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DOING RESTAURANTS

THE RIGHT WAY


Hello.

WHY CHOOSE KFC AS 1 2


YOUR F&B PORTFOLIO HOW WE CREATE
THE KFC WAY
BRAND PARTNER? OUR RESTAURANTS

We’ve thought of everything, Learn about: Learn about:


so you don’t have to…
Our history Sustainability
Our restaurant types Chicken Welfare
Build and bespoke design Delivery 3

An example of a Remodel Approach to Covid -19 EXAMPLES OF


OUR RESTAURANTS
How we use technology Good neighbours
01. HOW WE CREATE OUR RESTAURANTS

RESTAURANTS
THE KFC WAY
PORTFOLIO
HOW WE CREATE
OUR RESTAURANTS

CONTENTS
01. HOW WE CREATE OUR RESTAURANTS

RESTAURANTS
IT ALL STARTED
WITH ONE COOK

THE KFC WAY


Opened the first Kentucky Fried Copyright filed for the At age 65, set out travelling the Sold Kentucky Continued as the official face
Chicken franchise in Salt Lake “Kentucky Fried Chicken” name country to visit more potential Fried Chicken of KFC – and one of the most
City, in 1952, with the first and a patent obtained for his franchisees. Turned down recognizable people on Earth –
franchisee, Pete Harman special method of frying. 1,000 times. helping to spread his Original
Recipe goodness around
the world.

800K+
KFC is a global chicken restaurant brand with a rich, decades-long
history of success and innovation. It all started with one cook,

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Colonel Harland Sanders, who created a finger lickin’ good recipe
more than 75 years ago. Team members
across the globe
Today, we still follow his formula for success, with real cooks
breading and freshly preparing our delicious chicken by hand
OUR FRANCHISE
23K+
in more than 23,000 restaurants in over 135 countries and

A NEW territories around the world. PARTNERS


KFC OPENS If it’s not finger lickin’ good, it’s not us.
RESTAURANTS With the help of incredible
franchise partners around
in over 135 countries
the world, we’ll continue to
be one of the fastest growing
THE LIFE OF retail brands globally, both
in emerging and developed
COLONEL SANDERS
markets alike.

Born on Sept. 9 Worked in all kinds of different Took over a service station, Lost it all, refused to give
in Henryville, jobs, including a ferryboat where he began serving weary up, and started again
Indiana driver, insurance salesman, travellers the same fried
lightining salesman, lawyer, chicken he grew up eating CONTENTS
tyre salesman, amateur
obstetrician, and more
01. HOW WE CREATE OUR RESTAURANTS

RESTAURANTS
OUR UK & IRELAND RESTAURANTS COME IN

ALL SHAPES

THE KFC WAY


AND SIZES
No matter the asset type we build, all of our restaurants share a common
thread of warmth, boldness and an inherent quality.

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Delicious chicken 963 OPTASIM UM

70
SETS
restaurants built for trade zones
OUR
BRAND
starting
from Informed by
+
VALUES
Localdge Data
Confidence, Heritage,
Hospitality, Grit,
Determination and doing
things The Right Way.
sq m knowle
to maximise
performance
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RESTAURANTS
THE KFC WAY
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SMALL BOX HIGH STREET DRIVE-THRU
MINIMUM 100 SQ M APPROX UP TO APPROX 200 SQ M APPROX 140 - 290 SQ M

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2 STOREY DRIVE THRU EXPRESS TRANSPORT HUB LITTLE DRIVE-THRU


APPROX 140 - 190 SQ M FOOTPRINT MINIMUM 80 SQ M MINIMUM 80 SQ M MINIMUM 80 SQ M
01. HOW WE CREATE OUR RESTAURANTS

RESTAURANTS
A CLOSER LOOK AT

DRIVE THRUS

THE KFC WAY


53m

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2 3
4 DT transactions between
Sept 2020 -2021

1
5
53%
of our restaurants
are drive-thrus
ASPECTS WE CONSIDER

1 CAR PARKING 3 DIVERSE SEATING 5 DESIGNATED SERVICING AREA

CONTENTS
2 PEDESTRIAN ACCESS 4 DELIVERY ACCESS
01. HOW WE CREATE OUR RESTAURANTS

RESTAURANTS
HOW WE BUILD OUR
RESTAURANTS

THE KFC WAY


OUR RECIPE FOR SUCCESS

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+ +
NOT JUST A
WORKING ATTENTION
COOKIE CUTTER
TOGETHER TO DETAIL
APPROACH

Internal KFC teams work with Our approach to In addition to our


architects and franchisees to decor ensures each market-leading concept
ensure a restaurant is designed restaurant isn’t a.... we also relish the opportunity
for success. to go above and beyond
the design with bespoke details.

