SALAZAR, JULLIEN YSABEL 01/27/2022

BSHM 2-2 MR.

RETORIA
ASSIGNMENT:
1. Compare and contrast the Mintzberg’s 5 Ps of Strategy.
- The 5 Ps of Strategy were created by Henry Mintzberg in 1987. Each of the 5 Ps
stands for a different approach to strategy.

 Plan.
 Ploy.
 Pattern.
 Position.
 Perspective.

-As a Plan, strategy needs to be developed in advance and with purpose. As a Ploy,
strategy is a means of outsmarting the competition.

-With strategy as a Pattern, we learn to appreciate that what was successful in the past
can lead to success in the future.

-As for Position, strategy is about how the organization relates to its competitive
environment, and what it can do to make its products unique in the marketplace.

-Perspective emphasizes the substantial influence that organizational culture and

collective thinking can have on strategic decision making within a company.

-Understanding and using each element helps you to develop a robust, practical and
achievable business strategy.
2. What specific operations strategy the Hospitality Industry should implement after the
Covid-19 pandemic? Elaborate your answer.

- Some big hotel chains provide 24-hour medical treatment to its guests and showcase
insurance services and agreements for the visitors as a manner of instilling confidence
and trust.

- Create a detailed overview of the hotel's COVID-19 infection prevention activities

and make it easily accessible on the hotel's website.

- Transmit a message of social inclusion in response to COVID-19, without regard for

nationality, ethnicity, or geographic origin.

- Assist visitors with all of their pre-arrival preparations and produce a recommendation
of things to do during their stay that includes approved and reputable hotel suppliers.
3. What advantage do you think is given to McDonald’s through its decision to establish a self-
service ordering kiosk for some of its outlets?

- Despite being one of the world's most recognizable companies, McDonald's is the poster child
for ongoing innovation.

The Golden Arches have seen various alterations, redesigns, and renovations since its
inception in 1955. It opened restaurants all around the world, sometimes in unexpected areas
like then-Soviet Russia.

However, none of these improvements have had the same impact and significance as
McDonald's conversion to a self-service kiosk ordering paradigm.

Despite the increased usage of touch screens in their service, McDonald's has stayed virtually
identical, except that it is now quicker, more efficient, more user-friendly than before.

4. Visit a drive-through quick-service restaurant and observe the operation for half an hour.
You will probably need a stop watch to collect the relevant timing information. Consider the
following questions. 
(a) Where are the bottlenecks in the service (in other words, what seems to take the
longest time)? 
(b) How would you measure the efficiency of the process? 
(c) What appear to be the key design principles that govern the effectiveness of this
process?