Wuolah Free Ejercicios de Ingles para La Empresa

Ejercicios-de-Ingles-para-la-emp...
J_Borras
Inglés para la Empresa
3º Grado en Administración de Empresas
Facultad de Ciencias Jurídicas y Económicas

Universidad Jaume I de Castellón
Reservados todos los derechos.

No se permite la explotación económica ni la transformación de esta obra. Queda permitida la impresión en su totalidad.
Jaime Borrás
Inglés para la empresa
UNIT 1. BUSINESS CORRESPONDENCE
Activity 1. Answer the following questions about the text.
a. Where can business letters be sent?
Either externally to those outside the company, or internally to those within
the company.
b. Why can written documents be preferred to other forms of communication?
Because the document can serve as a contract, the facts will be on record in
writing, therefore executives do not have to rely on memory. Additionally,
printed documents may also be useful when trying to make a formal impression
or even when required legally.

c. What is the general purpose of a business letter?
To inform readers of specific information.
d. Can business letters have other purposes?
Yes, the can be used to persuade others to take action, to propose your ideas,
or even to advertise a product or a service.
e. Among the three steps to write a message, which one you consider
the mostimportant and why?
I would go with step 2, mainly because in order to write a message you
obviously need to write it. There is no point on thinking about a
message if you are not planning on finishing it, and step 3 without step
2 is even more illogical. What are you going to analyze if your don’t
have anything written.
f. Name the 5 C principles.
Conciseness, Correctness, Courtesy, Clarity, and Completeness.
g. How do you express persuasion in a business letter?
• Plan according to the reader’s reaction.
• Write with the ‘you’ attitude – the state of mind where you always
emphasize the benefits to the reader and subordinate your interests.
This can be accomplished by using the words ‘you’ and ‘your’ often
and avoiding the ‘I’.
• Adjust the language to the reader and use terms and concepts that the
reader isfamiliar with.
• Write positively and with confidence.
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Jaime Borrás
Activity 2. Find out words in the text that could explain the following words or
expressions.
a. Calculate the cost, value, size → Estimate
b. Day which is not a Sunday or a holiday → Workday
c. A document produced on paper → Printed
d. State of being recorded or preserved in writing, as evidence → On record
e. Make a message ready to be published by correcting the mistakes
and makingother changes → Edit
f. Whatever, without considering → Regardless of
g. Polite, especially in a formal way → Courteous
h. Successfully done → Accomplished
Activity 3. Use words from the text to complete the following sentences.
Noticethe first letter has been provided.
a. I would like to emphasize the importance of this technique.

b. When he speaks to me, he always gets to the point as soon as he can.
c. Our company has been doing business with SET Ltd. for ten years; now
we rely on them.
d. Everyone needs a few guidelines when they start a new job.
Activity 4. Include the following parts of a letter in their right place.
RIWON CLOSETS
123 SE Lancaster BlvdTigard,
OR 97225 U.S.A.
J. Right President
JR Construction
238 NW Turner BlvdTigard,
OR 97225 U.S.A.
Our ref.: WS/cg

August 27, 2021
Dear Ms Right,
At Riwon Closets we have the skills and experience to help you with your closet
needs. May we stop by and offer you a FREE estimate at how much it would
cost you to rebuild your closets? If so, give us a call at 555-1212 and set up an
appointment with one of our friendly operators. We enclose a catalogue
showing some samples of our work.
La vida son experiencias, Cuenta Smart

Jaime Borrás
Are you having trouble organizing your tools into your existing closets? If your
company is like most companies your employees may have trouble finding the
right toolwhen they need it. This is why it is important to have an organized
closet system.
Will Stevens
Will Stevens
President
Activity 5. Answer the following questions.
a. What kind of document is an email, formal or informal?
It’s not really a formal or an informal way of communication, it really depends on
the message.
b. As the email message is a quick system of communication, do you need to
payattention to the way you write it?
Yes of course. Good manners are never confronted with the message’s quickness.
c. Which are the two main aspects to consider when deciding how formal an

email should be?
Your audience and your purpose.
d. What is important about the subject line?
It helps to get a general idea on what the email is about.
e. How should you start and finish your email messages?
With a proper greeting and a signing.
Activity 6. In the texts about what is an email and how to write email
message,find out words that match the following definitions.
a. Considered carefully, conscientiously → Thoughtfully
b. Standard, generally accepted → Conventionally
c. Carried out without delay, quickly → Promptly
d. Included, attached, inserted into the same message → Enclosed
e. Using as few words as possible → To write concisely
f. Send a document, propose → To submit
g. Careful, thoughtful → Cautious
Respuesta Coca-Cola Zero Azúcar. Demasiado bueno para explicarlo con palabras
Jaime Borrás
Activity 7. Fill in the gaps of the following email.
Dear Norman,
This is just to notify / inform / confirm (3) you that I have reserved / arranged
for / booked (4) 3 single rooms for Tuesday 22nd and Wednesday 23rd June at the
hotel Startlight, as you suggested.
The price / rate (5) confirmed was 60 euros per room, and they also know you will
arrive late at the hotel. The reservation is under the name DüsselTiles Ltd.
As for the visits to the factories, I can confirm all of them, so that we will have a lot of
work to do when you come.
Remember that I have / need (6) to receive the details of your arrival time (7) at
Valencia airport so that I can pick (8) you up and take / drive (9) you to the hotel.
Please confirm you agree (10) with all this ASAP.

Best regards,
Rodrigo Yugo.
Activity 8. Say which type of business letter you would write in the following
situations.
a. Your company has run out of ink, one of the components of your product →
Order
b. You have seen a job in a newspaper advertisement that suits your qualifications →
Application
c. You have seen MYERS catalogue of bicycles and you may be interested in some of
their products, but you need to know more about them → Inquiry
d. RUBBER last delivery of goods has arrived two weeks later than agreed and
only half of the units have been received → Claim
Participa en el sorteo de 3 becas en la Feria Internacional de Estudios del Postgrado en Madrid. Apúntate ya!
Jaime Borrás
Activity 9. Match the sentences below with the steps presented above.
Some stepsmay be matched with more than one sentence.
1. Say where you heard about this company (advertisement, other
people orcompanies, etc.)
2. Give some general information about your business.
3. State your reason for writing.
4. Ask the other company to do something (e.g. send their catalogue).
5. Close the letter.
6. Add a formal ending.
a. We look forward to hearing from you. → 5

b. Could you please send us your latest catalogue and price list? → 4
c. Yours faithfully, → 6
d. Before I make a decision to purchase the software, I need to be certain
that it will work properly on my computer. → 3
e. We have seen your advertisement in this month’s “Art & Decoration”. → 1
f. We are interested in importing your new range of office chairs. →3
g. We are a company working in the construction business. → 2
h. For your convenience you can respond to us by email. → 4
i. We would appreciate it if you would send us more information
about yourbasins. → 4
j. We are interested in purchasing 1,000 units of wall sockets. → 3
Jaime Borrás
Activity 10. Complete the following letter.

Avda. Quevedo, 30
48013 Soria, España
email: sl_inquiry@solana.es
web: www.solo lanasa.es
Blarney Woolen Mills Our ref.: AA/mn

21/22 Nassau Str.
Dublin 2Ireland
15 September 2021
Dear Sirs,
We have seen / read (1) your advertisement in (2) this month’s issue / edition (3) of
‘Visitor’ magazine.
We are a retail company which (4) specializes in (5) woolen goods and clothing. We
have heard (6) about the high quality of (7) Irish wool and your products (8) seem to
suit our (9) needs.

