Professional Documents
Culture Documents
FUNDAMENTALS OF ENTERPRENEURSHIP
PREPARED BY:
PREPARED FOR:
DR NUR ZAINIE ABD HAMID
FACULTY OF BUSINESS MANAGEMENT
7.0 APPENDICES
1.0 CHAPTER 1: INTRODUCTION
a) We want to prepare a place to celebrate a birthday. This is because there is do not have
shop cake at the area that provide this service. While this donut cake can give satisfaction
to our customers because it is big and filling.
b) It is our goal to offer new business opportunities. Our company will lease space for any
businessman.
vii. Future prospects of the business:
a) We want to open a new branch in other state in next 5 years. Our future prospect of the
business is to open a new branch to introduce the existence of this donut cakes with many
flavors in other place.
b) We will be offering 5% for each purchase 2 slice and above on very weekend. Besides
that, we willbe introducing a new menu for our new branch because this is to satisfy our
customers.
1. To convince relevant parties of the investment potential of the project. Suppliers help
persuade suppliers that our business endeavor is viable to supplies as well as our
company in the long term. Besides that, the Business Plan contains information relating
to the business operations, management, marketing, and financial status. The potential
investors can there obtain an overview of the company.
2. As a guideline for managing the business and to help employees comprehend and offer
them guidance on their tasks and responsibilities in company.
1.1 BUSINESS BACKGROUND
Permanent address : Kampung Charok Dara, Mukim Tawar, 09310 Kuala Ketil, Kedah
Correspondence address : Kampung Charok Dara, Mukim Tawar, 09310 Kuala Ketil, Kedah
Age : 20
Experience : 4 months
Age : 21
Experience : 4 months
Permanent address :
Correspondence address :
Email address :
Telephone number :
Date of birth :
Age : 20
Experience : 4 months
Age : 21
Experience : 4 months
Age : 20
Experience : 4 months
Age : 20
Experience : 4 months
The price of the premise is cheap and ths is the principal criteria we chose.
The saizing cost of our building is as affordable for RM 10 billion as for RM
35 billion in other areas. So, our costs are reduced. For the cost of rental per
month we just paid RM2300 only.
The distance from our shop with the source of raw material is not very far. It
is easy for us to get and receive ingredients for making cakes with this
facility. It also will cut our cost of production and transport.
c) Availability of manpower
d) Transportation facilities
There are many transit amenities in Bandar Sungai Petani that can connect
our town to another. For example, UTC Sungai Petani, KTM Sungai Petani
and others. Due to several transport amenities, many people will be attracted
to our town. That will make our visitor much bigger.
The distance between our shop with customer is very near as our location is
next to Amanah Saham Nasional Berhad and near the KFC Aman Jaya DT
and Bank. With this, it makes easy for us to reach our shop in proximity the
customer. This will raise our income.
f) Basic amenities (electrical, water, telephone and internet facilities)
There are basic utilities available in our locality as this is a developing city
and a lot of services such as water, telephone, electrical and internet have
been supplied. Because all basic needs have been met, our services will be
more effective and efficient.
1.5.2 Office Location
Type: Shop
Structure: 4- Stories building
Condition: In progress
Size: Land= 32400 square feet
Built up = 120 meter
Cost of building: RM 10 billion
Visual of building
2.0 CHAPTER 2: ORGANIZATIONAL PLAN
2.1.1 Vision
To become the world leading Donut Cake Café and place where everyone can meet, build
relationship and have a good time.
2.1.2 Mission
Want to be more passionate in creating new and exciting donut cake that taste excellent and
make every bite more enjoyable. We will never jeopardize the quality of our foods or our
family values, and we will strive to exceed customers’ expectations one order at a time.
