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GL BAJAJ INSTITUTE OF MANAGEMENT AND RESEARCH.

PGDM INSTITUTE
Plot No-2, Knowledge Park –III, Greater Noida

LECTURE PLAN AND SYLLABUS OUTLINE

Information Systems for Business

(Code: PG18)
(No. of Credits: 03)

PGDM (BATCH: 2022-24, TERM: I)

Prepared By:

COURSE FACILITATOR:

Prof. Deepshikha Rai, Email: deepshikha.rai@glbimr.org


Prof. Alok Bhardwaj,Email: alok.bhardwaj@glbimr.org

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Vision: To be an Institute of Global Repute for Imparting Knowledge, Skill Set, Confidence and Values for
being Self-reliant and Pleasantly Employable
Mission:
1. To create a sustainable learning ecosystem to build cognitive potential
2. To inculcate quality leadership, corporate understanding and global competence
3. To inculcate entrepreneurial skills & startup attributes for the spirit of self reliance

Program Education Objectives (PEOs):


PEO-1: Graduates will be able to contribute in nation building with advance practical knowledge in the
functional areas of business management while upholding ethical practices.
PEO-2: Graduates will be able to establish benchmarks with necessary tools and techniques to analyze, design,
develop, optimize and integrate systems for handling complex business problems and uncertainty.
PEO-3: Graduates will be able to demonstrate as an effective team player with the capability to lead and
appreciate team work towards organizational challenges and issues for synergistic growth of the
multinational organizations: Domestic and Global Organizations.
PEO-4: Graduates will be ignited with passion and curiosity for life-long learning and innovation so that they
can pursue higher studies, high level of personal and professional integrity leading to greater societal
impact.
PEO-5: Graduates will be competent to take-up entrepreneurial initiatives either for their own or within other
organizations where they are employed and develop innovative ideas and drive the business through
entrepreneurial skills.
Program Outcomes (POs)
PO-1. Apply knowledge of management theories and practices to solve business problems.
PO-2. Foster Analytical and critical thinking abilities for data based decision making.
PO-3. Develop value based leadership skills.
PO-4. Ability to understand, analyze and communicate global, economic, legal, and ethical aspects of the
business.
PO-5. Ability to lead themselves and others in the achievement of organizational goals, contributing effectively
to a team environment.
PO-6: Continuous lifelong learning and professional development to enrich business knowledge and
competencies.
PO-7: Apply appropriate Information and Communication Technology (ICT) and digital tools for business
decision making

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1. INTRODUCTION ABOUT THE COURSE
1.1. About the Course:
Teaching and learning goals for ISB students are designed to provide students with sufficient technical and
professional knowledge as well as skills to form the foundation for a successful career in information systems.
We consider several characteristics of the IS profession which have been relatively constant over time and
have been integrated into the curriculum. These are: (1) business fundamentals; (2) analytical and critical
thinking; (3) ethical, interpersonal, communication, and team skills; (4) and technology skills. Within each of
these four areas, key competencies have been identified and specific learning goals established.
These characteristics evolve around four major areas of the IS profession and, therefore, must be integrated
into any IS curriculum:
1- Business Fundamentals: IS professionals must have a broad business perspective. Students must therefore
understand. Management information systems professionals help organizations perform and succeed.
Management information systems professionals span and integrate all organizational levels and business
functions. The influence of management information systems professionals is increasing in strategic
significance because of the scope of the organizational systems involved and the role systems play in enabling
organizational strategy.
2- Analytical and Critical Thinking: Information system professionals must have strong analytical and critical
thinking skills. Students must therefore, be problem solvers and critical thinkers, use systems concepts for
understanding and framing problems, be capable of applying both traditional and new concepts and skills,
understand that a system consists of people, procedures, hardware, software, and data.
3- Ethical, Interpersonal, Communication, and Team Skills: Information system professionals must exhibit
strong ethical principles and have good interpersonal communication and team skills. Students must
understand that management information system professionals require the application of professional codes
of conduct, require collaboration as well as successful individual effort, need excellent communication
abilities such as oral, written, and listening skills, require persistence, curiosity, creativity, risk taking, and a
tolerance of these abilities in others.
4- Technology: Information system professionals must design and implement solutions that enhance
organizational performance. Students must therefore possess skills in understanding and modeling
organizational processes and data; defining and implementing technical and process solutions; managing
projects; and integrating systems, be fluent in techniques for acquiring, converting, transmitting, and storing
data and information, focus on the application of information technology in helping individuals, groups, and
organizations achieve their goals.
In order to achieve the learning outcomes, it is expected that you will devote 120 Hours to work on the module.
Of this, only 30 hours are formal class contact. You shall be doing the Case Studies, at the end of each chapter
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and go through various real life examples for the various concepts dealt with in this course. You need to come
prepared with the reading of the topic to be discussed in the lecture.

