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EXECUTIVE SUMMARY
Market Value
In 2013, the French motor insurance market is forecast to have a value of $26,597.2
million, an increase of 1.7% since 2008.
Market Segmentation I
Personal motor insurance sales proved the most lucrative for the French motor
insurance market in 2008, generating 67.5% of the market's overall value.
Market Segmentation II
France accounts for 15.9% of the European motor insurance market's value.
TABLE OF CONTENTS
EXECUTIVE SUMMARY 3
CHAPTER 9 Appendix 25
9.1 Methodology 25
LIST OF TABLES
Table 3: France Motor Insurance Market Segmentation II: % Share, by Value, 2008.....10
Table 9: France Motor Insurance Market Value Forecast: $ million, 2008-2013 .............22
Table 11: France GDP (Constant 2000 Prices, $ billion), 2004-2008 ...............................23
The motor insurance market consists of motor insurance for personal and commercial
vehicles, including cars, light & heavy trucks, vans, motorcycles and mopeds. The
value of the motor insurance market reflects gross premium incomes. Any currency
conversions used in this report are at the constant 2008 annual average exchange
rate.
For the purpose of this report Europe is deemed to comprise of Belgium, the Czech
Republic, Denmark, France, Germany, Hungary, Italy, Netherlands, Norway, Poland,
Romania, Russia, Spain, Sweden, the Ukraine and the United Kingdom.
The French motor insurance market generated total revenues of $26.2 billion in 2008,
representing a compound annual growth rate (CAGR) of 0.2% for the period spanning
2004-2008.
Personal motor insurance sales proved the most lucrative for the French motor
insurance market in 2008, generating total revenues of $17.7 billion, equivalent to
67.5% of the market's overall value.
The French motor insurance market has posted slow but steady rates of growth over
the past few years and although a slight decline in growth in 2008, the market will
increase again over the forecast period.
The French motor insurance market generated total revenues of $26.2 billion in 2008,
representing a compound annual growth rate (CAGR) of 0.2% for the period spanning
2004-2008. In comparison, the German market changed with a compound annual
rate of change (CARC) of -3.5% and the UK market grew with a CAGR of 0.9%,
respectively, over the same period, to reach respective values of $28.5 billion and
$19.8 billion in 2008.
Personal motor insurance sales proved the most lucrative for the French motor
insurance market in 2008, generating total revenues of $17.7 billion, equivalent to
67.5% of the market's overall value. In comparison, sales of commercial motor
insurance generated revenues of $8.5 billion in 2008, equating to 32.5% of the
market's aggregate revenues.
The French motor insurance market grew by -1% in 2008 to reach a value of
$26,151.1 million.
The compound annual growth rate of the market in the period 2004-2008 was 0.2%.
$ million % Growth
30,000 1.5%
25,000 1.0%
20,000 0.5%
% Growth
$ million
15,000 0.0%
10,000 -0.5%
5,000 -1.0%
0 -1.5%
2004 2005 2006 2007 2008
Personal motor insurance sales proved the most lucrative for the French motor
insurance market in 2008, generating 67.5% of the market's overall value.
Category % Share
Personal 67.50%
Commercial 32.50%
Total 100.0%
Commercial
32.5%
Personal
67.5%
France accounts for 15.9% of the European motor insurance market's value.
In comparison, Italy accounts for a further 18.2% of the regional market's value.
Geography % Share
Total 100.0%
Spain
11%
Rest of Europe
25.4%
United Kingdom
12.1%
France
15.9% Italy
18.2%
Germany
17.4%
The motor insurance market will be analyzed taking insurance companies and
brokers as players. The key buyers will be taken as individual consumers, and ICT
and back office suppliers as the key suppliers.
Motor insurance is compulsory in most countries and the market therefore has a very
large volume of customers, policies are usually taken out on an annual basis and
customer switching behavior has increased considerably in recent years.
This is largely due to Internet based insurance brokers and price comparison sites.
Specialized computer systems are needed for certain insurance operations, such as
the "smart systems" used by underwriters to manage risks. Insurers invest
significantly in ICT systems and services, for which they typically have contracts with
large technology providers and outsourcing companies.
The motor insurance market has undergone a period of concentration in recent years
as companies have aimed to increase their economies of scale relating to risk
distribution, which in turn has allowed them to reduce premiums in the face of
growing price competition. The leading players in the motor insurance market
typically form part of large diversified financial service providers, with large assets
and significant geographical influence.
