Professional Documents
Culture Documents
● Incorporate and develop the principles of modern agility into human talent management
● Describe and develop the new practices that make human talent management in agile frameworks,
how you must first generate transformations to then be a business partner
● Describe and train in agile at scale tools to be able to generate new ways to do talent management
in new business scenarios
● Redesign with people at the center the processes of employment, training, development and
compensation within the framework of agile businesses
Who is CertiProf®?
Our philosophy is based on the creation of knowledge in community and for this purpose its
collaborative network consists of:
● CKA's (CertiProf Knowledge Ambassadors), are influential people in their fields of experience or
mastery, coaches, trainers, consultants, bloggers, community builders, organizers and evangelists,
who are willing to contribute to the improvement of content
● CLL's (CertiProf Lifelong Learners) identify as continuous learners who have demonstrated their
unwavering commitment to lifelong learning, which is vitally important in today's ever-changing
and expanding digitized world. Regardless of whether or not they win the test
● ATP's (Accredited Trainer Partners), Universities, training centres and facilitators from all over the
world that make up the partner network
● Authors (co-creators), Industry experts or practitioners who, with their knowledge, develop content
AGILE HR CERTIFIED PROFESSIONAL AHRCP™
for the creation of new certifications that meet the needs of the industry
● Internal staff, our team distributed with operations in India, Brazil, Colombia and the United States
that support day by day the execution of the purpose of CertiProf®
2
Who should attend this certification? Presentation
Introduction
Projects are affected by time, cost, scope, quality, resources, organizational capabilities, and other
limitations that make them difficult to plan, execute, manage, and ultimately succeed.
Badge
https://www.credly.com/org/certiprof/badge/agile-hr-certified-professional
Lifelong Learning
The winners of this badge have demonstrated their unwavering commitment to lifelong learning,
which is vitally important in today's ever-changing and expanding digitized world. It also identifies the
qualities of an open mind, disciplined and constantly evolving, capable of using and contributing with
Earning Criteria:
● Be a candidate for CertiProf® certification
● Be a continuous and focused apprentice
● Identify with the concept of lifelong learning.
● Believe and identify genuinely with the
concept that knowledge and education can
and should change the world
● Want to boost your professional growth
3
AGILE HR CERTIFIED PROFESSIONAL AHRCP™
4
Agenda
Module 1: Agility as a Mindset 8
Purpose 9
Relationship Between Agile and Waterfall 10
Differences in Thought 11
What is Agility? 11
Differences in Thought 12
Organizations That Have Adopted Agile 3 Main Features 12
Value / Effort 14
Challenges for Agile HR Implementation 15
Scrum for HR 15
Module 2: Agile Culture in HR 17
Purpose 18
Recommended Book 18
How do you get paid? 19
Cultures 19
Evolution of Organizational Paradigms 20
Red - Impulsive 20
Amber - Conformist 21
Orange - Achievement 21
Green - Pluralist 22
Teal 22
Team Composition Multidisciplinary 23
New Organizational Design: Matricial 23
Tribe 24
New Organizational Design: Cells 24
Module 3: Planning Agile 25
Waterfall Goals 26
The Traditional Stack 26
“Agile” (Only halfway) 26
5
Employee Experience 36
Reason for Being (Purpose) 36
Talent Attraction Process Experience 37
Agile Workplaces 37
What are the candidates looking for? 38
Active Continuous Pipeline 38
Agile Recruitment 39
Challenges for Agile HR Implementation 39
Scrum for Talent Acquisition 39
Kanban in All HR Area Practices and Processes 40
Peer to Peer Recruitment: Referrals 40
Referral Program Risks 41
Positioning of Referrals 41
Star Model: Competency Interview 42
Technical Interview 42
Candidate Comparison 43
Hire: Only 2 Possible Results 43
On Boarding 44
Suggested Books 45
Module 5: Training and Development 46
Continuous Training and Development 47
Role/Role Maturity vs. Role Stand 47
Traditional Development vs. Agile Development 47
Agile Career Model 48
Development Map 49
Development Map According to Expertise Chapters 50
Specialization Matrix 50
What talent do I need? Team Skills Matrix 51
Reskilling the Upskilling of Talent 52
How do I identify talent? Learning Agility / Growth Mindset 52
Experiment 53
AGILE HR CERTIFIED PROFESSIONAL AHRCP™
6
Compensation and Rewards:From Where to Where 62
Rewards: Not Everyone Wants the Same Thing 62
Rewards And Incentives 62
Moving Motivators 63
Rewards and Incentives 64
What do we reward? 64
How much money does each one deserve? 66
Suggested Books 66
Closing Rules 67
7
AGILE HR CERTIFIED PROFESSIONAL AHRCP™
8
Module 1: Agility as a Mindset
Agility like organizational mindset, values and culture What is it about? What's going on in the
organization? Why work with Agility? In what contexts? Why HR Agile or HR Agility?
