A SWOT analysis is a great way to effectively evaluate a person, campaign,

strategy, or product. 
Looking to conduct a SWOT analysis? Read on for SWOT analysis templates,
plus top tips and plenty of SWOT analysis examples.

 What does SWOT stand for?

 Marketing SWOT analysis templates
 Nonprofit SWOT analysis examples
 Exec SWOT analysis templates
 Personal SWOT analysis examples
 Consultant SWOT analysis examples
 FAQs about SWOT analysis templates

What is a SWOT analysis?

A SWOT analysis is a simple and practical evaluation model. A SWOT
diagram looks at a combination of internal and external factors, as well as
assessing strengths and weaknesses. This combination of evaluation
metrics means a SWOT analysis is particularly useful for gaining a thorough
overview of a business, product, brand, or a new project early on in the project
life cycle.
CREATE A SWOT CHART
 

A SWOT diagram allows you to think about your own internal strengths and
weaknesses. It also helps you think about external opportunities and threats
that could affect your company’s performance. The SWOT also helps you
explore what the differentiators between yourself and your competitors are.
The SWOT diagram has been around since at least the 1960s, although its
origins are unclear, and are still used today in businesses across the world.
Here’s a grid SWOT analysis example that companies can easily put together.
While a SWOT is good starting point for evaluation, the disadvantage of a
SWOT is that it doesn’t produce actionable outcomes – rather it helps you
understand where you currently stand, and how you can begin to move your
business forward.
A good SWOT analysis template, like this example, should always be followed
by further planning and development.