A STUDY ON

SUMMER PROJECT
With reference to

PUMA
A Project Report submitted to the Department of Management Studies,
Aditya School of Management Studies, Kakinada

BACHELOR OF BUSINESS ADMINISTRATION

By
K. DIVYA PRAVALLIKA

[B.B.A FIRST YEAR]

ADITYA DEGREE COLLEGE

(AFFILIATED TO ADIKAVI NANNAYA UNIVERSITY)
RAJAMAHENDRAVARAM
(ACCREDITED BY NAAC WITH B++ GRADE)

(2022-2023)

ADITYA DEGREE COLLEGE

 KAKINADA
(AFFILIATED TO ADIKAVI NANNAYA URIVERSITY)
RAJAMAHEDRAVARAM

[B.B.A. Programme]
CERTIFICATE
This is to certify that this PROJECT REPORT is entitled SUMMER PROJECT WITH
REFERENCE TO PUMA is a bonafide work of the K. DIVYA PRAVALLIKA submitted
it for the partial fulfilment of the requirements of the Degree of Bachelor of Business
Administration, Aditya Degree College, Kakinada.

HEAD OF THE DEPARTMENT

This is to certify that the project report entitled, “ SUMMER PROJECT ” WITH
REFERENCE TO PUMA is a bonafide work done and submitted by K. DIVYA
PRAVALLIKA of Aditya Degree College, Kakinada in partial fulfilment of requirements for
Summer Project of BACHELOR OF BUSINESS ADMINISTRATION and completed
successfully.

Place : KAKINADA
Date :
I hear by declare that the project report entitled, “ SUMMER PROJECT ” WITH
REFERENCE TO PUMA submitted to Aditya Degree College, Kakinada is a record of an
original work done by me. The results embodied in this report have not been submitted to
any other university or institute.

Place : KAKINADA

Date :
K. DIVYA PRAVALLIKA
 ACKNOWLEDGEMENT
I feel it is my duty and honour to acknowledge all those who have extended their
guidance and warm support in completing my report.

Firstly, it is my privilege to thank Dr N. SESHA REDDY, Chairman, Aditya Group

of Educational Institutions and Dr N. SUGUNA REDDY, Secretary Aditya Degree and
PG Colleges, for state-of-the-art facilities, experienced and talented faculty members.

Secondly, I thank Dr B.E.V.L NAIDU, Academic Director, Aditya Degree & PG

Colleges, for his continuous support and encouragement in my endeavour.

Thirdly, I am grateful to Dr P. RAMESH, Principal, Aditya School of Management

Studies for giving an opportunity to do the project.

Finally, I would like to express my deep sense of gratitude to my beloved parents

without whose support and encouragement, I would not have finished this work, I also
express my sincere thanks to friends and well-wishers too who helped us in preparing the
project work and made to present it within time.

[K. DIVYA PRAVALLIKA]

 CONTENTS

CHAPTER NO. PARTICULARS PAGE NO.

1 INTRODUCTION
NEED FOR THE STUDY
SCOPE FOR THE STUDY
OBJECTIVES OF THE STUDY
LIMITATIONS OF THE STUDY
2 COMPANY PROFILE

3 THEORETICAL FRAMEWORK OF
SWOT

4 SWOT ANALYSIS OF THE

COMPANY

5 FINDINGS AND
RECOMENDATIONS