1.2. Concept Note:


Information Systems (IS) have become critical for the Business success, and as a result, the nature of the
roles and duties of IS professionals have changed. It has become increasingly important for IS professionals
to understand how the objectives of an IS relate to the organizational goals. It has been suggested that the
traditional views of IS developers which emphasizes a technical orientation may be one of the factors
contributing to the frequent failure of IS to meet their expectations. Thus, the purpose of this paper is to
provide an updated view of how IS developers perceive the importance of different types of IS objectives.
The course focuses on the key elements and basic concepts of Information Systems, Information Technology
and its relevance in the business activities like planning, decision making and strategy planning. The course
will provide you with a systematic framework for understanding Information Systems, their development,
efficient utilization of data sources and its use in the business world.

1.3. Why the course is important to be part of this program?


The course focuses on the key elements and basic concepts of Information Systems, Information Technology
and its relevance in the business activities like planning, decision making and strategy planning. The course will
provide you with a systematic framework for understanding Information Systems, their development, efficient
utilization of data sources and its use in the business world.

1.4 COURSE CONTENTS:

Unit-I: I ntroduct io n to I nformat io n Systems in Business


Concept and Definition of Information System,Data, Information, Knowledge,BI, IS in Global Business,
Components of Information Systems, Emerging Technologies in Information System, Competing in Information
Age, Major Business Initiatives: Gaining Competitive Advantage with IT.

Unit-II: Types of Information Systems


Systems for different management groups Transaction processing Systems, Business Intelligence Systems for
Decision Support,Systems for linking Enterprise, Enterprise Applications
Unit-III: Databases and Information Management
Organizing data in a traditional file environment,Database approach to data management,using databases to
improve Business Performance,Establishing IS,Traditional System life Cycle,Prototyping,RAD

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Unit-IV: Advancements in IS
Concept of ERP,Implementations of ERP sytems:On-premises, Web Enabled,Cloud based,Applications of ERP
in various Busines functions, SCM,Contemporary trends in SCM : 3D Printing,RFID,Drones, Robotics,
CRM,Operational and Analytical CRM

Unit V: Securing Information Systems


IS Security, Security Management,Vulnerability,Tools for protecting Information Resources,Firewalls,Anti-
virus,Anti-spyware,Encryption,Security in cloud and mobile platforms

1.4. COURSE OBJECTIVES:

COs Statement of Course Objectives


COb-1 To impart fundamental knowledge of digitization in Business

Cob-2 To discuss information systems at various levels of Management


COb-3 To discuss identification of appropriate development approach of
Information Systems as per business requirements
COb-4 To describe the importance of managing Information Systems in the
Organizations

1.5 COURSE OUTCOMES:

Cos Statement of Course Outcomes Bloom’s Taxonomy


CO-1 Understand the fundamental concepts and role of Information Systems L-2
in solving business problems
CO-2 Describe and use types of Information systems in various business L-3
functions for decision making
CO-3 Evaluate Information Systems development approaches in Business L-5
functions
CO-4 To understand and use ERP for Competitive Advantage in business L-3

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1.7 PRE-REQUISITES FOR COURSE:
 Understanding of Information Technology and Computers-related topics.
 Knowledge of functioning of a computer system.
 Functional knowledge of Information Technology
2. PEDAGOGY

Pedagogy will involve an optimum combination of Lectures, case studies, Journals or internet on the related
areas, group discussions, quizzes, and presentations by students on related topics, team activities, experiential
exercises etc.

