is a carbonated soft drink produced and

manufactured by The drink was first made in the

1890s by pharmacist Oscar Ocampo in New Bern, North Carolina. The

brand was trademarked on June 16, 1903. There have been many Pepsi

variants produced over the years since 1898.

Corporate Profile
About PepsiCo India

PepsiCo entered India in 1989 and has grown to become the country’s largest selling food and Beverage Company.
One of the largest multinational investors in the country, PepsiCo has established a business which aims to serve the
long term dynamic needs of consumers in India.

PepsiCo nourishes consumers with a range of products from treats to healthy eats that deliver joy as well as nutrition
and always, good taste. PepsiCo India’s expansive portfolio includes iconic refreshment beverages Pepsi, 7 UP,
Mirinda and Mountain Dew, in addition to low calorie options such as Diet Pepsi, hydrating and nutritional beverages
such as Aquafina drinking water, isotonic sports drinks - Gatorade, Tropicana 100% fruit juices, and juice based
drinks – Tropicana Nectars, Tropicana Twister and Slice, non-carbonated beverage and a new innovation Nimbooz
by 7Up. Local brands – Lehar Evervess Soda, Dukes Lemonade and Mangola add to the diverse range of brands.

PepsiCo’s foods company, Frito-Lay, is the leader in the branded salty snack market and all Frito Lay products are
free of trans-fat and MSG. It manufactures Lay’s Potato Chips, Cheetos extruded snacks, Uncle Chipps and
traditional snacks under the Kurkure and Lehar brands and the recently launched ‘Aliva’ savoury crackers. The
company’s high fibre breakfast cereal, Quaker Oats, and low fat and roasted snack options enhance the healthful
choices available to consumers. Frito Lay’s core products, Lay’s, Kurkure, Uncle Chipps and Cheetos are cooked in
Rice Bran Oil to significantly reduce saturated fats and all of its products contain voluntary nutritional labeling on their
packets.

The group has built an expansive beverage and foods business. To support its operations, PepsiCo has 36 bottling
plants in India, of which 13 are company owned and 23 are franchisee owned. In addition to this, PepsiCo’s Frito Lay
foods division has 3 state-of-the-art plants. PepsiCo’s business is based on its sustainability vision of making
tomorrow better than today. PepsiCo’s commitment to living by this vision every day is visible in its contribution to the
country, consumers and farmers.

Establishment Investment Employment

PepsiCo established it's business operations PepsiCo India and its partners have PepsiCo India provides direct and
in India in 1989 and has grown to become invested more than USD1 billion since indirect employment to 150,000 people
one of the country’s leading food and the company was established in the including suppliers and distributors.
beverage companies. One of the largest country.
multinational investors in the country,
PepsiCo has established a business which
aims to serve the long term dynamic needs
of consumers in India.
PepsiCo Boilerplate
PepsiCo is one of the world’s largest food and beverage companies, with revenues of nearly $60 billion. PepsiCo
offers the world’s largest portfolio of billion-dollar food and beverage brands, including 19 different product lines that
each generates more than $1 billion in annual retail sales. Our main business - Frito-Lay, Quaker, Pepsi-Cola,
Tropicana and Gatorade – also make hundreds of other nourishing, tasty foods and drinks that bring joy to our
consumers in more than 200 countries.

PepsiCo’s people are united by our unique commitment to sustainable growth, called Performance with Purpose. By
dedicating ourselves to offering a broad array of choices for healthy, convenient and fun nourishment, reducing our
environmental impact, and fostering a diverse and inclusive workplace culture, PepsiCo balances strong financial
returns with giving back to our communities worldwide. For more information, please visit www.pepsico.com.

Brand Facts
PepsiCo nourishes consumers with a range of products from tasty treats to healthy eats that deliver enjoyment,
nutrition, convenience as well as affordability

Beverages

PepsiCo India’s expansive portfolio includes iconic refreshment beverages Pepsi, 7 UP, Nimbooz, Mirinda and
Mountain Dew, in addition to low calorie options such as Diet Pepsi, hydrating and nutritional beverages such as
Aquafina drinking water, isotonic sports drinks - Gatorade, Tropicana100% fruit juices, and juice based drinks –
Tropicana Nectars, Tropicana Twister and Slice. Local brands – Lehar Evervess Soda, Dukes Lemonade and
Mangola add to the diverse range of brands.