9
Source: https://www.agilehrmanifesto.org/
The status of the project is measured by Requirements are prioritized by the value
the % completion they bring to the business
The project is measured in terms of
Risks are generally not handled daily
delivered functionality
The customer needs a lot of time to Risks are managed daily and throughout
receive the final product the team
At the beginning of the project, the
The client does not interact during the
customer can get parts or deliveries of
process
the job (incremental deliveries)
10
Differences in Thought
Agile Waterfall
Approach People Processes
Documentation Minimum requirements Exhaustive
Process style Iterative (Sprints) Linear
Planning in advance Casualty Loud
Prioritization of requirements Based on business and customer
Under the work plan
value
Quality assurance Customer-centric Process-focused
Organization Self-organized Managed
Management style Decentralized Centralized
What is Agility?
“Agility is the ability to create and respond to change in order to make a profit in a turbulent business
enviroment."
11
Differences in Thought
12
2. The law of the small team.
13
Value / Effort
Do you have an adjustment between culture (values and behavior) on the one hand and structure
(methods, processes and systems) on the other?
Thoren, Pia-Maria. Picture book of agile people (p. 49). Kindle edition.
14
Challenges for Agile HR Implementation
The State of Agile HR vol. 1 2020, issued by Organize Agile in conjunction with the University of
Applied Sciences, Utrecht reveals the main challenges for the implementation and deployment of
an agile model for HR; 63% highlight Leadership Development as a success factor, which leads us to
conclude that the Agile Leadership of agile adoption models must undoubtedly be present as a key
element.
SOOM Agile RH, Organize Agile. (2020), 1st State of Agile HR 2020.
Scrum for HR
● Greater integration
● Collaboration and adaptation of all areas of payroll, professional development, recruitment and
selection
● Effective communication throughout the equipment
● Better performance and motivation in the team
● Greater organization and transparency in activities
● Visibility into the activities that each member of the area is carrying out
● Having constant feedback can improve recruitment and selection processes, as we encourage
empathy, adaptability and growth of the area
● The integration of tools allows us to have better organizational visibility (Kanban boards)
15
• Induction and welcome
of new collaborators
• Feedback and job performance
• Promote organizational
strategy
culture
• Goals and objectives aligned to
• Encourage the
job feedback
collaborator’s
• Rewards system
commitment
16
Module 2: Agile Culture in HR
17
AGILE HR CERTIFIED PROFESSIONAL AHRCP™
Agile culture in HR. What are the main changes in structures and new capabilities, the generation
of collaborative networks that deliver value with purpose. The development of experimentation as a
basis for innovation.
Purpose
Recommended Book
AGILE HR CERTIFIED PROFESSIONAL AHRCP™
18
Cultures
How do you get paid?
19
AGILE HR CERTIFIED PROFESSIONAL AHRCP™
Evolution of Organizational Paradigms
Red - Impulsive
AGILE HR CERTIFIED PROFESSIONAL AHRCP™
20
Amber - Conformist
Orange - Achievement
21
Green - Pluralist
Teal
AGILE HR CERTIFIED PROFESSIONAL AHRCP™
22
Team Composition Multidisciplinary
UX Designer
Product Owner
UI Designer
Product Analyst DESIGN
Browser
BUSINESS
Scrum Master
TECHNOLOGY Developers
QA
DevOps
Architect
Tribe Leader
A set of related Squads unite into a tribe,
Tribe’s Technical leader which has a global mission connected with
customer service.
