Human Resources and Management MBA762

Assignment 1- : Assess and evaluate ‘Human Resource Management System’

of any organisation/firm of your choice

Submitted by:- EPHREM GETIE ID:-MAO/1247/13

Course Instructor: Dr. Abera (Phd)

Contents
Human Resources and Management MBA762........................................................................................................1
Analysis of Human Resource Management on Amazon and Amazon....................................................................3
Introduction..............................................................................................................................................................3
Amazon....................................................................................................................................................................3
HRM's purpose and function....................................................................................................................................4
Planning for the workplace......................................................................................................................................5
Management of performance...................................................................................................................................5
Human resource management approach..................................................................................................................6
Selection and recruitment.........................................................................................................................................7
Employee satisfaction is important..........................................................................................................................7
Conclusion................................................................................................................................................................8
Reference List..........................................................................................................................................................8
Analysis of Human Resource Management on Amazon and Amazon

Introduction
Any company's Human Resource Department is an essential and vital component of its
entire operating strategy (Daley, 2012). It has the potential to have a direct impact on the
company's results and outcomes, as well as create a substantial difference between the
failure and success of organizational strategies. Organizational strategies are the immediate
and long-term goals of an organization. In this Amazon human resource management
article, it is described how an effective Human Resource Department should be able to
access, forecast, predict, plan, and implement its strategies in direct alignment with the
company's business objectives and strategies (Noe, et. Al., 2017). For a cohesive and
reciprocal environment, the HR department's ability is immediately synced with the
business goals. A department like this can also completely fail at one or more points in the
process of causing instability and imbalance in the firm. In the current recession-driven
economic cycle, it is critical for the Human Resource Department to act as a strategic
partner of the organization, ensuring that the company's short and long-term goals and
visions from the perspectives of human capital and finance are perfectly harmonious and
aligned (Bratton and Gold, 2017). Simultaneously, an efficient Human Resource Department
may aid in significant and precise forecasting, as well as scanning the environment and
utilizing its resources and skills to set near-exhaustive scenarios for the organization. This
project is about Amazon's HR procedures and the Amazon organization.

Amazon
When one thinks of a crazed retail behemoth and leader, Amazon comes to mind. The
corporation, which began as a bookseller, has since expanded into practically every industry.
Amazon is known for being one of the world's biggest retail companies, educating, inspiring,
and informing its customers about the items and services that it sells for a variety of
companies. The company has opened stores in major cities throughout the world, including
Germany, the United States of America, Canada, Japan, and France. Because of its ability to
operate remotely, the company is able to offer a diverse range of items and services,
including music and books. Amazon is known for selling practically any type of consumer
product, including clothing, fashion accessories, shoes, purses, jewelry, gadgets, toys, home
decor, and so on (Bloomberg, 2019a). Clients are allowed to list their products on the
company's website. Clients are expected to use the correct subject information and title for
the product in question. Then, based on availability and popularity, the results of the subject
information in this human resource management in the Amazon organization are displayed.
In addition, the results are given in relation to the subject information's relevant problems.

Those who wish to publish music files and songs must provide the correct keyword of the
topic information as well as the artist or album name. Furthermore, the company employs a
variety of search tools to assist its customers in their search for various products. Amazon is
known for collaborating with a variety of businesses, periodicals, studios, and interest
groups to ensure that all of their items are available on the internet (Ritala, Golnam and
Wegmann, 2014). The company's partners are given assistance in promoting and selling
their items to clients. On behalf of its partners, the company packs and ships the
merchandise. Furthermore, Amazon provides customer assistance and billing services on
behalf of its business partners, after which it generates weekly and monthly reports on the
same operations. The company has been able to create an average yearly revenue of $232
billion while employing a total of 647,500 people worldwide (as of 2018). (Bloomberg,
2019a).

HRM's purpose and function

Human resource management plays a critical role in the success of any corporate
organization, according to this Amazon human resource management article (Snell, Morris,
and Bohlander, 2015). Amazon recognizes the importance of having the right people in
place to carry out various jobs and obligations in order for the firm to succeed. The human
resource management function of Amazon closely aligns Amazon's strategic objectives with
the HR strategic objectives. Employees and workers, according to the company, are one of
the most important contributors to a company's success. Amazon, for example, is dedicated
to improving and enhancing the abilities of its workers through effective development and
training programs. As a result, employee self-actualization and job happiness would
improve. The core duties of human resource management at Amazon include selection and
recruitment, training and development, compensation administration, maintaining excellent
relationships among employees, and assuring legal and ethical compliance, as mentioned in
this article (McDonald and Hite, 2015). These functions aid in the creation of a productive
workplace environment for employees, as well as assisting employees and workers in
reaching their full potential. Employees have been held accountable by the company's
human resource operations for maintaining a positive attitude and high moral standards.
The goal of Amazon's human resource management is to foster friendly and self-respecting
working relationships with employees and contractors. The company's HR managers aim to
ensure that every employees' particular needs and expectations are met by providing them
with a coordinated environment. Any business's workplace environment should aid in the
promotion of both group and individual performance inside the organization.