We would therefore appreciate (10) it if you could / would (11) send us your (12) latest /
current catalogues and price lists.
We look forward to hearing (13) from you.Yours faithfully (14)

A. Albert
Angeles Albert
Director
Activity 11. Find out the suitable words or expressions in the previous letter
forthe following definitions.
a. Public announcement with the objective of selling a product → advertisement
b. Business that sells goods to the general public → retail company
c. Products made of the soft hair of sheep or other animals→ woolen goods
d. Satisfy, meet the needs→ suit our needs
e. Think about something that will happen in the future (usually with pleasure)
→ Look forward to
Hasta el 10% de descuento en Ipad! Entra ya y consigue el tuyo en Rossellimac

Jaime Borrás
Activity 12. Match the sentences below with the steps proposed above.
a. I am enclosing the admissions sheet you requested → 2

b. If you wish we can arrange for a demonstration. → 5
c. We thank you for your letter of 3 April inquiring about our services. → 1
d. If you would like any further information, please do not hesitate to contact us. → 6
e. We are sending the samples you requested under separate cover. → 2
f. Please note that we are offering a 12% trade discount on bulk orders. → 3
g. Our prices include insurance and delivery. → 3 / 4
h. You can find more information about our hotels in our web site www.newhotel.com → 6
si lees esto me debes un besito

Jaime Borrás
UNIT 2. TELEPHONING
Activity 1. Reading comprehension. Answer the following questions.

a. Which two aspects of telephone conversations are most important?
Accuracy of language and tone of voice.
b. When is spelling important?
When you are dealing with names, streets…
c. When are numbers used in telephone conversations?
Street numbers, ages…
d. How is body language substituted when phoning?
By the tone of voice.
Activity 2. Listen to two telephone conversations and fill in the table.
CALL CALLER COMPANY CALLER’S REQUEST

1 To be called later by Andrew
Hans Lindhal Müller-Heydenreich
O’Brien
Activity 3. Work in pairs. Student 1 spells the words in column 1 for Student 2, who
has to write them down without looking at the book. Then Student 2 will spell the words
in column 2 for Student 1. Study the alphabet again if you need it.
Column 1 Column 2
Grindlays Bank Klondike Office Equipment

“Düinerbook” Gettysburg, PA, USA
La Soriana S.A. John Hinde Curteich Inc.
Ivanoff Interactive Aps.
Sra. Itziar Urchueguía Uruburu
Sr. Rodrigo González Machimbarrena Mapfre Finisterre

Jaime Borrás
Activity 4. Read aloud the following numbers. Then, listen to the recording and check
your answers.
$ 1,283 25 September 2003
845,325 m2 € 3,869,204
1.5 tons £ 43.13 e.u. (each
unit)
+34 964 584632
864.56 gallons
Activity 5. Put the following extract from the opening of a telephone call in the right
order.

B: The reason I’m calling is to
inquire about your new model
of sports car.
A: Not too bad. I’m glad you are A. Smith speaking
working for Richmond’s B. Christine Faber here. Is that you, Tim?
again. So, what can I do for A. Hi! How are you, Christine?
you? B. Fine, working here again, as you can see. And
B: Fine, working here again, as you?
you can see. And you? A. Not too bad. I’m glad you are working for
A: Smith speaking. Richmond’s again. So, what can I do for you?
B. The reason I’m calling is to inquire about
B: Christine Faber here. Is that your new model of sports car.
you, Tim?
A: Hi! How are you, Christine?
Activity 6. Match what the speakers say on the right with the most appropriate response
from those on the left.
1. How are you? a. Let me go over it again. → 10

2. Could you spell that, please? b. Congratulations. That’s marvellous
news. → 7
3. We’ve booked it from the 6th to the 9th.
c. Fine, and you? → 1
4. I’m afraid your consignment will have
Jaime Borrás
to be cancelled. d. I’m sure you have, but I still need a

solution. → 6
5. I’m returning your call.
e. Me too. → 9
6. So we’ve done everything we can.
f. October, you mean? → 3
7. I was phoning to tell you that this year’s
g. Of course. It’s K-R-I-S-T. → 2
benefits are twice those we obtained last
year! h. Oh, I’m sorry to hear that. What
8. I’ve put everything in the post. I’ve sent happened? → 4
it by express delivery, so it should be i. Thank you. Do you know what time
with you tomorrow. it’ll arrive? → 8
9. I look forward to seeing you soon. j. Thanks. It was about the sales
10. Sorry, I didn’t catch that. conference. → 5
Activity 7. Make the following questions less direct, following the examples in the table
above.
a. What do you mean by that?

a. Could you tell me what you mean by that?
b. Do you need to travel first class?
b. I was wondering if you needed to travel in
c. Should we save this money first class
instead of investing it?
d.Was the consignment delivered c. Do you think we should save this money
yesterday or last week? or rather invest it?
e. Who did you talk to?
d. Could you tell me when was the
f. Can you wait a minute? consignment delivered?
g.Is it easy to find good employees e. I’d like to know who were you talking to
in the textile industry?
h.How many employees does your f. Could you hang on for a minute?
office in Córdoba have?
g. I need to know how difficult is it to find
good employees in the textile industry?
h. Could you tell me how many employees

does your office in Córdoba have?
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Jaime Borrás
Activity 10. WRONG NUMBER. Fill in the gaps of the following telephone conversation
with the words below.
Operator: Good afternoon. Richmond’s Special Celebrations. Can I

Roger MacDonald:
help you?
Operator:
Roger MacDonald: Hello Roger MacDonald here. Can I speak to Mrs. Danlow?
Sorry, there’s no Mrs. Danlow at this number.
The number I have here is Richmond Sound 465 284 13.
Operator:
That’s our number all right, but this is Richmond’s Special
Roger MacDonald: Celebrations.
Operator: You have the wrong Richmond.
Roger MacDonald: Sorry, I’ll take another look in the yellow pages.
That’s all right. Bye.
Bye.

look Hello help wrong
must at our Bye
Sorry speak number all right
Activity 11. PERSON UNAVAILABLE. Complete this telephone conversation with

phrases from the list below. Use each phrase only once.
Alison: Worldwide Travel. Alison Dillemann speaking.

Mathew: Oh, hi. This is Mathew van Clyde from Portwell Productions. Could I speak
to John Revell, please?
I’m afraid John is at a meeting. May I take a message?
Alison:
Do you think he’ll be back today?
Mathew:
He won’t be back until Monday, but if it’s urgent I can get a message to him
Alison:
this afternoon.
I’d really appreciate that. Could you tell him I called because I need to know
Mathew:
the travel costs of my trip to Taiwan next month?
Just let me make sure I got it right. You’d like to know the travel expenses of
your trip to Taiwan next month.
Alison:
That’s right.
I’m sorry. I didn’t catch your name.
Mathew:
Alison:
It’s Mathew van Clyde from Portwell Productions.
Thank you, Mr. Van Clyde. I’ll make sure he gets the message this afternoon
Mathew:
Thanks very much.
Allison:
You’re welcome. Good-bye.
Mathew:
Bye.
Allison:
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Jaime Borrás
Mathew:
a. That’s right.
b. Worldwide Travel. Alison Dillemann speaking.
c. He won’t be back until Monday, but if it’s urgent I can get a message to him this
afternoon.
d. Bye.
e. It’s Mathew van Clyde from Portwell Productions.
f. I’m afraid John is at a meeting. May I take a message?
g. You’re welcome. Good-bye.

h. Just let me make sure I got it right. You’d like to know the travel expenses of your
trip to Taiwan next month.
i. Thank you, Mr. Van Clyde. I’ll make sure he gets the message this afternoon.
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Activity 12. HOTEL AND TRAVEL ARRANGEMENTS. Listen to the recording. While
you are listening, fill in the table below.
NAME OF PERSON CALLING: DESTINATION: Paris

Helen Harrison
DATES OF TRIP: 25th June to 30th June
FLIGHTS:
1. Date: 25th June
Departure time: 1PM
Place of departure: NY Kennedy Airport
Place of arrival: Paris Charles de Gaulle

2. Date: 30th June
Departure time: 8 PM
Place of departure: Paris Charles de Gaulle
Place of arrival: NY La Guardia
HOTEL: Ambassador Hotel
Type of room: Single Room with bath and Breakfast
Date of arrival: 26th June
Date of departure: 30th June
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Activity 13. INQUIRIES. Fill in the gaps in the following telephone conversation.
Then, check your answers with the recording.
Juan Ortiz: Bodegas y Viñedos Vega Sicilia. Buenos días.