Chapter CL
Chapter No more than 150 people in a tribe.
CL
23
Tribe
• Focus on action.
Front line
• Flexible resources adaptable to
employees Leadership shows the
change
• They can be quickly deployable north and acts as a
facilitator to fulfill its
mission.
24
Module 3: Planning Agile
25
AGILE HR CERTIFIED PROFESSIONAL AHRCP™
Planning Agile. Value measurement. OKR management. Big Room Planning. synchronization. Key ceremonies.
Release of structures and operation so that you can initiate HR transformation. Collaboration.
Agile Work Framework, value delivery cycle, area value proposition formulation and new product
development. Construction of the Operation Model. Epics and Avenues.
Waterfall Goals
● Top Down
● Unidirectional
● Irreversible flow
● No Feedback cycles
“Research matches intuition: Having performance-enhancing goals. Spending hours implanting them from
top to bottom doesn't.” - Lazgo Bock, VP de People Operations, Google.
26
Waterfall goals implanted from top to bottom
Culture Top-Down order and control
Strategy Static annual plan
Tactic Lean Startup + Lean Product Management
Operations Agile Development
Created By Intel
27
Doer's Formula for OKRs
28
OKR Ambitious and annoying?
Psychological Security
Performance pressure
(Accountability of results) Source: Amy Edmondson
OKR
Objective: OKR Example
29
Choose Your Key Results Well
30
60 %
TOTAL
BOTTOM TO TOP
TRANSPARENCY
31
AGILE HR CERTIFIED PROFESSIONAL AHRCP™
About OKRs
Example
Key Results:
● Increase the average weekly active user visits to 4 (75%)
● More than 100 new recommendations (100%)
● Increase engagement (users who complete a profile) to 75% (60%)
● Reduce payment user losses to 1% (40%)
OKR Canvas
OBJECTIVE
Hypothesis YES NO
32
Module 4: Talent Attraction
33
AGILE HR CERTIFIED PROFESSIONAL AHRCP™
Talent attraction. How I attract talent, team choice, process as experience, value proposition. The
value of experience and branding.
From:
● Interviews are conducted by trained HR staff
● The focus is on the adequacy to the description of the position
● Mostly administrative onboarding process
To:
● Interviews are conducted by future colleagues
● The focus is on fit with organization and purpose
● Significant training in relational skills and business culture
● Rotation programs to immerse yourself in the organization and generate networking
(*) Laloux, Reinventing Organizations
SELECT TALENT
Mixed strategy: little time available + little talent available (formed and competed) requires parallelizing
efforts.
34
Attracting Marketing and Positioning
Entrepreneur Culture
35
Employee Experience
36
Talent Attraction Process Experience
Agile Workplaces
Agile workplaces are spaces designed for
37
What are the candidates looking for?
We can list 5, in order of importance:
“Top people will respond to compelling ads that are easy to find, especially if they focus more on opportunity
rather than qualifications. Top people don’t get excited when reading a list of requirements."
–Lou Adler, Hire With Your Head: Using Performance-Based Hiring to Build Great Teams
38
Agile Recruitment
39
Kanban in All HR Area Practices and Processes
The following is an example of the activities you might include in the talent acquisition process:
Fullstack
Developer
Sofware
Architect
Referral programs are one of the best sources of recruitment for 4 reasons:
1. Team members know what they want and need to complement each other
2. It's the people they're going to work with to achieve the goals
3. It generates capabilities to identify competencies and skills and then manage their development
4. Two clients for HR: Candidate and Leader, but the choice must be mutual, and HR becomes a
mediator rather than a meeting facilitator
40
Referral Program Risks
● Look out for bonuses or rewards that can impact the value of the program (the individual goal
before the team goal, the short term before the long term, etc.)
