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This study unit is the third of three on financial statement analysis. The relative weight
assigned to this major topic in Part 2 of the exam is 20%. The three study units are
Study Unit 1: Liquidity, Solvency, and Leverage Ratios
Study Unit 2: Profitability and Per-Share Ratios
Study Unit 3: Activity Ratios and Special Issues
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2 SU 3: Activity Ratios and Special Issues
The balance sheet and income statement above provide inputs for the examples
throughout this subunit.
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SU 3: Activity Ratios and Special Issues 3
2. Receivables
a. Accounts receivable turnover measures the efficiency of accounts receivable collection.
2) A higher turnover implies that customers may be paying their accounts promptly.
a) Because sales are the numerator, higher sales without an increase in
receivables will result in a higher turnover. Because receivables are the
denominator, encouraging customers to pay quickly (thereby lowering the
balance in receivables) also results in a higher turnover ratio.
3) A lower turnover implies that customers are taking longer to pay.
a) If the discount period is extended, customers will be able to wait longer to pay
while still getting the discount.
b. Days’ sales outstanding in receivables (also called the average collection period)
measures the average number of days it takes to collect a receivable.
1) Days’ sales outstanding in receivables can be compared with the firm’s credit terms
to determine whether the average customer is paying within the credit period.
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4 SU 3: Activity Ratios and Special Issues
3. Inventory
a. Inventory turnover measures the efficiency of inventory management. In general, the
higher the turnover, the better inventory is being managed.
2) A higher turnover implies strong sales or that the firm may be carrying low levels of
inventory.
3) A lower turnover implies that the firm may be carrying excess levels of inventory or
inventory that is obsolete.
a) Because cost of goods sold is the numerator, higher sales without an increase
in inventory balances result in a higher turnover.
b) Because inventory is the denominator, reducing inventory levels also results in
a higher turnover ratio.
4) The ideal level for inventory turnover is industry specific, with the nature of the
inventory items impacting the ideal ratio. For example, spoilable items such as
meat and dairy products will mandate a higher turnover ratio than would natural
resources such as gold, silver, and coal. Thus, a grocery store should have a much
higher inventory turnover ratio than a uranium mine or a jewelry store.
b. Days’ sales in inventory measures the efficiency of the company’s inventory
management practices.
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SU 3: Activity Ratios and Special Issues 5
4. Payables
a. Accounts payable turnover measures the efficiency with which a firm manages the
payment of vendors’ invoices.
1) Average accounts payable equals beginning accounts payable plus ending accounts
payable, divided by 2.
a) If a business is highly seasonal, a simple average of beginning and ending
balances is inadequate. The monthly balances should be averaged instead.
2) A higher turnover implies that the firm is taking less time to pay off suppliers and may
indicate that the firm is taking advantage of discounts.
3) A lower turnover implies that the firm is taking more time to pay off suppliers and
forgoing discounts.
b. Days’ purchases in accounts payable measures the average number of days it takes to
settle a payable.
1) The days’ purchases in accounts payable can be compared with the average credit
terms offered by a company’s suppliers to determine whether the firm is paying its
invoices on a timely basis (or too soon).
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6 SU 3: Activity Ratios and Special Issues
5. Operating Cycle
a. A firm’s operating cycle is the amount of time that passes between the acquisition of
inventory and the collection of cash on the sale of that inventory.
Operating cycle = Days’ sales outstanding in receivables + Days’ sales in inventory
1) For example, the operating cycle for a grocery store may be as short as 2 or
3 weeks, and the operating cycle for a jewelry store may be over a year.
Figure 3-1
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SU 3: Activity Ratios and Special Issues 7
6. Cash Cycle
a. The cash cycle is that portion of the operating cycle that is not accounted for by days’
purchases in accounts payable.
1) This is somewhat counterintuitive because the cash cycle is the portion of the
operating cycle when the company does not have cash, i.e., when cash is tied up
in the form of inventory or accounts receivable.
Cash cycle = Operating cycle – Days’ purchases in accounts payable
EXAMPLE 3-10 Cash Cycle
Current Year: 41.5 days – 27.7 days = 13.8 days
Prior Year: 44.3 days – 21.6 days = 22.7 days
Of the company’s total operating cycle of 41.5 days, cash is held for the 27.7 days that payables are
outstanding. The 13.8 days of the cash cycle represent the period when cash is tied up as other forms of
current assets.
7. Working Capital
a. The working capital turnover ratio measures how effectively a company is using
working capital to generate sales.
2) A higher turnover implies that the company is generating a lot of sales for the
amount of money it takes to generate those sales.
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8 SU 3: Activity Ratios and Special Issues
1) Average net property, plant, and equipment equals beginning PPE plus ending PPE,
divided by 2.
2) A higher turnover implies effective use of net property, plant, and equipment to
generate sales.
3) This ratio is largely affected by the capital intensiveness of the company and its
industry, by the age of the assets, and by the depreciation method used.
b. The total assets turnover ratio measures how efficiently the company is deploying the
totality of its resources to generate revenues.
1) Average total assets equals beginning total assets plus ending total assets, divided
by 2.
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SU 3: Activity Ratios and Special Issues 9
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10 SU 3: Activity Ratios and Special Issues
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SU 3: Activity Ratios and Special Issues 11
f. Comparability of financial statement amounts and the ratios derived from them is impaired
if different firms choose different accounting policies. Also, changes in a firm’s own
accounting policies may create some distortion in the comparison of the results over a
period of years.
1) Current performance and trends may be misinterpreted if sufficient years of historical
analysis are not considered.
2) Some data may be presented either before or after taxes.
3) Comparability among firms may be impaired if they have different fiscal years.
g. Ratio analysis may be affected by seasonal factors.
1) For example, inventory and receivables may vary widely, and year-end balances
may not reflect the averages for the period.
h. The geographical locations of firms may affect comparability because of differences in
labor markets, price levels, governmental regulation, taxation, and other factors.
i. Ratio analysis may be applied ineffectively.
1) Ratio analysis may be distorted by failing to use an average or weighted average.
2) Different sources of information may compute ratios differently.
3) Misleading conclusions may result if improper comparisons are selected.
4) Whether a certain level of a ratio is favorable depends on the underlying
circumstances. For example, a high quick ratio indicates high liquidity, but it may
also imply that excessive cash is being held.
5) Different ratios may yield opposite conclusions about a firm’s financial health. Thus,
the net effects of a set of ratios should be analyzed.
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