Professional Documents
Culture Documents
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Wingmans Guide
TO Affiliate Marketing
About Wayne
Wayne has worked in the finance industry for over 20 years and has made the
shift as a successful online entrepreneur & Affiliate Marketer. Over the last 2
½ years he has refined his approach to Affiliate Marketing to be as fast &
efficient as possible. Now he shares his best secrets with you in this power
packed crash course in 7 easy steps... So you too can make the shift!
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Enter what I call the 3 setcrets, which are absolutely crucial to achieving the
success you desire. They are essentially irreducibly complex, that is to say the
removal of any one of the sets, will cause the system to effectively cease
functioning. So let's take a closer look at these mysterious setcrets.
1. Mindset
It all starts with our thoughts… just think about it for a second. Stop and look
around you, wherever you may be, and what do you see? A laptop, a chair, or
maybe a car? Everything that you see started out as a thought or idea in
someone's head! Our thoughts define the ideas that we have about ourselves
and others, and which ultimately determine our success or lack thereof. They
are the foundation upon which we build the edifice of this thing we call our
lives. This is perceptively highlighted by Napoleon Hill in his tour de force
book; Think & Grow Rich in which he states;
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Simply put we become what we think about as our inner world creates our
outer world! That is, our current thinking has generated the level of success
we have achieved in our life to date. I was challenged about this when I first
started my journey to building a successful online business. Where had my
current thinking got me to? Had it got me to a place where I was genuinely
fulfilled and had I achieved financial and personal freedom? The short answer
was no… I knew that I had to change my mindset and my thinking if I was to
ever achieve the success goals I had set myself.
I was introduced to the likes of Brian Tracy, Napoleon Hill and Earl Nightingale
who led me on a journey, which has transformed my thinking and world. Most
every successful person, whether that's in business, sport, or life in general,
has attributed their success to first and foremost… you guessed it, having the
right mindset.
If there is only one thing that you take away from this Affiliate Marketing crash
course, let it be this… Listen to The Strangest Secret by Earl Nightingale here
👉 https://www.youtube.com/watch?v=F4s1Fyh4HAg
Then take the 30 day challenge the Earl outlines and do it with all your heart…
it will change your life!
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1. Write on a card what you want more than anything else. Single goal,
clearly defined.
2. Think of it each day with optimism. Remember – you must become
what you think about, it’s the law
3. Stop thinking about what it is you fear, replace it with a positive
thought – control your thinking
4. Do more than you have to
5. Give of yourself more
6. Don’t concern yourself with how you are going to achieve the goal, just
where you are going. The answers will come to you.
If you let a negative thought enter your mind and you do not replace it, you
must start the 30 day test again.
● We can achieve nothing, without first paying the price.
● Act as though it was impossible to fail.
● Control your thoughts
● Limitations are self imposed.
● Have courage.
● Use your imagination.
The mind is just like a muscle - the more you exercise it, the stronger it gets
and the more it can expand to attract the things that are in harmony with it.
As we think, we change the physiology of our brain, essentially rewiring it to
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Building on the Earl Nightingale The Strangest Secret, Brian Tracy elaborates
on the power of habits to make better decisions and take purposeful action.
Research has shown that fully 95% of what you do or say is determined by
your habits. I know that when I started my online business, I struggled to form
the habits that I knew would help me get where I wanted to go. I had to learn
for myself how to develop these success-creating habits and personality traits.
Once I did - my career, income, and happiness started to skyrocket faster than
I thought possible. Brian states that “personal development isn’t something
that happens to you - it’s something that you must choose to do for yourself.
But once you make that choice, you need to have the right tools to put it into
action successfully.” Are you ready to make a Change?
To discover the power of habit and unlock the key to purposeful action…
✅ Click here
2. Skillset
We have been learning new skills right from our earliest beginnings. When
we took our first tottering steps, blurted out our first gibberish sounding
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word, to starting our first day at school. This has continued to this very day
and hopefully for many more days to come.
But how was it that we learnt these new skills? Did they magically appear to
us, and did we intuitively just know how to do them? No, I’m guessing that
you learnt exactly the same way I did… by having a mentor or teacher showing
you how to take your first steps or sound your first word! Like every other
aspect of our lives Affiliate Marketing requires you to learn some very unique
skills, without which you won’t survive in the competitive jungle that is
making money online.
want, you will find that this will drive you forward in your journey to
Affiliate Marketing success.
2. Find A Mentor
Unquestionably, the number one Wingman recommendation when
you are starting out as an Affiliate Marketer, is to find ONE successful
online marketer. This digital marketing expert should be your go to
mentor or guide. One of the most common things I see in beginners, is
they really don't know how to make money online. And hey, it's not their
fault, it's just that they haven't had the opportunity to learn the right
way. Often people are trying to learn on sites such as YouTube or blogs
for free. But these so called Youtube gurus always withhold the keys to
success, or even worse don't know what they are doing themselves.
So what often happens is that they end up running from this guru to
that guru trying to learn different tactics. But the end result inevitably
leaves them frustrated and confused. Chasing after one shiny object
after another, without realising where they've gone wrong. This
happens because you are essentially learning from people who only
know how to make short term money. Often these gurus or YouTubers
can't actually teach you to make long term sustainable income as they
haven't actually achieved this themselves.