● Watch out for the diversity mix. We usually look for individuals similar to us. Add mix of
heterogeneous and complementary looks
● Watch out for the experience of referrals because it directly impacts their collaborators (they are
their acquaintances and their reputation comes into play as well)
Positioning of Referrals
DIGITAL TALENT: DESIGNED BY THE DESIGN COMMERCIAL TALENT: COUNT YOUR TASKS
TEAM COUNTING THEIR EXPERIENCE TO AND WHY YOU CHOOSE THIS PROPOSAL.
ADD OTHERS TO THEIR TEAM.
41
Star Model: Competency Interview
Technical Interview
A technical challenge, which simulates the work you will do, allows you to:
● The candidate shows what he or she can and has to offer, and talk from what he or she is passionate
about without disguising answers
● The interviewer knows him doing so and ask him about how he did it or why he made such decision,
as well as evaluating his seniority
AGILE HR CERTIFIED PROFESSIONAL AHRCP™
In that dynamic happens the encounter and the mutual choice because they will be TEAM.
42
Candidate Comparison
43
On Boarding
On Board Yourself!
AGILE HR CERTIFIED PROFESSIONAL AHRCP™
44
Suggested Books
45
AGILE HR CERTIFIED PROFESSIONAL AHRCP™
AGILE HR CERTIFIED PROFESSIONAL AHRCP™
46
Module 5: Training and Development
Training and Development. New ways to make a "career", development maps, skilling mapping, role vs.
position, reskilling, the centrality of maturity in the role, new ways to measure potential in horizontal
and circular organizations, how to develop a culture based on Growth Mindset, Learning agility.
47
Agile Career Model
Principles to consider:
Specialization Matrix:
● Performance will be measured objectively
● Specific growth criteria
● Career progression is defined by levels
Performance
assessment
with objective
criteria
Career
Model
AGILE HR CERTIFIED PROFESSIONAL AHRCP™
Relevant
Flexible career
training and
opportunities
certifications
● Relevant certifications and training courses ● Clear principles for progress and move
● Leadership training ● Specialization is also required in leadership
roles
● Clear criteria to move through different
specialties
48
Development Map
A2 (Entry level)
▪ Graduate or junior in the role
▪ Perform tasks by following explicit rules
Analyst
Jr Analyst
49
Development Map According to Expertise Chapters
● All chapters will have up to 5 levels of expertise according to the Dreyfus Model
● Specialization levels relate to wage grades in a standardized manner and based on their value
generation
● A detailed description of the behaviors and knowledge required by each chapter and for each
level of specialization is available to be clear about what is required of the collaborators
Master (M)
Expert (E) Wage grade ranges exist for each
Dreyfus Senior (S) Dreyfus level (except for PO and
Dreyfus Clasification Tribe Leader tracks) to ensure
Advanced (A)
Model consistency and recognition of
Entry Level (N) levels (e.g., not trivializing the
concept of Expert)
Salary Grades A5 A4 A3 A2 A1 S4 S3 S2 S1 G4 G3
CL Chapter
Specialty 1
members can Each chapter will define the
range of its wage scale related to
(N) (A) (S) (E) (M) assume the role
the Dreyfus model based on a
of Chapter Lead standard methodology and
CL by reaching The highlighting the need for the
Specialty 2
Examples Expert and specialty and its respective value
Master levels. generation
(N) (A) (S) (E) (M)
Dreyfus levels may consider
more than one pay scale. Each
CL
Specialty 3 level of the specialty will have a
detailed description
(N) (A) (S) (E) (M)
Specialization Matrix
What is the Specialization Matrix?
It is the tool that allows each chapter to describe its specialty and the levels of evolution of it, as well
as the value that its specialty brings at each level to the organization.
Matrix structure
Technical skills
AGILE HR CERTIFIED PROFESSIONAL AHRCP™
N1 N2 N3 N4 N5
Skill 1 Description of the evolution of each technical skill
(expressed in knowledge, behavior,
Skill 2
required resources).
