Professional Documents
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BY YARON LEITNER
I s there a link between the stock market and information that may help them assess
the firm’s value. For example, investors
business investment? Empirical evidence can look at the firm’s financial state-
indicates that there is. A firm tends to invest ments as well as the financial state-
ments of other firms in the industry.
more when its stock price increases, and it They can collect information about
tends to invest less when the price falls. In this article, the firm’s technology, the demand
for its products, and its competitive
Yaron Leitner discusses existing research that explains environment. They can also look at
this relationship. One question under consideration is other macroeconomic indicators; for
example, a strong GDP report might
whether the stock market actually improves investment strengthen investors’ beliefs that de-
decisions. mand for the firm’s products is going to
be solid. Using these pieces of informa-
tion, each investor can come up with
his own assessment of the firm’s value.
The stock price reflects these assess-
Empirical evidence points to a if the firm’s stock price tells the firm ments.
link between the stock market and the something about the profitability of When new information arrives,
amount of money firms spend on in- its investments — which might be prices adjust. For example, the stock
vestment. A firm tends to invest more the case if market participants have price of a biotech firm will rise after
after the price of its stock increases, useful information or knowledge that it announces that it passed the initial
and it tends to invest less after the the firm does not have. Interestingly, tests for approval of a new drug, and
price falls. Investment could be in capi- recent research has also suggested the price is likely to fall if the firm gets
tal (for example, buying machines or that while informed participants make involved in a lawsuit. Passing the ini-
buying a new plant) or in research and prices more informative and therefore tial tests means that the firm is likely
development (for example, developing improve the firm’s investment deci- to generate more profits, and there-
a new drug). sions, informed participants might also fore, investors are willing to pay more
Recent research has tried to come attempt to manipulate a firm’s invest- to hold the stock. In contrast, being
up with theoretical explanations and ment policies. involved in a lawsuit means that the
test them empirically. One important firm is likely to generate less profits,
issue is whether the stock market actu- THE STOCK MARKET and therefore, investors are willing to
ally improves investment decisions. CAN GUIDE INVESTMENT pay less.
This might be the case, for example, DECISIONS Investors May Have Informa-
Stock Prices Reflect Investors’ tion the Firm Does Not Have. Some
Information About the Firm. Inves- of the information that investors have
Yaron Leitner is a
tors hold stocks because they expect to may be publicly available (for example,
senior economist
in the Research obtain dividends and/or make capital the firm’s financial statements). How-
Department of gains. When investors expect future ever, some investors may have informa-
the Philadelphia profits to be high, they pay more to tion no one else has.
Fed. This article
hold the stock; when investors expect Consider the following example:
is available free
of charge at www. profits to be low, they pay less. Inves- A large hedge fund, Short-Term Man-
philadelphiafed. tors do not know what future profits agement (STM), hires a group of ana-
org/econ/br/. will be, but they can collect pieces of lysts whose job is to help choose which
T
he finance literature has come up with trade in order to profit from their private information;
two measures to assess the amount of they buy if they receive good news about the firm and sell
private information in stock prices. Qi if they receive bad news. The uninformed trade every day,
Chen, Itay Goldstein, and Wei Jiang and their trading activity does not reflect any information
showed that their results hold for both regarding the firm; for example, they buy and sell to
measures. rebalance their portfolios.
The first measure, developed by Richard Roll, is To calculate the probability of a trade by an informed
based on what economists call firm-specific variation. investor, we first need to fit the model to the data. In
The idea is as follows. The price of a given stock often particular, we can look at daily order flows over some
changes because of market-related and industry-related period (say, a year) and then use statistical methods to
events. For example, release of a GDP report is likely to estimate the probability that a given order comes from an
affect the prices of most stocks. But a stock’s price also informed trader.
moves because of events unique to the firm, for example, The estimated probability (of informed trading)
the firm’s plans to acquire a new plant. Roll’s measure is low when the number of buy and sell orders does not
calculates how much of the overall variation in the firm’s fluctuate much from one day to another. In contrast, when
stock price is attributable to firm-specific rather than there are large fluctuations in order flows, the estimated
economy- or industry-wide factors. The measure is higher probability of informed trading is high. Intuitively, if the
when the firm’s stock price is more likely to move because number of uninformed investors is high (so the probability
of firm-specific events, rather than economy-wide or of informed trading is low), there is no reason to expect
industry-wide events.* that all of them will decide to buy or that all of them will
Focusing on firm-specific variation as a measure of decide to sell on the same day. Instead, we can expect
trade based on private information makes sense because that the number of uninformed investors who decide to
market- and industry-related price movements are likelier buy will be roughly the same on any given day and so will
to reflect public information, that is, information available the number of investors who decide to sell. Therefore,
to all. Indeed, Roll showed that firm-specific variation is we will not see large fluctuations in order flows, and the
largely unassociated with public news releases and argued estimated probability of informed trading will indeed be
that firm-specific variation mainly reflects trading by low. In contrast, when there are large fluctuations in order
investors with private information (for example, STM). flows, the estimated probability of informed trading is high
Roll mentioned that there might be another explanation, because under the model above, large deviations from the
namely, that firm-specific variation simply reflects noise, “normal” order flow indicate that it is likely that trades
for example, factors unrelated to fundamentals. However, are coming from investors who have received private
empirical evidence documented since then provides strong information; for example, on a day on which informed
support to the hypothesis that firm-specific variation investors receive good news about the firm, they will all
reflects more private information than noise. For example, buy, and the number of buy orders on that day will be
Artyom Durnev, Randall Morck, Bernard Yeung, and larger than normal.
Paul Zarowin showed that firm-specific variation is highly Finally, note that, in principle, the two measures
correlated with stock prices’ ability to predict firms’ future above may reflect not only the trading activity of
earnings. investors like STM but also the trading activity of the
The second measure, developed by David Easley, firm’s managers, who may also have superior information
Nicholas Kiefer, and Maureen O’Hara, captures the regarding some aspects of the firm. If this were the case,
probability that a trade will come from a trader who has the measure above may capture information that the firm
private information. The measure is based on a model already knew, which is not consistent with the idea that
where some individuals have private information and some the firm learns from prices. Chen, Goldstein, and Jiang
do not. The first group of traders is called informed and validate their results by performing some tests that suggest
the second uninformed. Informed individuals trade only that while the two measures may reflect some information
on days on which they receive private information (that the firm already knew, it also reflects information the firm
is, they privately learn something about the firm). They did not know.
* To calculate this measure, one needs to run a regression where a firm’s return is explained by the return on the market and by the return on the indus-
try to which the firm belongs. The measure is estimated by 1-R 2, where R2 is R-square from the regression. In other words, R 2 is the share of variation in
stock returns that can be explained by general (market) or industry-wide factors, and what’s left over (1-R 2) measures private information.
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