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Invest and Moneybox is an app that

enables everyone to build their


join in our wealth.
success. We’re growing rapidly on all key metrics; customers, assets
under administration (AUA), and company valuation.

Our recent Series C funding round is completing with


£30m from existing and new investors.

Now, we want to bring our customers even closer to our


journey and allow them to invest like the best alongside
top VC firms and investors.

Minimum Raise Target: £1,000,000


Post-Money Valuation1: £142,695,055

1Post VC funding of £30m, pre-crowdfunding (which will be at same price as VC funding)


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Ben Stanway Charlie Mortimer
Co-Founder Co-Founder

Our mission.
Help everyone
Millions of us go through life knowing that we
should be doing more for our financial future, but
leave it at the bottom of our to-do-list because

save and invest we don't know where to start.

This isn’t surprising when:

for their future. ● Most of us weren’t taught how to save &


invest at school
● The investment industry was built to serve
only a wealthy few.
● Banks often seem more interested in selling
products, not helping us achieve outcomes.

This means that our money isn’t working as hard


as it should be, and at Moneybox we’re
determined to change this.

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We make it easy
to get started.
Sign up in minutes with as little as £1.

Start with your spare change. From your


morning coffee to last night’s Uber, round up
your everyday purchases to the nearest pound
and set aside the spare change into your
chosen Moneybox account.

Then save money in a way that suits you. Add


money via weekly, monthly and one-off
deposits.

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All your savings
& investments
in one place.
Whether you are saving for your first home,
retirement, or just a rainy day, Moneybox has
the account for all your financial needs in the
palm of your hand.

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Addressing 4 key Rainy day Property
savings missions. £173bn of savers’ cash is
sitting in accounts that
Many fear they will never
get a foot on the property
pay no interest at all. ladder with ownership
rates collapsing for the
younger generations.

60% of people don’t know Weddings, university fees,


their pension details. 40% holidays. Few people save
don’t know how much they for life events in a
have saved. structured way.

Retirement Life event

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We’re in it for the
long term.
Plan for your future and make your savings come
to life with our in-app tools.
Time Machine projects what your future balance
could look like.
Our Home Buying Calculator shows how close
you are to your deposit goal.
Lifetime ISA Bonus Card displays how much you
have earned in government bonuses towards your
dream first home.
Our Moneybox+ reward scheme allows you to
shop deals from a range of top retailers and earn
rewards back into your Moneybox account.

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All in one award-
winning app.
We bring all your savings and investments
together in a service that is simple and
enjoyable to use.

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What our
customers say.
Laura
Moneybox user

“Getting started, especially with investing, all


seemed so complex and difficult to understand.
But I knew that I wanted to try and save more
for my future. Moneybox is so accessible and
easy to use. It’s taught me the basics of
investing and allowed me to take my first steps
into financial planning for the future. With apps
like Moneybox, you can shape saving and
investing into what you want it to be.”

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450k
We’ve grown Total customers customers

our customer
base rapidly.
Since June 2019 we’ve
added 245k customers,
a 121% YoY increase

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£2,273
Average
Customers trust AUA per customer
Balance

us with more
of their wealth.
Customers opening
multiple products and
depositing more

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Driving AUA £1bn
exponential
AUA growth.

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The opportunity.
Potential Providers

Very
Wealthy
Wealth
3.6m management
customers is a £2,200bn1
Wealthy
Total
Addressable
Mass Market
Affluent
20m without a
potential mass market
Mass customers provider
Market

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1Total UK retail client assets under management
How we make money.
Proven revenue model that is used by
comparable wealth management platforms
such as Hargreaves Lansdown
Ancillary
Revenue
Management
Fees Partnerships, referral
revenue etc.
Interest Rate
Spread Typically 45bps
annual charge of
Membership investment assets
Fees On cash accounts, the under administration.
difference between
the rate provided by
Customers with our partner and that
investment products passed on to
(ISA/GIA/LISA1) pay a customers.
£1 per month
membership fee.
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1ISA = Individual Savings Account, GIA = General Investment Account, LISA = Lifetime ISA
Join top VCs Valuation1

in our Series C. Series C


£30m2 VC +
Crowdfund

Already raised £30m from


top investors bringing Series B
£14.0m
total funding to £50m

Post-money valuation Series A


£4.0m
of £142.7m Pre-Seed Seed
£1.3m
£2.0m

Up from £56m in Series B


/ June 2018
1Post-money valuation. Bubble Size and label = Total Investment Size
2Series C is post VC funding of £30m, but pre-crowdfunding. 14
Invest with the best. Alokik Advani
Managing Director,
Fintech Strategic Investments

As proven entrepreneurs, the Moneybox co-


Global ventures investment firm operating since 1969 founders Ben and Charlie, impressed us right from
with $6bn assets under management. It is backed by the get go. Moneybox’s singular focus on improving
Fidelity International, one of the world’s largest the savings and investing experience for the UK was
investment management firms. clear. We saw a compelling and impressive long term
company vision.
The Fintech Strategic Investments team invested in
both our Series B and Series C rounds. Since Eight Road’s first investment, we have been
extremely pleased with the company’s flawless
execution, clear revenue model and product
Eight Roads has invested in 250+ companies globally diversification. We were pleased to re-invest in the
including in consumer brands such as: team by co-leading their recent Series C funding
round and are excited to now have the Moneybox
community investing alongside us.