Skill 3
Achievements
N1 N2 N3 N4 N5
Achievements and experience that the specialist must 1 Additional
Achievements
achieve to continue to evolve criteria
50
Benefits of the Specialization Matrix
of expertise for continuous performance and allow you to manage the specialties
assessment and feedback ● Productivity: Improves productivity by
● Development: Allows you to define the promoting more prepared and better-
partner's development plan. Defines clear performance specialists in your assignments
requirements for level-to-level growth and ● Autonomy: Promotes self-employed and
51
Reskilling the Upskilling of Talent
Mapping and
Define the
Self-perception Action Plan
purpose and Make the RESKILLING AND
according to
Steps
1 2 3 4
Define the work Define technical skills, Self-mapping of each Identify gaps that allow
Objectives
team and specialty cross-cutting skills, person according to matrix. the self-development of
that the Chapter achievements and Feedback from others I skills and skills, and peer
will develop. depth of them. work with to identify gaps learning from each
between self-perception other.
and perception of others.
Action plan for
development and training.
52
Experiment
COLLABORATION
TRANSPARENCY ´
PURPOSE
NETWORKS´
ADAPTABILITY ´ AND
INSPIRATION LEARNABILITY
COMMITMENT
53
Circular Model Talent
4. Growth
Maturity in Value Delivery
3. BUSSINESS
SOFT SKILL
2.Purpose Feedback 360
Self Assessment
1. PERSONALITY
TRAITS
Self Assessment
Organic Growth
Hackathon
Coaching
Feed foward Reverse
conversations Investigate Develop mentoring
AGILE HR CERTIFIED PROFESSIONAL AHRCP™
Reassign Level
Learnability
54
TODAY AGILE TALENT FLIES OUT
55
AGILE HR CERTIFIED PROFESSIONAL AHRCP™
Module 6: Performance and Compensation
AGILE HR CERTIFIED PROFESSIONAL AHRCP™
56
Performance and Compensation. Delivering value as a team vs the individual and mechanistic look.
Management focuses on the conversations of an agile coach, the liberation of structures. Periodic
review, 360 feedback. Rewards and recognition. How you grow in an agile organization.
To:
Conversations
Performance Recognitions
Development
Rewards Promotions
57
Individual Performance vs Group Performance
• They measure individually and give • They measure the performance of the team,
individual incentives and are not bothered by the individual
• Private and confidential objective • Public and visible objective and results
information information for all: peer pressure
• Top level that demands results, without • Self-love for improving for purpose and pride
purpose (focus on the task) • The team talks about what went well and
• Lots of control and fear and little what it could have done better
confidence in others • High level of confidence and low level of fear
“When people have the power to make decisions and the resources to work for a meaningful purpose, they
don't need motivational conversations or challenging goals. They do need to know if they're doing their job
right."
Conversation-Focused Management
1. Self-assessment: how am I doing things? What did I achieve and what I didn't? What do I have to
improve?
2. Individual conversation with peers and business and expertise leaders: How do you see me? What
do you think I achieved and what I didn't? What would you suggest to me to improve?
3. Team conversations: how did we do it? How could we do better? What are we missing?
People often take a good job for granted, or just say "Good job!" which is too specific a form of feedback.
In the case of negative feedback, we tend to avoid the issue and buy time until the next formal evaluation
AGILE HR CERTIFIED PROFESSIONAL AHRCP™
58
Continuous and 360 ° Feedback
Feedback is humbly asked for, received with gratitude, and given with love. It should be a joint,
multilateral and permanent exploration action, not just at the end of the cycle.
“Consciously or unconsciously we often use feedback to try to adapt others to what we think they should be."
Frederick Laloux
Compliments:
● What has gone really well this year and we'd like to celebrate?
Learning:
● What have we learned in this process?
● What didn't go so well or could we have done differently?
● How do we evaluate things as they are in relation to how we thought they would be?
Longings:
59
The Team Retro: Team Feedback
Retrospective is a time for the team to inspect themselves and create an improvement plan that will
allow it to work better in the next sprint. It takes place after the Review and the focus is the equipment
and processes, not the product review.
