A SYNOPSIS REPORT

On
WEB BASED E-COMMERCE
SUBMITTED BY
(BCA)
ABHISHEK SINGH
STUDENT ID : ( BC2019050)
SOMENDRA PRATAP SINGH
Student Id: (BC2019027)
ANIKET SHARMA
Student Id: (BC2019045)
ANMOL SAXENA
Student Id: (BC2019030)

Under The Guidance of

DR. BHUPENDER SINGH RAWAT
Assistant Professor
Department of Computer Applications
 INVERTIS UNIVERSITY, BAREILLY
2021-2022

INTRODUCTION

The Project overview /background is that There has been a lot of media coverage
on E-Commerce in recent years. However, the concept of E-Commerce is still
unclear to many people due to its newness. For business executives, it is even more
mysterious since there are no proven business models for generating profits.
Conducting research in the E-Commerce area reveals a few dominant trends:

 E-Commerce revenues will grow explosively.

 E-Commerce is crucial for business survival.
 E-Commerce decisions are complex.
 Consulting firms are experiencing rapid declines in key practice areas.

The implications for these trends are as follows:

 Organizations feel the need for expert advice.

 E-Commerce is the new business opportunity for consulting firms.
 Consulting firms need structured, proven, E-Commerce methodologies.
 These trends and implications are the driving forces for the project
 PROBLEM STATEMENT

E-commerce provides an easy way to sell products to a large customer base.

However, there is a lot of competition among multiple e-commerce sites. When
users land on an e-commerce site, they expect to find what they are looking for
quickly and easily. Also, users are not sure about the brands or the actual products
they want to purchase. They have a very broad idea about what they want to buy.
Many customers nowadays search for their products on Google rather than visiting
specific e-commerce sites. They believe that Google will take them to the e-
commerce sites that have their product.

The purpose of any e-commerce website is to help customers narrow down their
broad ideas and enable them to finalize the products they want to purchase. For
example, suppose a customer is interested in purchasing a mobile. His or her
search for a mobile should list mobile brands, operating systems on mobiles,
screen size of mobiles, and all other features as facets. As the customer selects
more and more features or options from the facets provided, the search narrows
down to a small list of mobiles that suit his or her choice. If the list is small enough
and the customer likes one of the mobiles listed, he or she will make the purchase.

The challenge is also that each category will have a different set of facets to be
displayed. For example, searching for books should display their format, as in
paperpack or hardcover, author name, book series, language, and other facets
related to books. These facets were different for mobiles that we discussed earlier.
Similarly, each category will have different facets and it needs to be designed
properly so that customers can narrow down to their preferred products,
irrespective of the category they are looking into.

The takeaway from this is that categorization and feature listing of products should
be taken care of. Misrepresentation of features can lead to incorrect search results.
Another takeaway is that we need to provide multiple facets in the search results.
For example, while displaying the list of all mobiles, we need to provide facets for
a brand. Once a brand is selected, another set of facets for operating systems,
network, and mobile phone features has to be provided. As more and more facets
are selected, we still need to show facets within the remaining products.
 LITERATURE REVIEW
The Electronic Commerce, or E-commerce, industry is one of the most
enlightened sectors of the economy. The industry is growing very rapidly,
so data collection and estimation are particularly difficult. Therefore, one
has to rely largely on research by both government and private
oraganisation.

According to the U.S. Survey Department, manufacturing sector is the

largest supplier to e-commerce sales which has 47.4% of their total
shipments, followed by vendors which is having 28.6% of their total sales.
These two sectors make the business-to-business groups. Electronic
commerce is generally considered to be the sales feature of e-business. It
also consists of the exchange of data to facilitate the financing and
payment aspects of business transactions. This is an active and
resourceful way of communicating within an organization and one of the
most operative and useful ways of leading business.

E-commerce today gained so much popularity because its essential

technologies are worked out at huge steps. We are even offered to feel the
product to better understand its shape, size and quality. In these benefits
why to go out somewhere else when all you have to do is make an order,
choose the delivery method, put up your feet and wait till the order is
supplied right to your door-step.
 OBJECTIVES OF E COMMERCE WEBSITE
Make your E-Commerce Website Mobile Responsive:

Want to rank your eCommerce store on Google and showcase your

product to a global audience? Now you can build a responsive
eCommerce store with Builderfly to present your products more
appealingly to attract your customers on both desktop and mobile. A
mobile-friendly website will help you earn more traffic to your site.
You must opt-in for marketing strategies and tactics that can help you
grow your business and set you apart from your competition. Choose
Builderfly to help you create a responsive eCommerce store or a native
mobile app to grow your business and optimize it. So, maximize sales
and revenue with a website compatible with all devices and a perfect fit
for all screen sizes.

Provide a Unique Customer Experience:

Your E-Commerce store offers the same level of service to customers as
you do to consumers visiting your physical store. However, by using
Builderfly, you can customize a unique experience for your customers
and stand out from the crowd. As a seller with Builderfly, you must
enhance your customer’s experience by appealing to their tastes and
preferences. Round-the-clock customer service, immediate response to
your customer’s queries, and providing engaging content to your
customers win the deal for you. Builderfly can help you do all this and
more!