How do I know this? Well this is exactly how I tried to learn Affiliate
Marketing. Trying all the free content, chasing different gurus and
tactics for months on YouTube and reading blog after blog. And how
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much money do you think I made? You guessed it, the princely sum of
zero dollars online.
3. Toolset
“Accept yourself, your strengths, your weaknesses, your truths, and know
what tools you have to fulfil your purpose.” - Steve Maraboli
Having the right tools is imperative to successfully completing the task or job
at hand. The way we as humans make and utilise tools is perhaps what sets
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our species apart from others, more than anything else. Just as a carpenter
requires a hammer, drill and saw, to complete a new build project for their
client. So an Affiliate Marketer needs to be equipped with the appropriate
tools of their trade, to successfully build their business and serve their
customers. The must have Wingman Recommended tools to facilitate this
are;
Wix is a beginner-friendly website builder that gives you a licence for creative
control over your website. Unlike some other builders, it doesn’t sacrifice
power or customizability for ease – instead, it combines simple drag-and-drop
editing tools with a huge range of features.
Estage is the website or hub builder that I personally use. The team at Estage
state that it’s a place to create your beautiful “Home” on the Internet with the
coolest website builder in the world. I most definitely concur with that as I
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believe that every entrepreneur and creator should have a "home" on the
internet. Your own central "HUB"... a stage where you can express yourself
creatively, build something beautiful and make an impact. It provides for
built-in sales funnels & done for you webinars to easily & seamlessly integrate
into your website.
Get the FREE training masterclass on how to create & launch a wildly
profitable Affiliate Marketing business. And receive FREE access to Estage for
1 year when you sign up as a Gold Lifetime Member with Four Percent.
✅ Check out the FREE training 👉 How To Launch & Create A Wildly
Profitable Affiliate Marketing Business in 30 days, Step-By-Step.
2. Autoresponders
An autoresponder is a simple yet effective email marketing tool, which allows
you to send a series of scheduled follow-up emails to your customers or
subscribers to your email list. It is based on specific parameters you set
regarding the stages that your subscribers are within your sales funnel . For
example, you may have a need to send a follow-up email to all of your
subscribers who have purchased a specific product from you. Or someone
has just subscribed to your email list, whereafter you take them through a
predetermined set of emails over say a period of 7 days.
It is where the ‘magic’ happens as email is one of the best channels to build
and communicate with your list. Further, it is a well known established fact
within the industry that the ‘money is in the list.’ with a ROI as high as 36x.
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AWeber
AWeber is an email marketing service provider with over 100,000 small
business clients worldwide. They help people keep in touch with the
subscribers who have requested to be on their mailing list.
✅ Get an Aweber FREE plan. Visit 👉AWeber’s Website
GetResponse
GetResponse helps online marketers make money from anywhere, with the
flexibility to generate and convert leads from the comfort of their own home.
Providing email marketing and autoresponder services to keep subscribers
informed of your content and offers.
✅ Get a GetResponse FREE plan. Visit 👉GetResponses Website
3. Tracking
So you’ve spent the time, energy & no doubt money to build a website or
sales funnel, published a form, or sent a newsletter. As soon as they are live or
out in the marketplace, you naturally want to ensure people interact with
them by taking action—the most common interaction being people clicking
on a link. Enter click tracking, which is literally tracking what’s being clicked
(and what isn’t). So that you can optimise your offers and conversions, which
are the lifeblood of your business. Link or click tracking enables you to work
on delivering more value to your users, to get the clicks your business needs
to succeed and grow. Check out the Wingman's Link Tracking provider of
choice below;
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WebinarFuel
WebinarFuel is an automated webinar platform that doesn't just "play a
video" on a webpage. Experience the benefits of events "feeling" like real live
webinars. Their playback environment was designed specifically for user
experience and higher conversion rates. It’s the Wingman’s choice of webinar
software and it's as easy as 1,2,3!
Step 1 - Record Once… with no audience or pressure
Step 2 - Automate… Let it run 24/7 , completely on autopilot
Step 3 - Scale it… Optimise and scale it without touching it.
This is where an Affiliate Marketer receives a link from the product or service
provider that he or she is promoting. They will then drive traffic to this link via
the various promotional strategies they have in place. Typically this link will
have their personal affiliate code embedded within this link, so that the
provider knows where the customer has originated, and to pay the Affiliate
Marketer their agreed-upon commission.
However, there are many down sides with this method including;
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This is where the Affiliate Marketer sends traffic to a landing page using a
page/funnel building software as a service (SAAS) business, such as
Clickfunnels or Builderall. You do get more control of your front end by having
the ability to capture email addresses to build your list. You can also build a
preframe page to introduce the product or service you are promoting.
The advantages of this method over the standard affiliate link method are;
● You get to capture email addresses and build your email list. This is
huge as the ROI for each email subscriber can be as high as 36x. That is
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for every $1 you spend on an email subscriber you can make as much as
$36 in return… This is an INSANE ROI and why building your list is so
crucial!
● You can drive traffic to your own personalised domain. This has
numerous advantages such as, driving traffic from social media and
advertising sites such as Facebook and Google. Further, you can now
start building your own brand as opposed to someone else's.
