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OJEDA, Kimberly Anne C.

2JRN1
AB301 - REACTION PAPER 02/02/2022

Entrepreneurship has long been connected with successfully running a business or


bringing new products to market while embracing the risks and benefits that come with
it. Surprisingly, the journal article on entrepreneurship presented took a different
perspective. It was emphasized that entrepreneurship does not have to be limited to
starting a new business; rather, it may assist an individual in developing a variety of
skills that would help them face the world beyond their years in the academe.
Furthermore, the article provided a unique viewpoint on entrepreneurship for students in
the performing arts, particularly music. The article proposes a framework for assessing
how higher music education (HME) has addressed the system's flaws and what may be
done to improve the situation.

While reading the article about how arts entrepreneurship would function, I was
perplexed since I wasn't sure how a business-related subject would be integrated into a
performing arts profession, especially for music students. However, because the author
indicated that studying art entrepreneurship should be context-specific, it occurred to
me that this topic may teach skills and information that would inculcate in students the
idea of self-sufficiency while also analyzing the challenges to achieving this. This, I
believe, will also equip students to be innovators and creators of new ideas and
creativity in their profession, whether they work for profit or not. Furthermore, it may aid
in the development of their creativity, portfolio management, online profiles, learning
how to market their talents, and even the acquisition of budgeting and finance,
leadership, and management skills, which I find fascinating because it appears as if you
are hitting two birds with one stone.

Additionally, as a humanities and social sciences student, I am grateful for the article's
assertion that entrepreneurship has evolved from a discipline that was historically
contained in business schools to a subject that is now being taught in many fields. I
believe that, like students in the performing arts, we also face uncertain career patterns.
In the long run, I believe that entrepreneurship will help me hone my skills not just in my
chosen field, but in my way of thinking, especially when it comes to decision-making.

The article concentrated on two key aspects of entrepreneurial education.


According to Beeching, a notable example of this are the music students at New York's
Juilliard School who are obliged to arrange a performance in New York City within two
hours, which comes as a surprise to them but also gives an opportunity to develop
connections, bargaining, and creativity. The aforementioned activities encourage an
exploratory, descriptive, rather than exploitative attitude toward entrepreneurship. As I
read this section, I came to the idea that, like the end result, our journey may be
gratifying as well, especially if we consider all of the lessons we can learn from our
experiences. Success is rarely a straight line, but it is up to us to figure out how to make
the most of our days.

To summarize, this essay provided me with a completely new perspective on


what entrepreneurship entails. It opened my eyes to the fact that entrepreneurship
encompasses more than just new projects, ideas, and enterprises. It's a versatile notion,
particularly if it's presented in a context-specific manner. I used to be perplexed as to
why we had to study entrepreneurship in college when we should be concentrating on
our degrees, but this article showed me that entrepreneurship may be a method of
better promoting yourself, especially when we are confronted with the world beyond the
academy. Entrepreneurship will push people to become better thinkers and
communicators, which will benefit them in the long term.

Reference:
Toscher, B. (2019). Entrepreneurial Learning in Arts Entrepreneurship Education: A
Conceptual Framework. https://www.jstor.org/stable/10.34053/artivate.8.1.0003

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