Food and Beverage Industry

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Modern age, civilized people, fashion trends – these all are inseparable parts of the 21  century
world citizens. And among these parts, FOOD AND BEVERAGE will be on top of priorities. Food
and beverage industry is one of the most rapidly growing industries after the food industry.
People can’t live without food. On the other hand, without the opportunity of indulging their
thirst for soft drinks, they would be dead either.

Food and Beverages:

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Food and beverages – these two items go a

long way along with modern peoples’ day to day life and also in the food industry.
People are now more likely to try new things daily. They are bored with their drab
way of living and that’s where they start exploring new and interesting ideas to
make life more amazing. And in their quest of an exciting life style, food and
beverages as well as soft drinks produced by the food and beverage
companies play a key role and so do a food and beverage industry along with the
food industry. And among the full list of food and beverages that are produced in
a food and beverage industry, soft drinks are always found on the top as the
augmentation of soft drinks has made the food industry and the food and beverage
companies bigger. Soft drinks are adored by almost everyone; even people who are
forbidden by their nutritionists to have soft drinks, are found having soft drinks
crazily.

Soft Drink:
Soft drinks is a term that we use every day. No matter it’s a birthday party,
anniversary or just a simple family get-together, the part of soft drinks is
inseparable. Soft drinks produced by the food and beverage companies in a food
and beverage industry have become inevitable for people of modern ages and also
for the food industry. Soft drinks produced in a food and beverage industry,
usually contain water or carbonated water, a sweetener and a flavoring agent.
Alcoholic soft drinks are usually considered as hard drinks whereas soft drinks are
‘soft’ when compared to hard drinks. Soft drinks that are produced by the food and
beverage companies in the food industry are usually non-alcoholic; some of those
soft drinks can contain alcohol below an acceptable limit of equal or below 0.5% of
the total volume. Soft drinks produced in the food and beverage companies of the
food and beverage industry are usually served cold. Soda fountain, phosphate soda
and carbonated drinks – soft drinks in the food industry can be categorized into
these categories and carbonated soda can be considered as the most preferred
category of soft drinks in the food industry worldwide, manufactured in the food
and beverage industry. There are some health issues associated with soft drinks in
the food and beverage industry – hypokalemia, dental decay, obesity and heavy
weight related issues or any substantial health risk. Reports of scientists have
proven that, soft drinks produced in a food industry can be deleterious for human
health. But in every case study, one important factor is noticed. That is – heavy
consumption of soft drinks from the food and beverage companies in the food and
beverage industry. Around 4-10 Litres/day is very likely to have a severe adverse
effect on human health and this amount of soft drinks from the food and beverage
companies may seem awkward to some, some may think it’s impossible in case of
soft drinks – but there are several cases which was linked to the food and
beverages industry and soft drinks consumption at this rate. What we need to do, is
know the limits of us and our body and the limit of soft drinks consumption. Excess
of anything is never good; even it may seem good in the beginning and even if it is a
part of the food industry.
Worldwide Popular Soft Drinks:
Coca-cola Beverage Industry:
Coca-Cola is one of the world’s largest food and beverage companies. The Coca-
Cola Beverage Company of Atlanta, Georgia is the producer of Coke which is a
registered trademark of the company in the US since March 27, 1944. Coke is one
of the most popular soft drinks produced in the food and beverage industry and
sold out worldwide. A rating provided by Interbrand’s Best Global Brand 2011 rated
Coca-Cola as the world’s most valuable brand. Coke can be considered one of the
soft drinks and is highly consumed worldwide. People of every age are attracted to
Coke. Coke has been led to its current dominating position among the food and
beverage companies by businessman Asa Griggs Candler. The Coca-Cola Beverage
Company, alike all other food and beverage companies has occasionally introduced
several cola drinks as well as soft drinks in the food and beverage industry under
the brand name of Coke. Some of those are No Caffeine Coke / Caffeine Free Coke,
Coke Vanilla and the most common of those is the Diet Coke. Coca-Cola has
declared to all other food and beverage companies as well as the food and
beverage industry that Coke is made of – carbonated water, sugar, caffeine,
phosphoric acid, caramel color and natural flavorings. A 355 ml can of Coke
contains 140 calories. Despite various criticism and cases, Coke, as compared to
products of other food and beverage companies, has been running successfully
worldwide in the food and beverage industry and in each of such occasions; they
came up with a reasonable explanation, which had made them more popular
among all other food and beverage companies. Coca-Cola’s another invention
which has made them more successful in the food and beverage industry is Sprite.
Pepsi Beverage Industry:
Pepsi one of the most popular carbonated soft drinks in the world. PepsiCo
Beverage Company is the proud manufacturer of Pepsi in the food and beverage
industry, which was developed in 1893. Initially, it was introduced as Brad’s Drink.
Later, the name of one of the most famous soft drinks – Pepsi-Cola was introduced
in 1898 and in 1961, the name was changed to Pepsi in 1961. Pepsi, other than all
other food and beverage companies in the food and beverage industry, has been
considered a rival to Coca-Cola. In 2012, Pepsi became the third most popular
carbonated drink produced by the food and beverage companies in a food and
beverage industry in India having a 15% market share. India, Saudi Arabia, Pakistan,
Oman, Guatemala are some places where Pepsi has been successfully outsold
Coca-Cola. Pepsi is produced by the amalgamation of carbonated water, caramel
color, sugar as high fructose corn syrup, Phosphoric acid, citric acid, caffeine and
natural flavors. A 355 ml Pepsi can contains 150 calories. PepsiCo, among all other
food and beverage companies is the proud producer of many other popular soft
drinks in the food and beverage industry, among which the name of Mountain Dew
and 7 Up should be mentioned here.
RedBull Beverage Industry:
RedBull an energy drink manufactured by Red Bull GmbH, an Austrian company
among the best food and beverage companies of the food industry which was
created in 1987. Red Bull is the most popular energy drink in the world, in terms of
market share and the company has sold 5.2 billion cans in 2012. The company’s
main motto is to promote public image and empower the brand. The slogan of Red
Bull is “it gives you wings”. This particular energy drink has created a huge market
of over 150 related types of products in a food and beverage industry.
Lipton Beverage Company:
Lipton is a tea brand in the food and beverage industry and it was originated in
Scotland, United Kingdom. It was a supermarket chain too, until it was sold off to
Argyll Foods. From then, it has been only focusing in making tea. Thomas Lipton
was the founder of Lipton tea, which was named after him. In the list of most
preferred beverages lists, tea is also found to be in a higher position. People who
are more of a health conscious type, they prefer to have a hot-served cup of tea for
refreshing. Tea has gained his popularity because of the benefits it provides with.
And Lipton, among all other food and beverage companies has gained its
popularity by means of its quality and taste. It was first introduced 123 years ago, in
1890. Since then, it has been continuing to maintain its superior quality.