Planning for the workplace

Workforce planning refers to a collection of methods used by an organization's human
resource management to manage employees and extract the maximum potential from them
(Othman, Bhuiyan and Gouw, 2012). The major purpose of an organization's personnel
planning is to ensure its long-term success and maximize earnings and income from its
operations. Amazon use both operational and strategic workforce planning to achieve both
long and short-term objectives (Adogla and Collins, 2014). The company's strategic
workforce planning aids in predicting and planning for its employees in such a way that the
right talents are hired at the right time to fulfill the proper duties and responsibilities in
order to meet the organization's objectives and goals (Armstrong and Taylor, 2014). Amazon
employs strategic workforce planning to adjust to future workforce changes. The
organization also employs operational workforce planning, in which flaws and difficulties
that arise at various operational levels are mapped and remedied (RetailDive, 2017).

Management of performance
As stated in this article on human resource management in the Amazon corporation,
Amazon's performance management is suited to the organization's specific needs. The
company's performance management strategies aid in focusing on aligning performance
with important objectives and goals. Amazon employs performance management tactics
that aid in the promotion of required behavior among employees. The company's rules are
extremely flexible and provide suitable support to employees and workers in order to help
them reach the organization's aims and goals. Amazon's incentive management system aids
in increasing employee engagement and retention, as well as improving their performance.
The organization provides bonuses, health insurance coverage, and pension perks to
motivate its personnel (AmazonJobs, 2019).

However, in the year 2008, there were multiple media allegations about the company's
severe treatment of its employees (Forbes, 2015). Despite the media's enthusiasm for the
charge, Amazon's response was acceptable. Within the organization, an appropriate
framework should be formed where democratic representation of the employees is
implemented. This would aid in the development of positive relationships between Amazon
employees and management.

Human resource management approach

The Amazon Corporation has embraced this human resources management in amazon
performance culture model as the finest way for driving its success. The growth pyramid has
been used to measure and categorize all of the essential human parameters. The
organization's large investment in internal and external surveys can position the company as
a leader in this field across the whole industry. Human resources are expected by businesses
in today's times of organizational restructuring and reception to understand and meet the
organization's manpower needs, assist in the development of strategic plans in the context
of employees, identify issues and problems related to talent before they impact the
organization's business, and, most importantly, identify new and emerging business
strategies. The Human Resource Department at the Amazon Corporation is in charge of
maximizing the value of the company's manpower asset in order to drive the company's
success. Human resource managers' essential duties, as well as their practices and
procedures, have been distributed across the vertical tower's structures to ensure that
information flow is easy and visible. The functions that are irrelevantly separate also help
Amazon's business demands to be more carefully assessed and coordinated from a
functional unit's standpoint. Amazon's management frequently refers to the company's
organizational culture as facilitative. The organization has made considerable investments in
the development of its workers and employees, as well as providing extensive support for
their optimal career advancement.

Selection and recruitment

Amazon's hiring approach is based on the premise that employing the right people is more
essential than hiring to fill job openings. When the amount of people necessary inside the
organization could not be sourced solely from schools and universities, the corporation had
to make a few modifications in its techniques as it grew, while still adhering to its old and
core ideals. The company's recruitment practices continue to be aggressive rather than
passive. The organization believes in hiring only the best employees. More than 300
recruiters assist in locating, tracking, and hiring search professionals from other companies.
During the recruitment of employees within the organization, the correct type of people is
favored over the right type of skill level.

Employee satisfaction is important.