Jon Hansel: Can you speak English?
Juan Ortiz: Yes, of course. How can I help you?
Jon Hansel:
Hello, this is Jon Hansel from Hansel Liquors in Philadelphia. I’m
interested in increasing the selection of Spanish wines we offer in
our liquor stores. Do you have any Ribera del Duero
in stock?
Juan Ortiz: Well, yes, we have several wines from Ribera del Duero. Are you
interested in any special year?
I would like some bottles of your best wine.
Jon Hansel: Then I can recommend our Tinto Balbuena, a vintage wine from the
Juan Ortiz: crop of 1996.

O.K. How much is the bottle?
Jon Hansel: This is a limited series and we only have 50 bottles in stock. The
Juan Ortiz: current price is 100 euros without including insurance and freight.
Well, it’s somewhat expensive. Look, I have to travel to Spain next
Jon Hansel: January. Could I then visit your winery and taste the wine?
Juan Ortiz: Of course, Mr. Hansel. You will be very welcome. We can show you
the winery and also the vineyards. Then, you can taste the wine and if
Jon Hansel: you’re satisfied with its quality, we can discuss the terms of the
Juan Ortiz: transaction.
That sounds good. My secretary will phone you at the end of
December to arrange the meeting. Good-bye now.
I look forward to meeting you, Mr Hansel. Good-bye.
interested look forward in stock

could how satisfied sounds
much would recommend
arrange
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Jaime Borrás
Activity 14. ARRANGING MEETINGS. Complete the following phone call with
phrases from the list below. Then, check your answers with the recording.
- Mary Andrews: (c) Hello. Mary Andrews speaking. How can I help you?
- Paul Robins: Hello Mary. Thi is Paul Robins, Personla Assistant to Alice Collins.
- Mary Andrews: Hi, Paul. How can I help you?
- Paul Robins: Ms. Collins would like to speak to Mr. Achers.
Mary Andrews: (e) I’m afraid he’s busy at the moment, but I think he’ll be free in about
-
ten minutes.
Do you know what it is about?
- Paul Robins: I think Ms. Collins wants to meet Mr. Achers in Orlando next week.
- Mary Andrews: OK, I’ll let him know, and I’ll phone you back as soon as he’s available.
- Paul Robins: Thank you. Goodbye now.
- Mary Andrews: Goodbye.
[Half an hour later]
- Paul Robins: (b) Good morning, Adams and Sinks. Paul Robins speaking. How can I

help you?
- Mary Andrews: Hello Paul, this is Mary. Mr. Archers is available now. Can I put him
through to Ms. Collins?
- Paul Robins: Hld on, please (…). Thank you, Mary. You can put him through now.
- Allice Collins: Hello is that you, Raymond?
- Raymond Achers: Hi Alice. It’s good to hear from you! How are you?
- Allice Collins: (d) I’m fine. I phoned you because I’m going to be in Orlando next week
for the Construction Fair, and I thought it might be a good idea to have a meeting there
and talk about our new suppliers, you know, J.F. & R Products from Cairo.
- Raymond Achers: That’s a good idea, Alice. I’m having many problems with them and I
would like to discuss with you the steps to follow. I’ll stay at the Continental and I’m
going to be there from 6th to 10th.
What about Tuesday 7th.
- Allice Collins: Well, I’m going to stay at the Marriott. Why don’t you come over to my
hotel? Tuesday 7th is alright for me, but it’ll have to be in the afternoon I have to mee
some clients in the morning.
- Raymond Achers: Is 3:00 p.m. alright for you?
- Allice Collins: Perfect.
- Raymond Achers: OK. Then, we’ll meet next Tuesday at 3:00 p.m. at the main hall of
the Marriott. See you soon.
- Allice Collins: Goodbye for now and have a nice trip.
- Raymond Achers: Bye, you too.
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Activity 15. COMPLAINTS. Listen to the recording and fill in the gaps with the missing
words that you will hear.
Operator: Good morning, LTC Electronics. Can I help you?

Mr. Sousa:
I’d like to make a complaint about an order of printer cartridges we
have just received.
Operator: Hold the line, please. I’ll connect you with the sales department.
Mr. Gavilán: Good morning. Jorge Gavilán speaking. How can I help you?
Mr. Sousa: It is about an order of printer cartridges we placed two months ago,
and which we received yesterday.
Yes, is there anything wrong with the order?
Mr. Gavilán:
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Mr. Sousa: I’m afraid so. In that case there were just 16 units instead of 50 we had
ordered. In addition, the boxes were broken and there were loose parts.
Mr. Gavilán: I’m sorry to hear that. Could you tell me the name of the company and
Mr. Sousa: the order number?
Mr. Gavilán: Yes, the company is Wang and Sing Associates, and the order number
is 3745X2, for 50 printer cartridges.
Yes, I’ve got it here. We delivered your consignment two weeks ago in
perfect conditions, and we also have a clean bill of lading. Something
Mr. Sousa: must have happened during the transport. I’ll contact the insurance
Mr. Gavilán: company.
What do I have to do, then?
Mr. Sousa: Keep the delivery as it is. An inspector of the insurance company will
Mr. Gavilán: come as soon as possible. There must have been a robbery.

But my customers are waiting for these printer cartridges…
You can sell the 16 cartridges if they are in good condition. We’ll send
Mr. Sousa: replacements for the rest of the cartridges as soon as the insurance
Mr. Gavilán: company advises us.
Mr. Sousa: Could you ring me back and confirm when you will be sending the
replacements?
Yes, of course. I’ll phone you during the afternoon. I’m sorry again for
Mr. Gavilán:
what has happened.
So am I. I hope the insurance company can compensate for this and I
Mr. Sousa:
wish the necessary measures are taken so that it doesn’t happen again.
We’ll do as much as we can. I’ll talk to you later, Mr. Sousa, and I’ll
keep you informed. Bye.
Thank you very much. I’m looking forward to your call. Bye.
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TOPIC: ENVIRONMENTAL ISSUES:
ACTIVITIES
A) Comprehension. Answer the following questions according to the
information in the text.
1. What happened in 2015 between the business community and President Trump?
Former president Donald Trump decided to withdraw from the Paris climate
agreement.
2. Can you tell the products sold by the leading companies mentioned in paragraph 3?
Can you think of three more leading companies committed to use renewable
electricity?

3. What are companies doing right now to show they are taking care of society in
general?
They tend to incorporate greener ideas in their mission or mid / long term
objectives.
4. According to the text, is it enough to reduce the greenhouse gas emissions by applying
individual decisions? Reason.
Not really, since the total effect of individuals account for a mere 14% of total
U.S. emissions.
5. What does the author mention as something the companies are not willing to do?
To push for policy actions.
6. How useful can be for a company to put into practice a climate policy
To make good investments decisions or to avoid extreme government actions in

the future.
7. Is the business world doing things right so far?
Is not really good or ambitious enough.
8. What is required to implement climate policies in a useful way?
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Strong policy at first, accompanied with leadership ready to act.
B) Specific Vocabulary. Match the following words or expressions to the
right definition (taken from macmillandictionary.com), and add the
Spanish equivalent (use the tools you need to do it).
English word Definition Spanish equivalent
To shock or affect someone

Galvanize (v) enough to produce a strong Incitar
and immediate reaction
A temporary union of
Coalition (n) different groups who agree Coalición
to work together to achieve

a shared aim
Something such as money or
Assets (n usu. pl) property that a person or Bienes / Activos
company owns
To promise seriously and

Pledge (v) publicly to do something Dar la palabra
[MAINLY JOURNALISM]
To give information about

something in a news article
Report (v) Informar
or broadcast
To put someone or
something into a position
Rank (v) according to their success, Ordenar
importance, size, etc.
To announce something, or
Issue (v) to give something to people Emitir / Expedir
officially
A strong belief that

Commitment (n) Compromiso
something is good and that
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you should support it
To put two people or things

