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8/6/22, 1:14 PM ITC partners with Invest India to crowdsource innovative ideas for single-use plastic substitution - The

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Business News › Industry › Ind'l Goods/Svs › Paper / Wood / Glass/ Plastic/ Marbles › ITC partners with Invest India to crowdsource innovative ideas for single-use plastic substitution

ITC partners with Invest India to crowdsource


innovative ideas for single-use plastic substitution
PTI Last Updated: Dec 30, 2021, 12:31 PM IST
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Synopsis

ec n a n i F j
As part of the initiative, through the Startup India portal, ITC PSPD is inviting responses

ec n a n i F j a j a B
from startups towards challenges laid out by the company to find sustainable and
smart technology-based solutions that can substitute single-use plastics and automate

Bajaj
waste segregation process with smart technology-based solutions to improve efficiency
and speed.

Diversified entity ITC Ltd on Thursday


Agencies

said it has collaborated with Invest


India, a non-profit venture by the Finance
Fixed
central government for national
investment promotion and facilitation,
to crowdsource innovative ideas for

Deposit
single-use plastic substitution and
automate waste segregation. Under the
collaboration, ITC Paperboards and
Specialty Papers Division (PSPD) has launched the ITC Sustainability
Innovation Challenge, which would support innovative startup ideas on Bajaj Finance
sustainable packaging and smart waste management solutions, the company
said in a statement.

As part of the initiative, through the Startup India portal, ITC PSPD is inviting
Book Now
responses from startups towards challenges laid out by the company to find
sustainable and smart technology-based solutions that can substitute single-
use plastics and automate waste segregation process with smart technology- Popular in Ind'l Goods/Svs
based solutions to improve efficiency and speed.
1. 'Expedite coal auctions to
ease prices'

ITC PSPD CEO Vadiraj Kulkarni said the disposal of plastic and non-
biodegradable waste continues to pose the biggest challenge in solid waste
management in India. The problem is further aggravated due to inefficient 2. L&T Group aims Rs 2.7 Lakh
crore revenue By FY26:
segregation of post-consumer waste at the source, which leads to a lot of waste Chairman A M Naik

ending up in landfills that are highly polluting.

https://economictimes.indiatimes.com/industry/indl-goods/svs/paper-/-wood-/-glass/-plastic/-marbles/itc-partners-with-invest-india-to-crowdsource-… 1/5

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