CONTENTS
01. HOW WE CREATE OUR RESTAURANTS
v

RESTAURANTS
ore

ore

er

er
WE TAKE PRIDE IN

Aft

Aft
Bef

Bef
OUR RESTAURANTS

THE KFC WAY


EXPERTS IN Once a restaurant opens we look after it with
continual maintenance and remodels every 5 years,

DESIGN
ensuring our decor is always contemporary and our
customers come back time after time.

& BUILD NSO New store

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opens

New

Exi ildin
Bu
sti gs
We have a tried and tested

Bui

ng
Store
community of suppliers and 5 YRS refresh

ld
consultants that we use to
develop and realise
our restaurants.

We use the latest technologies Image


and systems to ensure our
10 YRS enhancement
design and build process is
efficient and effective.

Store
15 YRS refresh

Image
20 YRS enhancement
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01. HOW WE CREATE OUR RESTAURANTS

RESTAURANTS
BESPOKE
DESIGN

THE KFC WAY


Many of our restaurants include bespoke,
experience-enhancing design that help them to
stand out in competitive trading zones.

OFTEN WE TAKE
INSPIRATION FROM:

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LOCATION
LOCAL ARCHITECTURE
HISTORICAL CONNECTIONS
FAMOUS PEOPLE

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01. HOW WE CREATE OUR RESTAURANTS

RESTAURANTS
ore

ore

ore
Bef

Bef

Bef

THE KFC WAY


EXAMPLES OF

CONVERSIONS

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Our smallboxes are mostly conversions in high footfall,
urban locations. Working with existing builds can be
unpredictable, but we are prepared for any challenges.
D
CARDIFF BATH BRENTWOO

we’ve come across


Working with
listed buildings

Planning policies

Building within spaces


which have never been
for food purposes (e.g
example Cardiff was
a bank)

er

er

er
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Aft

Aft

Aft
02. THE KFC WAY

RESTAURANTS
THE KFC WAY
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THE KFC WAY

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02. THE KFC WAY

RESTAURANTS
ENERGY EFFICIENT
INTERIOR LIGHTING ENERGY EFFICIENT
CFC & HCFC FREE
LED Lighting Interiors
EXTERIOR LIGHTING
REFRIGERANTS

THE KFC WAY


LED Lighting Exterior,
Signage and Parking
No CFC or HCFC Refrigerants
in HVAC Equipment

BUILDING WATER
USE REDUCTION

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Low Flow Plumbing
HVAC FUNDAMENTALS Fixtures – Customer Areas

Use M&E professionals for


M&E Design and Execution

RESTAURANT
es for our new build restaurants COMMISSIONING
11 must-hav Test & Balance (TAB)
Air Pressure
PROCESS WATER
OPTIMIZING KITCHEN COOKING SMOKING USE REDUCTION
EXHAUST HOODS & HOLDING EQUIPMENT REFRIGERATION POLICY Do not use

Implement Measures per


BG Guidelines
EFFICIENCY FREEZER & COOLER Supplying cigarette
Continuously
Running Water to
Thaw Chicken
Use Energy Efficient towers minimum CONTENTS
or Approved Equipment
Per Guidelines
EFFICIENCY 1.5m away from our
restaurants
Separate Cooler to Store Fresh
and /or Thawed Chicken
02. THE KFC WAY

RESTAURANTS
SUSTAINABILITY SUSTAINABILITY

CHICKEN CLUCKING DOWN KFC Foundation

WELFARE ON LITTER

THE KFC WAY


CHICKEN MATTERS TO KFC. CHICKEN IS WHAT WE ARE, WHAT WE DO. KFC UK & IRELAND ARE JOINING THE GREAT BRITISH SPRING CLEAN

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Our mission is bigger than just
chicken. That’s why we set up the KFC
Foundation in 2015.