Pair (v) together Ir a la par
Causes, facts, ideas, etc.
Underlying (adj) which are the real or basic Subyacente
ones, although they are not
obvious or directly stated
An extremely large number
of people or things,
Myriad (n) Infinidad
especially one that is too
large to count
To balance the effect of

Offset (v) something, with the result Compensar
that there is no advantage
or disadvantage
The nooks and crannies Every part of a place
Los recovecos
(idiom)
Constrain (v) To limit someone’s freedom Restringir

to do what they want
A set of wires that carries the
electricity supply / a pattern
Grid (n) Red
of straight lines that cross
each other to form squares
To talk about something in
a way that makes it seem
Overstate (v) more important, Sobreestimar
impressive, or serious than
it really is.
Showing strong and usually

Partisan line (expression) unfair support for one Línea política
particular political party
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a. a set of wires that carries the electricity supply / a pattern of straight lines that cross each
other to form squares
b. a strong belief that something is good and that you should support it
c. a temporary union of different groups who agree to work together to achieve a shared aim
d. an extremely large number of people or things, especially one that is too large to count
e. causes, facts, ideas, etc. which are the real or basic ones, although they are not obvious or
directly stated
f. every part of a place
g. showing strong and usually unfair support for one particular political party
h. something such as money or property that a person or company owns

i. to announce something, or to give something to people officially
j. to balance the effect of something, with the result that there is no advantage or
disadvantage
k. to give information about something in a news article or broadcast
l. to limit someone’s freedom to do what they want
m. to promise seriously and publicly to do something [MAINLY JOURNALISM]
n. to put someone or something into a position according to their success, importance, size,
etc.
o. to put two people or things together
p. to shock or affect someone enough to produce a strong and immediate reaction
q. to talk about something in a way that makes it seem more important, impressive, or serious
than it really is.
C) Grammar issues. The following words can be found in the text. Write down at least one
synonym for each one.
• But: However, yet.
• Despite: In spite of (Even though)
• Unless: If not
• Moreover: Furthermore
D) DISCUSSION: What do you think about the climate change from a business- related
point of view?
- Economic growth and climate change can be done at the same time.
- People can make a change
- Saying that industries make 90% of the harm it’s an excuse.
- We should insist to our politician for change and make it a top priority
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UNIT 3. JOB ADVERTISEMENTS, APPLICATION LETTERS AND CVs
Activity 1. Look at this advertisement above and answer the following questions.
a. What type of employees are they looking for? Personal assistant
b. Who is the employer? Safetech, Inc.
c. What are the requirements for the job? Bachelor degree with 2 – 4 years of work experience
d. What is the minimum salary they offer? US$ 16 K – 32K
Activity 2. Now look at the following advertisement from a newspaper, and answer the
following questions.
a. What type of company is Timken Latrobe Steel? A steel manufacturer
b. Where do they offer a job? In Monroeville, PA, US
c. What are the qualities they are going to appreciate mostly in a candidate? Motivated people, technical or
business graduate, 3 languages (English one of them).
d. What does the job consist in? Customer service in sales.

e. Apart from languages, which are the other education requirements? Technical or business graduate
Activity 3. Match the following words and expressions with the definitions on the right
column.
WORDS AND EXPRESSIONS DEFINITIONS
1st ad 1. The extra things, such as luncheon

vouchers or free medical insurance, over
a. Bachelors → 3 and above the basic pay.
b. housing facilities → 2 2. In a job ad, it refers to the provision of a
house or place to live for the hired person.
c. perks → 1
3. People with a first degree from a
university or polytechnic, and it may be
in arts or social science subjects (B.A.)
or in science subjects (B.Sc.).
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Jaime Borrás
2nd ad 1. Past experience which is shown to be

true or correct.
a. generous bonus →2 2. An amount of money that you get as
b. proven track record → 1 well as your usual pay of income,
probably as a reward for a particular
c. personnel → 3
piece of work that you have done.
3. The people who work in a particular
organisation, business, or other
establishment; staff. It may also refer to
the department that deals with every
matter of the employees.
Activity 4. Fill in the gaps in the following job advertisement.
VITEC
Searches IMPORTS MANAGER

We are an expanding international distributor of electronic house appliances. We need
motivated people for our new sales department for Easternd Europe in our delegation in
Valencia, Spain. Duties include (1) answering inquiries, providing technical information,
and maintaining excellent customer
relations.
Candidates must be able to work both in teams (2) and independently, and have good
listening, organizational, communication, telephone, math, computer and problem-solving
skills (3), both in English and in two Eastern European languages, as well as a proven track
(4) record. Bachelor
degree (5) in Business Administration is a must.
Those interested can send a complete CV to:

VITEC
Avda. Peris y Valero 109-9º 46005 Valencia
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Activity 6. Match the following words and expressions with the definitions on the right
column. Then make sentences with them, keeping the same meaning they have in the text.
1. Skills a. period students spend at a company to have a first contact with

the labour market
b. present time
2. up-to-date
c. ability to do things well
3. industrial
d. document expressing the amount of money an employee earns
placement
and the work she/he has done to get this money
(internship)
e. written statement testifying to a person’s merits, abilities or
4. work experience
qualifications
5. testimonials
6. payroll f. qualities for being a leader

7. leadership g. period of time spent working for one or several employers
8. on your behalf h. ask for
9. submit i. in the interest of

10. apply for j. send
1. c 2. b 3. a 4. g 5. e
6. d 7. f 8. i 9. j 10. h
Sentences:
1. Yeah, I have skills. What are you going to do about it?
2. You must keep your homework up to date.
3. I’ve been granted an industrial placement at Google this summer.
4. I really have no work experience, so McDonald’s is my only chance.
5. A testimonial could be defined as a written stamen testifying to a person’s merits.
6. My payroll at McDonald’s barely covers my expenses.
7. I don’t really think leadership can ever be taught.
8. When the matter is important, don’t let anybody speak on your behalf.
9. Where you able to submit your CV this morning?
10. I don’t want to apply for a job at McDonald’s, but it is the only place hiring at the
moment
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Activity 7. Qualifications vary from one country to another. It is advisable to keep the
original title of your qualifications and provide either a brief description or a rough
translation in brackets. Here is a list of Spanish and British qualifications, try to match
them.
1. Graduado universitario a. MBA (Master in Business Administration)
2. Bachillerato b. BA (Bachelor of Arts)
3. Módulo de grado superior (F.P.) c. BSc (Bachelor of Science)
4. Máster (estudios de postgrado) d. MA (Master)
5. Máster en Administración de Empresas e. Bachelor’s degree in Business
Administration / Economics / Finance and
6. Grado en Administración de Empresas
Accounting

/ Economía / Finanzas y Contabilidad f. HND (High National Diploma)
g. “A” Level
1. 2. 3.
4. 5. 6.
Activity 9. After reading the previous text, answer the following questions.
a. How should you answer to a job advertisement? By sending an application letter
accompanied by a CV.
b. What are transferable skills? An ability you utilized in your past that can be used at
your next place of employment.
c. How many types of accomplishments are distinguished in the text? Think about an
example of each. 3 (Personal, academic, and professional).
- Professional: Being the salesman of the year.
- Academic: When you get the best grade on your promotion.
- Personal: If you manage to study a degree while taking care of
a younger brother.
d. When in the application letter should you mention your availability for an
interview? In the closing paragraph
Notice that after each paragraph you can find the number of the
sections in an application letter. They are related to the
explanations above.
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Activity 10. Relate the following paragraphs with the type of

information they present: reference to the ad, suitability for the
position, experience, qualifications, transferable skills,
accomplishments (academic, professional, personal), awards,
availability.
a. I enclose my curriculum vitae and will be available for an interview

any day after 21 September and able to take up a new appointment
from 1 October. → Availability
b. I have a Master in Business Communication in English and have also

passed the Pitman examination in shorthand and typing. →
Qualifications
c. Last summer I worked in an office equipment company, in the

accountancy department. It gave me a good approach of the running
of and the relationship with a bank. → Experience
d. Of particular note are my strong accomplishments in increasing

benefits and reorganizing accounting functions to improve the
efficiency internally. Consider the following:
• Customers complaints reduced by 10%.

