Annexure 1

INDIAN INSTITUTE OF INFORMATION TECHNOLOGY,

DESIGN AND MANUFACTURING, KURNOOL
Jagannathagattu, Kurnool – 518007, Andhra Pradesh, INDIA
(An Institute of National Importance under Ministry of Education, Govt. of India)

Curriculum for

Minor Program in Entrepreneurship

(From AY 2021-22)

Department of Sciences
IIITDM Kurnool
 INDIAN INSTITUTE OF INFORMATION TECHNOLOGY,
DESIGN AND MANUFACTURING, KURNOOL
Jagannathagattu, Kurnool-518007, Andhra Pradesh
(An Institute of National Importance funded by MHRD, Govt. of India)

Institute Vision

To become a leading institute of higher learning in Information Technology enabled design &
manufacturing to create technologies and technologists befitting the industries globally.

Institute Mission

To become a pioneer, in education, research & development, and leader in design &
manufacturing and establish itself as a center of excellence.

Objective:

The main objective of this minor program is to introduce one of the countries brightest minds
in technology to emerging trends in entrepreneurship, especially pitching their ideas against
market forces, understanding business needs and fundraising, managing & building effective
teams, field-oriented market research effectively using tools and sources from digital and
social media, legal aspects of setting a start-up, IPR issues and patent filing, global financial
systems, disruptive technologies, social entrepreneurship, analyzing latent potential of
emerging markets etc. Technology combined with entrepreneurial innovation is the key to
economic development and self-reliance. On top of solid theoretical foundation, seminars,
workshops, hands on sessions in boot camps, direct exposure with industry experts will prepare
ground for real entrepreneurship mind-set and culture.

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 Entrepreneurship

Overview:
Indian Institute of Information Technology, Design & Manufacturing, Kurnool (IIITDM
Kurnool) was announced in 2014 after receiving the assent of President of India to the Institutes
of Information Technology Act, 2014, and its subsequent publication in the Gazette of India,
Extraordinary, Part- II, Section I, on December 08, 2014. The foundation of the institute was
announced by the Government of India to give effect to its obligation under the Andhra Pradesh
reorganization act 2014. IIITDM Kurnool is fully funded by MoE. IIITDM Kurnool launched
its academic program with the support of its mentor Institute, IIITDM Kancheepuram, Tamil
Nadu, in August 2015 from the Kancheepuram campus. Consequently, upon the approval of
parliament, IIITDM Kurnool was accorded the status of Institute of National Importance by
making an amendment in the IIIT act 2014 on August 03, 2017. In 2015, the Andhra Pradesh
government allocated an area of around 200 acres for the establishment of a permanent campus
in Kurnool.

The institute currently offers B. Tech. programs in Artificial Intelligence and Data Science,
Computer Engineering, Electronics and Communication Engineering and Mechanical
Engineering with a total annual intake of 240 students. It also offers M. Tech. in Computer
Science & engineering with specialization in Data Analytics and Decision Sciences, Electronic
System Design and Smart Manufacturing.

IIITDM Kurnool is planning to roll out a new minor program from July 2021, namely
“Entrepreneurship for Innovators”, provided by the “Department of Sciences”. The objective
of the program is to familiarize and train students in emerging trends of entrepreneurship. The
curriculum for the program has been carefully crafted based on current trends and prepares
students to develop & test original ideas into realizable products in the market.

This course is open for all the branches of undergraduate engineering students from second
year onward. The course requires no prior knowledge of entrepreneurship and start-up. Only
keen interest and passion to pursue one’s dream is sufficient.

The expected outcome of this program is to make the students think independently, build
prototype’s, test and market their idea’s, manage and work with teams, etc. The scope and
career options from this course are wide ranging such as banking, finance, Design &
Manufacturing, Agriculture, Digital Media, Tourism, Retail, Information Technology, etc.

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 Department of Sciences

Minor Program in Entrepreneurship

Sl. Code Course Name I-P Credit

No.
1 DSME01T Foundation of Entrepreneurship 4-0 4
2 DSME02T Business Economics 4-0 4
3 DSME03T Legal aspects of International finance & 3-0 3
Management
4 DSME04T Innovative Business Practice 4-0 4
Total
Credits: 15

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 Syllabi
Course Title Foundation of Course Number DSME01T
Entrepreneurship

Specialization All Structure (IPC) 4-0-4

Offered to B.Tech. all branches Status (Core/ Core
Elective)
Prerequisite None Effective from July 2021
Course Objective To introduce various aspects of Entrepreneurship such as startup culture,
understanding creativity and innovation.

