19/07/2019 | Ho Chi Minh city

Presentation 2
Unlock Vietnam Real Estate consumer trends

Phat Nguyen
Chief Operating Officer
FAQ

Any questions for speakers please visit

Slido.com and insert code:
Mọi câu hỏi dành cho diễn giả xin vui lòng
MBND1907
truy cập Slido.com và nhập mã:
Who we are?

gachvang.com
operates Vietnam’s No.1 data-driven
residential property valuation platform
Who are “4.0” users?

Anyone who want to Buy / Sell:

Young people, housewife, employee office…

How you know price or trend of any area?

Traditional way With “4.0 industry” way

- Asking local people - Searching any area
- Reading news - Clearly information about price, trend…
- Asking broker … - Just need a smartphone, laptop…
Our process…
Input “clean” data

Processing
Collect data
data
Algorithm Output
( Price )
 So what does the data tell us…

DinhZaDi® Search – By Provinces

2016
2019
Other Other
Provinces Provinces
10% 15%

Ho Chi
Minh City
Ho Chi Minh 45%
City
55%

Hanoi
Hanoi
35%
40%

Source: gachvang.com. 2019 (June YTD)

So what does the data tell us…

DinhZaDi® Search – By Districts

2016 2019
Non- Non-
Core Core
Districts Districts
Core
25% 40% Districts
Ho Chi Minh City
(Districts: Can Gio, Binh Chanh, Cu Chi, 2, 9, 1)
Core
Districts
+11% 60%

75% +22%

Non-Core
Districts
Non-Core
15% Districts
Hanoi Core Districts
(Districts: Ba Dinh, Hoan Kiem, Tay Ho, Thanh 30% 70%
Xuan, Cau Giay)

+26%
Core Districts +14%
85%
So what does the data tell us…

DinhZaDi® Search – By Property Type

2016 2019

Apartment
37%
Apartment
23%

Landed
Landed Property /
Property / Others
Others
63%
77%
So what does the data tell us…

DinhZaDi® Search – By Price/m2

2019
Up to
>VND50mn/ VND24.9mn/
>VND50mn m2 m2
Up to
/m2 15% VND24.9m 20% 10%
n/m2 55%

VND25.0-
VND49.9mn/
VND25.0-
m2 30% VND49.9mn/
m2
70%
Summary Trends & Insights

DinhZaDi® Data DinhZaDi® Users

% Change DZD Property Valuation Estimates Popular User Search (2018 – 2019 YTD)
(2018 – 2019 YTD) – All Property Types

• Vietnam +3.6% • Ho Chi Minh City (Non-Core

Districts)
• Ho Chi Minh City +8.2%
• Hanoi (Core Districts)
• Hanoi +6.7%
• VND25.0mn – 35.0mn / m2
(Hanoi and Ho Chi Minh City)

• Apartment (All Types)

(Hanoi and Ho Chi Minh City)
Thankyou

Contact Details
Phat Nguyen
COO
phat@gachvang.com
+84 909758808 (WhatsApp)
Presentation 3
Propdata - insights for innovation

Phong Pham
CEO / Founder
II. Data collection process

• Collect
• Structure
• Accuracy cheking

LOTS
OF
THINGS
!!!
III. Data reading

• Visualization
• Analyze
• Action and tracking
C. Cyhome case study

CyHome is an apartment management platform, we empower:

• Building manager with automation tools
• Resident with user – friendly mobile application to simplify life
• Service providers with market place and customer insight
For Building manager

• Centralized management
• Automation
• Customer - oriented
For service provider

• Customer insight
• Channel
• New biz model
For resident

• Personalized experience
• Wider range of choice
• Sharing community
Thankyou

Phong Pham
phong@cyfeer.com
(+84) 936 6363 00
Presentation 4
Blockchain & its potential application to real estate

Nicole Nguyen
Regional Head
 Blockchain x Real Estate
the Noise or the Talk of the Town?

1. Blockchain at a glance

Outline 2. Blockchain x Real Estate

3. Challenges and Next steps

www.asiablockchainreview.com
 Blockchain at a glance
Shared database or “Google Doc”

● Decentralized vs. Centralized

● Peer-to-Peer Network

● Multi-party adhered to a CONSENSUS algorithm

● New generation data record which allows

CLEARING HOUSE
○ Enhanced Transparency

○ Self-sustainability

○ Simpler fee structure

○ Security?
www.asiablockchainreview.com
 1. No major difference between blockchain apps vs.

Myth normal apps (except for payment app/wallet)

2. Blockchain does NOT remove all intermediaries
Vs. 3. Blockchain is NOT the panacea
FACTS 4. Beware of adjacent terminologies: DLT or Distributed
Database

www.asiablockchainreview.com
 70
40-60% 56%
times
Adoption
landscape MARKET
VALUE EFFICIENCY REAL
INCREASE INCREASE ESTATE
INVESTORS

by adopting believe in blockchain

between 2016 -
blockchain (industry adoption in the industry
2024
average)

*Source: Deloitte, Monica Eaton-Cardone, BrickVest

www.asiablockchainreview.com
 BC 3.0

Compliance
Inter-operability
Where are BC 2.0 Blockchain Ecosystem
Asset Digitization

we?
Smart contract
BC 1.0 Decentralization

Bitcoin, Cryptocurrency,
shared database

www.asiablockchainreview.com
www.asiablockchainreview.com
 Key differentiators - TAIL

Transparency Traceable and tamper-proof

data shared across different
parties

Asset Tokenization-as-a-
Service
Anything can turn asset Asset Liquidity Micro payments and
enhanced tradability

Introducing new business

models and marketplace to Incentivization
monetize data, product and
services

www.asiablockchainreview.com
 TAIL implications in real estate

Transparency Anti-fraud market(place)

Land registry

Tokenization-as-a-Service
Fractional ownership
Collateralization/Mortgage
Asset Liquidity
Liquid real estate market
Decentralized Airbnb?