This is the ultimate Affiliate Marketing strategy as you are building a real &
enduring business on the internet. Your hub is your home on the internet,
where you build your TRIBE and BRAND to interact with, and provide massive
value to your community. This is where you build trust and long lasting
relationships with your tribe, who will see you as their go to option in your
niche or space. Many of the most successful companies in the word have
adopted the tribe/hub model such as Apple, Amazon, Microsoft to name just
a few. Also, many successful Affiliate Marketing businesses have travelled this
path as well such as;
Nerdwallet - Nerdwallet is a $500M T/O business that connects their
community with financial service products & services.
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● Airbnb - Connects their tribe with lodging & homestay options for
vacation rentals & tourism activities.
It is highly recommended that you choose a SAAS provider that will enable
you to build your hub with done-for-you systems, which saves an incredible
amount of time, stress & money.
The Wingman's hub builder of choice is Estage. This is an amazing website
builder that incorporates done-for-you funnels, landing pages and offers.
These can be plugged into your website with a simple copy and paste code.
You get FREE access to Estage for 12 months when you become a member of
Four Percent. Learn with Vick Strizheus, who will help you create & Launch a
wildly profitable online Affiliate Marketing business in 30 days step-by-step.
For example, a trend that skyrocketed a while back was Intermittent Fasting
including the OMAD (one meal a day) diet. It seemed like everyone was
talking about this approach to weight loss. And yes there is scope to make
plenty of money in the weight loss industry, so perhaps this would be a
lucrative niche. However, if you are not passionate about intermittent fasting,
and especially if you don't ‘look the part’, then it’s going to be difficult to
become a leader in the intermittent fasting niche (more on why this is
important a little later. Therefore, you are unlikely to see the success you had
hoped for.
However, if you are passionate about sharing the benefits of, say making
money online, then this would be an opportunity worth exploring. It is a
subcategory of one of the 3 Evergreen Niches, and your passion for the topic
will keep you motivated as you build your influence and expertise online.
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3 Evergreen Niches
The 3 Evergreen Niches are the segments that have proven longevity and the
highest earning potential. They are Wealth, Health and Relationships/Love.
Wealth, Health and Love are important to us on an emotional level, which is
crucial. When we are not feeling fulfilled or satisfied within one of these areas,
we are likely to spend money then take action to rectify the situation.
For instance, if you are single and wanting to find ‘the one’ but are not having
any joy. However, you know your significant other is out there somewhere.
You’ll probably be motivated to search for a solution to find this significant
other. This could involve purchasing a dating app subscription designed to
help you find that special someone.
Wealth
This is the subject niche of the Wingmans Guide, specifically the Make Money
Online niche via Affiliate Marketing. However, there are numerous other
wealth categories including;
Network or Multi Level Marketing
Network or MLM is a brilliant way to earn residual income, or alternatively
build a business that provides a lucrative full-time income. Using the similar
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smart low cost models of internet marketing with the branding power,
training and support of a franchise model, MLM is a simple yet powerful
income generating machine. It is very easy in life and in business to throw the
baby out with the bathwater, however you simply cannot afford to do that
with MLM.
For instance, a person could walk into a Ford Dealership and purchase a Ford
Mustang in 1965 for roughly $2,500 or the equivalent 2,500 oz of silver. Try
offering to buy a Ford Mustang today for $2,500 and you will be laughed out
of the dealership. However, the same 2,500 oz of silver will roughly buy you a
Ford Mustang today. Powerful anecdotal evidence that Gold & Silver are a
store of value, whereas fiat currency eventually returns to its intrinsic value;
ZERO.
As governments continue to print more money, the economy continues to
plummet, and many people continue to lose their jobs - many key experts say
that this is only the beginning of something much worse yet to come.
However, during this uncertainty, many average, ordinary, everyday people
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just like myself, are building real wealth through gold and silver on autopilot
and realistically earning as much as $7,000 per week!
✅ Learn To Build Real Wealth & Earn Up To $7k per week 👉 Register Your
Spot For The Wealth Autopilot Webinar
Health
The Health niche has been a very popular and lucrative niche for a number of
years for Affiliate Marketers. It is a MASSIVE niche made up of thousands of
subcategories, and it's very easy to wander around and get lost in. Like other
niches, the money is in the sub-niches or categories within a niche. Preferably
one in which you have experience of & knowledge in. For instance, if you are
interested in the Fitness niche, drill down and find out about what you know a
lot about, and are passionate about. For example, perhaps you are passionate
about High Intensity Interval Training (HIIT). How do you approach your HIIT
training regime that could be beneficial to other people? If you are into
boxing, perhaps you could promote a program focusing on the boxing
component as a basis for your HIIT program, with a detailed workout plan and
tracking system included.
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Relationships/Love
Whether you are looking for love or need advice on repairing a relationship
with your significant other, there are plenty of options available online to
assist you. This is an incredibly lucrative niche as currently there are over
8,000 dating sites open for business around the world. The Covid-19
pandemic has caused every single one of them to see a massive increase in
user traffic. Further, more than half of Americans (54%) say relationships that
begin on a dating site or app are just as successful as those that begin in
person. The same can be true with regards to online options for couples
looking to spice it up. Or parents who are having trouble with their children
(i.e. behavioural issues).
🔑 And this is the key. Even though most Affiliate Marketing takes place
online, money comes from other people By Solving Their Problems.