Amazon makes an effort to meet the needs of its workers and employees by recognizing
that the vast majority of them are recent college graduates. This is why Amazon's
headquarters are built in the shape of campuses rather than merely parking and office
space. Amazon provides an environment in which each employee has the opportunity to
decorate their workstation as they see fit. Employee happiness has been achieved by
Amazon through providing opportunities for development and progress to its employees.
Employee satisfaction as measured by the company's facilitation of horizontal transfers and
the employees' desire to advance their careers by changing positions. The company's top
management is responsible for coaching lower-level management and assisting them in
their development and learning. Such procedures were developed by the company in order
to increase employee happiness and loyalty to the company while retaining the same level
of spirit that existed when the company was founded. The perceived value of a task, the
degree of physical strain, and the complexity of the activity are three dimensions of tasks
that have an impact on an organization's level of job satisfaction. Amazon manages these
factors by ensuring that the activities' perceived worth remains high and by delivering high
complexity to high achievers. Within the organization, such high-value communication takes
place through the company's culture, which has been in place for a long time.

Conclusion
An efficient human resource department not only functions as a business partner to the
company, but also contributes in the formulation of the overall business and operational
strategy of the firm, as evidenced by the human resources management in Amazon and
amazon human resource management. The way Amazon's human resource practices and
tactics have been integrated is an example of how large corporations operate their
operations with a common vision and objectives, and how big corporations create money
for their employees and investors. The amount of investment made by Amazon and Amazon
for its employees, as well as how well the two organizations' work cultures are matched to
their business plans by their human resource management, can be seen in the results that
both firms have posted year after year. These are one of those corporations that are
admired and envied by businesses, investors, and even fierce competitors. The recent
adjustments and adaptations that have occurred at both organizations, some of which are
due to the recession, point to a move or strategy that might transform the way the
corporations are seen. Only once the economy has resumed its upward trajectory can the
results of these actions be readily seen. However, in this day and age, the values and
practices that Amazon and Amazon adhere to can be recognized and praised in earnest.
Layoff exercises can result in a loss of reputation and public image; yet, a company
organization that wants to remain and survive in such difficult circumstances must
accomplish something essential and necessary that others may not have done earlier. Our
human resource assignment help professionals from major colleges compose HRM
assignments, allowing us to supply you with a dependable assignment help online service.

Reference List
Adogla, E.G. and Collins, J.W., 2014. Amazon Technologies, Inc. Managing resource
dependent workflows. U.S. Patent 8,738,775.

AmazonJobs, 2019. US Benefits and Stock. [online] Available at:

https://www.amazon.jobs/en/benefits [Accessed on 26 April 2019]
Armstrong, M. and Taylor, S., 2014. Armstrong’s handbook of human resource management
practice. London, UK: Kogan Page Publishers.

Bloomberg, 2019a. Company Overview of Amazon.com, Inc. [online] Available at:

https://www.bloomberg.com/research/stocks/private/snapshot.asp?privcapId=18749
[Accessed on 26 April 2019]

Bloomberg, 2019b. Company Overview of Amazon Corporation. [online] Available at:

https://www.bloomberg.com/research/stocks/private/snapshot.asp?privcapId=21835
[Accessed on 26 April 2019]

Bratton, J. and Gold, J., 2017. Human resource management: theory and practice. New York,
USA: Palgrave.

Daley, D.M., 2012. Strategic human resources management. Public Personnel Management,
pp.120-125.

Forbes, 2015. Is Amazon's Ruthless Management Culture Hurting Its Stock Price? [online]
Available at: https://www.forbes.com/sites/katinastefanova/2015/10/24/why-amazons-
management-practices-will-likely-hurt-its-stock-price-in-the-long-run/#7bc1dd1277ef
[Accessed on 26 April 2019]

McDonald, K. and Hite, L., 2015. Career development: a human resource development
perspective. Abingdon, UK: Routledge.

Noe, R.A., Hollenbeck, J.R., Gerhart, B. and Wright, P.M., 2017. Human resource
management: Gaining a competitive advantage. New York, NY, USA: McGraw-Hill Education.

Othman, M., Bhuiyan, N. and Gouw, G.J., 2012. Integrating workers’ differences into
workforce planning. Computers & Industrial Engineering, 63(4), pp.1096-1106.

RetailDive, 2017. Amazon revamps HR strategies to aid underperforming employees [online]

Available at: https://www.retaildive.com/news/amazon-revamps-hr-strategies-to-aid-
underperforming-employees/434526/ [Accessed on 26 April 2019]

Ritala, P., Golnam, A. and Wegmann, A., 2014. Coopetition-based business models: The case
of Amazon. com. Industrial Marketing Management, 43(2), pp.236-249.

Snell, S.A., Morris, S.S. and Bohlander, G.W., 2015. Managing human resources. Ontario,
Canada: Nelson Education.