3. SESSION DETAILS:

Course: Information Systems for Business


Session Topic for the discussion in the class Pre Readings Pedagogy CO Level
Numbe
r.

Unit-I: Intr oduc ti on to Infor mati on

Syste ms i n B usi ne ss
1 Concept and Definition of Information System Case study Lecture + CO-1 (L-2)
Case: The Internet of Things: 3, pg 3 Provided Discussion
Case: Robots took my Job
2 Data, Information, Knowledge, BI, IS in T1: Chapter, 1 Lecture CO-1 (L-2)
Global Business
3 Components of Information Systems T1: Chapter, 1 Lecture CO-1 ( L-2)

4 Emerging Technologies in Information System T1: Chapter, 5 Lecture + CO-1 (L-2)


Case: Salesforce.com T1: pg 209 Discussion CO-2 (L-3)

5 Competing in Information Age T2: Chapter 1 Lecture CO-2 (L-3)

6 Major Business Initiatives: Gaining T2: Chapter 2 Lecture + CO-3 (L-5)


Competitive Advantage with IT Case study Discussion

Case: Data Visualization: Stories for the Provided

information age
7 Revision for Weak Students / Tutorials
Total Sessions 7
Unit 2: Types of Information Systems
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8 Systems for different management groups T1: Chapter 2 Lecture CO-2 (L-3 )
9 Transaction Processing System, T1: Chapter 2 Lecture CO-2 (L-3 )

10 Business Intelligence Systems for Decision Support T1: Chapter 2 Lecture CO-2 (L-3)

11 Systems for linking Enterprise T2: Chapter 8 Lecture CO-2 (L-3 )


12 Enterprise Applications T2: Chapter 8 Lecture + CO-3 (L-3 )
Case: Collaboration and Innovation at Procter & T1: pg 77 Discussion
Gamble
13 Revision for Weak Students / Tutorials
Total Sessions 6

Unit 3: Databases and Information


Management
14 Organizing data in a traditional file environment , T1: Chapter 6 Lecture CO-3 (L-5)
15 Database approach to data management T1: Chapter 6 Lecture CO-3 (L-5)

16 using databases to improve Business Performance T1: Chapter 6 Lecture CO-3 (L-5)
17 Establishing IS T1: Chapter 13 Lecture CO-3 (L-5)

18 Traditional System life Cycle, Prototyping,RAD T1: Chapter 13 Lecture CO-3 (L-5)
Case: Are Electronic Medical Records a cure for T1: pg 530
health
19 Revision for Weak Students / Tutorials
Total Sessions 6
Unit 4: Advancements in IS
20 Concept of ERP T2: Chapter 8 Lecture CO-4 (L-3)
21 Implementations of ERP sytems:On-premises, Web T2: Chapter 8 Lecture CO-4 (L-3)
Enabled,Cloud based
22 Applications of ERP in various Business functions T2: Chapter 8 Lecture CO-4 (L-3)
23 SCM, Contemporary trends in SCM : 3D T2: Chapter 8 Lecture CO-4 (L-3 )
Printing,RFID,Drones, Robotics + Video
based
Discussion
24 CRM,Operational and Analytical CRM T2: Chapter 4 Lecture CO-4 (L-3)
Case: Five famous ERP Failure

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Case study
Provided

25 Revision for Weak Students / Tutorials


Total Sessions 6
Unit 5: Securing Information Systems

26 IS Security, Security Management T1: Chapter 8 Lecture CO-4 (L-3)


27 Vulnerability, Tools for protecting Information T1: Chapter 8 Lecture CO-4 (L-3)
Resources
28 Firewalls,Anti-virus,Anti-spyware,Encryption T1: Chapter 8 Lecture CO-1 (L-2)
29 Security in cloud and mobile platforms T1: Chapter 8 Lecture CO-3(L-5)
Case: are we ready for Cyberwarfare T1: Pg 342
30 Revision for Weak Students / Tutorials
Total Sessions 5
Total Sessions for the Course 30

3.1 BOOKS AND REFERENCES:


3.2 Text Books:
1. Laudon, Kenneth C., and Jane P. Laudon. Management information system. Pearson Education India
2. O'brien, James A., and George M. Marakas. Management information systems. Vol. 6. McGraw-Hill
Irwin, 2006