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Our valuation. We added more new
customers than any of the
major listed investment
platforms and are on a
Equity Value5 Client Assets Equity Value / Assets/
Company Customers (k) path to becoming a top
(£m) (£bn) Customer (£) Customer (£)
investment management
Hargreaves platform.
7,620 105.2 1,274 5,981 82,575
Lansdown1
YoY (%)
We believe our £142.7m
22% 12% 9%
valuation is justified by
AJ Bell2 1,600 44.9 248 6,450 180,994 comparison to established
peers and will grow as we
YoY (%) 16% 23% -6% continue to attract new
customers and our
St James Place3 5,270 117.0 733 7,190 159,618 customers build their
balances over time.
YoY (%) 22% 7% 14%
1. Interim results 31st December 2019
Moneybox4 142.7 1.0 450 322 2,273 2. Interim results 31st March 2020
3. Annual results: 31st December 2019
YoY (%) 583% 121% 209% 4. Internal company figures as of 6th July 2020
5. As of 8th July 2020
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Explanatory Notes
Years are Calendar years. Our financial
year end is 31st May.

Our financials. Increase in customer numbers is due to


continuing to expand our marketing and
the launch of new financial products and
attractive product features.
Calendar year 2017a 2018a 2019a 2020e 2021f 2022f 2023f
Increase in revenue per customer is
Customers driven by customers continuing to build
(000’s, end of 73.7k 144.2k 329.6k 555.3k 908.1k 1,332.8k 1,822.2k their wealth and balances, including
year) opening secondary products.

Revenue per Dip in revenue per customer in 2019


£4.35 £5.82 £4.86 £5.94 £11.53 £18.07 £25.08 driven by large influx of new Cash LISA
customer (£)
customers in Nov 2019. This was too late
in the year for them to build significant
Revenue (£m) £0.32 £0.83 £1.60 £3.30 £10.47 £24.09 £45.69 balances and generate revenues. The
influx was related to the widely
Gross profit publicised ending of the government
£0.017 £0.26 £0.67 £2.48 £9.32 £22.64 £43.41 Help to Buy ISA.
(£m)
Gross Margin improvement reflects the
Gross margin 5% 31% 42% 75% 89% 94% 95% building of our investment management
platform thereby reducing reliance on
EBITDA (£m) -£2.69 -£3.87 -£7.00 -£8.83 -£5.84 £4.23 £22.20 3rd parties.
a = Actual Results. From management accounts
e = Estimated Results. Management accounts
EBITDA margin n/a n/a n/a n/a -56% 18% 49% until June 2020, business forecast for
remainder of 2020
Disclaimer: Past performance is not a predictor of future performance. Projections are not a guarantee of future performance. f = Forecast results. 17
Ashleigh Petrie Drives the product team delivering market-leading services. Previous product engineering
and development at the likes of Jaguar Land Rover and Tandem Bank.
Head of Product

Cerrith Moore Manages all things finance and client money. Prior to Moneybox, he trained as an

Leadership
accountant at EY.
Head of Finance
Key member of the founding team. Heads up the marketing team, including paid
Charlotte Oates acquisition and brand. Prior fintech experience as part of the original team at OnTrees
Head of Marketing (acquired by MoneySuperMarket).

team. Ed Fretwell
Head of Application Architecture
Builds the large scale, cloud-hosted systems that provide service to Moneybox users.
Previously CTO at a leading supplier of software to local government.

Balanced mix of experienced Frances Salter Leads insight initiatives across the business including all targeted communication with
entrepreneurs and high-quality Head of Insight existing customers. Previously held analytical roles at dunnhumby and MoneySuperMarket.

executives.
Jack Johnstone Ensures we get the best talent into the Moneybox team. Previous recruitment experience
at agencies and brands such as Farfetch.
Head of People
Ben Stanway
Co-Founder Jay Swanston Instrumental in the development of the Moneybox infrastructure. Previous experience at
Chief Platform Officer Janus Henderson and co-founder of outsourcing business Cogent, now part of Paribas.
Prior to bringing Moneybox to life,
Ben was co-founder of Bloom &
Wild. Previously, he was a partner at Jon Leigh Responsible for the investment technology platform that underpins Moneybox. Key
a $2bn global equity hedge fund, member of the founding team and previously built high volume systems for a media PLC.
Director of Platform & Infrastructure
and analyst at Fidelity.
Laura Finlay Manages customer facing teams ensuring support is first-class. Key member of the early
team.
Charlie Mortimer Head of Customer Operations
Co-Founder
Before founding Moneybox, Charlie
Matt Bence Heads up compliance, risk and data protection at Moneybox. Extensive regulatory
experience from previous positions at the FCA and PwC.
worked in strategy consultancy before Head of Compliance
joining DMGT where he launched
Drives acquisition and increased engagement from existing customers. Previous roles at
OnTrees, a personal finance app bought Neil Campbell Amazon, Betfair and Naked Wines. Was a member of the management team at start-up
by MoneySuperMarket in 2014. VP Growth Rangespan (sold to Google in 2014).
Previously launched Wowcher, and led
the turn-around and trade sale of Responsible for development of the Moneybox apps and scaling of engineering
Allegran.
Sian Meadowcroft delivery. Previously Chief Transformation Officer at Arts Alliance Media, after a
Head of Engineering stint at Net-a-Porter. 18
in numbers.

450,000+ £1bn £100m £2,273 £50m


Customers with a Total assets under New deposits onto Average Balance Raised to date from
financial product administration platform each month1 per Customer VC investors

70,000 62% 120 136m 4.7


Customers with more Users checking app Talented staff from Number of transactions App Store Rating
than 1 financial product monthly 18 countries rounded up
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1. Average monthly deposits in 2020
Invest and With a minimum investment of only
3 shares = £10.51 we want you to

Join Us. become part of our story.

All funds will be used to accelerate our


And help everyone save product development and new
customer recruitment.
and invest for their
future.

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support@moneyboxapp.com

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