Universidad Nacional Pedro Ruiz Gallo

FACULTAD DE CIENCIAS ECONMICAS, ADMINISTRATIVAS Y CONTABLES

ESSENTIAL MANAGEMENT,COMPETITIVE STRATEGY,GUIE

ASIGNATURA: INGLES

DOCENTE: JORGE GUERRERO

ALUMNO:

ZEA CORONADO WILSON MANUEL

MODULO: NOVENO

Lambayeque, julio del 2011

GLOSSARY STRATEGY COMPETITIVE

1.

Accruals: The accounting method of recognising an expense in the accounting period that is not yet received by invoice or other documentation. Accruals are integral to the matching principle of accounting. 2. capital invested: in economics, the economic benefit for the capital invested

3. competition: The competition is a situation in which economic agents have the

freedom to provide goods and services in the marketplace, and choose who buy or purchase these goods and services. In general, this means a situation in which, for a given good, there are a plurality of suppliers and a plurality of plaintiffs
4. economies of scale. In microeconomics, it is called economy of scale to the

process by which the unit production costs decrease with increasing number of units produced or, in other words, productivity increases or decreases the average cost of production arising from increased size or scale of the plant. 5. government policy: the authorities that manage, control and manage state institutions which is driving policy or exercise of state power.
6.

industry: is the set of processes and activities that aim to transform raw materials into finished products, in bulk. There are different types of industries, depending on the products they manufacture. For example, the food industry is dedicated to developing products for food such as cheese, sausages, canned products, beverages, etc. For its development, industry needs raw materials and machinery and equipment to transform

7. long-term performance: Economic growth refers to increase in certain

indicators, such as the production of goods and services, increased energy consumption, saving, investment, a favorable trade balance, increasing per capita calorie consumption, etc.
8. Product differentiation. Product differentiation means that established firms

have brand identification and customer loyalty, which is derived from past advertising, customer service. 9. Scarcity: the environment in which human needs are always greater than the available supply of goods and resources that humans want to have

GLOSSARY ESSENTIAL MANAGEMENT ACCOUNTING

1 .-Business: is an activity, system, method or way to get money in exchange for providing goods or services to others. An example would be to create a website where we provide free advice on business and earn money by advertising we place on her 2.- Budget: Budget is called the advance estimate of revenues and expenses of an economic activity (personal, family, business, company, office, a government) for a period, usually in the form year.1 is a plan of action to meet a target, expressed in financial terms and values that must be met by a certain time and under certain conditions laid down, this concept is applied to each responsibility center organiz ation. The budget is the annual development tool companies or institutions whose plans and programs are formulated within a year. 3.- company: an organization or institution dedicated to pursuing activities or economic or commercial purposes. It was noted that, in practice, you can find a variety of definitions of the term. That seems to be due, at least in part, that despite its apparent simplicity, the concept is complex. Thus, we can consider that these differences emphasize different aspects. 4.- development: capabilities conclusion that enable institutions and individuals to be protagonists of their welfare. 5.- Investment: The investment firms willing to make these capital goods in the market interest rate at a given time. 6.- Planning: Planning is a methodical process designed to achieve a goal determinado.1 Other definitions, more precise, include "Planning is a process of decision making to achieve a desired future, given the current situation and the internal and external can influence the achie vement of the objectives. 7.Marketing: Marketing involves marketing strategies, sales, market research, market positioning, etc.. This term is often confused with advertising, the latter being just a marketing tool. 8.- Cost: the cost of productive resources used by a company.

COMMENT
Comment: business planning is very important to achieve all our goals and objectives from the start as a company we can draw, as we analyze Essential Management Accounting a company can not achieve their potential targets if it implements a proper planning where everything is well thought out and studied, the company should have an advantage over others if we apply a good study of marketing, why you should consider what type of market will be competing in order to have maximum profits I could in the semester. That's why we have to use a good business plan, if we have the highest profits so they can continue to grow and develop as a company in the market.

The relevance of management accounting for effective business planning is an integral part of looking at the whole company, once its internal environment and external environment and economic and regulatory issues that may affect the company. It is true that every company has its benefits in most but not all companies can be categorized as beneficial as if not to prevent the business environment will be a short or medium term, very bad. In my view we need to consider very seriously the SWOT analysis is the analysis of the strengths, weaknesses, opportunities and threats the company, this analysis needs to be taken with great care if needed and it is very important and worth redundancy plays an important role in one or more sections of your business plan.