Embracing Technology for High

Quality Customer Experience in

the Hospitality Industry

June 2022
 Contents
• About Softinn
• Hospitality Industry
• Product Development Cycles
01 Background
Alumni of MMU
MMU Basketball Team
Business Plan
We serve

Hotels with less • 5,000 check-in/outs a day

than 80 rooms in • RM 60,000 direct bookings a day
APAC • Rangkaian Hotel Seri Malaysia. Hotel chain with 21 branches
• Raia Hotel. Previously known as Tabung Haji Hotels
Softinn
• Ming Garden Hotel Kota Kinabalu. 4 stars. 600 rooms
Started in 2013. We have • GM Hotels
five products made for • D&F Boutique Hotels

the hotels. Serving more

than 160 hotel brands • WebInTravel Startup-of-the-Year Winner 2017 (Japan)
• Echelon Top 100 Startup Winner 2016 (Singapore)
and 1,000 hospitality
businesses.
The Amanjena Resort
So n C to s
02 Travel &
Hospitality
MUO Boutique Hotel Muar
So n C to s
So n C to s
Sugeh Hill Resort
 SOFTINN

Channel Manager

SOFTINN

PMS

SOFTINN

Kiosk
 SOFTINN

Channel Manager
 SOFTINN

Channel Manager

SOFTINN

PMS
 SOFTINN

Channel Manager

SOFTINN

PMS

SOFTINN

Kiosk
 SOFTINN

Channel Manager

SOFTINN

PMS

SOFTINN

Kiosk
 SOFTINN

Channel Manager

SOFTINN

PMS

SOFTINN

Kiosk
 SOFTINN

Channel Manager

Booking.com Agoda Expedia

Available 30 30 30
Room
 SOFTINN

Channel Manager

Booking.com Agoda Expedia

Available 30 30 30
Room

Booking.com Agoda Expedia

Available 29 30 30
Room Sold a room
 SOFTINN

Channel Manager

Booking.com Agoda Expedia

Available 30 30 30
Room

Booking.com Agoda Expedia

Available 29 30 30
Room Sold a room

Booking.com Agoda Expedia

Available 29 29 29
Room
 Booking.com Agoda Expedia

Available 30 30 30
Room
 Booking.com Agoda Expedia CTrip Traveloka

Available
Room

Price

Charges

Tax

Sync
Accuracy
03
Product
Development
Cycle
Number of Product One Two Five

Concurrent Users 150 users

Users who use the product for more than 0 30
one hour 80 API users
Number of Product One Two Five

Concurrent Users 150 users

Users who use the product for more than 0 30
one hour 80 API users

Number of Programmers Two Three Four

How we design None

(based on verbal communication)
Excel Documentation Product Design Process

How we test Peer review

None One tester Product team test
(launch-first, fix later)
Business team test
Number of Product One Two Five

Concurrent Users 150 users

Users who use the product for more than 0 30
one hour 80 API users

Number of Programmers Two Three Four

How we design None

(based on verbal communication)
Excel Documentation Product Design Process

How we test Peer review

None One tester Product team test
(launch-first, fix later)
Business team test

Architecture
Basic Cloud Cloud and Microservices
Web Architecture Web Architecture Architecture

Cloud Infrastructure + Microservices

App Service + Cloud Storage
+ Event Grid

Programming Languages ASP MVC ASP MVC ASP NET 6

jQuery AngularJS Angular
Product Design Process
• Yearly product roadmap
• Product features sponsor (internal & external)
• Budget approval
• UI Design
• Get feedback from from sponsors
• Development
• Product team testing
• Staging test
• Release
Shout outs
SME Business Digitalization Grant (RM 5,000)

Career @ Softinn
Senior Software Engineer
Software Engineer
Front-end Developer
 Thank You
sales@mysoftinn.com

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