manager. 
Number Concepts studied
with functional area
1 Marketing
2 Recruitment and
selection
3 Training
4 Motivation
Theory orientation
Relationship
marketing
Recruitment is the process
of actively seeking out,
finding, and hiring
candidates for a specific
position or job. The
recruitment definition
includes the entire hiring
process, from inception to
the individual recruit’s
integration into the
company
Abraham Maslow's
hierarchy of needs is one of
the best-known theories of
motivation. Maslow's
theory states that our
actions are motivated by
certain physiological needs.
It is often represented by a
pyramid of needs, with the
most basic needs at the
bottom and more complex
Practice orientation
focused on customer
building. Enhancing
existing relationships with
customers and improving
customer loyalty.
Two types are done by prem
motors: - 
 Walk-In-Interview 
 Campus Placement is
done by Maruti Suzuki 
Prem Motors was using these
maslow’s theory to motivate
the employees.they are
motivating them according to
their needs like if an employee
wants physical needs like
clothes , shelter etc..by
providing these things they
motivate them.
 needs at the top