Motor insurance is compulsory, and the market therefore has a very large volume of
customers. Motor insurance policies are usually taken out on an annual basis.
This increases switching costs for consumers, in the sense that they are less likely to
change insurer before the end of their current policy. Despite this, motor insurance is
a highly commoditised product and levels of provider switching are high and customer
loyalty low, with many customers searching for the lowest available premiums.
Suppliers to the motor insurance industry include vendors of ICT equipment and
providers of outsourced back-office services. Specialized computer systems are
needed for certain insurance operations.
For example, underwriters use "smart systems" to manage risks. Insurers invest
significantly in ICT systems, for which they typically have contracts with large
technology providers, and may incur large switching costs in moving to a different
provider.
The nature of outsourcing is such that switching could interrupt operations, therefore
incurring significant costs. The suppliers are very unlikely to forward integrate into
providing motor insurance, so the suppliers and market players are independent from
one another.
Suppliers are also weakened by the fact that there are many potential suppliers of
these goods and services to insurers, and thus competition among them. However,
supplier power is boosted by the ability of providers to differentiate their offering
moderately well. Overall supplier power with respect to the motor insurance market is
moderate to strong.
The French motor insurance market has suffered from a high degree of price
competition in recent years, which has driven down premiums and decreased
profitability, reducing opportunities for the entry of new players.
Despite these barriers to entry, the motor insurance market is highly commoditised,
and companies can enter the market through innovative differentiation strategies as
well as price competition. The increasing dependence on the Internet for sales
provides an easy way for new entrants to access distribution channels. Overall, the
threat of new entrants with respect to the French motor insurance market is moderate
to weak.
Motor insurance within France is compulsory for vehicle owners under the French
motor insurance code, requiring a minimal of third party coverage for every vehicle.
This means that motor insurers face virtually no indirect competition from substitutes.
However, third party insurance is a substitute for more advanced comprehensive
motor insurance coverage. Overall, the threat of substitutes is very weak.
The leading players in the motor insurance market typically form part of large
diversified financial service providers, whose large assets and geographical influence
are conducive to a high degree of rivalry. Overall, rivalry with respect to the French
motor insurance market is strong.
AXA provides financial protection and wealth management services to more than 67
million clients around the world. The group is the holding company for a number of
international companies that offer life insurance, property and casualty insurance, and
reinsurance products.
AXA operates through five business divisions: life and savings, property and casualty,
international insurance, asset management, and other financial services. An
additional 'Holding companies' segment includes all non-operational activities.
The life and savings segment provides a range of life and health insurance products
for, both, individuals and corporate clients. The segment principally offers savings-
related products including separate account (unit-linked) products. The life and
savings-related products offered by AXA include term life, whole life, universal life,
endowment, deferred annuities, immediate annuities, variable life and other
investment-based products. These products are offered in the US, Japan, Germany,
the UK, France, Belgium, Germany and Southern Europe. Additionally, the division
also operates in Australia, New Zealand, the Netherlands, Switzerland, Luxembourg,
Turkey, and some countries in Asia. AXA distributes its products through exclusive
and non-exclusive channels that vary from country to country. Exclusive channels
include exclusive agents, salaried sales forces and direct sale operations including
mail, telephone and internet. Non-exclusive channels include brokers, independent
financial advisors, aligned or wholesale distributors and partnerships including
financial institutions, especially banks, and non-financial institutions such as car
dealers.
The property and casualty segment provides a range of personal and commercial
insurance products such as automobile, homeowners /household, property and
general liability for both personal and commercial customers. The segment focuses
on small to medium sized companies, and in certain countries also provides health
insurance products.
Key Metrics
The Property and Casualty segment accounted for 26 billion (approximately US$38
billion), or 29% of AXA’s consolidated gross revenues for the year ended December
31, 2008 (2007: 27%).
Gross written premiums in Personal Motor Insurance lines totaled E9,053 million
(approximately US$13,246.8 million) in 2008, an increase of 35% as compared to
2007.
160,000.0 7.0%
140,000.0 6.0%
120,000.0
100,000.0
4.0%
80,000.0
3.0%
60,000.0
2.0%
40,000.0
20,000.0 1.0%
0.0 0.0%
2004 2005 2006 2007 2008
Year
The company has organized its business activities into property and casualty
insurance, life insurance, credit insurance, health insurance, assistance and banking.
