Professional Documents
Culture Documents
Occupies
Bulky & Long SMART
Current more space
Heavy Charging Goals &
High Price in Electric 4
Battery Time Solution
wheelers
Long charging Time
Compact &
Low cost -
KEY
Cater to 2 &
3 wheelers
unexplored
Market Fast
Charging &
High
Storage
Capacity
5
USP – Value Proposition
• Size
• Reduced space
Compact • Requires less
numbers
• Competing situation
• Compared to
conventional
Low Cost Solution
• Competitive pricing
• Reduce Charging
Fast
Time ( 10 to 15
Charging
minutes)
Efficient
Long
Storage
Local Global (Asia Pacific, Europe
& USA)
EV Battery manufacturers
like RapidX, Amco,
Battery & EV Makers
Panasonic, Reliance etc. Toshiba, Denso &
2/3 Electric Automobile
manufacturers like
Tesla etc.
Ather, Ola etc.
Release date
September 2021
Region
India
Survey time period
FY 1951 to FY 2019
(source: www.statista.com)
Business Model Canvas
GO TO MARKET STRATEGY
Opportunity Challenges
Large scale 2 & 3 wheeler market of India & Asian Market Solution is complex to meet ALL the wishlist
Exponential growth of EV in near future Raw material shortage (graphite, lithium, Sodium)
Early Bird Advantage Demand Vs Supply issues
Phase wise solution
Competition from established global Industry players
Concept Ideation - Conventional Lithium Ion Battery
Innovation – Proof of Concept
Sodium (available, affordable, safer, Light weight) ion batteries provide crucial advantages of
Sustainability, Affordability & Safety
Its sodium-ion battery pack, incorporates sodium salts made from common salt.
It consists of four 12- cell modules.
Enabling – Compare & Contrast
Queries & Feedback
TEAM
SPARSH