1.

Landing Page
a. Structure
Site structure refers to how you organize the content on the web. The content of a website is
typically divided into parts and websites that cover a number of – related – topics. Link building,
navigation, and hyperlinks are all illustrations of ways of managing your website, as are
categories like classes and labels. Consumer reaction times are short on today's fast-paced
internet, therefore your web design should prioritize providing a good customer satisfaction and
permitting web crawlers to properly scan your page for a faster index.

b. Navigation
A website menu is a collection of interrelated objects that allows users to move between
different pages or sections of a website. The following are the most common types of website
menus: Menu of conventional navigation: It's the most common type of menu, which is normally
displayed as a continuous list at the home page of the website. A navigation is a systematically
organized collection of links to other websites, most often internal websites. Users could rapidly
access the most important material by using drop - down menus featured in the top or tab of
websites. 

c. SEO
The technique of attempting to improve a website's or a kind of information's google rankings is
known as SEO. To look at it another way, SEO is the process of structuring online material so
that it shows close to the top of a search engine's page when somebody conducts a search.
 People conduct billions of requests annually, sometimes even for commercial reasons, to find
information about the products, hence SEO is an important part of the digital advertisement.
Brands' key source of web traffic is frequently searching, which is supplemented by numerous
ad networks.

d. User-friendliness
The term "graphic attractiveness" alludes to something's aesthetic impact. It should go without
saying that color, content, and photographs all should be used to make your content visually
striking. There are graphic materials that can be accessed. Use visual elements like photographs,
videos, and eye-catching layouts to assist design your site and stimulate engagement. Visual
effects will also aid in the organization of your data.
e. Mobile friendly
A phone webpage is one that is built to work consistently across all devices. This means that
everything on a smartphone or computer has transformed or has lost its value. Because of their
inefficiencies, drop-down menus are prohibited on cellphones. One of the most efficient
methods of keeping consumers on your site for lengthier is to make it mobile-friendly. People
are much more likely to stay on a webpage that is easy to get and forsake it, thus building
mobile-friendly webpage decreases attrition.
f. Image
Graphics are a simple solution to enhance your website's user experience. Images can makes
you step out and direct visitors' interest. When it comes to conveying critical information, they
can be really useful.
g. Brand look
From graphics and architecture to electronics prose and weblogs, website rebranding entails
aligning every component of your website with your brand's identity.
2. Ad

1. Demographics
Demographics are significant in branding when they aid in the creation of targeted product
offerings that appeal to specific populations. As the cost of sales promotion rises, companies
have increased dependent on characteristics to select the best prospective target groups for
their advertisements. There are no gender restrictions in the luna park, therefore both men and
women are welcome to play. The park is only open to anyone over the age of ten. In the
amusement park, there is a minimum height restriction for children and adults. People who are
married or in a relationship are welcome to visit the park and enjoy themselves. Tourists and
visitors are welcome to visit and have a fantastic experience.

2. Geographic
Only the Luna Parks in Melbourne and Sydney, which have been constructed in the Australian
states of New South Wales, Victoria, South Australia, and Queensland, are still open. The
playground was opened in 1935, around 600 meters (2,000 feet) north of the Sydney Harbour
Bridge's southern gateways, and it continued to operate for seventy months until 1972, when it
became year-round. People who want to have a good time can go to luna park. Sydney
students, children, and families are invited. Tourists and visitors from other cities, as well as
those from outside of Sydney, are welcome at Luna Park.
3. Personal characteristics
The psychographic segmentation of the desired market includes their opinions, passions,
personality, values, concepts, and style of life. Psychographics are important in advertisement,
but they can also be utilized in focus groups, forecasting, and other forms of social research.
Luna Park welcomes everyone to come and have fun; the park was created for families and
children to have fun and relieve stress. The goal of Luna Park is to keep families happy and
having fun together.
4. Behavioral
It enables merchants and media to target customers directly with relevant ads and personalized
targeted advertising based on their browsing habits. People can connect on Facebook or
Instagram, and Luna Park promotes various activities that are taking place in the park on a
regular basis. Luna Park is open three times a week, and visitors can learn more about us by
searching for "luna park" on Google. SF community center, funster, and Sarah Anderson
Foundation are our brands.
The luna park's advertisement. People who enjoy going to amusement parks can see the advertisement.
This luna park image is eye-catching, since the viewers will be drawn in by the park's design. In the
digital market, OVP gives your company the opportunity to get a competitive advantage over your
competitors' goods, services, and even strong brand. A CTA is the next activity that a marketer wants
their attendee to do. It's feasible to draw a direct link between the CTA and sales.

A "call to action" is a segment of a webpage, advertisement, or other piece of content that encourages
viewers to take action. CTAs are often used in advertising to assist a business in converting a client or
user into a lead generation. CTAs can lead to a variety of different behaviors depending on the
statement's goal.
Facebook Ad
Instagram Ad