STUDENT NAME: Ni Wayan Maemuna Febriani

STUDENT NUMBER: 2019061113

COURSE: Develop and implement a business pan

UNIT OF BSBOPS601
COMPETENCY:

TITLE OF 1
ASSESSMENT TASK:

DATE DUE: 13.10.2022

DATE SUBMITTED: 13.10.2022

ASSESSMENT 1 - BUSINESS PLAN ANALYSIS

A) Strengths and Weaknesses of the business plan

A Business Plan is a document that describes in writing the objectives of a business and what steps
must be taken in order to achieve these objectives, reducing risks and uncertainties. A business plan
allows you to identify and restrict your mistakes on paper, instead of committing them to the
market.

The main utility of a business plan is to provide the entrepreneur with relevant information about the
market, the products and services to be offered, the profile of the customers he wants to attract, niche
competitors, suppliers and business strengths and weaknesses.

Through a well-structured plan, the entrepreneur will be able to plan the future of his business in the
medium and long term.

In a business plan, the discussion of a company's strengths and weaknesses is often included in a
section known as SWOT -- strengths, weaknesses, opportunities and threats. Strengths are what the
company does particularly well. It could be offering superior products or being particularly efficient
in manufacturing. Weaknesses are things that keep the company from achieving the revenue
growth or profitability the business owner seeks.

In business, strengths and weaknesses come in the form of eight key capabilities that make up the
essential elements of success:

Research and development (R&D): Your ability to design and develop new products, services, or
technologies

Operations: Having the resources and systems necessary to produce the highest-quality products or
services in the most efficient ways possible

Marketing: How well you get your products or services into the marketplace, onto customer radar
screens, and through the sales process

Distribution and delivery: The ability to get your products into customers’ hands

Customer service: Everything you do to create a loyal clientele that supports you with purchases,
repeat purchases, and praise

Management and leadership: How you provide direction and a vision for your company

Organization: The procedures, people, and business structures that enable you to make the most of
your resources and business opportunity

Financial condition: The financial health of your business

B) Quality of the business plan

The business plan should be focused on the essential objectives of the project, defining how the
resources will be used in order to achieve the plan and to solve any challenges and problems that may
arise.

The completed business plan for DIY Realty Pty Ltd can be considered a well-structured plan. The plan
outlines the most important steps a plan needs to carry, as the executive summary, objectives, market
analysis, financial plan, strategies and implementation summary. The business plan also shows
specific, measurable and achievable goals.

C) Areas for review

It is crucial that business and operational plans are regularly reviewed because of possible changes in
an organisation’s direction. Managers need to review the current business goals and assess whether
they are still right for the organisation. The following areas should be constantly revised:

- review and evaluate pre-existing strategic, business and operational plans.

- analyse and interpret business vision, mission, values and objectives consult with key stakeholders.

- review market requirements for the product or service develop performance objectives and
measures.

- identify financial, human and physical resource requirements for the business consider any
permits or licenses that may be required for new activities.

Report analyze
 1. Executive Summary

The Executive summary should be engaging and complete, this is the first part of a Business Plan and
it’s required to show an effective synopsis of the overall business plan.
For the DIY Realty Business Plan, the main idea is not 100% clear. It is hard to understand how this
business will run, what is the exact difference between them and a comum real estate agency and
what are the benefits for the property seller to engage with DIY besides paying a lower fee.

The Objectives, Mission and Keys to success are clear and make more sense to understand how the
business will work and what are the differentials, so brings strength to this part of the plan.

Overall the first part of the executive summary should be reviewed to grab the reader's attention
and make sure that states the company differentials for the stakeholders, specially for customers.

2. Company Structure

This part of the plan is clear and shows exactly the necessary structure to start up the business.

3. Operations

The plan is showing all necessities to open the business, it is also stating who are the business
owners and what kind of experience they have. The plan also shows the HR necessity for new
employees. The information is direct, clear and easy to
read.

4. Services

For the services part I miss a few information, mostly when talking about advertising the property.
This is extremely important to sell and also very expensive, so the plan should be more detailed. It is
very hard to believe that the client’s property will sell only with those few information about the
service. It needs to be reviewed and I consider this part a weakness of the plan.

5. Competitive Comparison

Although the plan brings the risks and threats and also a few information about the competitors I
miss a SWOT and PEST analysis to better understand the competition and the external variables that
can affect the business. It needs to be reviewed and I consider this part a weakness of the plan.

6. Market analysis

I think this part should be reviewed as well. Lack of information about competitors, about target
audience and possible market growth/decline. Those information are essential for a marketing plan
to be written and to better understand who the company should focus their advertising and
marketing efforts.

7. Pricing strategy

This is a great way to show the strategy, very clear and easy to read and understand.

8. Financial Plan

Missing information for forecast. How to company will be in 12 months? There are no forecast and
therefore very hard to convince banks to loan money. They need to show how they expect the
company will be in the near future and how they will be able to pay back the loan and also how
much money they intend to make. Forecast for the 1st, 2nd and 3rd year of operation is necessary to
complete this plan.

General Comments:
Plan Strength: Company Structure, Operations and Pricing Strategy Plan Weakness:
Financial, Competitive comparison and Market analysis.

Necessity to review: Executive Summary, Financial, Competitive comparison and

Market analysis.

Overall the plan is good, but need more details on the financial and marketing strategy to be able to
achieve objectives and money loans.