Professional Documents
Culture Documents
The Filipino culture is an exuberant story that tells of the nation's journey through the
centuries. Customs reflect the people's faith, their oneness with others, their affinity
with nature, and their celebration of life. The Filipino's charm lies in their smiles, in the
numerous religious festivals that venerate nature, the Divine and the cycles of life and
in the virtue of pakikipag-kapwa tao that treasures relationships, with friends and
strangers alike. The concept of kapwa(others) is at the core of the Filipino soul. A
Filipino scholar says of the Filipino: the joy of his being is in being with others. Filipinos
worship devoutly in their cathedrals and mosques (the busy urban dwellers attend
religious services inside shopping malls and al fresco, in parks and plazas). They can
sing and recognize good singing when they hear it. They smile at strangers and babies,
and through queues, rainshowers and traffic. They socialize in parties and
discotheques, as well as in markets and community dances. They make and keep
friendships over food, over lambanog (coconut wine), over mobile phone text
messaging. They are sentimental and devoted to their families. They have profound
respect for elders and show self-effacing hospitality for guests. They speak over 100
local languages and dialects, of which the Tagalog-based Filipino is the lingua franca,
as well English, with an accent. They are basketball fans. They love Hollywood films
and television dramas. They are pedestrians who chat while walking and they are the
passengers in the ubiquitous jeepneys. They love laughing at themselves, their
politics, their game shows. They are cosmopolitan in their views, but their values are
rooted in their faith, their family and their community. The Filipinos' temperament is as
warm and constant as their sunshine. Their way of life is rich, diverse and rooted. They
are in harmony with others and face the world with an engagingly courageous spirit.
They are the 73 million Filipinos.
Unlike some believe, pop culture isn’t really this fad that fades away in a few years or
so. It is useful for scholars to study in order to understand any given time period.
Some things do end up being fads for just a week or so. Some things persevere for
years and decades. Regardless, they are important artifacts to study and understand.
So why not study pop culture? It’s a good way to learn about different styles of
communication, humor and our progression over time. Pop culture reflects what’s
important to the masses and what society values.