CUSTOMER ENAGEMENT TOOLS

Chatbots –
When there are no human employees available, chatbots step in to ensure that the crucial
two-way communication continues. Providing real-time support and answering up to 80% of
common inquiries helps to keep consumers on board. Businesses save money on customer
service by reducing response times and freeing up personnel for more difficult tasks.

Chatbots deliver rapid responses, and they do so one-on-one. Customers keep returning
back for more when they are given useful advice. Because it can handle the emotions of a
frustrated consumer, a chatbot can improve the user experience. Customers are always
pleased when their complaints are remedied quickly, which improves the whole experience.

Chatbots can help you connect with your customers in a variety of ways. Some of the more
advanced chatbots can even serve as virtual assistants, providing individualised purchasing
recommendations based on user preferences. Others keep users entertained by having a
good time. Consumers will soon be unable to determine whether they are conversing to a
piece of software or a real person as AI skills increase.

AI Chatbots is adaptable to your demands and may learn from the data they collect to
improve their ability to engage customers over time. If they are unable to assist you, they
can forward you to the right agent to ensure that clients remain engaged and their
problems are resolved.

App-based communication -
In-app messaging can be a terrific method to keep your customers engaged and provide
them with relevant content. The goal is to be timely and relevant. The more relevant in-app
communications are, the longer your customers will stay on the app. When a user interacts
with your app, in-app messaging sends messages to them. These messages allow you to
interact with your customers at various points in their journey. You can incorporate them
into your onboarding, marketing, and customer service strategies.

You may deliver personalised messages with relevant visuals, copy, and information tailored
to the users' demographics and in-app activity for greater engagement and user experience
by merging in-app messaging with data and analytics within your platform.

Customers can be informed about product upgrades and new features that are relevant to
their requirements. Interactive lessons can help them learn how to use the software and
avoid potential stumbling blocks in the user experience. Based on their preferences and
previous in-app actions, they can receive relevant and personalised offers and
recommendations. Game players can advance to higher levels by receiving special awards or
purchasing game packs. Customer happiness and retention will improve, conversion rates
will improve, customer lifetime value will increase, and ROI will increase as a result of in-app
messaging.

StumbleUpon, for example, raised their App Store 5-star ratings by engaging customers with
an in-service message asking if they were enjoying the app. They provided users with a
simple yes/no response choice. Those who replied "yes" were directed to a landing page
where they could provide feedback, while those who said "no" were directed to a feedback
form. This allowed StumbleUpon to make improvements to the user experience.