Professional Documents
Culture Documents
Logofolio.
Visual Identity.
Almaymaar is a real estate agency for all your needs.
Almaymaar is an innovative real estate company that helps you to find
your perfect property in all around the world. Choose us for your domestic
and international buying and selling of real estates.
The challenge was to develop a visual identity that would connect with
Almaymaar's niches:
For this, I created a specific color palette for each case. And when the
brand communicates in a general way, we can use this palette differently.
Therefore, enabling the brand to be dynamic and adaptive.
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Keywords.
Logo Icons.
Diamond Line
Diamonds are associated with strength, Horizontal lines are parallel to the horizon.
love and health. As we have uncovered, They suggest calm and quiet, a relaxed comfort.
throughout history, diamonds have been Horizontal lines can’t fall over. They accentuate width.
worn by leaders or power figures to symbolise They’re stable and secure.
strength and invincibility. Diamonds have The convey an absence of conflict, a restful peace.
also been associated with good health and Horizontal lines by their connection to the horizon
represent long life and good heart health. are associated with earth bound things and idea..
Tagline.
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Typography.
ENGLISH TYPEFACE :
CINZEL
Cinzel is a typeface inspired in first century roman inscriptions, and based
on classical proportions. However it's not a simple revivalism, while it conveys
all the ancient history of the latin alphabet it also merges a contemporary
feel onto it.
URDU TYPEFACE :
Jameel Noori Nastaleeq
Nastaliq is among the most liquid calligraphy styles for the Arabic substance.
It has short verticals with no serifs and long level strokes. It is made using
somewhat out of cut reed with a tip of 5–10 mm (0.2–0.4 in), called qalam
('pen', Arabic and Persian )قلمand carbon ink, named si ahi. The nib of a qalam
can be a piece of the inside to empower ink absorption.
CINZEL
CINZEL REGULAR
ABCDEFG 12345
HIJKLMN 67890
OPQRSTU
VWXYZ
JAMEEL NOORI NASTALEEQ
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