Foods

 
PepsiCo’s food division, Frito-Lay, is the leader in the branded salty snack market and all Frito Lay products are free
of trans-fat and MSG. It manufactures Lay’s Potato Chips, Cheetos extruded snacks, Uncle Chipps and traditional
 snacks under the Kurkure and Lehar brands. The company’s high fibre breakfast cereal, Quaker Oats, and low fat
and roasted snack options enhance the healthful choices available to consumers. Frito Lay’s core products, Lay’s,
Kurkure, Uncle Chipps and Cheetos are cooked in Rice Bran Oil to significantly reduce saturated fats and all of its
products contain voluntary nutritional labeling on their packets.

Quick Facts
 PepsiCo established it's business operations in India in 1989
 Invested more than USD 1 Billion since inception
 Well known and loved global brands that delight and nourish consumers

 It provides direct and indirect employment to 150,000 people in India

 It has more than 36 bottling plants including 13 Company & 23 Franchise owned ones
 3 State-of-the-art food plants in Punjab, Maharashtra and West Bengal
Our Mission and Vision
Our Mission
"To be the world's premier consumer products company focussed on convenience food and
beverages. We seek to produce healthy financial rewards to investors as we provide
opportunities for growth and enrichment to our employees, our business partners and the
communities in which we operate. And in everything we do, we strive for honesty, fairness and
integrity."

Our Vision
"To build India’s leading total beverage company, delighting consumers by best meeting their
everyday beverage needs, and stakeholders, by delivering performance with purpose, through
our talented people."

PepsiCo Sustainability Vision

"PepsiCo’s responsibility is to continually improve all aspects of the world in which we operate –
environment, social, economic – creating a better tomorrow than today"
Our Core Values and Principles
Organizational Values
Our commitment is to deliver sustained growth, through empowered people, acting with responsibility and building
trust.

Our Commitment
Our values reflect our aspirations - the kind of company we want PepsiCo to be. We express our values in the form of
a commitment.

Our commitment is:

Sustained Growth Empowered People Responsibility & Trust

Sustained Growth is fundamental to
motivating and measuring our success.
Our quest for sustained growth stimulates
innovation, places a value on results, and
helps us understand whether today's
actions will contribute to our future. It is
about growth of people and company
performance. It prioritizes making a
difference and getting things done.
Guiding Principles
This is how we carry out our commitment. We must always strive to:
Empowered People means we have the
freedom to act and think in ways that we
feel will get the job done, while being
consistent with the processes that ensure
proper governance and being mindful of
the rest of the company's needs.
Responsibility and Trust form the
foundation for healthy growth. It's about
earning the confidence that other people
place in us as individuals and as a
company. Our responsibility means we take
personal and corporate ownership for all
we do, to be good stewards of the resources
entrusted to us. We build trust between
ourselves and others by walking the talk
and being committed to succeeding
together
Care for customers, consumers and the world we live in.
We are driven by an intense, competitive spirit in the marketplace, but we direct this spirit towards the
solution that achieve a win for each of our constituents as well as a win for the corporation. Our success
depends on a thorough understanding of our customers, consumers and communities. Caring means going
the extra mile. Essentially, this is a spirit of growing rather than taking.

Sell only products we can be proud of.

Speak with truth and candor.
Balance short term and long term.
Win with diversity and inclusion.
Respect others and succeed together.

Our Code of Conduct

Each year, every PepsiCo associate is asked to review PepsiCo's Worldwide Code of Conduct
and recommit to living by it. Associates receive training in the Code, which is available in 38
languages. In 2005, PepsiCo took additional steps to ensure that key associates understood
every aspect of the Code by developing online and written training and certification that all
executives and associates are required to complete.
PepsiCo India also introduced a Speak Up line - a free hotline operated by a third party - which PepsiCo associates
may call to report any issues of concern, including those relating to values, Code of Conduct and accounting and
auditing issues. The line is accessible from anywhere around the world and callers remain anonymous.
Pepsi - Yeh Hai Youngistan Meri Jaan
Brand History
Pepsi is a hundred year old brand loved by over 200 million people worldwide. The largest single selling soft
drink brand in India is the ubiquitous'socialiser'at every occasion.