Food Industry:
 Foods are parts of our daily lives. Human lives are
so much to depend on foods, from the very primitive ages. In the modern age, food
processing has grown at a rapid rate and resulted in creating so many food and
beverage companies as well as the food and beverage industry. A food
industry working cycle includes:
 Regulation
 R & D (Research & Development)
 Harvesting
 Food Processing
 Marketing
 Consumption
An employee base of over 16.5 million people is involved in the food processing
cycle, in the food and beverage companies as well as a food and beverage industry.
US consumers have spent 1.8 trillion US dollars annually in 2012 on food. According
to a report of 2004, processed food sales of the food and beverage companies had
an aggregate of 3.2 trillion US dollars. Modern technologies associated to a food
industry are decreasing human effort and on the other hand, increasing
possibilities and production.

Food and Beverage Companies – Worldwide:

A food and beverage industry is located in every corner of the world. This has led to
the development of food and beverage companies in every continent. Here is a list
of food and beverage companies that manufacture soft drinks and are a part of the
food industry, located in countries of all continents except Antarctica and it’s
obvious to leave that:
Australia (Australia):
Cascade Brewery Food Industry:
Cascade Brewery was opened in the year of 1832. It’s the oldest of all the breweries
among the food and beverage companies in the food industry of Australia and still
maintaining its continuity of good quality. It has a sale of 36 million litres per year.
It’s owned by SAB Miller. It is located in South Hobart, Tasmania. Some of the
popular products include: Cascade Summer Blonde, Cascade Bitter, Cascade Real
Range, Cascade Lager etc. Cascade is considered rare among breweries all over the
world as it has its own malting for its beers.