• Benefits increased by $1.6m per month.
➔ Accomplishments
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Activity 11. Fill in the blanks with the appropriate word or expression.
available attributed would goals set

accomplishment experience improved advertised applying
342 River Road
Lafayette, IN 46823
´
Richard Green
Human Resources Manager Eagle Group
846 Lauderdale Ave.
Miami, FL 34210
December 16, 2020

Dear Mr. Green,
As an experienced professional in the building service contracting industry, I am

applying (1) for your position as Customer Service Manager, advertised (2)
on your website (eaglegroup.com). As you can see in my CV, which you will
find enclosed, a successful background in the areas of customer service and
operations
would (3) make me a valuable asset to your company.
Quality customer service is a major focus of my present position with RTV
Associates, and I would like to put my experience (4) to work for you. As we
know, in a competitive market customer service is what makes the difference.
Managing a customer base of 75 facilities throughout Indiana for the past seven
years has improved (5) my customer service skills tremendously.
In the last seven years, our employee turnover rate has gone from 60% to 30%.
Part of that can be attributed (6) to the development and recognition programs
I have introduced, including Christmas parties and summer holidays. Employees
need to feel they are part of a “team”, and at Eagle Group, that would be one of
my goals (7).
Six years ago, I set (8) a personal goal to continue my education at Purdue
University. In December of next year, that goal will hopefully be achieved, and
I will receive a Bachelor of Science in Organizational Leadership. I am proud of
this
accomplishment (9), as I have worked full-time while studying.
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Jaime Borrás
I am anxious to talk with you and discuss my potential to contribute to your

organization. I will be available (10) for an interview any day from 4 p.m. You
can reach me at 864-333-000 or by email margaretjohnson@yahoo.com.
Sincerely,
Margaret Johnson
UNIT 4. JOB INTERVIEWS:
Activity 1. Find out words in the text that could explain the following
words or expressions (some may have changed their function or form).
Then make sentences with them, keeping the same meaning they have in
the text.
a. To employ someone → To hire
b. Uncertain, experimental → Tentative
c. To examine in order to test suitability → To evaluate
d. Possible or prospective → Potencial
e. The way in which you behave and talk in a particular occasion → Manner /

Attitude
Sentences:
1. I cannot wait to get hired in a place that sees all my potential.
2. Bitcoin is a tentative investment
3. Your manners will be evaluated
4. I cannot wait to get hired in a place that sees all my potential.
5. Your manners will be evaluated
Activity 2. Answer the following questions according to the previous information.

a. What is the employer trying to find in a job interview? If the candidate is capable
for the job.
b. What is your function, as a candidate, at the interview? To sell yourself as best as
possible.
c. What kind of information should you obtain when required for a job interview?
• Arrange time and date
• Identify the participants (name and position in the company)
• Find out how long the meeting will last
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• Request information on the company/position
d. Which steps should you follow to prepare the interview? Which do you think is
the most important? Give reasons.
• Research the company and industry
• Develop probing questions
• Rehearse responses to interviewers’ questions
e. Do you think the interview is a “selling process” of the candidate? Why? Yes,
because the employer must be able to differentiate you from the rest, therefore
you have to show your abilities.
Activity 3. Complete the following sentences with suitable words or expressions
from the text (some may have changed their function or form). The initial letter

of each word or expression is given for you.
a. Expanding market share profitably can be as simple as knowing which customer
is likely to respond to an offer.
b. Her final analysis uncovered the problems the consultants didn’t find out.
c. When looking for a job, you should meet the job requirements.
d. This section of the company has to be set up in one month.
e. Any type of public performance requires that you rehearse it several times by
your own.
f. The company is preparing a training seminar to improve the managerial skill of
the new or prospective managers.
g. Our company’s new overtime rates will help to enhance our staff’s attitude,
atmosphere and appreciation. Certainly, they will feel much better and our
production will increase.
Activity 4. Indicate in which stage...

a. The candidate should ask for any doubt or information needed: Conclusion
b. The employer has the candidate’s first impression: Introductory stage
c. The employer may explain details of the job: Matching begins
d. The employer knows if you are a good candidate: Background and interests
review
e. The main data you wrote in your CV are revised: Background and interests review
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Activity 5. Find out in the previous text the words matching with the following
definitions.
a. A number of different things of the same general kind → Range
b. When two people have a relationship in which they have a special ability to
understand each other’s feelings or points of view → Rapport
c. Methodical and systematic; professional → Businesslike
d. One thing is suitable for another or there is some kind of connection between
them → Match
e. Without any delay, straight-away, promptly, soon → Immediately
f. Enough of something, extra or spare of it → Ample
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Activity 6. Find synonyms or words with a very close meaning for the following
words and definitions in the sections above. The letter between parentheses
shows the section where you have to look for it.
a. Debility, feebleness, deficiency (A)

a. Weakness
b. Power, vigour, force, efficacy (A) b. Strengths
c. Obtaining an academic degree or diploma (A) c. Graduating
d. Abilities
d. Capacity, competence, skills (A) e. Success
e. Prosperity, fortune, triumph, achievement (B) f. Career
g. Engage in
f. Occupation, profession, work or job people have or carry out h. Major
during their life and for living; the part of our lives we spend i. Subordinates
j. Superior
working (B) k. Perform
g. Participate in, take part in, embark on (C) l. Prioritize
m. Duties
h. An academic subject chosen as a field of specialization (C) n. Average
i. Inferior, junior, subaltern, assistant, dependant (D) o. Job

j. Chief, boss, manager, director, supervisor, senior (D)
k. Do, carry out, function, represent, act (E)
l. To list or rate (as projects or goals) in order of preference (E)
m. Tasks, obligations (G)
n. Mean, standard (G)
o. Position (G)
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Activity 7. Interview DOs and DON’Ts. Tick the right box (things you must,
or you mustn’t do in an interview) according to the following statements.
DOs DON’Ts
• Be honest and be yourself....................... X
• Chew gum or smell like smoke; take cell phone calls during an X
interview...............................................
• Give the impression you are only interested in salary. ................ X
• Go to extremes with your posture; for example, sit rigidly on X
the edge of your chair. ..................................................................

• Make negative comments about previous employers or X
professors (or others). ...................................................................

• Even when your interviewer gives you a first and last name,
address your interviewer by title (Ms., Mr., Dr.) and last name,
X

until invited to do otherwise.........................................................
• Exhibit a positive attitude. The interviewer is evaluating you as X
a potential co-worker. Behave like someone you would want to

work with. ....................................................................................
• Offer a firm handshake, make eye contact, and have a friendly X
expression when you are greeted by your interviewer (both at

the beginning and at the end of the interview). ............................
Activity 9. Now listen to the three job interviews excerpts, which accompany this
unit. Answer the questions referring to each one of the fragments. The situation is
the following one: the Personnel Manager, Ms. Lawson, has to fill the position of
P.A. (Personal Assistant) to the Finance Manager. And then answer the following
questions about Interview One.
a. Why isn’t the candidate working at the moment? His boss was too bossy (not a nice
person), he didn’t like him, so he quit / got fired.
b. Does he speak foreign languages? No, he only speaks English.
c. Does he have any experience with computers? Not really, but he is a fast
learner… A computer is basically a typing machine…
d. What is he good at? Typing (130 words per minute), good with petty cash.
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Activity 9B. Answer the following questions about Interview Two.
a. How long has Miss Robson been working for Beauty Cotton’s Manufacturers?
About a year, right after she graduated
b. Why does she want to change her job? She is looking for a promotion, bigger
challenges…
c. How many languages does she speak? List them. French, Spanish (Not very
good), Portuguese (Brazilian friend), and English
d. What computer programs does she know? Word processor, and Excell.
Activity 9C. Answer the following questions about Interview Three.

a. Does Mr. Phillis have experience in finance? Yes, of course. He worked in a bank