1st Full Transparency


The aim of the KFC Foundation is to

in our support grass roots organisations that


empower young people across the UK.

industry
Top
Each year we publish a full transparency Organisations that provide spaces for
DEDICATED
of the report on our progress towards reaching
Better Chicken Commitment standards.
NEW
TRAINING
LITTER
PILOT MAILBOX
young people to feel safe and secure,
enable them to unlock talent, build life

pecking We were the first in our industry to join skills and improve their chances to
the Better Chicken Commitment, signing
up to go above and beyond Red Tractor, A new suite of internal training PROGRAMME This direct line will
gain meaningful employment.

order the recognised UK standard. material for our 28,000 team


members to increase their
knowledge of the environmental
In 2021, we launched
the KFC Litter Line – a
provide communities
and other organisations
access to help then and
Comic Relief
In July 2021 World Animal Protection, UK and impact of litter;
single point of contact for
anybody who’s noticed
there with any ongoing
litter issues around its Partners
Not just chicken
our packaging discarded

£3m
Our restaurants
Irish Farms
the internationally recognised animal restaurants.
in their community.
welfare charity, placed KFC at the top already undertake by

960
of their annual Pecking Order report We give priority to
on chicken welfare outcomes – the only Our Original Recipe Vegan
All of our iconic chicken on the addressing any concerns, 2023
company in Tier One (Leading). Burger has been a huge success, questions or queries The KFC Foundation is committed to CONTENTS
bone comes from high quality
winning an award from from Local Authorities raising a massive £3m for Comic Relief
UK and Irish farms.
animal rights group PETA. and Councillors, who can by 2023. That’s right - £3 million!
litter picks 3 times a day email litter@kfc.co.uk
02. THE KFC WAY

RESTAURANTS
HOW WE USE CUSTOMER
EXPERIENCE
APPROACH TO COVID-19
TECHNOLOGY • New restaurant designs every couple of years

THE KFC WAY


• Innovation through Mobile Order (collect at
FC, Table Service or Drive Thru
• Constantly assessing feedback to tackle points
in the journey
EV CHARGING DIGITAL
POINTS ORDERING

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Working with Instavolt: • 12.5% or our total
orders and a key part
• 2 dedicated charging spaces
our in restaurant
per site
journey
• Suitable for logistics hubs, KFC closed every one of its restaurants at the very beginning
• Flexibility – of the COVID-19 pandemic.
Out of Town Retail Parks,
Freestanding, Wall
Taxi Ranks It was a painful decision, but we felt that we couldn’t
mounted and Table
• Most suitable for Drive Mounted ask our staff to come into the kitchen before we’d had
Thru locations. the chance to thoroughly update our processes.
• Mobile ordering
We were the first brand in our sector to re-open, as a result of
our fundamental re-imagination our restaurant operations:

DID YOU KNOW ? 307% DELIVERY


• Working with delivery organisations like


Pioneering the use of plexiglass screens, gloves, and face coverings.
Tested and then implemented contactless handover of
In the UK there are YOY increase in sales of EV Deliveroo, Uber eats and Just eat.
food to drive-thru customers and delivery riders.

240,000
• Fully trained every Restaurant Manager and Team Member on our
• Restaurant design: We aim to create a brilliant
experience for both delivery drivers and for new safety processes and monitored rigorously for compliance.

8,500K
our guests.
It was our privilege to be able to donate thousands of
• Exploring Delivery hatches (accessible from morale-boosting meals to NHS workers and others in
plug-in vehicles plug-in vans in the UK outside) and the separation of delivery drivers
from guests
key frontline roles across the country in the early weeks
of the pandemic, in partnership with Deliveroo.
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02. THE KFC WAY

RESTAURANTS
CONTRIBUTE
TO THE LOCAL
COMMUNITY
MEANINGFUL
CAREERS &

THE KFC WAY


RECOGNISED RUN SITES
TRAINING RESPONSIBLY

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BEING A GOOD
NEIGHBOUR
This commitment start with being open and transparent
about the contribution we make to local communities.

REDUCING OUR
ENVIRONMENTAL TAKE OUR FOODS
IMPACT AND NUTRITION CONTENTS

SERIOUSLY
02. THE KFC WAY &

RESTAURANTS
MEANINGFUL CAREERS TAKE OUR FOODS AND
& RECOGNISED TRAINING NUTRITION SERIOUSLY
• Vegan burger, introduce our

THE KFC WAY


• Creating jobs
food to a larger audience
• Great place to work
• There are no artificial flavours,
• Our Employee Assistance Programme aims colours or trans fats in our food
to make sure every single person at KFC
• We reformulated our fries to reduce
feels supported, comfortable and motivated
the calories they contain in 2018
at work
• Our fried chicken is freshly

