Professional Documents
Culture Documents
Complete the following making sure to support your ideas and cite from the textbook and other
course materials per APA guidelines. After the peer review, you have a chance to update this and
format for your Electronic Portfolio due in Module 6.
I have worked for the Target Corporation for about four years. Although it is a
constantly changing business, nothing could have prepared me for the changes that
COVID-19 brought to the retail industry. During the pandemic, stores struggled to stay
true to Target’s mission statement and core values. During this time, I was a General
Merchandise Executive Team Leader. I was responsible for about eighty team members
and five team leaders. I oversaw the daily operations of about have the salesfloor and
Starbucks, as well as the fulfillment process. These areas included contactless shopping,
household essentials, and grocery. These areas were impacted the most by the pandemic
and I was forced to not only make quick business decisions, but also do what was right
for me team.
Target has always promoted a “guest first” mentality and this did not change with
the spread of COVID-19. During the pandemic Target recognized the fear that many
guests had for the safety of them and their families. Following the CDC guidelines was
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not enough for the organization. It was quickly realized that the safety precautions still
did not make the high risk or vulnerable guests feel safe while shopping. Quickly acting,
Target stepped up and announced, “vulnerable shopping hours”. For one hour prior to
shopping. The organization was able to stay true to their mission statement by helping
Team members were not immune to the virus either and Target recognized the
risk that every team member was taking by coming to work every day. The first action
taken was to ensure everyone truly felt safe working and having guest contact. Those
who did not feel safe or needed time off to get their personal lives under control were
given the opportunity to take a leave of absence. Target did not feel that it was right to
force the team to work in a time of such chaos. For those who were able to work, wages
were increased by two dollars an hour. On top of this, every hourly team member in the
3) Recommend how you would apply one of the ethical communities for an alternative
I think Target did a great job of rewarding and recognizing the team members and
team leads, but the executives and high like myself did not get that same attention. We
did not see pay raises or extra pay bonuses for being on the front lines. I believe Target
could have been more of a Family and given the love to everyone. Although team
members completed the manual work, leaders were constantly behind the scenes making
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On zoom calls and district meetings, the question of what we were doing to
recognize out teams was always raised. District leaders were far more concerned with
what we were doing to appreciate our teams than they were with how we were handling
the stress of the pandemic. Caring is described as, “one person’s compassion and concern
for another – is both the primary purpose and the ethical glue that holds a family
together” (Bolman & Deal, p. 393). As executive leaders, we felt as if we were the forgot
child that was being pushed aside. There was so much focus on the team’s health that we
felt overlooked. I believe Target could have done a better job of keeping the family
4) Reflect on what you would do or not do differently given what you have learned
about ethics.
more than I did during this time. COVID-19 was an extremely sensitive topic, and many
people were negatively affected by it. I did not have kids or family members that I
suddenly had to find care for during the day. I also was already attending school online,
so I did not have to go through a learning transition. On the other hand, many of team
I threw myself into my work and focused on being the best in the district. I
probably pushed some too hard. Reflecting now, I would have taken a step back and
recognized what my team members were going through outside of the workplace. A
leader should always care about their team and, “caring begins with knowing; it requires
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appreciation, respect, and ultimately love” (Bolman & Deal, 2017, p. 393). I did care
about my team, but my actions failed to reflect how I felt. Rather than worrying about a
team member being out sick, I was worried about filling the salesfloor with more product
and remerchandising empty aisles. My focus was not where it should have been for my
team’s sake.
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Reference or References
John Wiley
& Sons.