Course Outcomes 1. Identify idea and assess it with respect to potential customers and
the market environment.
2. Explore the risks and rewards of entrepreneurship.
3. Building and managing effective teams.
4. Finally, the course modules will focus on how business concepts
underlie compelling entrepreneurial missions that provide guidance
to the evolution of a business model and future strategic planning.
Contents of the Module 1
course Building Entrepreneurial Culture and Team - Introduction to Teams /
effective groups. Types of teams. Team dynamics - evaluating team
effectiveness. How to develop high performance work teams, winning
teams. Self-managed team.
Module 2
Creativity and Innovation in entrepreneurship - Learning to change the
rules of the game by creating innovative value propositions and discovering
new market positions for sustained competitive advantage.
Module 3
Social entrepreneurship - To summaries the importance of social
entrepreneurship. Explain how social entrepreneurships differ from
traditional entrepreneurships. Use design thinking to generate solutions for
a social problem.
Text Books

References

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Course Title Business Economics Course Number DSME02T

Specialization All Structure (IPC) 4-0-4

Offered to All branches of B.Tech. Status (Core/ Core
Elective)
Prerequisite None Effective from July 2021
Course Objective Covers all the major issues and developments in the field of development
economics.
Course Outcomes 1. Able to understand Digital Marketing through strategic marketing
understanding.
2. Demonstrate the understanding of the difference between growth
and development, major growth theories, the measurement of
inequality, significance of agriculture in developing countries,
poverty issues.
3. Understanding the trends in emerging markets and business
opportunities.
Contents of the Module - 1
course Business and Economic Trends (Global and India) - general foundation
and understanding of the business environment, opportunities, risks and
managerial challenges in Global and Indian Context.
Module – 2
Business Models – Basics of Marketing, Operations, Human Resource and
Finance.
Module - 3
Rural India – Statistics, Challenges - Socio-economic structure of rural
India - issues in rural development. Wage employment, self-employment
and entrepreneurship development, Case Studies.
Module - 4
Urban Planning - awareness, expertise, actionable data and formal
processes in this field.

Text Books 1- Geetika, Piyali Ghosh and Chodhury, Managerial Economics, Tata
McGraw Hill, 20152.
2- Gregory Mankiw, Principles of Macroeconomics, CengageLearning,
2006.
References

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Course Title Legal aspects of Course Number DSME03T
International finance &
Management
Specialization All Structure (IPC) 3-0-3
Offered to All branches of B.Tech. Status (Core/ Core
Elective)
Prerequisite None Effective from July 2021
Course Objective Understanding the legal aspects that complement the financial courses
Finance in the Global Market and Banking and the Capital Markets.
Course Outcomes 1. Discuss the different types of international credit available and the
international trade in securities and their settlement systems.
2. Have an understanding of the legal issues in business.
3. Understanding IPR & Patent issues.
4. Understand the structure of primary and secondary capital markets
and the legal aspects and terms of international bonds.

Contents of the Module - 1

course International Financial system - understanding of the basic concepts and
principles of International trade, role of the government through its policy,
balance of payment accounts and BOP crisis.
Module - 2
Legal aspects of Business – To understand the importance of law and legal
institutions in business and able to have a basic understanding of the laws
relating to contract, consumer protection, competition, companies and
dispute resolution.
Module - 3
IPR and Patent issues - To develop skills & understanding about the
intellectual property rights (IPR) and issues related to filing patent in
international and national level.
Module - 4
Financial Management - To manage taxation requirements, credit
management and monitoring marketing and operational strategies.
Implement financial plan. To monitor financial performance.
Text Books

References

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Course Title Innovative Business Course Number DSME04T
Practice

Specialization All Structure (IPC) 4-0-4

Offered to All branches of B.Tech. Status (Core/ Core
Elective)
Prerequisite None Effective from July 2021
Course Objective Self-evaluate through reflection and interaction with others and evaluate the
performance of group members.
Talks by various experts and direct interaction with them.
Course Outcomes 1. Undertake and evaluate research, integrating business and
innovation frameworks to solve business problems in local and
global contexts in a holistic manner.
2. Demonstrate analytical, critical, ethical, sustainable and creative
thinking and problem solving.
3. Communicate both verbally and in writing in an appropriate
business manner.
4. Work collaboratively in teams demonstrating cultural sensitivity.
Contents of the Module- 1
course Boot Camp - Gain knowledge, skills, and hands-on experience in:
Entrepreneurial leadership
Teamwork
Creative thinking and business ideas development
Marketing skills
Basic entrepreneurial financial literacy
Pitching skills
Product Development
Module - 2
Seminar – seminars by experts/students from all fields and direct interaction
between students and experts.
Module - 3
Lab to Market - How to create a successful business model, Problem
Solving and Systematic Innovation, Matching Needs and Seeds,
Determining Readiness and Market Fit, Design thinking, Strategic
positioning and value proposition development.
The role of the founder, building effective partnerships, and recruiting team
members. Marketing, personal selling, and customer acquisition. Harnessing
resources and fundraising. Pitching to investors.
Module – 4
Mini-dissertation - A mini-dissertation of a business idea with an
implementable blueprint (Group activity).

Text Books

References

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