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• Opportunities for development and further
prepared and hand-breaded with
training Apprenticeship programs
store cupboard ingredients in
• Partnered with De Montfort and Glasgow restaurants every single day
Caledonian Universities to offer recognised
degrees in Business Management to all of CONTRIBUTE TO THE RUN SITES RESPONSIBLY
our KFC team members
LOCAL COMMUNITY
• Boosting the local economy
REDUCING OUR • Building communities
• All our contractors must be members
• Creating safe spaces for friends
ENVIRONMENTAL IMPACT of the considerate contractor’s scheme
and families • We maintain an efficient and
• Our goals to reduce our carbon footprint
• Bringing sites back to life environmentally responsible
• Looking into Modular option for less restaurant
• KFC Foundation and construction impacts- Liverpool Garston
Comic relief partnership • Ensuring our restaurant surroundings
• We’ve committed to become a fully are safe and accessible for our team
• Supporting the younger population circular zero-waste business by 2035 and customers.
through local charities
• We have removed all palm oil from our • Working with current action plans in
• Moving towards having Halal supply chain and are members of the UK place by the communities CONTENTS
restaurants in all trade zones Roundtable on Sustainable Soya
03. PORTFOLIO

RESTAURANTS
THE KFC WAY
EXAMPLES OF OUR

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RESTAURANTS
Here’s a taste of our franchisees amazing restaurants.

CONTENTS
RESTAURANTS
THE KFC WAY
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BRENT CROSS SMALLBOX / SHOPPING CENTRE   ·   FRANCHISEE: TAHIR GROUP   
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RESTAURANTS
THE KFC WAY
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NEW ADDINGTON SMALLBOX / HIGH STREET   ·   FRANCHISEE: ICEKING
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CONTENTS
RESTAURANTS
THE KFC WAY
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FLEET STREET · LONDON HIGH STREET   ·   FRANCHISEE: CASCADES
PORTFOLIO

CONTENTS
RESTAURANTS
THE KFC WAY
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BATH 2 STOREY HIGH STREET   ·   FRANCHISEE: DEMIPOWER
PORTFOLIO

CONTENTS
RESTAURANTS
THE KFC WAY
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BRENTWOOD SMALLBOX   ·  FRANCHISEE: AURIGA
PORTFOLIO

CONTENTS
RESTAURANTS
THE KFC WAY
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CHATHAM 2 STOREY   ·  FRANCHISEE: EUROGARAGES
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CONTENTS
RESTAURANTS
THE KFC WAY
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BAKER STREET · LONDON HIGH STREET   ·  FRANCHISEE: DEMIPOWER
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CONTENTS
RESTAURANTS
THE KFC WAY
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CROYDON RETAIL PARK   · FRANCHISEE: K&Z
PORTFOLIO

CONTENTS
RESTAURANTS
THE KFC WAY
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MANCHESTER PICCADILLY SMALLBOX  ·  FRANCHISEE: EQUITY
PORTFOLIO

CONTENTS
RESTAURANTS
THE KFC WAY
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RUSTINGTON SMALLBOX  · FRANCHISEE: K & Z
PORTFOLIO

CONTENTS
RESTAURANTS
THE KFC WAY
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TRAFFORD CONVERSION / DRIVE-THRU  ·  FRANCHISEE: SPLENDID
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CONTENTS
RESTAURANTS
THE KFC WAY
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WALKDEN CONVERSION / DRIVE-THRU  ·  FRANCHISEE: EQUITY
PORTFOLIO

CONTENTS
RESTAURANTS
THE KFC WAY
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WATERLOO SMALLBOX  ·  FRANCHISEE: EQUITY
PORTFOLIO

CONTENTS
RESTAURANTS
THE KFC WAY
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LEICESTER SQUARE HIGH STREET  ·  FRANCHISEE: CASKADES
PORTFOLIO

CONTENTS
RESTAURANTS
THE KFC WAY
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EAST KILBRIDE DRIVE THRU  ·  FRANCHISEE: EUROGARAGES
PORTFOLIO

CONTENTS
RESTAURANTS
THE KFC WAY
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MANCHESTER AIRPORT T2 HOST TRANSPORT HUB   ·   FRANCHISEE: HMS
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CONTENTS
RESTAURANTS
CONTACT THE TEAM

THE KFC WAY


SCOTLAND, NORTH EAST & NORTH WEST M25, SOUTH EAST & ANGLIA
TOM REID WILLIAM BARKER
tom.reid@yum.com william.barker@yum.com

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WALES YORKSHIRE & THE MIDLANDS CENTRAL LONDON
DONNA COMMOCK BHAV PUREWAL
donna.commock@yum.com bhav.purewal@yum.com
PORTFOLIO

REPUBLIC OF IRELAND & NORTHERN ISLAND SOUTH WEST


TOM REID BHAV PUREWAL
tom.reid@yum.com bhav.purewal@yum.com CONTENTS
KFC.CO.UK/DEVELOPMENTS

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