(3 months) and he is a fast learner.
b. Which languages does he speak? Spanish, German, Japanese, and French (All
fluently) and English of course.
c. How much does he intend to earn? Way too much, 20% over his last salary.
d. Is he interested in the fringe benefits? Not really, he always took them from
granted
Activity 9D. Now, fill in the following table where you can find the basic
requirements the candidate has to meet. You must help the interviewer (Ms
Lawson) to decide on the best applicant or candidate. Discuss your decision with
your classmates.
Interviews
REQUIREMENTS
1 2 3
having some experience in secretarial skills (for example, typing X X X
written documents, filing tasks and answering the phone)
being an ambitious person (willing to be promoted) X X
knowing foreign languages (2 minimum) X X
being a computer-literate person (having knowledge of computers) X X
accepting a performance-related salary (earning money according to X X
how well they do their tasks)
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Activity 10. Listen to the job interview accompanying this unit and fill in the gaps
of the transcript using the appropriate word(s) or expression(s).
- Frank Sanz (interviewee): May (1) I come in?
- Jane Roller (interviewer): Yes, please. Take a seat.
- Frank Sanz (interviewee): Thank you.
- Jane Roller (interviewer): (She’s looking at some papers) Well, er …. Good
morning. My name is Jane Schmitz, and I am in charge (2) of Human Resources.
- Frank Sanz (interviewee): Good morning. I’m Frank Sanz from Castellón and I’ve
come for an interview about the position as a Sales executive (3) in your
company.
- Jane Roller (interviewer): Ok, perfect Frank. I’d like to check some aspects of your
CV and ask you a few questions.

- Frank Sanz (interviewee): Right, I’m ready.
- Jane Roller (interviewer): Frank, I read in your CV you have a degree (4) in
Business Administration. Could you tell me which subjects you liked the most and
why?
- Frank Sanz (interviewee): When I studied my degree, we had a lot of subjects and
actually I liked all of them. I think I learnt something from each one and I found
all of them useful. We dealt with theoretical subjects on economics, with practical
subjects about accounting, management (5) and related fields, and also with
communication in foreign languages.
- Jane Roller (interviewer): Good. You already know that one of the main
requirements for this job is having conversational English and that’s the reason to
carry out this interview in English. Do you feel fine speaking in English?
- Frank Sanz (interviewee): Oh, yes, sure. I perfectly understand the situation and I
do feel alright speaking in English. It’s not my mother tongue (6), but I think I
prepared properly during my education, so now it’s not a problem for me.
- Jane Roller (interviewer): By the way, you are Spanish, aren’t you?
- Frank Sanz (interviewee): Yes, madam.
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Jaime Borrás
- Jane Roller (interviewer): But “Frank” isn’t a Spanish name.
- Frank Sanz (interviewee): No, certainly. My real name is Francisco, but everybody
calls me “Frank”. As I felt more comfortable with this name, I changed it a few
years ago.
- Jane Roller (interviewer): Ok. Let’s go back to your CV and I’d like to know
something about your work experience (7).
- Frank Sanz (interviewee): Well, as you can see while I was studying, I worked in
two companies. I worked in a take-away pizza firm and in a mobiles phone shop.
- Jane Roller (interviewer): Aha I see.
- Frank Sanz (interviewee): Well, the first job was because I needed the job and the
money. I think the second one is more related to the one your company is offering.
- Jane Roller (interviewer): Yes, you’re right. And did you like it?

- Frank Sanz (interviewee): Yes, absolutely. I liked it very much, mainly all about
customer care (8). I very much like talking with customers and trying to help them.
- Jane Roller (interviewer): Did you work alone in the shop?
- Frank Sanz (interviewee): Oh, no. We were five people working as salespeople,
our manager and her secretary.
- Jane Roller (interviewer): And how was your relationship with the rest of the staff
(9)?
- Frank Sanz (interviewee): Certainly, it was excellent. We felt very comfortable

working together and we helped each other when necessary.
- Jane Roller (interviewer): You have driving license, don’t you?
- Frank Sanz (interviewee): Yes, and I can also use my own car if the company
requires so.
- Jane Roller (interviewer): Oh, no, don’t worry. Our company usually provides
(10) a car for those dealing with sales outside.
Right, I think that’s all. I have enough information so far. If I need anything else,
I will phone you.
- Frank Sanz (interviewee): Ok, then. Thank you very much. By the way, can I make
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you a question?
- Jane Roller (interviewer): Yes, sure.
- Frank Sanz (interviewee): When will I know anything about the job?
- Jane Roller (interviewer): We want to finish the interviews in a couple of days,

and we will make a decision by the beginning of next week. So, I think that
Tuesday or Wednesday next week will be good days to tell you something.
- Frank Sanz (interviewee): Ok, then. I’ll look forward to (11) next week.
- Jane Roller (interviewer): Right… any other question?
- Frank Sanz (interviewee): No, that’s everything. Thanks again.
- Jane Roller (interviewer): Not at all. I thank you for your interest in our company.
- Frank Sanz (interviewee): My pleasure. Have a nice day. Goodbye.

- Jane Roller (interviewer): The same to you. Goodbye.
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Jaime Borrás
UNIT 5. BUSINESS PRESENTATIONS:
Activity 2. Find out words in the previous box that mean the following:
a. The process of deciding in detail how to do something before doing it. Planning
b. The feeling that you can trust something or somebody. Confidence
c. In a very careful and methodical way; fully. Thoroughly
d. A place where an action or event has been arranged to happen. Venue
e. A general explanation or description of something. Outline
f. Informal. Casual
Activity 5. Match the following points with the above aspects to take into
consideration when delivering a presentation. Note that sometimes more than

one element can appear in or cause some situations.
a. Do not hurry Nerves / Voice quality
b. Be enthusiastic Audience rapport / Body language / Voice quality
c. Give time on visuals Visual aids
d. Maintain eye contact Cultural considerations
e. Modulate your voice Voice quality / Audience rapport
f. Look friendly Cultural considerations / Audience rapport
g. Use silence to gain audience’s attention Audience rapport
h. Use charts and graphs Visual aids / Audience rapport
i. Use slides and/or transparencies Visual aids / Audience rapport
j. Moving hands and arms shows dynamism and friendliness to Latin people and
insecurity of the presenter’s words and lacking in self-confidence to an
Englishman Cultural considerations
Activity 6. Match the names with their definition.

a. Beamer / Data projector 1. Anything (documents, sample, etc.)
handed (out), distributed or given to
the audience at a presentation
b. Duster/ eraser 2. A small portable computer

c. Flipchart 3. Small device speakers can hold in their
hands and use it to play a slide show
remotely. Sometimes, it can
also be used as a laser pointer
d. Handouts 4. Large, flat, reflective white surface

on which films, slides, etc. are
projected
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e. Laptop (computer) / notebook computer 5. Object used for cleaning the

whiteboard
f. Marker (pen) 6. Large sheets of paper fixed onto a
stand (sometimes a small
whiteboard) so that one can be used
and turned over to reveal the next
one.
g. Wireless presenter / Wireless 7. One of the screen in a PowerPoint
presentation clicker presentation (for example) created on
a computer and displayed on a
screen
h. Pointer 8. A pen with a thick tip made of felt,

which is used for drawing on
whiteboard, for example.

i. Screen 9. A shiny board on which people can draw
or write using special pens
j. Slide 10. A stick used to point at something
such as a graph when explaining something
to an audience
k. Whiteboard 11. Device used to project on a screen
PowerPoint slides, a film or any other
image coming from a computer or a
DVD / Video player
a. 11 c. 6 e. 2 g. 3 i. 4 k. 9
b. 5 d. 1 f. 8 h. 10 j. 7
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Activity 7. The table below lists useful expressions that you can use to signpost
the various parts of your presentation. Write down the name of their function
according to the ones appearing in the box:
1. Postponing questions and further 5. Introducing the subject
explanations
6. Ordering
2. Clarifying
7. Starting another subject
3. Finishing one subject
8. Summarizing and concluding
4. Giving an example
Signposting
Function Language
• I’d like to start by... (+ing)
5. Introducing the subject
• Let’s begin by... (+ing)
• First of all, I’ll...
• Starting with...