💡 Wingman’s Tip: The easiest way to find out if the product or service you
have in mind has an affiliate program, is to scroll down to the bottom of their
home page. More often than not this is where you will find a link to their
affiliate sign up page and commission structure.
Amazon is the largest ecommerce retailer on the planet, yet many people do
not realise that Amazon has an affiliate program.
As you can see from the US version of the Amazon home page, you can find
the link to become an affiliate at the bottom of the page. Like most other
affiliate programs, this is free to join. After your affiliate account application
has been approved, you will have the opportunity to earn up to 20% on
purchases made by your referrals. And since Amazon sells mostly everything,
you will find relevant products regardless of which niche you choose.
Clickbank
ClickBank is another popular and trusted affiliate opportunity. ClickBank is a
marketplace for digital product producers. Essentially, they connect digital
product producers with affiliates. The best part is that ClickBank processes all
of the transactions for the product producers AND pays the affiliates. When
you partner with ClickBank, you can rest assured that you will be paid.
This allows the affiliate to more easily get customers into their partners’
pipeline. Once that first “Trip-Wire Offer” is set, that customer is then
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attributed to your earnings for life. This means that if they purchase a $2000
product 6 months from now, you still earn the $1000 commission (assuming a
50% commission structure.)
When you join an affiliate partner with a proven Value Ladder, you leverage
the capability and experience of professional marketers with a sizeable
advertising budget. Let’s take a look at 2 programs you can start promoting
today that have lucrative value ladders.
Clickfunnels
ClickFunnels has numerous Affiliate Marketing opportunities, however, in the
following example you can see how giving a book away for free can earn you
$264.40 in total commissions.
As an affiliate, you simply promote the Dotcom Secrets book. This book is a
tremendous resource that you can feel great about recommending. Plus it’s
free (buyers simply have to pay for Shipping) so it converts at a high rate.
Then ClickFunnels will follow with upsells and back-end offers. All of which
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earn you a 40% commission. This is without a doubt, one of the best ways for
beginners to start earning big commissions fast.
As you can see, massive potential. If one of your referrals purchases a ticket to
the Entrepreneur Mastermind, that earns you a $4,800.00 commission.
Remember, it takes a lot of time and resources to build out a value ladder of
this magnitude. Yet, in partnering with a company like Legendary Marketer,
you can instantly leverage:
● Their back end sales processes
● Their phone sales team
● Their product line
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First: Clarity. A lot of times when you sign up to promote an affiliate offer,
the affiliate partners will give you tools. But they will generally rely on the
affiliates to “figure out how to connect the dots.” This may be because a good
affiliate who knows what he/she is doing can drive more traffic than 10,000
beginners. With Legendary Marketer, they focus on teaching you the system
that allows you to earn commissions. This brings us to benefit #2…
Second: Earn While You Learn. You can absolutely hit the ground running.
As a matter of fact, in some cases, brand new affiliates are able to implement
the system and earn their first commissions in 15 days or less. And once you
earn that first commission, that brings up benefit #3…
Third: Self Validating System. When you recommend a product that you
use, you become a trusted ambassador for that product and people are likely
to trust your recommendation. Think of it like this. Let’s say you see an
advertisement for a new restaurant in town. It might catch your attention. It
might peak your interest. But restaurant advertising is nothing new. As a
result you may visit the restaurant, or you may not.
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However, if someone you know says “Oh my gosh. We went to this new
restaurant last night. It was so good, you have to go.” Then there is probably
a high likelihood that you will try that restaurant out. The restaurant's worth
has been validated.
This is the exact same way Legendary Marketer works. If you can say that you
earned your first ever dollar online with Legendary Marketer, then other
beginners are going to be highly likely to join Legendary Marketer. And when
they do, you earn another commission...and the snowball effect kicks in.
✅ To learn more about the Legendary Marketer Opportunity and how you
can launch your online business in 15 days or less….
Visit 👉15 Day Business Challenge
Four Percent
Four Percent is the Wingmans #1 company of choice I collaborate with to
make big commissions. Their message revolves around building your hub or
home on the internet. Together with providing my hub building tool of choice
- Estage.
They have incredible Affiliate Marketing training programs, including the Rolls
Royce of Affiliate Marketing Training - Success Challenge For Affiliate
Marketing. This is where Vick Strizheus the founder of Four Percent and an 8
figure Affiliate Marketer, shows you with over the shoulder step by step
training, how to create & launch a wildly profitable Affiliate Marketing
business In 30 Days. Once your hub is built the focus is on you earning
multiple streams of income, which they provide for their community through
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their Chicky Boom marketing funnel network. These are done for you
marketing funnels, promoting big ticket commission items that you can bolt
onto your hub or website.
They have regular zoom meetings to stay in touch with their community to
lead, guide and assist members to make money online. I have learnt more
from Vick & Four Percent than any other mentor, in my quest to master my
craft and become an UNSTOPPABLE Affiliate Marketer.
✅ Check out Four Percent and the FREE training 👉 How To Launch & Create
A Wildly Profitable Affiliate Marketing Business in 30 days, Step-By-Step.
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‘MASTER traffic & conversions and you can write your own ticket in life.’
