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Second, we highly recommend that the company should also focus on the minor

strengths. It should settle the short-term obligations so that it will have a positive impact on the
investors and will continue to have a good record in the industry. Ayala corporation will
emphasize its corporate good governance so that it will create rapport and trust among the people
surrounding the company. Moreover, Ayala needs to adjust to various cultural facets of various
markets. Every market and target audience has unique qualities. Consequently, the business can
better connect with numerous target groups in various markets. The company will be better able
to portray itself to its target customers, who will therefore sense a higher connection and be more
likely to use the product and the service, by adjusting to varied cultural and geographical
characteristics.

Lastly, reinforce the value network of the business. By continually enhancing the value
network and incorporating quality and upgraded aspects at different stages, Ayala will be able to
preserve its competitive advantage and discourage new players from entering the business.
Hence, the business will be able to keep up its advantage over rivals and continue to dominate
the regional and global markets and industry.

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