AGF mainly underwrites policies in motor vehicle (liability and property damage) and
other property & casualty and liability coverage. These policies are generally for one
year with the exception of certain multi-year policies concerning some technical risks
and construction insurance policies in France covering ten-year guarantees. The
company's subsidiaries operating in this segment include AGF Assurances and AGF
La Lilloise.
The health insurance division includes individual and group accident and healthcare
insurance business of the company. In health insurance the company sells a range of
policies including healthcare policies that assure the repayment of healthcare costs
incurred by the insured and income protection products (in the form of an annuity or
capital sum) in the event of illness, hospitalization or death.
The company's life insurance business includes both individual and group life
policies. AGF offers savings products, products to prepare for retirement and
traditional life insurance (whole life, term life and a combination). The company offers
two types of savings products: unit-linked products and capital guaranteed products.
In the unit-linked products the risk is assumed by the policyholder. Some of these
policies include a minimum guaranteed sum in the event of death. Certain capital-
guaranteed products comprise a portfolio made of separate earmarked assets used
as the basis for the calculation of savings remuneration.
The company offers credit insurance through Euler Hermes and travel insurance and
assistance through Mondial Assistance.
In addition to its core insurance business, the company is also involved in asset
management, banking and finance activities. The subsidiaries included in the
segment are AGF Asset Management, AGF Private Equity and Banque AGF. The
company's other activities includes reinsurance.
The company is headquartered in Paris, France and employs about 30,850 people.
Key Metrics
The company has organized its businesses into three divisions: life insurance, non-
life insurance and banking.
Groupama's life insurance operations undertake a range of life and health insurance
business. The company offers individual health insurance, provident savings
schemes, retirement plans, individual life insurance, group insurance and employee
savings plans through this division. Groupama is the leading individual health
insurance provider in France through its subsidiary Groupama Sante Active. The
company offers savings product through Groupama Epargne.
The company's non-life insurance (property and liability) activities include motor
insurance, home insurance, agricultural insurance, professional insurance, business
insurance, marine insurance, transport insurance, remote property surveillance and
legal protection.
Banque Finama is a bank which serves the Groupama and Gan networks activities. It
is also active in the commercial banking, treasury, estate and asset management
sectors. The company offers asset management services through Groupama Asset
Management Company.
The company provides private equity functions through Finama Private Equity.
Groupama also offers real estate related services such as home sales and real estate
investments through subsidiary Groupama Immobilier.
The company is headquartered in Paris, France and employs about 13,940 people.
Key Metrics
Property & Casualty revenues rose 5.8%. Motor insurance revenues (including fleet)
were 5.4% higher at E1,823 million (approximately US$2,667.5 million), reflecting
solid performances in Spain (11.6% growth, excluding fleet), the UK, Turkey and
Romania. In France motor insurance rose 2.1% to E1,094 million (approximately
US$1,600.8 million).
25,000.0 6.0%
20,000.0 5.0%
Profit Margin (%)
US$ Millions
4.0%
15,000.0
3.0%
10,000.0
2.0%
5,000.0 1.0%
0.0 0.0%
2004 2005 2006 2007 2008
Year
In 2013, the French motor insurance market is forecast to have a value of $26,597.2
million, an increase of 1.7% since 2008.
The compound annual growth rate of the market in the period 2008-2013 is predicted
to be 0.3%.
$ million % Growth
27,000 3.0%
26,800 2.0%
26,600
1.0%
% Growth
$ million
26,400
0.0%
26,200
-1.0%
26,000
25,800 -2.0%
25,600 -3.0%
2008 2009 2010 2011 2012 2013
2004 62.6
2005 62.9 0.60%
2006 63.3 0.60%
2007 63.7 0.60%
2008 64.1 0.60%
Constant 2000
Year Prices, $ billion % Growth
2004 1414.9
2005 1436.1 1.50%
2006 1465.1 2.00%
2007 1492.9 1.90%
2008 1506.4 0.90%
2004 2.1
2005 1.8 -17.00%
2006 1.7 -4.80%
2007 1.5 -11.50%
2008 3.3 122.00%
2004 1.24208
2005 1.24296
2006 1.25466
2007 1.36986
2008 1.46325
CHAPTER 9 APPENDIX
9.1 Methodology
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