2.1.3 Objectives
1. Provide goods and high-quality service to our customer with professionalism.
2. Expand our café brand to all over Malaysia in 3 years.
3. Establishing our Café outlet at all state in Malaysia in 15 years.
4. To provide customers with affordable price for our goods.
2.1.4 Logo & Description
Nannie’s Donut Cake House is a friendly and local donut cake shop serving tasty donut
cake and hot coffee for customer around Sungai Petani. It doesn’t matter if you’re coming
back from the school run, on a coffee break, or just want a tasty treat. Everyone is welcome
at our place. We’re looking for a nostalgic name and cheerful design for our Donut Cake
House that will attract customer to come and try our donut cake. For example, we can see
on Nannie’s name that we pick to make sure customers remember their memories of eating
their grandma or Nannie donut to make sure the nostalgic memories will be back. Next, for
the colour of the design we choose pink and blue. We want to provide a design with a
cheerful colour that will attract children and also adult to come and eat at our café with a
happy and cheerful mood.
2.2 ORGANIZATIONAL STRUCTURE
General Manager 1
Administration Manager 1
Marketing Manager 1
Production Manager 1
Financial Manager 1
Total 6
2.4 SCHEDULE OF TASKS AND RESPONSIBILITIES
SOCSO-1.75% contribution
2. Maternity leave & Paternity Maternity leave: 90 days (60 day with pay).
leave Paternity leave: 7 days during working period.
ADMINISTRATIVE BUDGET
3.0 CHAPTER 3: MARKETING PLAN
Mission
To be the first high quality doughnut cafe located in Sungai Petani to provide friendly
service, recyclable packaging, freshly brewed coffee and various flavours of
doughnut cake for all occasions.
Vision
Nannie’s Doughnuts Cake House is offering delicious doughnuts made fresh
throughout the day for everyone in Sungai Petani who want to indulge in a premium
taste of new created doughnut cake.
Objectives:
1. To delivery a fresh and delicious doughnut cake that will satisfy customers
cravings.
Nannie’s donuts is a bakery that focus on delicious dough made with special
ingredients. Our offer is to make baked donuts with a variety of flavors.
Our donut shop is strategically located in a busy location and we will market our product at
Sungai Petani which is near to Amanjaya Mall, Central Square and The Carnival Waterpark
to attract many customers to enjoy our delicious Donut Cake.
The information collection and data of customers that we conducted is through an online
questionnaire and distributed to a random 59 people. The informations gathered are gender,
age, Is there a bakery near their home area, Do they like donuts or cakes, Are they
interesting in our Donut Cakes, Do they like to try our donuts cake, What flavors do they want
to try and Are they will love this donut.
31 above 11 18.6 %
40 above 1 1.7 %
Maybe 8 13.6 %
which flavour do you will like Salted Caramel 6 10.2 %
most?
Nutty Choco 22 37.3 %
Maybe 12 20.3 %
2. Demographic (Income)
The demographic segmentation in Sungai Petani has different social classes,
lifestyles, and personalities that influence our market. In the social class, there are
high, middle, and low classes. The middle and upper classes are more likely to buy
our Donut Cakes because of their financial position and stability.
We determine our target market through online questionnaires and market segmentation
that we have done. Our main target market is the residential area which is Sungai Petani,
Kedah. We would like to provide a Bakery that sells new products such as Donuts Cake to
them because currently there is no store that sells the same donuts as us. Thus, the
residence can stop to buy our donuts despite having a busy lifestyle because of our strategic
location and easy for customers to buy immediately without having to worry.
We are targeting adults as our main customer because based on a survey conducted online,
we found that 64.4% of young people are more likely to enjoy this donut cake. Plus, they
also seem to be more interested in this unique combination of donuts and cakes we
produce.