Paid Traffic
Paid traffic has two main advantages over organic traffic. Paid traffic is fast
and controllable. If you have an offer that you wish to promote on Facebook,
simply pay for the space and choose your target market. You can almost
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instantly get your offer in front of as many people as your budget will allow. If
a campaign is profitable, scale up. If not, turn it off.
In reality, paid traffic only works for the best Affiliate Marketers. And there is a
perfectly logical reason for this. Advertising is sold on an auction basis
(meaning the space goes to the highest bidder) and everyone has access to
the same affiliate products. So in theory, the profit margins will always go to
zero. Only those with complex funnels & systems will earn the competitive
advantage necessary to make this model profitable.
And reason #2 Affiliate Marketing beginners will struggle with paid traffic is
the payout schedule. Let me explain… If you are selling a product where you
take the payments, then you receive that money almost instantly. Let’s say
that today you spend $100 on ads to make $200 back. That means tomorrow
you can spend $200 to make $400...etc.
With Affiliate Marketing, commissions are often held for 30 days. So if you are
able to spend $100 today to earn $200 in commissions, that’s great. However,
with the affiliate model, you can not immediately re-invest those earnings.
As a result, it is very difficult for beginners to sustain long enough to make
this model work.
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However, in saying that paid traffic can be a fantastic way to get traffic to your
offers/hub/value content quickly. With this in mind check out Mass Traffic
Blueprint - the secret to getting massive traffic.
You may have heard of a number of ways you can generate free organic
traffic. Instagram, Facebook Groups and blogging are three examples of ways
people make money with Affiliate Marketing using organic traffic. However,
hands down, the best organic traffic source is YouTube.
And this is why YouTube holds such an advantage over “Blogging.” Google is
more established. Ranking can take months or even years. On YouTube,
videos can rank within hours.
Think of it like this. Let’s say you and I both are good at making Cupcakes. As
a matter of fact, if we each made a batch of 12 cupcakes and put them to a
group for a blind taste test, there would be no clear winner. It’s safe to say we
are equal in our ability to make cupcakes.
Yet in that blind taste test, 6 people would prefer your cupcakes. And the
other 6 would prefer my cupcakes. Neither one is necessarily better, it just
comes down to a matter of preference. This is exactly how YouTube works.
Your audience is out there waiting for your unique view and approach.
As you continue to create content, focus on growing your brand, building your
audience, and providing value. This will future proof your business and bring
about exponential increases to your income.
Copywriting
Now that we have investigated ways to generate traffic, the trick is to convert
this hard earned traffic to purchase a product, click on a call to action or
complete whatever measure you have specified. This is where the magic of
copywriting comes to the fore. What is copywriting? In its most basic form, it’s
the art of writing content that converts—i.e. gets people to take some kind of
action, whether it’s to buy a product or sign up for a free trial or whatever else
you might be offering. While some businesses can get away with subpar
writing in their marketing and sales copy, the reality is that conversions for
Affiliate Marketing are directly correlated with how well-written that copy is.
A great deal of online marketing success boils down to writing. Not just any
writing but amazing, engaging copy that can hook your readers and increase
your sales and influence. So it’s important to master copywriting, or hire a
good copywriter (preferably one who understands SEO), or use my number 1
copywriting hack; Artificial Intelligence or AI, to create your sales materials.
Whatever method, or combination of methods you choose, while you don’t
need a degree in English, you should be able to read your work and know if it
makes sense and is easy to read.
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More and more people are learning about what Artificial Intelligence (AI) can
do, especially when it comes to your blog, ad and sales page copy. AI is fast
becoming the next big thing in content generation. What if you could write
copy that would immediately connect with your customers? How would your
business do? While some are still wondering what Artificial Intelligence (AI) is,
others are already using it to achieve amazing results in their business. Since
AI can be used in so many different fields, it comes as no surprise that this
technology can also help those who write content and copy.
So if you want to stay ahead of the curve, then read on about what AI has to
offer when it comes to content and copywriting. As well as how it can help
you come up with captivating subject lines, gripping headlines that increase
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engagement and boost sales by attracting more people to your website and
business.
For instance, Watson, a cognitive system created by IBM, processes more than
200 million pages of content per second in order to assist customers with
questions. The company claims that Watson learns from all of its interactions
with people, which makes it an incredibly powerful AI tool for businesses.
According to Fortune, Watson recently began assisting medical professionals
at Rensselaer Polytechnic Institute in New York City better diagnose diseases
like cancer.
With technology evolving at a rapid pace, no one really knows what AI will
look like in another 20 years. But that doesn’t mean there isn’t value in
exploring how we can integrate AI today. Fortunately, there are plenty of
things businesses are already doing with AI that don’t require artificial general
intelligence (AGI) or human-level intelligence. Here are just a few ways you
can use artificial intelligence today to boost your digital marketing strategy
Ad Content
Writing Ads is a sinch. AI enables you to create compelling headlines that
attracts your customers attention and screams, read on now! Transition into
subheadlines that further intensifies their interest. Then generate content
that fuels the engine of their desire and compels them to take action! All with
the initial entering of a few words then the push of a button.
2. Lead Generation
Whether you’re attempting to convert site visitors into leads or find new
potential customers through social media, lead generation services make
finding those people much easier than ever before. They comb through
millions of data points to identify individuals who are most likely to become
sales prospects.
