Question-1

(a) _Slack is the internal threat to the appropriation, or value capture, that reflects a persistent
tendency to dissipate potential economic surplus.
(b) Market Commonality
(c) _Nash Equilibrium is an outcome reached that, once achieved, means no player can increase
payoff by changing decisions unilaterally.
(d) The various levels of strategy are Corporate, business and functional level.
(e) A Sustainability report reveals how a firm’s operations impact the natural environment.

Question-2

(b)

Efin Recruiters is a recruitment process outsourcing company that specialises in the finance industry.
Their main goal was to give personnel to organisations in the finance industry by doing proper
evaluations and examinations in order to provide individuals who were suitable for the job function.

There were no direct opponents, but there were indirect competitors who worked in finance and
other fields and effectively governed the market. In comparison to other talent search businesses,
they had a unique business model. Hundreds of thousands of people apply for the same
employment post, and only a small percentage of them are successful. It's a time-consuming and
costly task because it entails repeating a process over and over.

As a result, before forwarding a candidate's profile to a business, Efin conducted an initial

assessment and interview to confirm their worth. This aids in the identification of suitable
candidates from a large pool of applicants. Since a result, Efin was able to produce high-quality
prospects, as they created a scorecard based on the evaluation, connected it to the candidate's
profile, and submitted it to the customer.

The primary goal of mapping the company landscape is to understand the reasons for such changes
and incorporate them into strategic action.

Structure to Understand Business Landscape:

We can understand the Business Landscape in three ways namely, Demand and Supply Analysis,
Porter’s Fiver Forces Framework and Value Net Model.

Demand and Supply Analysis

 The Indian government's Startup India and Make in India initiatives were designed to help a
wide range of new businesses get off the ground. As companies' attention shifted to
emerging countries, particularly India, the demand for and viability of RPO firms grew.
 India's big young population necessitates a high number of employers, and these employers
required the assistance of third-party agencies to assist in the recruitment of the ideal
candidate for various job opportunities.
  In January 2016, eFin Recruiters celebrated a year in business, serving ten clients and filling
45 finance job opportunities. eFin Recruiters operated as a peer-run organisation with
positive client and consumer feedback.

• In the future, eFin Recruiters wants to make sure that its operations are low-cost, high-quality, and
quick. It costs its clients roughly 10% to 15% of the remuneration package tied to the employment
post for successful placement, which is significantly less than their competitors', resulting in a
potential market share increase.

• By focusing on a particular domain that meets the needs of its clients, eFin Recruiters has carved
out a strong position in the Indian RPO sector.

Porter’s Five Forces Analysis

Substitute threats: The RPO sector is continually expanding, and to be competitive, companies must
continue to evolve and strategize. Because Efin focuses solely on finance, this could pose a
significant challenge for them, as other large corporations could simply replace them.

Threat of New Entrants: There are now no risks from new entrants, but there may be in the future if
a new RPO firm emerges with the similar concept and lower commissions, working in several fields.

Buyers' bargaining power: They have an advantage over the competition in this case since they
charge only 10-15% commission, compared to 20-30% for other firms. Also they have promised 48
hour delivery process or else they would render the services in free.

Bargaining power of suppliers: Efin attach low importance to the background of the candidates and
more on how much they’re ready to prove their worth and that is why they get involved in
assessments and tests to see if the candidate is fitting to the job role provided by the clients. This has
benefited the candidates as they get an opportunity to apply for big companies.

Existing competitor rivalry: While there are larger firms in the RPO industry, there are no direct
competitors in the finance sector. Their competitive advantage is that they conduct assessments and
exams for candidates, which aid in data filtering and presenting customers with the appropriate
workforce for the job role within 48 hours. They also charge a commission of 10-15% against 20-30%
for others. Larger corporations, on the other hand, exist and operate in a variety of industries.
Because of the domain's rigidity, a change in their working methods or a reduction in commission
can have a significant impact on them.