• I’ll begin by... (+ing)
3.Finishing one subject • Well, I’ve told you about...
• That’s all I have to say about...
• We’ve looked at...
• So much for...
7. Starting another subject • Now we’ll move on to...
• Let me turn now to...
• Next...
• Turning to...
• I’d like now to discuss...
Let’s look now at...
• Where does that lead us?
2. Clarifying
• Let’s consider this in more detail...
• What does this mean for ABC?

• Translated into real terms...
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• For example,...
• A good example of this is...
4. Giving an example
• As an illustration,...
• To give you an example,...
• To illustrate this point...

• We’ll be examining this point in more detail later
1. Postponing questions and on...
further explanations • I’d like to deal with this question later, if I may...
• I’ll come back to this question later in my talk...
• Perhaps you’d like to raise this point at the end...
• I won’t comment on this now...
• In conclusion,...
• Right, let’s sum up, shall we?
8. Summarizing and concluding
• I’d like now to recap...

• Let’s summarize briefly what we’ve looked at...
• Finally, let me remind you of some of the issues
we’ve covered...
• If I can just sum up the main points...
6. Ordering • Firstly...secondly...thirdly...lastly...
• First of all...then...next...after that...finally...
• To start with...later...to finish up...
• First of all...then...next...after that...finally...

• To start with...later...to finish up...
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Activity 8. Listen to the following excerpts and fill in the gaps with the
appropriate words or expressions. Notice that it is not a complete presentation
but only some parts of it.
“Good evening, everybody I’d like to thank (1) you all for being here.
My name is Richard Hudson and I am responsible (2) for the Export Department of the
company Tonmoble.” [1]
“If you have any questions (3) during my presentation, please feel free to interrupt (4)
although there will be some time allocated (5) at the end of the session to ask
questions.” [2]
“My purpose (6) today is to tell you (7) about the current situation of our company,

and more specifically (8), about our new model of bedroom suite that we are going to
launch (9) in the following weeks.” [3]
“ To start with (10) I’d like to offer an overview (11) of the furniture industry in our
area then (12) I’ll describe (13) the history of our company next (14). I’ll outline (15)
our future outlook to finish presenting our latest project called Infinitum. Finally (16)
I’ll quickly sum up (17) my talk.” [4]
“Now I’d like to draw your attention (18) to the following pie chart showing our sales
of bedrooms in Spain. You’ll notice (19) that about 35% is sold in Catalonia, whereas
the Valencian Community is our second most popular market, selling about 20% of
our output. As you see, both communities hold more than half of the market share.”
[5]
“At the moment we are thinking of improving (20) our company in various directions
firstly (21), we want to vary and improve our marketing strategy through carrying out
promotious(22) directed at our distributors (push strategy), which is still under study.”
[6]
“On the other hand, due to the saturation of then domestic (23) market, we have decided
to introduce our products in certain Europeans markets, such as France Switzerland,
Holland or similar ones. Let me briefly explain (24) why these countries before we
move on(25).” [7]
“Summing up (26), our Infinitum program is highly appealing because it is synthesis
of design, service and flexibility of all its components.” [8]
“In conclusion (27) I just want to thank you for your attention I thank you all for being
such and attentive and responsive audience. Thank you also for your pertinent
41
Jaime Borrás
questions. If you have any more questions, please do not hesitate (28) to ask.” [9]
Activity 9. Answer the following questions about the excerpts of activity 8.
a. Specify the excerpts which belong to the “Introduction” in the order they appear.
1. Welcoming the audience
2. Give instructions about questions

3. Introducing the subjects
4. Outline
b. Specify the excerpts which belong to the “Conclusion” in the order they appear.
8. Sum up the main points
9. Thanking the audience + Inviting questoins
c. Is there any excerpt in which you think the presenter is going to use visual
aids? How do you know?
Yes, when the representative draws the attention to the pie chart (number
18)

d. Complete the following table with some of the expressions used to signpost
different sections.
Signposting Functions Expressions
Introducing the subject To start with, now…
Starting another subject Next, then, move on.

Ordering Firstly, on the other hand…
Clarifying I’d like to draw your attention to…
Summarising and concluding In conclusion, sum up, summing up…
42

Jaime Borrás
UNIT 6. BUSINESS REPORTS:

Activity 1. Answer the following questions.
a. Which are the different sections of a business report?
Title page, introduction, body, conclusions and recommendations
b. Tell me the different sections of the title page.
Full title, name and address of the reader, name and address of the writer, date of
submisision
c. Which are the main aspects to consider in the introduction?
Origin, purpose, scope and limitations, historical background….
d. How do you call the section where the writer expresses his/her suggestions?
Recommendations

Activity 2. Match the following extracts from reports with the styles listed on the
right.
Extracts Styles
1. I think we should go ahead and invest in this a. impersonal, formal and very
project. If we don’t, we’ll be missing a sure
golden opportunity.
2. Investment in this project is imperative. b. impersonal, formal and unsure
Failure to invest would mean a missed
opportunity.
3. No time should be wasted in advertising the c. personal and unsure
post. Any delay will certainly result in
less efficiency.
4. We should consider advertising the post. If we d. personal, informal and unsure
don’t, it could lead to a reduction in
efficiency.
43
Jaime Borrás
5. The short term future of interest rates was e. personal and informal
discussed. Opinions varied as to both when and
by how much interest rates would fall. It was
suggested that they would fall by between ½
and 1½ per cent in under a week
to over a month’s time.
6. We discussed the probable drop in interest f. impersonal and not totally sure
rates. Mr. Field believed that there would be a
1 to 1½ % fall within the next week whereas
Mrs. Power thought there would be a
maximum fall of ½ % and not for at least one
month.
1. e 3.a 5.b

2. f 4.d 6. c
Activity 4. Now consider which of the following features are present in the above
extracts. Mark them with a cross.
Extracts 1 2 3 4 5 6
Personal pronouns X X
X
Passives X
X
Expressions of certainty (100%)
X X
Expressions of less certainty X X X
44
Jaime Borrás
Activity 5. Write the following statements, which are in a personal style, in an
impersonal style and as reported speech.
1. Most of us think that we should increase our investment in the manufacturing sector.
The general feeling is that investment in the manufacturing sector should be
increased.
It was felt that general investment in the manufacturing sector should be increased
2. We have heard a wide range of opinions on the subject of trade with China.
Different opinions were expressed on the subject of trade with China

3. We all agree that the advertising budget should be increased by 5%.
It was agreed that the advertising budget should be increased by 5%
4. Mr. Stevens has suggested that we double our spending on TV advertising.
It was suggested that the spending on TV advertising increases by a 100%.
5. I personally recommend that we leave it at the same level.
Leaving it at the same level was recommended.
6. We don’t seem to be able to reach agreement on the question of advertising.
There was no agreement about the question of advertising.
7. I propose we postpone this matter until next week.
It was proposed to postpone that matter until the week after.
8. We all feel that we have spent enough time on this question.
It was felt that enough time had been spent on that question.
9. We agreed with Peter when he said that we should allow more time for this
question at the next meeting.
It was agreed that more time should be allowed for that question at the next
meeting.
45
Jaime Borrás
Activity 8. In the previous boxes, find out words meaning the following.
a. Exact, accurate, precise → Rigorous
b. To understand incorrectly, misinterpreting → Misunderstanding
c. The fact of identifying oneself with and understanding of another’s

situation, feelings, and motives, concerned about somebody else → To be
empathetic
d. How many addresses appear in the title page? Do they refer to the writer
or to the reader?
Two, the first one for the writer, the second for the reader
e. When is the business report submitted?
3rd May 2019
f. Has the author used any type of headings? Yes How many? 5 Are they

quite precise and clear to let the reader know about the information
following them? Yeah, I would say so
g. The whole introduction can be divided in different sections or moves

according to the content they specify. Based on these content possibilities,
write down the excerpts which refer to the following introduction’s
sections or moves.
Origin & Historical background → Scenario
Purpose → Assessing scholarship offers from Milan, Manchester and

Bonn Universities
Sources and methods of collecting data & Scope and imitations → Criteria
and Data Collection
h. As every paragraph should develop mainly one idea, point out the
principal idea of paragraphs from 3 to 6 of the business report.
Paragraph 3: Academic Viewpoint emphasizes on the importance of the actual
program.
Paragraph 4: Working Future Viewpoint wants to focus on how easy would be
to get a job after finishing the degree.
Paragraph 5: Overall Reaction is mainly a conclusion and stating pros and
46

Jaime Borrás
cons of each program.

