One of the many thinks of marketing, is when they go to
the big flashy, EXAMPLES – like Superbowl commercials and Spotify’s annual "Wrapped" CAMPAIGNS. But the truth, is that marketing is the result of monthS of strategies. Marketing as a discipline, involves all the actions a company undertakes to draw in customers and maintain relationships with them. Networking with potential or past clients is part of the work too, and may include writing thank you emails, playing golf with prospective clients, returning calls and emails quickly, and meeting with clients for coffee or a meal. AN IN most basic level, marketing seeks to match a company's products and services to customers who want accEss to those products.
Relation between Business Administration and Marketing
IN THE GRAFIC According to statistics, these are the companies that have difain their marketing strategies.
Marketing and Business Administration are both crUcial
aspects of any successful business one takes on. Think ofit this way - there’s no marketing without someone, managing business resources including types of employees, like contract, temporary, full-time, their schedules, what types of equipment they use on a daily basis, which suppliers to work? AND MORE. - and this is all possible because of business administration skills. So, to answer to this topic of relation between business administration and marketing, both are extremely useful, each one come in handy because it is part of the foundation of any successful business or company. Business administration is fundamental to any organization to function while marketing is an extra feature that help TO promote products and services for the business. Marketing Goals
Before anyone can build a strategy for a company, first
we need a clear goal. Marketing goals are specific objectives described in a marketing plan. It can be anything from generating high- quality leads and raising brand awareness to increasing customer value and improving your referral rate. These goals can be tasks, quotas, improvements, or other performance-based benchmarks used to measure marketing success. When explicitly set, measurable goals are key for marketers to be successful. Some examples of marketing goals include: • Increasing brand engagement • Measuring your marketing goals • Generate high-quality leads. • Increase website traffic. • Establish industry authority. • Increase customer value. • Improve internal Brand
Audience marketing benefits
Good marketing helps you gain data to learn more about your target audience(s), so you can be more targeted in your strategy. A targeted marketing strategy based on data so talking about your customers it is one of the best ways to develop multiple revenue streams for the audiences. Your audience will be more responsive because you’re finding and presenting marketing messages that target their precise requirements. This kind of marketing benefits you and your customers alike.
Another benefit of having a defenid marketing
strategy is that you get to improve the reputation of your company. So it’s safe to say your reputation determines your brand’s equity.