3.4 MARKET SIZE
Target
Market Segment Market Potential Total Potential Purchase
Purchase (monthly)
RM RM
RM 1200/
Families 620 month RM 1,200 x 620 =
RM 744,000
TOTAL RM 1,722,500
RM 1722500 X 12 = RM 20,670,000
Market size per year = RM 20,670,000
3.5 COMPETITORS
Opportunities Threats
RM 20,670,000
TOTAL 100 % 13% 100% (same as total Market
Size)
3.7 SALES FORECAST
2022 100,250
Month 1
2022 102,350
Month 2
2022 104,250
Month 3
2022 108,250
Month 4
2022 109,250
Month 5
2022 110,000
Month 6
2022 127,000
Month 7
2022 170,250
Month 8
2022 231,300
Month 9
2022 261,000
Month 10
2022 309,000
Month 11
2022 334,100
Month 12
We have analyzed the product prices for other competitors and decide
to set a cheaper price and offer free coffee with every purchase so
that customers are more attracted and at an affordable price.
1. Advertising
2. Sales promotion
Total 2
3.10 CHEDULE OF TASKS AND RESPONSIBILITIES
Sales Assistance /
Cashier 2 2200 220 33 4,906
(RM) (RM)
Total RM 9350
Total RM 4398
3.14 MARKETING BUDGET
Fixed
Assets Monthly Other Total
Expenses Expenses Expenses
Particulars (RM) (RM) (RM) (RM)
Fixed Assets
Signboard 1250 1250
Office Furniture and fittings (refer 9350 9350
table)
Office Equipment (refer table) 4398 4398
Motor Vehicle (YAMAHA 135LC -
150 cc) 6800 6800
Working Capital
Remuneration (refer table) 4906 4906
Office supplies (Packaging) 250 250
Water bill 620 620
Electricity bills 750 750
Other Expenditure
Marketing Expenditure 480 480
Pre-Operations
Deposit (rent, utilities, etc.) 5000 5000
Business Registration & Licences 1000 1000
Insurance & Road Tax for Motor
500 500
Vehicle
Other Pre-Operations Expenditure - -
Total 21,798 6,526 6980 34,824
4.0 CHAPTER 4: OPERATION PLAN
4.1 OBJECTIVES
The objectives of our operational plan are as follows:
To make sure that all the operation activities will be run properly and
effectively by the workers who are responsible for it and able to achieved the
business goal.
To make sure that our product is nutritious, clean, Halal and always available
to the customer.
To make sure that the stocks is being managed properly.
To maximize the sustainable profit growth and minimize the lost.
To be aware with new business opportunity that is based on our product.
Activity Chart:
Received orders.
Received payment.
In a bowl, mix the margarine and castor sugar then stir thoroughly by
using electric mixer until sugar completely dissolve.
Add eggs then vanilla essence and stir with electric mixer until
completely dissolve.
Then, add baking powder and use electric mixer to mix it well.
Production Planning is concerned with the determination and arrangement of all facilities
necessary for future operations. During the scheduling phase the production plan is
translated into a detailed, usually day a day, schedule of products to be made. Besides, it
helps to decide the ways and means of production and showing the direction. That
importantly, it is based on sales forecasting. So, it is important to make sure that the
business is able to produce outputs that are enough to fulfil the expected market demand or
sales. This can be achieved by having a good production planning. In production planning,
the business will determine how much output to produce for a certain period of time such as
in a day, a week or a month.
Material Function
Butter Helps in leavening and adds moisture. It also makes
the donut cake tend to “melt in mouth" while eating it.
Castor Sugar Make the donut cake sweet.
Egg Helps create a smooth batter that creates good
texture.
Flour Flour holds ingredients together, resulting in batter
Milk To improve texture and mouthfeel. It also gives a soft
crumb structure in cakes, and contributes to the
moisture.
Baking powder To increase the volume and lighten the texture.
Essence vanilla Give vanilla scent in the donut cake and avoid
smelly.
White chocolate To give white chocolate flavour and topping on the
donut cake.
Dark chocolate To give dark chocolate flavour and topping on the
donut cake.
Strawberry To give strawberry flavour and topping on the donut
cake.
Almond nuts To give nutty flavour and topping on the donut cake.