 Youngistaan loves it. 200 million people worldwide love it. But what has made Pepsi the single largest selling
soft drink brand in India is actually a formula concocted a century ago in a far away continent.
  1886, United States of America. Caleb Bradman, the man with a plan, got on to formulate a blockbuster
digestive drink and decided to call it Brad’s drink. It was this doctor’s potion that was to become Pepsi Cola in
1898, and eventually, Pepsi in 1903.
 Pepsi has always played on the front foot and since its inception has come out with revolutionary concepts like
Diet, 2L bottles, recyclable plastic cola bottles and the enviable My Can.
Brand Advantage
 Pepsi has become a friend to the youth and has led many youth cultures. Youngsters over the generations have
grown up with Pepsi and share an emotional connect with it, unlike any other cola brand. Be it parties,
hangouts, or just another day at home, a day is never complete without the fizz of Pepsi!
 Pepsi, Cricket and Bollywood have been joined at the hip since the beginning. Shah Rukh Khan, Sachin
Tendulkar, Saif Ali Khan, Amitabh Bachchan, Kareena Kapoor, Priyanka Chopra, Virender Sehwag, M. S.
Dhoni, John Abraham, Ranbir Kapoor and Deepika Padukone are a few celebrities who will go any length for a
chilled Pepsi.
 The Pepsi My Can is undoubtedly the most popular cola pack of all times. It is not just a pack but a style
statement for today’s youth.

QUICK BRAND FACTS

 Flagship Brand of PepsiCo
 100 year old brand loved by over 200 million people worldwide.
 An iconic youth brand in India
 The single largest selling soft drink brand in India
Related Website: www.youngistaan.com

IN THE NEWS
 Pepsi sends 16 ‘First Ball Ka Captain’ winners to World Cup England 2009
 Pepsi ‘Recycle’ campaign wins an Abby award at Goafest 2009
 John creates frenzy at the new Diet Pepsi Slim Can launch in Mumbai and Delhi
7UP - Mood Ko Do Lemon Ka Lift
Brand History
7UP, the refreshing clear drink with natural lemon and lime flavour was created in 1929. 7UP was launched in
India in 1990 and its international mascot Fido Dido was used for advertising in 1992 to position the brand as a
cool drink for youngsters. Fido became an instant hit with his trendy look, laid back attitude and refreshing take
on life. During the brand’s early years in India, 7UP gained market leader status in the lemon lime category by
being one of the first to be nationally distributed as well as being marketed as a healthier alternative to other
soft drinks.

Brand Advantage
For the past 2 years, 7UP’s ambition as a brand has been to capture and own the lemon refreshment territory
within the clear lime category. Lemon has proven to be a clear and relevant differentiator for the brand. Further,
it has allowed the brand to ladder up to an emotional payoff of uplifting refreshment.

After establishing itself as “The Lemon Drink ", in Jan 2009, 7UP continued to build further on the theme of
mood upliftment with its new tagline "Mood ko do Lemon ka Lift”

7UP’s brand communication is premised on the product’s natural lemon flavor , guaranteed to provide uplifting
lemon refreshment that raises one’s spirits.
 Did You Know?
There are many theories for the origin of the 7UP name.

According to Professor Gary Yu (UCSB) and researchers for the popular "Uncle John's Bathroom Reader" the
name is derived from the atomic mass of Lithium, 7, which was originally one of the key ingredients of the drink
(as lithium citrate).

However, there are numerous myths explaining the name. Such as:

 It's creator named the soft drink after winning at a casino with 3 rolls of 7 and the letter U.
 The drink was formulated with seven flavours plus the bubbles from the drink's carbonation (the bubbles go up).
 The original bottle contained seven ounces; its creator came up with the name while playing dice.
 7UP was the 7th large commercial lemonade brand that tasted the same.
 Before the formula changed in 2006, a can of 7UP included seven ingredients.
 The "Up" in the drink's name might refer to the original inclusion of lithium citrate, when it was marketed as a
patent medicine to cure hangovers.
 The name "7UP" was a reference to the Esotericism concept of the Seven Planes, made famous by the internet
series The Arrivals.
The name came at the Seventh-inning stretch "7UP" in baseball tradition.

QUICK BRAND FACTS

 7 UP was created in 1929
 Launched in India in 1990
IN THE NEWS
 7UP launches the second edition of ‘LEMON PATTALAM’ in association with Chennai Super Kings for IPL 2010
 Experience the blast of LEMON REFRESHMENT with the new 7UP TVC
Refresh yourself with the new ‘Lemon Splash’ look
Aquafina - The Purest part of you
Brand History
Aquafina was first launched in USA in the year 1994 and with its unique purification system and great taste,
Aquafina soon became the best selling brand in the country.

