PARTS OF BUSINESS PLAN

I. Executive Summary
II. The Competitive Environment
a. Industry Analysis (Porter’s Five Forces Model of Competition)
a.1 Threat of New Entrants
a.2 Threat of Substitute Products
a.3 Threat of Bargaining Power of Buyers
a.4 Threat of Bargaining Power of Suppliers
a.5 Rivalry among Existing Firms
b. Competitive Analysis (Competitive Profile Matrix)
III. Competitive Strategy
IV. The Product or Service Offering
V. The Value Proposition and Unique Selling Proposition
VI. The 7Ps of Marketing (Marketing Mix)
 Product
 Place
 Price
 Promotion
 People
 Process
 Physical Evidence
VII. Sales Forecast
VIII. Methods
a. Manufacturing or Sourcing of Goods or Service Delivery Process
b. Distribution Method
c. Payment Process
IX. Manpower
a. Job Description
b. Employee Qualification
c. Selection of Job Applicants
d. Job Offer
e. Employee Development
X. Machines
A. Suppliers
B. Logistics
XI. Materials
XII. Projected Balance Sheet
XIII. Projected Income Statement
XIV. Projected Cash Flow Statement
XV. Conclusion and Recommendation

Prepared by:

ADONIS GENERAL T. RAMILO