Cheese To give cheese flavour and topping on the donut
cake.
Addible colour Give the better colour of the donut cake.
Chocolate rice To give the donut cake more topping.
Whipped cream To give the donut cake more topping.
4.6 MACHINE AND EQUIPMENT PLANNING
The financial is the last step in the preparation of the business plan. It is the most
important aspect of the business plan dan involve the calculation of the total project cost, the
choices of financial source and the preparation of financial projection in term of pro forma
statement which include the cash flow, income statement and balance sheet.
OPERATIONS EXPENDITURE
Fixed Assets RM
Working Capital
Raw Materials 102,636
Carriage Inward & Duty
Salaries, EPF & SOCSO 17,175
Other Expenditure
Other Expenditure 800
Pre-Operations
Deposit (rent, utilities, etc.) 1,250
Business Registration & Licences 540
Insurance & Road Tax for Motor Vehicle 510
Other Expenditure
TOTAL 188,309
5.2 PROJECTED SALES AND PURCHASES
PURCHASE PROJECTION
Year 1 Month 1 102,636
Month 2 102,636
Month 3 102,700
Month 4 102,800
Month 5 102,800
Month 6 102,900
Month 7 102,900
Month 8 103,000
Month 9 103,000
Month 10 103,000
Month 11 103,100
Month 12 103,100
Total Year 1 1,234,572
Year 2 ToTal Year 2 1,250,000
Year 3 Total Year 3 1,250,890
5.3 OTHER RELATED INFORMATION
FIXED ASSETS Econ. Life (yrs) FIXED ASSETS Econ. Life (yrs)
Office Furniture and fittings 5 Office Equipment 5
Office Equipment 5 Motor Vehicle (YAMAHA 135LC-150 cc) 5
Premises Renovation 5 Machinery and equipment 5
Vehicle (Office use only) 5 Vehicles 5
Signboard 5 5
Office Furniture and fittings 5 5
TAX RATE
Year 1 28%
Year 2 28%
Year 3 28%
ADMINISTRATIVE BUDGET
Particulars F.Assets Monthly Exp. Others Total
Fixed Assets
Land & Building - -
Office Furniture and fittings 18,533 18,533
Office Equipment 15,540 15,540
Premises Renovation 60,000 60,000
Vehicle (Office use only) 5,600 5,600
Working Capital
Remuneration 15,560 15,560
Utilities 8,600 8,600
Premises Rental 2,500 2,500
Travelling expenses 3,000 3,000
Office supplies 1,300 1,300
Stationaries 300 300
- -
Pre-Operations & Other Expenditure
Other Expenditure 10,600
Deposit (rent, utilities, etc.) 16,000 16,000
Business Registration & Licences 4,930 4,930
Insurance & Road Tax for Motor Vehicle 640 640
Other Pre-Operations Expenditure 8,000 8,000
Total 99,673 31,260 40,170 160,503
MARKETING BUDGET
Particulars F.Assets
NANNIE'S DONUT CAKEMonthly
HOUSEExp. Others Total
PROJECT IMPLEMENTATION COST & SOURCES OF FINANCE
Fixed Assets
Project Implementation Cost Sources of Finance
Signboard 1,250 1,250
Requirements Cost Loan Hire-Purchase Own Contribution
Office Furniture and fittings 9,350 9,350
Fixed Assets Cash Existing F. Assets
Office Equipment 4,398 4,398
Land & Building
Motor Vehicle (YAMAHA 135LC-150 cc) 6,800 6,800