Community-based Review
Encrypted and standardized MLS Incentivization
and data sharing

www.asiablockchainreview.com
 Snapshot of Blockchain x Real Estate map

Marketplace Registry Platform Others

www.asiablockchainreview.com
 1. “Trustless” technology that needs to earn trust
2. Regulatory hurdles

Challenges 3. Volatility & risks

4. User experiences
5. Blockchain is still young!

www.asiablockchainreview.com
 On chain vs.
Problem
off-chain On-boarding/
Statement &
Public vs. Inter-operability
Solution
Private Chain

Handy checklist
Is “Trust” the ● Seamless on-
major problem? boarding
● Trust level ● User-friendly
Is blockchain the ● Scope of business UI/UX
most optimal ● Critical vs. ● Incentives or
technology? important data utility to recruit
● Cost performance newbies
Commercializatio
n path

www.asiablockchainreview.com
 THANK YOU!

Email: nicole@asiablockchainreview.com

www.asiablockchainreview.com
Presentation 5
How technology is transforming rental properties?

Vivek Singh
Country Head
is one of the fastest growing hotel chains in Southeast Asia

4 55+ 1100+
Countries coverage: Singapore, Indonesia, Cities coverage across Properties managed by
Philippines and Vietnam countries RedDoorz

500K+ 500K+ 2M+

RedDoorz official newsletter RedDoorz application Happy customers served by
subscribers downloaded RedDoorz
REDDOORZ VIETNAM
10/2018 80+
RedDoorz Vietnam officially launched in Properties managed by
HCMC RedDoorzVietnam

10K+ 25K+
RedDoorz official newsletter RedDoorz application
subscribers downloaded
In 2018, RedDoorz found it challenging to continue growth without affecting operational efficiency
and profitability

Operational Efficiency Revenue Optimisation

High dependency on manpower for revenue & There was a significant scope of improvement in
inventory management increasing yield

Manual Pricing Process Opportunity to Scale

Hotel prices were being set manually by team Having found the market-fit product, RedDoorz
was looking for quick for scale up

Price Disparity User Experience

With no trend in pricing, customers were Tighter inventory control to effectively manage guest
unsatisfied with the price they got cancellations, overbookings
RedFox is an efficient, scalable and reliable solution well-tailored to the company needs
Technical Definition
✔Technology solution for rule based inventory distribution, dynamic
pricing and operational excellency
✔Dynamically setting property prices to maximise profit, better
customer experience
✔Uses machine learning on processed and unprocessed dataset to
predict price and distribute inventory
✔Property management system uses communication connectors to
communicates with channel managers and sales channels
✔Provides real-time communication of reservations with property
partners
Features
✔Strict and real time control over Inventory and price across all
distribution and sales channels
✔Handling overbooking and lower occupancy with automated system
✔Support for random variations in market
✔Defining differential pricing on different channel
✔Efficiently managing shared inventory for marketing campaigns
✔Automatically managing property requests for closing property
partially or fully for select dates
Key Components
✔Forecasting engine for price and inventory
✔Cache based machine learning rules
✔Processed and unprocessed datasets
✔Property management system
✔Communication connectors with channel managers and sales
channels (OTAs)
RedFox Architecture
How RedFox works

RedFox boosts or drops prices based on demand using highly flexible rules. These rules can be customized based on market trends, occupancy
levels, type of the day, city dynamics, seasonality, characteristics of the property all the way till room type granularity.

ML Based Base Price Calculation Threshold Hike

Set for each property based on contracting This variable defines levels of occupancy on the
price, room cost & expected margin. This price basis of which price must be hiked
works as a building block for RedFox

ML Based Property Profiling Threshold Drop

The tool automatically iterates property profile Drops prices when occupancy is less than
regularly based on historical data and updates optimum within specific booking window
various parameters used in price prediction

Pricing Rules
✔Predicts the optimal price to maximize occupancy by learning historical datasets of 10+ indicators
✔Default values defined for variance, threshold hike & threshold drops
✔Values defined on the basis of city, occupancy rate & profitability level
✔Peak pricing for weekends done using day type multipliers
✔Room level pricing managed by using room boost variable
✔Seasonal factors accommodated by application of bulk overrides in the system
A view of property specific rules set based on the time of the day
A view of rules set up for room types for different property categories, time, occupancy and country
 RedFox has contributed to >3x growth of RedDoorz in a short span

>3x
Growth

✔ RedFox has reduced operations cost by 6%, adding automation More efficient team
and scalability in the company

✔ RedDoorz now adds 5x more hotels per month compared to

that before RedFox
Occupany

4%
Increase in ✔ With RedFox, the company saw an increase in profitability by 4% in absolute
Profi

profitability term
t
There has been a significant improvement in profitability and operational efficiency

✔ Our least performing properties saw significant increase ✔ Operational efficiency has increased improving
in Occupancy after RedFox partner and user experience

52%
Increase in margin 90%
less noise in business

1.4x of bookings 0.04x of ops issues

Journey and Milestones of RedFox
Thankyou

Vivek Kumar Singh

Organizer:

Sponsorship

Partnership
THANK
YOU
See you in the next events