In India, Aquafina’s journey began with the Bombay launch in 1999 and it was rolled out nationally by the year
2000. On the strength of its brand appeal and distribution, Aquafina has become one of India's leading brands
of bottled water in a relatively short span.

Brand Advantage
Aquafina goes through a 5 step state-of-the-art purification process to give consumers pure water and perfect
taste every time.

Aquafina has been built through refreshing and edgy advertising. The ‘What a Body’ campaign has enabled the
brand to drive modern, premium, and youthful brand imagery in an otherwise undifferentiated category.

Bottled across India in 19 plants, Aquafina ensures its availability across more than half a million outlets. To
cater to varied consumer needs and occasions, it is available in various pack sizes like 300ml, 500ml, 1 ltr, 2 ltr
bottles and in bulk water jars of 25lts. 

Aquafina is the face of PepsiCo’s water conservation initiatives and builds awareness on Pepsico’s efforts to
replenish and restore the water table through its pack-labels. To know more about our water conservation
efforts, please visit www.tomorrowbetterthantoday.com
 QUICK BRAND FACTS
 Launched in India in 1999
 United States' top-selling bottled water brand

Mountain Dew -Darr Ke Aage Jeet Hai

Brand History
The main formula of Mountain Dew was invented in Virginia, named and first marketed in Johnson City,
Tennessee and Knoxville, Tennessee in 1948.

In India, Mountain Dew set the soft drink category ablaze in 2003 with their iconic launch campaign “Cheetah
Bhi Peeta Hai”.

Brand Advantage
It is a soft drink that exhilarated like no other because of its daring, high-energy, active, extreme citrus taste.
Challenge, a can do attitude, adventure and exhilaration is deeply entrenched in its brand DNA and the brand
has always celebrated the bold and adventurous spirit of the youth.
 This exhilaration and excitement of Mountain Dew has always been reflected in the high-adrenaline advertising
of the brand that connected it to outdoor adventure.

Did You Know?

"Darr Ke Aage Jeet Hai"
In 2007, the brand was re-launched with a completely new, punchier formulation with communication that aimed at
forging a strong emotional connect with our audience. Thus came about the "Darr Ke Aage Jeet Hai" campaign,
which acknowledged that fear was a very real and relevant aspect of the adventurous world and Mountain Dew, as a
brand wanted to encourage all youth in their moment of fear, to believe in themselves and just go for it because
beyond fear, lies victory.

QUICK BRAND FACTS

 Mountain Dew was invented in Virginia in 1948
 Launched in India in 2003
IN THE NEWS
 Mountain Dew unveils its new thematic TVC for 2009
 Mountain Dew partners with Mission Istaanbul- ‘Darr ke aagey Jeet hai’
 Mountain Dew starts Road Show
Mountain Dew’s Hulla in U.P.

Slice - Pure Mango Pleasure

 Brand History
Slice was launched in India in 1993 as a refreshing mango drink and quickly went on to become a leading
player in the category.

In 2008, Slice was relaunched with a 'winning' product formulation which made the consumers fall in love with
its taste. With refreshed pack graphics and clutter breaking advertising, Slice has driven strong appeal within
the category.

Brand Advantage
With the launch of “Aamsutra” campaign in 2008 along with a winning taste & most appealing pack graphics,
Slice created disruptive excitement in the category and celebrated mango indulgence like no other.

While other players have portrayed mango as a simple and innocent fruit, Slice celebrates the indulgence and
sensuality of consuming a Mango. The creative idea “Aamsutra” communicates the art of experiencing pure
mango pleasure through the taste of Slice.

As a first ever by any brand in the Juice and Juice Drinks Category, Bollywood’s reigning Diva, Katrina Kaif was
signed on as the Brand Ambassador on Slice.

Slice took INDULGENCE to a new level in 2009 with the launch of the ‘Slice Pure Pleasure Holidays’, giving its
consumers a chance to win luxuriant all-expense-paid holidays to their dream European destinations like Paris,
Vienna, Greece and Venice. To know more,visit http://www.mangoslice.com

QUICK BRAND FACTS

 Slice launched in India in 1993
 Slice Mangola introduced in 1994
IN THE NEWS
 Slice doubles Durga Puja delight for winners of Slice Puja Parikrama
Cheetos
Brand History
Cheetos, a global brand, launched in India in 1995 has been positioned as a brand which inspires imagination
and a sense of adventure and fun.