3. Automated Forms
An increasing number of businesses have begun using automated forms for
online purchasing, customer surveys, and live chat. These forms help collect
data automatically, based on answers users give—For example, if they said yes
to a question about children in their household, they would be presented
with childcare options as they shop around an ecommerce website. In
addition to saving time by making these tasks more efficient, these kinds of
forms allow companies to process hundreds of customers per hour without
sacrificing quality.
These days there are a number of Artificial Intelligence tools available for
Affiliate Marketers and businesses to use to help make their copy more
readable, engaging, and potentially increase traffic. While much of these
technologies are still in their infancy, many are becoming increasingly
popular with savvy Internet marketers. Here I’ll discuss the Wingmans #1 AI
tool that has been a game changer for my own online business.
Anyword
Anyword is without doubt the number 1 AI content creation tool on the
internet today. It’s simply the best! Anyword will generate amazing content
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for your ads, blogs, landing pages, social media posts, product description,
emails or txt messages. I even use it to help generate content for ebooks such
as this one.
Anyword helps you as an Affiliate Marketer to get it right the first time, and
takes the guesswork out of writing marketing copy that converts. Some of
Anywords features include;
● Original Text Suggestions - Generate multiple text variations in bulk.
Designed to engage and convert.
● Predictive Performance Score - Validate the potential of every message
with an immediate predictive performance score.
● Custom Keywords - Include relevant keywords you want the AI to use in
its text suggestions.
● Ad Account Integration - Get creative optimization suggestions and lift
prediction for your existing ads.
And many more.
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I never have to worry about how to write the content I require to stay ahead of
the competition… and I want this for you as well. Anyword have a 7 day free
trial to test drive their amazing content creating machine. They also have
monthly and annual subscription packages, which in my humble opinion are
worth every cent. That’s because a tool such as Anyword shouldn't cost you
any money, with the revenue generated from using it more than paying for
your subscription. This includes the very generous Affiliate Marketing
commissions they pay for promoting their product.
✅ To learn more about Anyword and how you can receive your free 7 day trial,
together with a special 30% off discount for your first month should you
decide to take up a monthly subscription.
Visit 👉 Anyword and become a content fiend! And enter your special Promo
Code FP30 into the promo field to claim your 30% off for the first month of a
monthly subscription.
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Surface Desire - This is the level of desire that is in plain sight. For
Instance as a prospect, I am interested in your offer because I want to
make more money. However, there is another more influential type and
that is;
Core Desire- This is your subconscious desire, which you may not even
be aware is actually driving your purchase decisions. For instance what
is really running your life is not your conscious but subconscious mind.
It is regulating your heart beat, your blood pressure, the goals that you
achieve or don’t achieve etc, they are all controlled & governed by your
subconscious mind. It’s really important to understand this, as it's like
building the foundations of a house, if your foundations are off then the
house or structure will be compromised.
Most prospects when looking at your offers think I want to make more
money, their surface level desire. But what they really want is what that
money can do for them, i.e.freedom to quit their 9-5 job, move to the country
or work when they choose, that is their core desire. Now as previously stated
they may not necessarily be consciously aware of it. However, it's our job as
Affiliate Marketers and entrepreneurs, who are building our online
communities, to appeal to them on both levels, their surface and core desires.
Which if accomplished will result in an insane attraction to you, your offers
and community - without them fully understanding why! When I first looked
into making money online my surface level desire was to make money online,
at least $10k per month. But what was really driving me was my burning
desire to have financial freedom, to not be dependent on other people
making decisions that could affect my financial position - my core desire. You
can take the following mantra to the bank;
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People don't buy products, they buy results, representations, outcomes &
feelings.
I.e they have their desires satisfied. So when we as digital entrepreneurs build
landing pages or throw bait out into the ocean called the online marketplace,
we ensure that we are attracting the right kind of prospects, with the right
message. Whereby we can serve them to the best of our abilities. I.e content
that is on point and offers that create real value, and that fulfil their surface &
core desires.
So let’s talk about how to go about getting that list built up. There are two
ways you can do it:
1. Build your opt-in page – This is a more passive way of building your list,
because all you have to do is create a landing page and offer something
in exchange for signup (usually an ebook or freebie). The disadvantage
here? Well it takes time for people to visit your site and learn about
what you have to offer.
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AnswerThePublic
AnswerThePublic listens into autocomplete data from search engines like
Google then quickly cranks out every useful phrase and question people are
asking around your keyword. It’s a goldmine of consumer insight you can use
to create fresh, ultra-useful content, products and services. The kind your
customers really want. It's really simple to use. Just type in a topic, brand or
product and hit the search button. For instance I typed in Affiliate Marketing
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and got back 388 results including 78 questions starting with how, can,
which, what, why etc.
Autoresponder
Autoresponders are the quiet workhorses of email marketers. They are a
non-negotiable essential tool for anyone serious about making money online.
Using an autoresponder to boost your Affiliate Marketing strategy can be the
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AWeber
AWeber is an email marketing service provider with over 100,000 small
business clients worldwide. They help people keep in touch with the
subscribers who have requested to be on their mailing list.
✅ Get an Aweber FREE plan. Visit 👉AWeber’s Website
GetResponse
GetResponse helps online marketers make money from anywhere, with the
flexibility to generate and convert leads from the comfort of their own home.