Office Furniture and fittings 18,533 18,533
Working Capital
Office Equipment 15,540 15,540
Premises Renovation 60,000 22,456 - 37,544-
Remuneration
Vehicle (Office use only) 5,600 4,906 4,906
5,600
Signboard Office supplies (Packaging) 1,250 250 1,250250
Water
Office Furniture and bill
fittings 9,350 620 9,350620
Electricity biils
Office Equipment 4,398 750 4,398750
Motor Vehicle (YAMAHA 135LC-150 cc) 6,800 - 6,800-
Machinery and equipment 15,398 - 15,398-
Vehicles 50,000
Pre-Operations & Other Expenditure 50,000
Fixed Asset Office Furniture and fittings Fixed Asset Office Equipment
Cost (RM) 18,533 Cost (RM ) 15,540
Method Straight Line Method Straight Line
Economic Life (yrs) 5 Economic Life (yrs) 5
Annual Accumulated Annual Accumulated
Year Depreciation Depreciation Book Value Year Depreciation Depreciation Book Value
- - 18,533 - - 15,540
1 3,707 3,707 14,826 1 3,108 3,108 12,432
2 3,707 7,413 11,120 2 3,108 6,216 9,324
3 3,707 11,120 7,413 3 3,108 9,324 6,216
4 3,707 14,826 3,707 4 3,108 12,432 3,108
5 3,707 18,533 - 5 3,108 15,540 -
6 0 0 - 6 0 0 -
7 0 0 - 7 0 0 -
8 0 0 - 8 0 0 -
9 0 0 - 9 0 0 -
10 0 0 - 10 0 0 -
Fixed Asset Premises Renovation Fixed Asset Vehicle (Office use only)
Cost (RM) 60,000 Cost (RM ) 5,600
Method Straight Line Method Straight Line
Economic Life (yrs) 5 Economic Life (yrs) 5
Annual Accumulated Annual Accumulated
Year Depreciation Depreciation Book Value Year Depreciation Depreciation Book Value
- - 60,000 - - 5,600
1 12,000 12,000 48,000 1 1,120 1,120 4,480
2 12,000 24,000 36,000 2 1,120 2,240 3,360
3 12,000 36,000 24,000 3 1,120 3,360 2,240
4 12,000 48,000 12,000 4 1,120 4,480 1,120
5 12,000 60,000 - 5 1,120 5,600 -
6 0 0 - 6 0 0 -
7 0 0 - 7 0 0 -
8 0 0 - 8 0 0 -
9 0 0 - 9 0 0 -
10 0 0 - 10 0 0 -
Fixed Asset Signboard Fixed Asset Office Furniture and fittings
Cost (RM ) 1,250 Cost (RM) 9,350
Method Straight Line NANNIE'S DONUT CAKE
M ethod HOUSE Straight Line
Economic Life (yrs) Economic Life SCHEDULES
5 LOAN & HIRE-PURCHASE AMMORTISATION (yrs) 5
Annual Accumulated Annual Accumulated
Year LOAN REPAYMENT
Depreciation SCHEDULE Book Value
Depreciation Year HIRE-PURCHASE
Depreciation REPAYMENTBook
Depreciation SCHEDULE
Value
Amount 24,451- - 1,250 Amount - - 9,350
Interest Rate
1 5% 250 250 1,000 Interest
1 Rate 1,8705% 1,870 7,480
Duration (yrs)
2 5 250 500 750 Duration
2 (yrs) 1,8705 3,740 5,610
Method 3 Baki Tahunan
250 750 500 3 1,870 5,610 3,740
Year Principal Interest Total Payment Principal Balance Year Principal Interest Total Payment Principal Balance
4 250 1,000 250 4 1,870 7,480 1,870
- - 24,451 - - -
5 250 1,250 - 5 1,870 9,350 -
1 4,890 1,223 6,113 19,561 1 - - - -
6 0 0 - 6 0 0 -
2 4,890 978 5,868 14,671 2 - - - -
7 0 0 - 7 0 0 -
3 4,890 734 5,624 9,781 3 - - - -
8 0 0 - 8 0 0 -
4 4,890 489 5,379 4,890 4 - - - -
