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NIF & Z Agreement

Executive Summary
Marketing & Communication Contract
16/10/2022
01
OVERVIEW
Z Advertising & Public Relations

2
COMPANY EXECUTIVE
SUMMARY
Z Company for Advertising and Public Relations Company (limited liability company)
Z Company was established in (1990)
Today it is one of the oldest and largest national advertising and public relations companies operating in Saudi Arabia...

01 Advertising and Public


Relations and Consulting 02 Communication
strategies 03 Establish and operate Departments of
Corporate Communication and Marketing

Graphic designs and


Branding
04 Public opinion forming
strategies and campaigns 05 advertising campaigns
in both traditional and 06 (logo and Visual Identity, building brand
strategies, and developing guidelines).
digital

07 Content Creation 08 Audio- visual


productions 09 Exhibitions, conferences, events, and
printing services and binding

3
OUR
PARTNERS

4
OUR
PARTNERS

5
SUPPORT Total of 100+ professionals
TEAM
Z Company
for Advertising & PR

CEO

Creative Studio Marketing & PR Content Consultancy Printing


Team of Team of Team of Team of Team of

30+ 30+ 23+ 20+ 12


Creative designers Marketing & PR Content Consultants Machine
and producers Professionals Creators Operators

6
AGREEMENT
EXECUTIVE SUMMARY

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Project Objectives
Develop and execute NIF’s Communication Strategies

Project Deliverables
41 Deliverables

Content Creation
Communication Media Relations, (Reports, Specialized
Plans Partnership, and Content, PR, Creative, Creative Designs
Translation, ...etc.) (ATL, BTL, TTL)
(Marketing, PR, Training Static & Motion
Crisis,...etc.)

Main Main
Advisory Execution
Deliverables Services
Event Support Social Media
Content Event (Coverage, Field Account
Supervision Support)
Mangement

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ALLOCATED Creative Studio Marketing & PR

TEAM Total of Creative Director Marketing & PR Manager

40 Team of Team of
professionals 10 7
Creative designers Marketing & PR
and producers Professionals

Project Manager
Content Consultancy

Content Sr. Manager Sr. Manager - Consultant

Team of Team of

11 7
Content Consultants
Creators

9
THANK YOU
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