● Identify opportunities for improvement in technical aspects (expertise that may be missing) or in
team dynamics (how interpersonal relationships work)
● The focus is to get concrete actions responsible for their follow-up
Phases of the Retrospective
● Check-in: remember the purpose of the meeting and the maximum time it can last
● Collection: analyze the team's mood, present relevant facts that have occurred in the iteration,
identify finished, unfinished items, locks, relevant decisions made, etc
● Learn: analyze facts and answer questions: what happened? Why did it happen? How can we
improve it?
● Decide what to do: from everything identified, choose what we want to work on to incorporate it
into the next iteration
● Check-out: mark responsible to follow each of the actions we have chosen. Motivate the team by
thanking the work, openness, participation, transparency and trust
Liberating Structures
AGILE HR CERTIFIED PROFESSIONAL AHRCP™
http://www.liberatingstructures.com/
60
The Team Retro: Triggers
Gallup's 12 questions are triggers to use one per retrospective session, when needed:
61
Compensation and Rewards:From Where to Where
From
To
Energize people: people are the most important parts of an organization, and managers should do
everything they can to keep people active, creative, and motivated.
Motivation and commitment: technically, we can't make people feel motivated or engaged, but we
can certainly set the right conditions that maximize the likelihood of it happening (although success is
never safe). It manages the system, not people.
Intrinsic motivation: behavior that is triggered from within a person. In other words, the person gratifys
himself.
Extrinsic Motivation: behavior driven by external rewards (awarded by others), such as money, ratings,
and praise.
62
Focus first on intrinsic motivations and then on extrinsic ones
In TEAL organizations, it matters that the work is meaningful and that they can express their talents
and vocations in it.
“Well-intended rewards that inadvertently backfire are legion. […] Influence masters first ensure that vital
behaviors connect to intrinsic satisfaction. Next, they line up social support. […] They finally choose extrinsic
rewards to motivate behavior. If you don’t follow this careful order, you’re likely to be disappointed.” - Kerry
Patterson, Influencer
Moving Motivators
Try to find out what motivates you and/or give others a vision of your motivators. Playing the game
Mobile Motivators is not difficult. In fact, it's easy and helps you explore and address your intrinsic
beliefs.
The CHAMPFROGS MODEL is used to describe motivators. All ten motivators are:
Sort by importance, and highlight the 3 that matter most to you and the one that matters least to you,
point out your scale of non-negotiable.
The model is influenced by other models such as Steven Reiss's theory of 16 basic desires and Abraham
Maslow's hierarchy of needs.
63
Rewards and Incentives
What do we reward?
AGILE HR CERTIFIED PROFESSIONAL AHRCP™
Source: Management 3.0: Leading Agile Developers, Developing Agile Leaders. Jurgen Appelo
64
Paying for results only motivates you to work for successes.
It means that most will prefer to work in good practice with the guaranteed results over experimenting
with uncertain results because only successes are monetarily rewarded.
65
How much money does each one deserve?
Model 1: ask each employee to rate the colleagues he or she has worked with once a year. The survey
consists of only 2 questions:
● "This person contributes (much) more or (much) less than me" (on a scale of -3 to +3)
● "This person has good foundations for evaluating me" (on a scale of 1 to 5)
People with more experience, more knowledge and more workers are left in the upper sections, with
higher salaries, while the newest or least experienced are among the lowest.
Model 2: organizations that let people set their own salaries using the council process: they ask for
advice and recommendations from colleagues around them, so they are responsible for evaluating
their own contribution and evaluating it.
Model 3: each person writes a letter once a year setting out the pay increase they consider fair and
why (more demanding functions or special contributions), then shares them with a group of peers
chosen to be part of a remuneration committee. This committee receives the letters, values them and
gives feedback. He just has the power to advise
Suggested Books
AGILE HR CERTIFIED PROFESSIONAL AHRCP™
66
Closing Rules
When self-management predominates, there are rules that govern all processes:
67
AGILE HR CERTIFIED PROFESSIONAL AHRCP™
68 www.certiprof.com