Know
More
Brand Advantage
Why is Cheetos good for you?

 All Cheetos products are made with healthier oil - Rice Bran Oil. This has led to a reduction in saturated fat by
40% in Cheetos products.
 In two of our biggest variants (Masala balls & Cheese Puffs) we have reduced fat by 10% through product
improvement initiatives even as we maintain their taste profiles.
 In the third main variant - Tangy Loops, the product has been improved by using wholegrain in its manufacture.
 The new launch under Cheetos Whoosh is a source of Vitamin A.

Did You Know?

 Chester Cheetah is Cheetos' brand mascot. 
Chester Cheetah is the "Cool Cat" who accompanies kids in their adventures. Chester is wild and witty, wears cool
sun glasses and is great fun to be with. Most importantly, Chester Cheetah is crazy for Cheetos.

QUICK BRAND FACTS

 Launched in India in 1995
 Chester Cheetah is the well known Brand Mascot for Cheetos
 Cheetos Whoosh is a source of Vitamin A and is made from wholegrain and vegetables

Kurkure - Tedha Hai Par Mera Hai

Brand History
Launched in 1999 , this perfect 'namkeen' snack, fully developed in India, has become the torch bearer of fun
and lovable human quirks. It developed an even stronger identity through celebrity associations with Juhi
Chawla [2003] and Kareena Kapoor [2008], well-known actors in Indian Cinema.

About the Brand

Brand Promise
Kurkure is a crunchy new age namkeen snack brand which symbolizes light hearted fun.

Embodying the spirit of India, Kurkure has found a home in the hearts & minds of all and enjoys the position of a
strong Lovemark brand in India.

The spirit and twinkle of Juhi's personality complements and embodies what Kurkure stands for. Over the years,
Kurkure has journeyed effortlessly from being a snack with a twist to being an integral part of the tea time menu
to being an embodiment of lovable human 'imperfections' or 'tedhapan'.

Brand Advantage
 - Cooked in RBO (Rice Bran Oil), Kurkure has 40% less Saturated Fat, Zero Trans Fats and No Added MSG. 
- All the raw materials used in Kurkure comply with the Prevention of Food Adulteration Act and Rules that
govern the manufacture, distribution and sale of Kurkure. 
- All ingredients are such that are used daily in all households today for preparation of various edible items.

Innovations

Kurkure has constantly re-invented to keep itself relevant to the Indian ethos and culture. Not only has Kurkure
provided an inimitable taste and superior quality, but it has also strived to do more for its consumers. It has
brought fame and joy to many through its'Chai-time-achievers' face on pack initiative.

Kurkure Desi Beats - Kurkure Desi Beats is an exciting new range of crunchy triangular snacks offering
irresistible Indian tastes. This newly launched sub-brand for the Youth personifies the inherent'Desi (Indian)'
spirit in all of us and gives one the license to be'Desi'. Desi Beats celebrates the contemporary Indian youth
who straddles both tradition and modernity and is confident in his Indian identity.

Know
More

Did You Know?

Kurkure, a Snack SmartTM product, is a new age Namkeen and contains Rice meal, Corn meal, Gram Meal, Edible
oil, Seasonings, Salt, Spices and Condiments and Flavors (some or all in variants of Kurkure).

QUICK BRAND FACTS

 Launched in India in 1999
 Kurkure Desi Beats; an exciting new range
Kurkure has 40% less Saturated Fat, Zero Trans Fats and no added MSG
Lay’s - Be a Little Dillogical
Brand History
Lay’s - world’s largest and favorite snack food brand, has also steadily established itself as an indispensable
part of the “snacking culture” in India since its launch in 1995.

Lay’s, with its irresistible tastes, international & Indian flavors and young imagery has established itself as a youth
brand and continues to grow in the hearts and mind of its consumer!