Paragraph 6: Last Comments and Final Recommendation tells the reader
which is the best option.
Activity 10. Scenario: José A. González is member of the International Business

Association (IBA) and is in charge of the organisation of the meeting to be held in
Castellón in April 2021. Howard Murphy, President of the IBA has asked him to
send a business report on the best place to have the meeting taking into consideration
the location, the accommodation and the costs. Now you will find the whole business
report, except the title page, with some missing parts. Complete the business report
by doing the tasks explained.
Activity 10A. Match the following topic sentences with their talking headings (both
express the same idea: the topic of a section of the report).
Talking headings Topic sentences
1. ORIGIN AND PLAN OF THE RESEARCH a. Both hotels can guarantee the 300 rooms we
will require.

2. ADEQUATE ACCOMMODATIONS AND b. Considering all of these figures, the total cost
SATISFACTORY CONVENTION picture at the Ciutat Oberta is the more
CENTRE favourable one.
3. THE CIUTAT OBERTA’S FAVOURABLE c. In investigating these two hotels, as was my

LOCATION charge from you at our April 15 th 2021
meeting, I collected information on what I
believed to be the three major factors of
consideration in the problem.
4. LOWER COSTS AT THE CIUTAT OBERTA d. The Ciutat Oberta, the hotel in Castelló, is my
recommendation for the International Business
Association meeting in April 2021. My
decision is based on the following
summary of the data I collected.
5. RECOMMENDATION OF THE HOTEL e. Because many members will bring

CIUTAT OBERTA companions, however, the centred location
does give the Ciutat Oberta an advantage.
1c 2. a 3. e
4. b 5. d
47

Jaime Borrás
Activity 10B. Now, place topic sentences and talking headings in their right position
according to the information of each section. The sections are numbered just to help
you to distinguish them, but a real example should delete the expressions “Section X
RECOMMENDATION OF CONVENTION HOTEL FOR THE 2021 MEETING
Section A
HEADING: 5
Topic Sentence: d
First, the hotel Ciutat Oberta is right in the centre of the city, and this is an important
advantage to convention attendants and their companions. Second, accommodation,
including meeting rooms, is adequate in both places, although the Papa Luna’s rooms
are more modern. Third, Ciutat Oberta room costs are approximately 15% lower than
those at the Pope Moon. The Ciutat Oberta, however, would charge €300 for a room
for the assembly meeting. Although both hotels are adequate, because of location and

cost advantages the Ciutat Oberta appears to be a better choice from the members’
viewpoint.
Section B
HEADING:1
Topic Sentence:c
First is location. Second is adequacy of accommodation and location of Convention
Centre. And third is cost. The following findings and evaluations form the basis of my
recommendation.
Section C
HEADING: 3
The older of the two hotels, the Ciutat Oberta is located in the heart of the town, very
close to the business district. Thus it is convenient to the area’s two major department
stores as well as the other downtown shops. The hotel Papa Luna, on the other hand, is
in a tourist resort town called Peñíscola, approximately at 10 minutes driving from the
major shopping area. Located in a peripheral area of the main city (business and
residential area), it provides little location advantage for those wanting to shop. It does,
however, have shops within its walls that provide virtually all of the guest’s normal needs,
apart from giving the opportunity of enjoying the beach (if the weather is pleasant).
Topic Sentence: e
48

Jaime Borrás
Section D
HEADING: 2
Topic Sentence: a
As the Papa Luna is new (since 2015), its rooms are more modern and therefore more
appealing. The 50-year-old Ciutat Oberta, however, is well preserved and comfortable.
Its rooms are all in good repair, and the equipment is modern.
The Papa Luna has 9 small meeting rooms and the Ciutat Oberta has 10. All are
adequate for our purposes. Both hotels can provide the 8 we need. For our general
assembly meeting, neither of the two hotels have such a big room for all of us. In both

locations, however, there is a Conventions Centre which can easily seat our
membership and also serve as the site of our inaugural dinner. The Conventions Centre
in Peñíscola is at a walking distance from the hotel Papa Luna, whereas in Castellón
we need to go by bus as it is in the outskirts of the city. In spite of this difference, both
hotels appear to have adequate facilities for our meeting.
Section E
HEADING: 4
Both the Ciutat Oberta and the Papa Luna would provide eight rooms for
meetings on a complimentary basis. Both would provide complimentary suites
for our president and our secretary. The Ciutat Oberta, however, would charge
€4 for arranging the use of the Conventions Building for the assembly meeting.
The Papa Luna would provide this service without charge.
Convention rates at the Ciutat Oberta are €55-€65 for singles, €65-€75 for
double- bedded rooms, and €70-€80 for twin-bedded rooms. Comparable rates
at the Papa Luna are €65-€75, €75-€85, and €80-€95. Thus the savings at the
Open City would be approximately 15% per member.
Cost of the dinner selected would be €20 per person at the Ciutat Oberta. The
Papa Luna would meet this price if we would guarantee 400 plates. Otherwise,
they would charge €23.
Topic Sentence:b
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Inglés para la Empresa

3º Grado en Administración de Empresas

Facultad de Ciencias Jurídicas y Económicas

Reservados todos los derechos.

UNIT 1. BUSINESS CORRESPONDENCE

Reservados todos los derechos.

Reservados todos los derechos.

Our ref.: WS/cg

La vida son experiencias, Cuenta Smart

Reservados todos los derechos.

Activity 7. Fill in the gaps of the following email.

Please confirm you agree (10) with all this ASAP.

Reservados todos los derechos.

a. We look forward to hearing from you. → 5

Reservados todos los derechos.

Activity 10. Complete the following letter.

Blarney Woolen Mills Our ref.: AA/mn

Reservados todos los derechos.

We look forward to hearing (13) from you.Yours faithfully (14)

Hasta el 10% de descuento en Ipad! Entra ya y consigue el tuyo en Rossellimac

a. I am enclosing the admissions sheet you requested → 2

Reservados todos los derechos.

si lees esto me debes un besito

Activity 1. Reading comprehension. Answer the following questions.

Activity 2. Listen to two telephone conversations and fill in the table.

CALL CALLER COMPANY CALLER’S REQUEST

Reservados todos los derechos.

Grindlays Bank Klondike Office Equipment

si lees esto me debes un besito

Reservados todos los derechos.

1. How are you? a. Let me go over it again. → 10

to be cancelled. d. I’m sure you have, but I still need a

Reservados todos los derechos.

h. Could you tell me how many employees

si lees esto me debes un besito

Operator: Good afternoon. Richmond’s Special Celebrations. Can I

Reservados todos los derechos.

Activity 11. PERSON UNAVAILABLE. Complete this telephone conversation with

Alison: Worldwide Travel. Alison Dillemann speaking.

si lees esto me debes un besito

Reservados todos los derechos.

si lees esto me debes un besito

NAME OF PERSON CALLING: DESTINATION: Paris

Reservados todos los derechos.

Juan Ortiz: Bodegas y Viñedos Vega Sicilia. Buenos días.

Reservados todos los derechos.

interested look forward in stock

si lees esto me debes un besito

Reservados todos los derechos.

si lees esto me debes un besito

Operator: Good morning, LTC Electronics. Can I help you?

Reservados todos los derechos.

si lees esto me debes un besito

Reservados todos los derechos.

TOPIC: ENVIRONMENTAL ISSUES:

Reservados todos los derechos.

To make good investments decisions or to avoid extreme government actions in

7. Is the business world doing things right so far?

Is not really good or ambitious enough.

8. What is required to implement climate policies in a useful way?

si lees esto me debes un besito