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KEWIRAUSAHAAN

DISUSUN OLEH :

DWI NOVIOLA ARIBTHA (C1B021079)

JUNITA HESTI (C1B021098)

CLASS: MANAGEMENT A

PROGRAM STUDI MANAJEMEN

FAKULTAS EKONOMI DAN BISNIS

UNIVERSITAS BENGKULU
Definition of Entrepreneurship

entrepreneurship is an innovation to form creative abilities that can be used as a basis,


tips, and resources to seek opportunities towards success. The creative and innovative process
begins with the emergence of ideas and ideas so as to create new and different things.
something new here is the added value of goods and services which are a source of excellence
to be used as opportunities.

Entrepreneurship is an ability to create added value in the market through the process of
managing resources in new and different ways, such as:

1. Technology development.
2. Discovery of scientific knowledge.
3. Improvement of existing goods and services
4. Find new ways to get more products with more efficient resources.

Source : https://www.businessnewsdaily.com/7275-entrepreneurship-defined.html

5 Priciples of entrepreneurship as put forward by Bill Murphy:

1. It is always not the case that entrepreneurship should nmake money fast and this
should not be the goal.
entrepreneurs must not be in a hurry to make profits from the word go and instead,
understand what entrepreneurship is all about.
2. It is always better to find the right opportunity even if it takes time instead of chasing
mirages
entrepreneurs must ensure that they have the necessary foundation in place to
capitalize on the opportunity
3. Invest in people and build successful teams
entrepreneurs must ensure that the team is passionate, committed, and most
importantly, shares the vision and mission of the founders.
4. It is always not enough to have everything in place. Execution and Delivery are what
matters
it is important for entrepreneurs to ensure that they walk the talk and deliver on their
promises.
5. Entrepreneurs must be self actualizing visionaries
great entrepreneurship is all about heeding the inner voice, creating jobs and
opportunities for others, be conscious of societal prosperity due to the venture instead
of having a me, myself only attitude, and most importantly, translate their vision into
success.

Source : https://www.managementstudyguide.com/principles-of-entrepreneurship.htm

How to Become an entrepreneurship

1. Find the right idea


identifying the subject you care about most can motivate you to stay on course.
2. Develop a plan for your business
business plan can help solidify the financial goals you'd like to reach. It can also tell you
how to reach them while enticing potential investors to fund your venture.
3. Determine your clientele
The demographics of the people most interested in your business can help you make
other decisions, like your store location and ad buys.
4. Sell your idea
Marketing your idea in the right places and highlighting what sets it apart from
competitors can help draw people to your business.
5. Meet others in your field
Proper networking can connect you to people from whom you can draw valuable
knowledge or gain monetary support. It's even worth following business Instagram
accounts to learn from peers and experts.

Source : https://kesrasetda.bulelengkab.go.id/informasi/detail/artikel/pengembangan-jiwa-
kewirausahaan-enterpreneurship-di-kalangan-generasj-muda-19
Entrepreneurial Success in Food and Beverage Busines

In the current era, there are many businesses that are growing and in demand, one of which
is a business in the food and beverage industry. To open this business, there are several things
that must be known and learned, namely:

 Product

Creating products with high quality, such as having a taste that matches what consumers want
and has characteristics.

 Machine

Opening a food and beverage business requires machines to make work easier.

 Advertise

Promote products creatively so that they can attract consumers and earn profits

 Comfortable

Strategic place, good atmosphere so that consumers feel comfortable

 License

Licensing usually includes checking that the environment around the place of sale is safe and
clean.

Source : https://www.indotara.co.id/sukses-berwirausaha-dalam-bisnis-makanan-dan-
minuman&id=287.html
Recycled Waste Crafts and creative promotions in the Cimoyan environment

In Cimoyan Banten there is an entrepreneurial activity called a waste bank which has been
established since 2019. This activity aims to turn waste into handicrafts such as wallets and
woven bags of various shapes and sizes.

In making this handicraft, there are several stages, special techniques are needed in completing
the product and guidance and direction are needed. These crafts are sold at relatively
affordable prices and are promoted as attractively and creatively as possible on social media so
that consumers are interested in buying. This activity must continue to be carried out because it
is an asset and a characteristic of handicrafts for the Cimoyan area.

Source : https://www.kompasiana.com/andena49042/62f5251a3555e470912c2e42/kerajinan-
sampah-daur-ulang-dan-promosi-kreatif-di-lingkungan-cimoyan

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