Universidad Abierta para Adultos

(UAPA)

Departamento de Ciencias de la Educación

Unit II: Family and Tourism

Abiel Enmanuel Jiménez

Matricula 15-4545
Sección GV70

English Seminar
Facilitator: Eddy Muñoz

Fantino, Prov. Sánchez Ramírez

March, 23. 2021
Family and tourism
 Introduction

Traveling families seek a change of strategies, by hotel establishments, to

achieve the satisfaction of each member of the family. Two of the services in
which traveling families most demand, the surprise factor are in the restaurant
and leisure. That’s why in this task will be showed the importance of giving
an exceptional service, on another hand, it´ll be highlighted the big business
that it represents.

Keywords: Family, tourism, motivation, business, experiences, hotels,

services, valuable, memories, good experiences, free time, activities, leisure.
 Family and tourism

This enterprise offers relaxing experiences, pleasure and excitement, more

than services and products, it provides good and unforgettable moments. But
its services include everybody, it means, the family is the major element of
this enterprise.

Children and adolescents when they have an experience, whether positive or

negative, establish a relationship with what they have around them, whether
they are objects, people or even living quarters, relating them later, in their
memories, with the emotion experienced and the satisfaction that they have.
The fact of traveling as a family supposes an extra confidence with the
selected hotels. The lack of information, or the lack of specific information,
creates a feeling of uncertainty and doubt in the families when hiring a hotel.
For this reason, the quality badges that guarantee the services of the tourist
accommodations acquire special relevance, since they create the relationship
of trust between hotel and family, turning this emotion into a positive one,
since they provide more detailed and specialized information.

If a good emotional management is achieved in them, an alliance is created

that will allow to be the point of union between hotel and other families. They
will share experiences, communicate emotions. The best marketing service
you can have is an emotionally satisfied family.
 Family and Tourism

It´s a great business that provides awesome experiences base on:

What “family” looks like

Why family matters
today

Family don’t make tourism-based decision

It´s because in isolation

How to engage with families

How customers make and create great family
decisions experiences

Taking the customer roadmap now let’s

look at how the family audience makes
The customer journey follows a distinct its holiday decisions and what you as a
path that steers them through the tourist service provider can do to
decision making process in four steps. positively affect these decisions:

Awareness is created when there are plenty of

opportunities for a family to see, hear or read
Awareness about your product or service. The key
Motivation motivating factor is families’ aspiration to create
Sale/trial great family memories. Once sufficiently
Repeat/ recommend motivated, the family will move on to the next
stage in the customer decision process, and try
your product. Meeting expectations will make for
satisfied customers. But exceeding those
expectations will generate recommendations.

Families are a valuable market that have evolved

They view and choose a given product or
significantly in the last few years and need to be re-
service with regard to how it relates to and
considered in a new light And They’re important
ideally complements other tourist products and
because they’re seekers of a rich and diverse range
services being considered.
of holiday experiences.
 Conclusion

To sum up every family is always looking for an opportunity to go on vacation

and that is the reason why Family has become the most important fact of the
tourism. Families try to make their relatives enjoy unforgettable vacations and
they would work hard to achieve that, that’s why tourism companies are
always trying to know what families’ necessities are when they visit a place.
 Bibliography

Family Friendly. (16 de Julio de 2018). family friendly. Obtenido de

file:///C:/Users/Gustavo%20A.%20Hernández/Downloads/1-%20Family-
Friendly-Toolkit_Lets-Talk-Families-Workbook.pdf

Hernández, G. A. (16 de julio de 2018).

National Institute Open Schooling. (2 de February de 2013). Virtual Open

Schoolin. Obtenido de
http://oer.nios.ac.in/wiki/index.php/Forms_of_Tourism#Concept_Map