Sell More:
The only objective for you to move your business online or start your
business online is to reach more people. To thrive in the eCommerce
industry, you need to upscale your business and increase your ROI. But,
to do so, you need to adopt market strategies that have worked well for
you! Design your marketing plan to boost your growth, increase your
sales and generate more leads for your business in just a few clicks.
 With Builder fly’s integrating marketing tactics and innovative
solutions, grab the attention of your customers and make them enter
your sales funnel.

When you start selling online, the investment cost of starting and
operating a business goes down. However, with Builder fly, you can
begin your business absolutely free at zero cost investment. By
establishing an ecommerce store, you literally need no physical
presence of your store and save on several fixed expenses – rent, hiring,
stock maintenance, and more. To manage your e-commerce business
effectively, all you need is Builder fly’s one-stop management
dashboard that will allow you to do so. And by having Builderfly in
your corner, you get to start an E-Commerce store with zero investment.
And you get access to several in-house tools to run your marketing
campaigns and grow your business online. Get started with Builderfly
and increase traffic to your online store for free!
Improve Customer Loyalty:
Every business strategy revolves around customers. With Builderfly, you
can make your consumers your focus point and interact with them to give
them an incredible experience. This allows you to manage your loyal
customers and generate new leads for your business. Ready to build your
brand credibility to sell more and earn more?
 Methodology

The five phases of the project are as follows:

1.Scoping and planning:

This phase focuses on the planning of the project’s overall direction, including
the definition of the project’s scope, objectives, and timelines. The deliverable
from this phase is this Design Plan.
2.Conceptual design and research:
In this phase, the conceptual design of the methodology is developed and
research on existing methodologies is conducted. Research is performed from
independent research firms, such as the Gartner Group, Forrester Research, and
CIO.com. These research firms sometimes publish the methodologies that
consulting firms use. Consulting firms’ websites are another source for
researching E-commerce strategy methodologies.
3.Development of methodology:
The actual methodology is developed in this phase. Detailed descriptions of
each task in the methodology are documented, including the objectives, inputs,
approach, relevant models, applicable tools and techniques, outputs, and any
references. The methodology is to be documented in an appropriate format, be
it a Word document or HTML pages.
4.Implementation of methodology:
The methodology will be implemented with a client. This phase includes the
marketing of E-commerce strategy development services and the closing of the
sale, followed by the actual implementation.
5.Revision of methodology:
Final touches and revisions to the methodology are made in this phase. The
majority of these revisions come from experiences on the client project. Sample
reports and any additional references are added to the methodol
 FACILITIES REQUIRED FOR E-COMMERCE WEBSITE
When considering replatforming or building a new online storefront, retailers,
brands and distributors have to put together an ecommerce project brief for
soliciting offers from digital commerce agencies and systems integrators. I will
show a practical and concise project brief that one can start using immediately
regardless of a complexity level of their project. It will save many hours of
discovery calls and will help focus on the most critical aspects of an ecommerce
site implementation proposal.

Over the past decade, I’ve come across every imaginable flavor of these documents.
They range from a one-pager summary listing URLs of ecommerce sites that
someone likes to Excel spreadsheets with thousands of question lines built by
expensive ecommerce consulting firms for their clients. Often, project briefs and
even elaborate RFPs fail to provide key input required for a high-level
implementation project estimate. I think it happens because merchants obviously
don’t initiate such projects very often and therefore lack up to date domain
expertise. Indeed, over the last few years, our industry has given birth to AI-driven
product recommendations, micro services-based architecture, API-driven headless
commerce, social commerce, cross-channel shopper behavior tracking, augmented
reality product showcasing, and many more innovative features that help build
unique and amazing online shopping experiences. It’s genuinely had to cut through
complicated aspects of technology and to focus on what can make real a difference.
Many a time, service providers don’t help either, claiming sacred knowledge and
inflating value of some site features that have long became a commodity or
offering some exotic services that may not be appropriate to a specific merchant.

*Hardware/Software Used*

The bare minimum requirements for running an eCommerce website that is not too
complex or does not have to handle heavy website traffic are: CPU: 1,6 GHz for
web, 4 x 1,6 GHz CPUs for web and database hosting. RAM: minimum
4GB. Minimum database space: 10GB.
Software
 Spotify.
 Big Commerce.
 Woo Commerce.
  Magneto.
 Square space.
 Wix.
 Google Analytics.
 Looker.

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RECOMMENDED BOOKS FOR E-COMMERCE

The books that are useful for knowing about E-Commerce are given here. These
are available online and can be downloaded for learning.

 E-COMMERCE: An Indian Perspective by S.J. P.T. Joseph, Paperback

 A Handbook of E-commerce by Nidhi Dhawan, Paperback
 E-Commerce Business Model 2020: Step-by-Step Guide with Latest
Techniques to Make Money Online and Reach Financial Freedom by
George Brand