3.3 Reference Books:


1. Stephen Haag & Maeve Cumming, Management Information Systems for the Information, Tata McGraw Hill
2. Goyal, D. P. , Management Information Systems, MacMillan
3. Schultheis, Robert, Management Information Systems- The Manager‗s View, Tata McGraw Hill Kelker S.A,
Management Information Systems- A concise study, PHI

3.4 Journals:
 International Journal of Computer Application (IJCA), MECS PRESS (Open Access) URL: http://
www.iaeme.com/IJITMIS/index.asp
 Indian Journal of Science and Technology (Open Access): URL: www.indjst.org
 International Journal of Business and Management-(Open Access)- URL: http://www.ccsenet.org/journal/
index.php/ijbm/issue/archive

3.5 Magazines:
Dataquest, Compu
ter World
4.0 ASSESSMENTS:
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Course Assessment Components and Mapping with Course Outcome (COs)

Assessment CO 1 CO 2 CO 3 CO 4 Total Marks


Case / Group Assignment √ √ √ 20
Class Participation √ √ √ √ 10
Quiz √ √ √ √ 10
Mid Term Examination √ √ 20
End Term Examination √ √ √ √ 40
Grand Total 100

4.1 Case Study:

Evaluation Rubrics of Case writeup Study: The following Rubric will be used for evaluating Group Discussion:

Outstanding (2) Very Good Good (1) Average (0.5) Below Average (0)
(1.5)
Identification of Excellent Good Some understanding Minimal Unable to identify
Main issues/ understanding in understanding in identification of understanding in issues in the case
problems identification of in identification issues in case study. identification of study.
issues in case of issues in issues in case
study. case study. study.
Analysis of the Excellent Good analysis Adequate analysis Decent analysis of No analysis of the
issues using analysis of the of the issues. of the issues. the issues. issues.
SWOT analysis issues.
tool
Presentation of Excellent Good Reasonable Fair understanding Very poor
issues through presentation on presentation on understanding of of key elements of understanding of
SWOT analysis key elements of key elements of key elements of SWOT key elements of
SWOT SWOT SWOT SWOT
Provide Excellent and Good and Adequate and Poor suggestion No suggestions for
suggestions on very appropriate appropriate appropriate and least the solutions to the
appropriate suggestion on suggestion on suggestion on appropriate issues in the case
solutions solutions to the solutions to the solutions to the solutions to the study
issues in the case issues in the issues in the case issues in the case
study. case study. study. study.

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Writing Style Exceptional use Significant use Adequate use of Inadequate use of Not Using use of
of proper of proper proper grammar, proper grammar, proper grammar,
grammar, grammar, spelling and writing spelling and spelling and
spelling and spelling and effective sentences writing effective writing effective
writing effective writing that make logical sentences that sentences that
sentences that effective sense make logical sense make logical sense
make logical sentences that
sense make logical
sense
Total Marks:

4.2: CLASS PARTICIPATION (10 Marks)


The following Rubric will be used for evaluating Assignment. (10)
Excellent (>8) Moderate (5-8) Least (<5)
Quantity Regular Regular (2-4 Absent/ irregular
Absents)
Quality Always involves Frequently Silent
in Constructive Participates in
Discussions, discussions, good
excellent team team member and
member, attentive attentive.
and inquisitive