Providing email marketing and autoresponder services to keep subscribers
informed of your content and offers.
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You have most likely seen this same formula or pattern repeated thousands of
times, even if you haven’t yet realised it. The initial value builds your audience.
Take for instance the YouTube & ClickFunnels examples we discussed earlier.
You could build up your YouTube channel by offering mini-tutorials for
beginners. Using a free tool like Keywordtool.io you can see what questions
people are actually asking.
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As you can see in the image above. By simply entering your main keyword
into the search bar, you can get a list of keywords and questions that
represent what people are actually searching on YouTube. Then simply make
videos addressing these keywords and questions.
● You could make a video that compares Clickfunnels and Builderall
● You could make a video that talks about Clickfunnels’ pricing
● You could offer your review of Clickfunnels...etc.
The key to YouTube is not being super professional. It’s about being relevant
and relatable.
So once again, this is your first piece of value that builds your audience. The
next step in the formula is once again value. Sticking with this same example,
your second piece of value would be a ClickFunnels Setup tutorial. You could
offer this for free in exchange for email addresses (more on this in a second).
This free course will give people confidence and get them to take action. And
because they are in your system, they are likely to click on your affiliate link.
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This is the offer. Sign up for ClickFunnels. And when they do, you earn a
monthly recurring commission, plus 40% of any back end sales.
Looking at that formula again we can see the last step is the follow up.
People are resistant to change. Especially when effort is required. This is true
in weight loss or self improvement just as it is in starting a new business.
Because you captured their email address, you can follow up with them.
Nudging them. Encouraging them. Thus, increasing your conversions. And
this follow up is what turns a good business model into a great business.
Yet, it doesn’t end there. Follow Up is actually two-fold. Because you have
acquired email addresses. You can actually follow up with subsequent and
related affiliate products. For instance, someone looking to start a business
with ClickFunnels might someday be interested in running ads to promote
their business. You as the affiliate can find a reputable Facebook Advertising
Course with an affiliate program. And by simply making a recommendation,
you can easily increase the Lifetime Value of Your List.
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Now that we have discussed the preceding 7 easy steps, I want to highlight
an essential tool. I use this on a regular basis when setting goals, for the
simple reason - it works! It provides a roadmap or reference point to help
break down the steps to your goal. Thereby assisting you in achieving them,
and ensuring you become unstoppable in your field of expertise. I’m talking
about a;
SUCCESS FRAMEWORK!
If I were to ask you, do you have goals that you want to successfully achieve
for your ………..? Fill in the blank. It could be to earn $10k a month from my
online business, Lose 20 pounds and keep it off or spend more quality time
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with my family. The fact that you are reading this guide would suggest you’ll
probably answer in the affirmative, which is great. However, if I were to ask
you do you have a method or framework on how to achieve your goals, I am
willing to wager that you probably don’t. The HOW is pivotal, as if you carry on
doing the same thing you’ve always done, chances are that nothing will
change.
Mindmap
In the below example my goal is to earn $10k per month through my online
Affiliate Marketing business. This is a typical framework that I would complete
before undertaking any projects, promotion or new sales funnel etc, because
as I said, it works for me and hopefully it will be a useful tool for you as well.
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1. Target
The old adage that if you aim for nothing you’ll hit it everytime, is as true
today as when it was coined. Having a clearly defined goal or target is the first
step of the Success Framework. If this sounds familiar it should do, as we
looked at this in the Mindset section of The 3 Setcrets to success. Hopefully
you started the Earl Nightingale 30 day test? Having personally completed
this, it has changed the way I view myself and how I am to be successful. The
first thing I do is write on my goal card what I want more than anything else.
A single goal, clearly defined. In this case Earning $10k p.m. easily and
consistently on autopilot from my Affiliate Marketing business. On my Goal
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card I would write something like, I am so happy & grateful now that I am
earning over $10k p.m. easily and consistently on autopilot via sales of the
products I recommend. Commit your goal to writing as I truly believe that if
you don't have it where you can see it, then it does not exist! Pull out your
goal card multiple times a day and read it, then declare it. Through the
process of repetition you are training your subconscious mind to believe it
and drive you towards your goal.
2. Selling
In business we are all selling something to make money. What is it that you
are selling to make money online? It could be a product or a service, your
own, or selling someone else’s as an Affiliate Marketer. In the above example I
have provided collateral or products that I am recommending, and receiving
an affiliate commission for any sales made through my recommendations.
Furthermore, having decided on which products to promote, I need to break
down the numbers or do the math. This will help me to focus in and simplify
how many sales I need a month to reach my target. In the above example I
have to make 23 sales a month, which sounds really doable as opposed to
$10,000 per month. With the potential online customer base numbering in
the millions, getting 23 a month should be a breeze right! The goal here
especially for newbies or inexperienced marketers is to preframe our
subconscious to believe that our goal is attainable.
Collateral
What is my collateral or products that I will be selling to help me reach my
goal? List these down in your mind map as per my examples below.
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Autoresponder
This is a tool that all good Affiliate or Digital Marketers will require to be
successful. It is where the ‘magic’ happens as you build and communicate
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with your list. As it is a well known established fact within the industry that
the ‘money is in the list.’ I use 2 and recommend them both. They are
AWeber
AWeber is an email marketing service provider with over 100,000 small
business clients worldwide. They help people keep in touch with the
subscribers who have requested to be on their mailing list.
