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Today I want to talk about a major crisis that has negatively impacted the

environment of coca cola. As we all know,

Coca-Cola is a famous soft drink brand in the world and is always loved by many
people because of its unique and unique taste. The company claims to adhere to "the
highest ethical standards" and to be "an outstanding corporate citizen in every
community we serve". However, Coca-Cola's activities around the world tell a
different story.

"Drinking Coke is like drinking the blood of farmers in India"


Coca-Cola operates 58 water-intensive bottling plants in India. The problem of
groundwater shortage has made many people in Plachimada, southern India in the
state of Kerala upset. More than 70% of Indians earn their living by agriculture, the
water shortage and pollution of groundwater and soil caused by Coca-Cola in India
has had a serious impact on communities, especially farmers and low-income
communities. Some attribute the lack of groundwater to the appearance of a Coca-
Cola bottling plant in the area three years ago. After some massive protests, the local
government revoked Coca-Cola's license to operate last year and ordered the company
to close its $25 million factory.
Similar problems with groundwater have plagued the company in the rural Indian
state of Uttar Pradesh, where farming is a major industry. Several thousand residents
joined a 10-day march in 2004 between two Coca-Cola bottling plants that were
believed to be depleting groundwater.
"Drinking Coke is like drinking the blood of farmers in India," said Nandlal Master of
Lok Samiti and the National Coalition for People's Movement, a major organizer of
the march and demonstration. "Coca-Cola is creating thirst in India, and is directly
responsible for the loss of livelihoods and even starvation for thousands of people
across India," continued Master.

Coca-Cola provides "fertilizer" mud and drinks with pesticides


Groundwater is not the only problem. In 2003, the Central Pollution Control
Commission of India found that the sludge from Coca-Cola's Uttar Pradesh plant was
contaminated with high levels of cadmium, lead and chromium. In 2004, the first set
of standards for pesticides in soft drinks was developed, supported by an Indian
parliamentary committee. Although Coca-Cola denies the allegations, saying that its
water is filtered and that its final products are tested before being released, sales are
temporarily down 15 percent. In the Indian city of Varanasi, Coca-Cola was also
accused of contaminating groundwater with sewage. Officials at the company
acknowledged that the plant had a wastewater problem but emphasized that a new
pipeline had been built to eliminate the problem. However, during the early 2000s,
several tests were carried out involving sludge produced at Coca-Cola's Indian
factories. These tests have produced toxic results.
Another Indian non-profit group, the Center for Science and the Environment (CSE),
said it tested 57 carbonated beverages produced by Coca-Cola and Pepsi at 25 bottling
plants and found produced “a cocktail of three to five different pesticides in all
samples.”
CSE director Sunita Narain, winner of the 2005 Stockholm Water Prize, described the
team's findings as "a serious public health scandal".

Although Coca-Cola's problems in India have caused a temporary drop in sales and
ongoing protests, the company insists that it has taken measures to ensure safety.
completeness and quality. Coca-Cola has partnered with local governments, NGOs,
schools and communities to set up rainwater collection facilities across India. The
goal is to work to renew and return all groundwater. Additionally, the company is
strengthening plant requirements and working with local communities to ensure the
sustainability of local water resources. As a result, Coca-Cola has received several
corporate social responsibility awards in areas such as water conservation,
management, and community development initiatives. Despite the global work on
water sustainability, groundwater loss problems continue to plague Coca-Cola in
India. The state of Kerala has passed a law allowing individuals to seek compensation
from the company. The government claims that Coca-Cola excessively removed
groundwater and improperly removed sludge, causing damage to the environment and
local populations. Coca-Cola has countered that the decision is not based on facts and
claims that studies have found no link between Coca-Cola's bottling practices and
environmental damage. However, government data shows a dramatic drop in
groundwater levels at the Kala dera during the years Coca-Cola operated in the area.
In 2013, Coca-Cola faced opposition from local villages when it sought to increase
groundwater usage fivefold at its bottling plant in Mehdiganj. This situation may
partially undermine Coca-Cola's sustainable image in India. In addition, Coca Cola's
CEO, Muhtar Kent, made public in late 2013 that the company and its partners would
invest $5 billion in India by 2020 as part of an expansion strategy into emerging
markets. This expansion will likely present future challenges for Coca-Cola and India
to reconcile.

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