4.3 Mid-term examination: It will be of 20 marks

4.4 End-term examination (ANNEXURE-3) It will be of 40 marks.

Note: Both examinations will be a closed book examination. Students are allowed to use only pen, pencil,
eraser, sharpener, financial/scientific/normal calculators (non-progrmmable). No written materials, books, notes
etc. are allowed inside the examination hall.
5.0 COURSE CONDUCT POLICY
Academic Honesty
Academic Dishonesty is defined as an intentional act of deception in which a student seeks to claim credit for
the work or effort of another person or uses unauthorised materials or fabricated information in any academic
work.
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Students assume full responsibility for the content and integrity of the academic work they submit. The
guiding principle of academic integrity is that a student’s submitted work, examinations, reports, and projects
must be that student’s own work for individual assignments, and the group’s own work for group assignments/
projects. Students are guilty of academic dishonesty if they:
 Use or obtain unauthorised materials or assistance in any academic work; i.e. cheating.
 Falsify or invent any information regarded as cheating by the instructor; i.e. fabrication.
 Give unauthorised assistance to other students, i.e. assisting in dishonesty.
 Represent the work of others as their own; i.e. plagiarism.
 Modify, without instructor approval, an examination paper, record or report for the purpose of
obtaining additional credit; i.e. tampering.
The penalty for academic dishonesty is severe. Any student guilty of academic dishonesty may be subject to
receive a failing grade for the assignment, quiz, or class participation exercise as deemed appropriate by the
instructor. All cases regarding use of unfair means in the Mid Term and End Term examination shall be placed
before the Examination Committee for decision and recommending penalties, if any, subject to final decision
taken by the Director. All such cases will be routed through the Controller of Examinations to the Director’s
office (Refer Policies on “Use of Unfair means in Examination).

Students with Disability


GLBIMR is committed to promoting full participation for disabled students in all aspects of the academic and
social life of the Institute. We have initiated an ongoing process of reviewing and developing our policy and
practices for promoting full inclusion for students and staff with disabilities and we consult regularly with
them as part of this process. The main elements of our policy are listed below:
 Environment. We are committed to the systematic review and improvement of physical access across all
of our sites. Where physical or sensory barriers limit access to services, we will endeavour to provide the
service at a suitable alternative venue.
 Access to facilities and support. Students with disabilities will have access to the same range of support
services as are available to their non-disabled peers. All facilities and equipment will be made as
accessible as possible.
 Information for applicants, students and staff. All publicity, Program details, and general information
will be offered in accessible formats with sufficient time to allow for modification into alternative formats
where necessary, for familiarization by students or personal support workers, and early application for
support.

6.0 PROGRAM OUTCOMES (PO) TO COURSE OUTCOMES (CO) MAPPING MATRIX

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PO-1 PO-2 PO-3 PO-4 PO-5 PO-6 PO-7
COs /POs
CO-1 3 3
CO-2 3 2 3
CO-3 2 3
CO-4 3 2 3
PROGRAM OUTCOMES 3 3 2 3
AVERAGE SCORE

7.0 FEEDBACK SYSTEM


Faculty to Student feedback- Process, duration, follow-up
Outstanding Very Good Good Average Below Average
Class Proactively and Proactively and Proactively Few Student never
Participation regularly regularly contributes to contributions to participates in
contributes to class contributes to class discussion; class class discussion;
discussion; initiates class discussion; and responds to discussions; rarely responds
discussion on issues initiates direct questions. seldom to direct question
related to the class discussion. volunteers.
topic.
Attendance Student has Maintains Student has Student has Student has poor
consistent nearby regular mostly consistent some absences attendance.
attendance in class. attendance in attendance in from class.
class. class.
Discipline Student always Student almost Student usually Student Student usually
follows school and always follows follows school sometimes displays
class rules and school and class and class rules displays disruptive
procedures and rules and and procedures disruptive behaviour during
always brings a procedures and and brings behaviour class and usually
positive attitude. always brings a mostly a positive during class has a negative
positive attitude. attitude. and sometimes attitude.

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brings a
negative
attitude.
Punctuality Student was always Student was Student was Student was Student was
on/before the time almost always mostly on time rarely on time always late in
of the class. on time for the for the class. for the class. class. Never
class reached on time
for the class.
Assessment Student did Student did well Student did Student Student did
exceptionally well in all the fairly well in performed poorly in all the
in all the assessments till almost all the below average assessments till
assessments till date; on-time assessments till in all the date.
date; on-time submission. date; on-time assessments till
submission. submission. date.

Checked By Area Submitted to Program Reviewed by Member Approved


Prepared By Chairperson Chairperson Secretary ,IQAC by Director
GLBIMR
Name: Name: Dr. Adarsh Name: Dr. Anand Rai Name: Dr. Anand Rai Name: Dr. Sapna
Prof. Alok Garg Signature: Signature: Rakesh
Bhardwaj Signature: Signature:
Prof.
Deepshikha
Rai:

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