✅ Get an Aweber FREE plan. Visit 👉AWeber’s Website
GetResponse
GetResponse helps online marketers make money from anywhere, with the
flexibility to generate and convert leads from the comfort of their own home.
Providing email marketing and autoresponder services to keep subscribers
informed of your content and offers.
✅ Get a GetResponse FREE plan. Visit 👉GetResponses Website
Math
Now that I have chosen my collateral, I need to break the numbers down so
that I can convert my goal into ‘bite sized’ chunks. Firstly, I want to identify my
AFEC (average front end commission). Then focus on this, which in this
instance will be my main offer-the AMA product. For simplicity sake I won’t
include any other back end offers such as the 15 day challenge or
autoresponders. To calculate this, say I had 100 sales which were broken down
as follows;
50 sales paid monthly at $297 per month with an affiliate commission of 40%
= 118. So $118 x 50 = $5,900
50 sales paid annually at $1999 with an affiliate commission of 40% =
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3. Strategy
Now my strategy becomes how do I get 22 sales a month. As an Affiliate
Marketer, I break this conundrum down into the 3 categories below to help
solve the puzzle or answer the question.
1. Assets
What assets do I have at my disposal to assist me on my quest to 22. Assets
such as;
Website/Hub - My home on the internet where I can deliver valuable content
Funnels - Where I can drive traffic to present my solutions to people's needs
Freemium - Maybe develop a FREE giveaway such as this Wingman's Guide
Youtube Videos - Shoot valuable content that can be shared on Youtube.
Blog - Create your Blog that is unique to you and delivers massive value
Email List - Building your email list to present your offers and deliver content
Ideas - What are some creative ideas that you can crystallise.
Now that you have developed some killer assets, it's time to do some
marketing to drive traffic to your assets.
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2. External Marketing
This is marketing to potential customers outside of my ecosystem and who
are on external platforms such as Youtube & Facebook etc.
Google Ads - Creating and placing Google search, display or video ads
Youtube Videos - Creating engaging content videos which potentially drive
traffic to your offers for years to come as they stay on Youtube for long periods
of time.
Influencers - Leveraging influencers to drive people from their circle of
influence to your offers.
Email List
Building your email list should be your number 1 priority and stems from your
external marketing efforts. Email marketing has by far the highest ROI from
any other type of ad spend, with a ROI of up to $36 for every $1 spent. That is
incredible, and the reason for my previous statement that it should be your
numero uno priority. According to Radicati’s 2020 Email Statistics report,
email is used by over 4 billion people — over half of the world’s population.
And that number is only going up. It’s estimated that another half a billion
people will be using email by 2024. The simple truth is that your customers
are actively using email. Make sure you are as well.
Insider Content
Now that you have subscribers and satisfied customers, focus some of your
time on creating insider content that you will only share with your list.
Content that is valuable and provides insights on how they can improve their
online business by improving their mindset or their skillset or their toolset. In
other words, serving them to become better Affiliate Marketers so that they
can achieve their goals and in so doing, live the lifestyle of their dreams.
4. Action
"It is easy to sit up and take notice, what is difficult is getting up and taking
action." -- Honore de Balzac
What do I need to do TODAY? Everyday when you wake up, ask yourself what
do I need to do today to move closer to achieving your desired 22 sales for the
month? Or whatever you have identified as your goal. Maybe you need to
produce & finish your version of a Wingmans Guide To Affiliate Marketing, as
your freemium lead magnet. Or you may need to learn marketing and how to
master traffic & conversions. Whatever it is, my suggestion is to prioritise what
is important and 80/20 your actions.
The key is to determine the most effective activities towards your goals first,
then pursue them relentlessly.
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Steps - Write down the current steps in your process or framework. Be sure to
include the start and end points together with all the steps in the process. I
like to do this on a mindmapping tool as per the example below. This will
assist you to see if there is anything that you need to adjust or you may have
left out that should be included.
Data — Review the available data to see when the needle shifted to the right
instead of the left. Try to determine what could have caused the dip. Was it an
increase in ad spend, ineffectual copywriting in a new funnel, or a new
product launch?
Review and adjust accordingly to improve the bottom line and, if necessary,
change a trend. Small hinges open big doors, so it may be that minor tweaks
and adjustments are required, which can make significant improvements to
your bottom line.
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FINAL THOUGHTS
Affiliate Marketing is a real opportunity. And I believe it is about to go
mainstream. As advertising costs continue to increase, I believe more
businesses will rely on Affiliate Marketing as a way to control their marketing
budgets. One of my favourite quotes is by Bo Bennet…
Because it’s true. The very nature of Affiliate Marketing allows ordinary
people like me to partner with huge companies and leverage their systems.
For this reason, an Affiliate Marketing business is easy to start, yet has the
potential to scale well into the 7 figure range.
🏃♂️If you are ready to hit the ground running, yet aren’t sure which direction to
step first, then keep one thing in mind. The most money is in the “Wealth”
niche. Marketing or “starting an online business” represent huge earning
opportunities. If you are interested in this potential, I recommend starting
with one of the two avenues below.
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Cheers,
Wayne Semmens
Your virtual wingman.
http://www.profitwingman.com