9 0 0 - 9 0 0 -
5 4,890 245 5,135 - 5 - - - -
10 0 0 - 10 0 0 -
6 0 0 - - 6 - - - -
7 Fixed0 Asset 0 -
Office Equipment - 7 Asset
Fixed - - -
Motor Vehicle (YAMAHA 135LC-150 cc) -
8 Cost 0(RM ) 0
4,398 - - 8
Cost (RM) - 6,800 - - -
9 0 0 - - 9 - - - -
Method Straight Line M ethod Straight Line
10 0
Economic Life (yrs) 50 - 10
Economic Life- (yrs) 5 - - -
CASH INFLOW
Capital (Cash) 390,000
Loan 24,451
Cash Sales 100,250 102,350 104,250 108,250 109,250
Collection of Accounts Receivable
TOTAL CASH INFLOW 414,451 100,250 102,350 104,250 108,250 109,250
CASH OUTFLOW
Adm inistrative Expenditure
Remuneration 15,560 15,560 15,560 15,560 15,560
Utilities 8,600 8,600 8,600 8,600 8,600
Premises Rental 2,500 2,500 2,500 2,500 2,500
Travelling expenses 3,000 3,000 3,000 3,000 3,000
Office supplies 1,300 1,300 1,300 1,300 1,300
Stationaries 300 300 300 300 300
Marketing Expenditure
Operations Expenditure
Cash Purchase
Payment of Account Payable 102,636 102,636 102,700 102,800
Carriage Inw ard & Duty
Salaries, EPF & SOCSO 17,175 17,175 17,175 17,175 17,175
Gross Profit
4,906 4,906 4,906 4,906 4,906 4,906 4,906 58,872 58,872 58,872
250
Less:
250
Enpenditure
250 250 250 250 250 3,000 3,000 3,000
620 Administrative
620 Expenditure
620 620 620 620 375,114 620 375,114
7,440 375,114
7,440 7,440
750 750 750 750 750 750 750 9,000 9,000 9,000
Marketing Expenditure 78,312 78,312 78,312
Other Expenditure 11,880 11,880 11,880
Business Registration & Licences 6,470
102,800 Insurance
102,900 & 102,900
Road Tax for 103,000
Motor Vehicle103,000 103,000 1,650103,100 1,650
1,131,472 1,650
1,234,572 1,250,000
408 408 408 408 408 408 408 4,890 4,890 4,890
102 102 102 102 102 102 102 1,223 978 734
0 0 0 0
158,270 158,370 158,370 158,470 158,470 158,470 158,570 2,034,230 1,913,496 1,928,680
(48,270) (31,370) 11,880 72,830 102,530 150,530 175,530 447,221 292,374 1,071,970
13,561 (34,709) (66,079) (54,199) 18,631 121,161 271,691 447,221 739,595
(34,709) (66,079) (54,199) 18,631 121,161 271,691 447,221 447,221 739,595 1,811,565
Other Assets
Deposit 22,250 22,250 22,250
Owners' Equity
Capital 390,000 390,000 390,000
Accumulated Profit 106,306 350,768 1,389,364
496,306 740,768 1,779,364
Long-Term Liabilities
Loan Balance 19,561 14,671 9,781
Hire-Purchase Balance
19,561 14,671 9,781
Current Liabilities
Accounts Payable 103,100 118,528 119,418
LIQUIDITY
Current Ratio 4 6 15
Quick Ratio (Acid Test) 4 6 15
EFFICIENCY
Inventory Turnover #VALUE! #VALUE! #VALUE!
PROFITABILITY
Gross Profit Margin #VALUE! #VALUE! #VALUE!
Net Profit Margin 5.14% 11.08% 34.61%
Return on Assets 17.17% 27.97% 54.42%
Return on Equity 21.42% 33.00% 58.37%
SOLVENCY
Debt to Equity 24.71% 17.98% 7.26%
Debt to Assets 19.82% 15.24% 6.77%
Time Interest Earned 86 249 1,415
5.11.1 GRAPH
6.0 BUSINESS MODEL CANVAS
7.0 APPENDICES