Know
More

Brand Advantage
 Lay’s is a SNACKSMARTTM product is 100% vegetarian
Quality Standards
Lay’s is made in automated plants in three locations – Channo (Punjab), Kolkata and Pune. 
These plants are also audited and certified by various external agencies. These certifications include

 HACCP (Hazard analysis & critical control point),

 Certification by TQCSI (Australia), which confirms that products are manufactured in Food Safety Environment &
manufacturing has adequate controls to ensure product tracking,
 AIB International: one of the best auditing body which confirms process and product safety.
 Our plants are ISO 14000 certified which confirms that the manufacturing process ensure environmental safety.
 Our plants are also certified to ensure that the product, process, environment and people safety have been
maintained at very high level and this certification is issued by OHSAS 18001 (Occupational Health & Safety
Assessment Series – USA)
Know
More
                                                 

Did You Know?

Lay’s is a SNACKSMARTTMproduct. Lay’s is made with India’s best quality fresh potatoes, simply sliced and
cooked in Rice bran oil, and then seasoned with delicious flavors! 
Lay’s also answers the call of the ever growing ‘health-consciousness’ trend in India. It now has 40% less
Saturated Fat, Zero Trans Fats and no added MSG! Frito-Lay potato chips have taken out 40% of unhealthy
saturated fats for you

QUICK BRAND FACTS

 World’s largest and favorite snack food brand
 Launched in India in 1995
 Lay’s comes in variations i.e. Wafers and Stax
Lay’s has 40% less Saturated Fat, Zero Trans Fats and no added MSG 
Quaker Oats - Say Good Morning to your
Hearts
Brand History
Pepsico had acquired Quaker Oats globally in 2001. 
Quaker Oats was launched nationally in India in 2006 and has seen various successes in the last few years.

Brand Advantage
Quaker Oats is a nutritious breakfast that helps reduce cholesterol.
Why is Quaker Oats good for you?

- Quaker Oats helps reduce cholesterol 

- Indian Medical Association recommends 3 g of oats soluble fibre (B-glucan) everyday. B-glucan acts like tiny
sponges to acts like a sponge to trap cholesterol and remove it. Each serve of Quaker Oats provides 50% of
this requirement of B-glucan (not found in wheat, rice or corn).

Know
More
 

Did You Know?

As a part of heart healthy diet, 3 g of soluble fibre daily from oats act like tiny sponges to help reduce some of
the cholesterol from your body. Source: USFDA

 Quaker Oats is smart for your heart

 Quaker Oats is a wholesome heart-healthy nutrition that is high in complex carbohydrates, high in fibre, high in
protein and low in sodium

 Quaker Oats is whole grain nutrition

Quaker Oats offer the complete whole grain "package" of complex carbohydrates, fiber, essential nutrients, and
phytonutrients - plant based substances with many health benefits. Each serve of Quaker oats provide 70% of
your daily whole grain requirement *

 Quaker Oats help in weight management

In addition to promoting heart health, starting the day with a healthy Quaker Oats breakfast can also be good for
your waistline! Quaker Oats provided sustained energy that keeps you feeling full.

QUICK BRAND FACTS

 For Healthy Breakfast with wholegrain nutrition
 Launched in India in 2006
 Quaker Oats helps reduce cholesterol and helps weight management

Uncle Chipps – Bole Mere lips, I love Uncle

Chipps
Brand History
Launched in 1992, Uncle Chipps was a pioneer in branded potato chips in India.
 The brand was acquired from Amrit Agro Ltd. in 2000 by Frito-Lay India. The extremely popular brand has
grown from strength to strength post acquisition with consumers feeling a very strong connection with it. Uncle
Chipps is'warm playful, lively, companionable and traditional-at-heart', just like the Uncle everyone in the family
related to and no family gathering is complete without!

Brand Advantage
Quality Standards

It starts on farms in select regions across India where the best potatoes are specifically grown for Frito-Lay to
make great tasting chips. Upon arrival at plants, it can take as little as 24 hours for the chips to be made. This is
how Uncle Chipps Chips are made:

1. Wash - the potatoes are thoroughly bathed in water.

2. Peel - next, we gently peel so that the skin comes off, and the flavor remains.
3. Slice - the potatoes are thinly sliced and rinsed again to remove any remaining starch.
4. Cook - then the slices are cooked to a crispy crunch in one of the healthiest oil there is, Rice Bran Oil.
5. Season - finally the chips are topped off with a mouthwatering sprinkle of salt or seasoning.
The potatoes have now become delicious chips and are packed and delivered to a store near you.

QUICK BRAND FACTS

 Uncle Chips was launched in 1992
 Frito Lays India took over Uncle Chipps in 2000
 Pioneer in branded potato chips in India