QUESTIONNAIRE SCHEDULE

I am a final year student of Accra Technical University and as part of the requirement for the
award of a Degree; I am analyzing “how innovation affects the performance on SME in Ghana."
This questionnaire is purposefully meant to serve as a source of information for the research and
all information provided will be treated with a high level of confidentiality.

Section A: Demographics
Please tick (√) the correct answers from the options provided below
1. Sex: Male ( ) Female ( )
2. Marital status: Single ( ) Married ( ) Divorced ( ) Widowed ( )
3. Type of SME …………………………………..
Micro enterprise: less than 5 employees ( ) Small enterprise (6 – 29) employees( )
Medium enterprise(30 – 99) employees ( ) and Large enterprise (100 and more)
employees ( ).
4. Educational background: Primary/JSS ( ) Secondary School (O/L) ( ) Sixth Form (A/L)/
Technical/ Teaching ( ) University (Diploma/Degree) ( ) Other Please
Specify…………
5. How long have you been as an SME? Less than 5 years ( ) 5-10 years ( ) 11-15
years ( ) Over 20 years ( )

SECTION B: Establish the type of innovation among SMEs in Ghana

Please indicate the extent to which your organization perform the following innovation activities
by checking the appropriate box/column where 1 = Not at all 2 = rarely; 3 = often; 4 = very often
1 2 3 4
I have the ability to identify potential markets faster than
competitors
My business is quick in grasping and utilizing market
trends
I am able to secure first-mover advantages when it comes
to market development
New products/service I offer allows me to enter new
markets
My business has the ability to spread its innovative
products/services easily across markets.
My business involves in brainstorming to stimulate new
ideas among employees.

SECTION C: To identify the factors hindering innovation among SMEs in Ghana

Please indicate the extent to which your organization perform the following innovation activities
by checking the appropriate box/column Where 5- strongly agree, 4- Agree, 3- somewhat agree,
2- Disagree, 1-Strongly disagree
1 2 3 4 5

Lack of consumer responsiveness to new product

prevents me to become innovative
Lack of a market for new product can be a hindrance to
introducing new products
Technical standards on new product by authorized
institutions (FDA) hinders innovation
High perceived risk in venturing into new product can
be a hindrance to SME’s innovativeness
Uncertain demands can hinder innovativeness and
therefore affect the business performance
Government market regulation policy can hinder
innovativeness.
The size of local market hinders me to introduce new
product.
Section D: The effects of innovativeness on the performance of SMEs in Ghana
Please indicate the extent to which your organization perform the following innovation activities
by checking the appropriate box/column Where 5- strongly agree, 4- Agree, 3- somewhat agree,
2- Disagree, 1-Strongly disagree
1 2 3 4 5
1 Improved quality of products affects SME’s
performance
2 Innovation improves enterprise’s sales
3 Being an innovative firm increases enterprise
financial returns
4 Increased market share affects firms performance
Innovation improves entry to new markets /
5 increase market Access
Being innovative helps enterprise to gain a
6 competitive edge in the market